Zero Shot

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Join Brady Ng, Praveen Gopal Krishnan, and Rohin Dharmakumar of The Ken as they discuss the big ideas in artificial intelligence. You’ll get the macro view, explore their experiments in practical applications, go deeper than the news coverage you’ve seen, and hear about the implications of the latest developments. Nothing is off the table.

9 SA. ÖNCE

Engineers don’t want AI tool contracts. At least the ones they are caught in

As enterprises make sure their employees use AI, integrate it into their workflows, track productivity, and highlight AI usage in their investor calls, a new kind of tension is emerging within organisations. Engineers are simply not happy with the tools they have been assigned. They want flexibility and deals with companies that make tools that actually work for them. Some are even ready to go back to no tools. Verifying AI-generated code, they say, is an extra layer that is only burdening them. Meanwhile, India’s enterprise AI ecosystem is thriving. The country has emerged as one of the fastest-growing markets for tech giant Microsoft’s AI programmer Github Copilot. In December, the company had announced that more than 200,000 Copilot licences would be deployed across TCS, Infosys, Wipro, and Cognizant. At the recent AI summit, OpenAI and Tata Consultancy Services (TCS) agreed on rolling out Enterprise ChatGPT internally. Anthropic tied up with Infosys to deploy Claude models and AI agents into enterprise workflows. Mrunmayee Kulkarni, The Ken’s AI reporter, spoke to dozens of employees and tech leaders to get to the heart of the tension. She joins us today to dissect it along with Ashwin Sekhar, the Chief Product and Technology Officer at Incred. In fact, Ashwin commented on Mrunmayee’s story. His interesting take made us reach out to him and start a conversation. And now, he finds himself on the podcast. We’d love to hear all of your takes, opinions, and thoughts. Please write to us at zeroshot@the-ken.com * This episode was produced by Vidhatri Rao and edited by Rajiv CN. Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. Additional Reading: Engineers gag as Amazon, TCS, and Cognizant ram ‘mandatory AI’ into everyday work Anthropic goes to war Our agreement with the Department of War Everyone in Seattle Hates AI

56 dk.
25 ŞUB

A tale of two AI summits: Beyond the stolen robot dog

Here’s a fresh take on the India AI Impact Summit that took place last week in New Delhi: it was two events stitched together, happening at the same time. There was the expo, where companies and nations showcased their products and services to 250,000 visitors. And then there was a conference where the geopolitical effects of AI were front and centre. Inderpal Singh, one of The Ken’s reporters, was on site to find out where the action was. Hear his firsthand account about what really mattered at the summit, what India’s builders were up to, and how it felt to be at what’s called the largest AI-themed gathering ever. Then, hosts Praveen Gopal Krishnan and Brady Ng discuss the ramifications of the summit and the way India is positioned—as an AI middle power, or something else? Plus, one country’s delegates were noticeably absent, and the two hosts have opposite takes on what that means. Tune in for all that and more. If you were at the India AI Impact Summit, tell us about it at zeroshot@the-ken.com * This episode was produced by Vidhatri Rao and edited by Rajiv CN. Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. Additional Reading: Indian university faces backlash for claiming Chinese robodog as own at AI summit AI impact summit layout New Delhi declaration At A.I. Summit, India Tries to Find a Way Between the U.S. and China

48 dk.
17 ŞUB • YALNIZCA THE KEN PREMIUM

Voice AI startups are drawing in VC cheques fast. Will they 'differentiate or suffocate'?

“It’s a land grab market…” That’s how our guest Devyani Gupta, the founder of voice AI startup Arrowhead, describes the space she is operating in. A simple fact illustrates the competition she is stressing on: VC funding for Indian voice AI startups went from seven crore in 2023 to 280 crore in 2025. There is a lot to unpack in these figures. And Mrunmayee Kulkarni, The Ken’s AI reporter, followed the money to do just that. She found that the voice AI market is crowded, with many operating for BFSI clients. A senior manager in a bank summed it up best: “differentiate or suffocate”. Then, there is also the possibility of major enterprises acquiring voice AI capabilities themselves. So, what is the moat for voice AI companies? Mrunmayee joins Zero Shot hosts Rohin Dharmakumar and Brady Ng to ask Devyani this question. Devyani makes a stark differentiation between “building a demo” and “running production”. The latter part, she argues, is what got Arrowhead its 50 plus enterprise clients. She gets into the technicalities and nuances of the business to explain why. And yes, we discuss the elephant in the room that is the India AI impact summit. We couldn't help but talk about the mild chaos that is unfolding in Delhi. Tune in! What did you think of this episode? Write to us at zeroshot@the-ken.com. --- This episode was produced by Vidhatri Rao and edited by Rajiv CN. --- Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. --- Additional Reading: Voice AI has gone from whisper to commotion. Can the market get any louder? Voice AI startups hear the sound of money as enterprises sign up https://arrowhead.ai/ Artificial Intelligence in India's Voice AI Sector Founder stuck outside the India AI impact summit venue India's AI Summit opening in New Delhi marred by long queues, confusion

56 dk.
11 ŞUB • YALNIZCA THE KEN PREMIUM

'Vibe coding lawyers': How AI is changing work at Trilegal

"We have vibe coding and Biryani sessions on Fridays…” This is not a scene from a tech startup or a weekend hackathon. It is a statement by Nikhil Narendran, a partner at Trilegal who heads the firm’s digital innovation group. Naturally, our host Praveen Gopal Krishnan was taken aback. Lawyers who are coding away? Who could imagine? Praveen was even more surprised when Nikhil said he almost never types and only uses Wispr Flow now. “You are the first non-tech person to say that,” he admits. This episode takes you inside a law firm that is aggressively using, collaborating, and experimenting with AI. About 75% of Trilegal’s lawyers currently use AI at various stages of their workflows. Several projects are underway and some prototypes are even created in-house. In fact, legal AI platform Lucio was incubated inside the firm and is its primary service provider. All of this is not surprising considering how tech forward Trilegal has been. For context: they started using Slack in 2012. In this episode, host Brady Ng tries to understand what Anthropic’s plugins mean beyond the immediate market shockwaves. Nikhil unpacks this through the choices made at Trilegal over the last couple of years, getting into the details of SLMs, custom-GPTs, multi-LLM systems, context windows, and much more. This is an episode on legal AI — a rapidly-growing space that does not get enough attention in our tech conversations. This is our first attempt at diving into the AI usage of a non-technical industry. What did you think of it? Would you like to hear similar stories? What other industries are you curious about? Write to us at zeroshot@the-ken.com. --- This episode was produced by Vidhatri Rao and edited by Rajiv CN. --- Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. --- Additional Resources Trilegal's Rahul Matthan on the firm, the partnership, and the principleshttps://www.lucioai.com/https://wisprflow.ai/Lawyers don’t like tech. Businesses don’t like legal teams. Spotdraft wants to fix it allHarvey reportedly raising at $11B valuation just months after it hit $8B

51 dk.
4 ŞUB • YALNIZCA THE KEN PREMIUM

Will Sarvam be to AI what PhonePe became for UPI? No.

Pick any conversation on AI in India, one project keeps coming up again and again: UPI. Every major stakeholder — across government and industry — seems to be interested in replicating the success story of the payments interface. Praveen Gopal Krishnan argues that Sarvam AI — the startup that is a VC darling and government favourite at once — is at the heart of this narrative. Here is the problem. The UPI moment came to India in very specific circumstances. We did catch “lightning in a bottle” as Rohin Dharmakumar puts it. But it is unlikely to happen again. The AI supply chain is fundamentally different. There are many moving parts and a range of use cases to be solved for. A state-led centralised approach — with a main character around which everything pivots — is not the answer. What are the alternatives? Competing AI companies. The government enabling innovation in a diffused manner. Research incentives. Encouraging competition so that Indian AI companies are at par with the best in the world. There is precedent to this. Brady Ng, our resident China expert and tech nerd, gives us a history lesson. And if you have been wondering where the foundational model is, Sarvam AI is expected to unveil one soon. We will cover that ground when that happens. Until then, tune in for a round up of India’s AI strategy and its main company. ------Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. This episode was produced by Vidhatri Rao and edited by Rajiv CN. Share your comments, critiques and suggestions with us at zeroshot@the-ken.com. Or write in just to say hi. We would love to hear from you! ------ Additional Resources: Sarvam AI’s Rs 10,000 crore pivot India’s ‘UPI Moment’ in AI has Arrived For AI, India can build on the Aadhaar-UPI model Voice AI is India's next UPI moment: Infosys chairman Nandan Nilekani The Economic Survey PhonePe dominates payments but loses money. Now what? AI is not UPI: Why going by the UPI model risks stalling progress on artificial intelligence

51 dk.
28 OCA • YALNIZCA THE KEN PREMIUM

Google has the driver’s seat in the AI race. Who will trip it?

“Imagine the AI race is a giant F1 race where the biggest AI companies are driving in their souped-up racing vehicles around the track again and again…” Rohin Dharmakumar sets the scene. Who’s winning this? Google, he argues. OpenAI and Anthropic are on the cusp of their IPOs and are doing whatever they can to generate revenue. Microsoft is trying to integrate Copilot into everything and is primarily in the enterprise game. Meta’s AI efforts are stuck in a loop of ads and more ads. That leaves Google — “the 800-pound gorilla”. Google’s LLM Gemini now has 650 million users. Gmail — where Gemini is integrated — has a 25 to 40% market share globally, depending on who you ask. What about Android? 70% market share. YouTube? 97%. And search stands at 90% — basically the entire market. The company’s shares are moving up and up. Then, there is the latest news that affirms Google’s lead: Apple will now use Gemini models to roll out its much awaited Siri updates. It clearly has a handle on everything in the AI supply chain — from research to application to distribution. Pretty solid, right? Brady Ng has a different take — and Praveen Gopal Krishnan is in agreement. But only partly. Tune in! ---------- Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. This episode was produced by Vidhatri Rao and edited by Rajiv CN. Share your comments, critiques and suggestions with us at zeroshot@the-ken.com. Or write in just to say hi. We would love to hear from you! ---------- Additional Reading: The Seven Basic Plots Inside Apple’s AI Shake-Up and Its Plans for Two New Versions of SiriThe TPU battle Anthropic rolls out Claude AI for finance, integrates with Excel to rival Microsoft CopilotOpenAI Seeks Premium Prices in Early Ads Push

50 dk.
21 OCA • YALNIZCA THE KEN PREMIUM

Perplexity’s rug pull in India, AI PCs are the new Chromebooks, Deepseek isn’t an AI company

Welcome back to Zero Shot, where Brady, Praveen, and Rohin discuss and analyse major developments related to artificial intelligence every week. Praveen kicks off this episode with a look at Perplexity’s changes to its Pro plan’s free trial. Perplexity has changed its terms and conditions, and now requires users who signed up for a 12-month free subscription to put a credit card on file. The hosts of Zero Shot discuss why this is happening now. Then, Rohin tells everyone about AI PCs, the spiritual successors to Chromebooks. If you’re already using cloud services every day, would you replace every function on your personal computer with AI applications? AI is truly eating everything, now including hardware—at least in the rhetoric. Finally, Brady highlights that it’s been one year since the “Deepseek Moment”. The company dispelled the notion that Silicon Valley is charting the only way forward for creating better large language models. But Deepseek isn’t an AI company in the conventional sense. It works like a research lab funded by hedge fund profits, which shapes its R&D culture and exemplifies a different vision for bringing about AGI. Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. Share your comments, critiques and suggestions with us at zeroshot@the-ken.com. Or write in just to say hi. We respond to everyone who contacts us. Additional Reading Airtel’s free Perplexity Pro paused for Indians with no credit card, angering usershttps://www.msn.com/en-in/money/news/airtel-s-free-perplexity-pro-paused-for-indians-with-no-credit-card-angering-users/ar-AA1U2ig0 Jeff Bezos said the quiet part out loud — hopes that you'll give up your PC to rent one from the cloudhttps://www.windowscentral.com/artificial-intelligence/jeff-bezos-says-the-quiet-part-out-loud-bezos-envisions-that-youll-give-up-your-pc-for-an-ai-cloud-version The numbers behind OpenAI, Gemini, and Perplexity’s deals with Phonepe, Jio, and Airtelhttps://the-ken.com/newsletters/two-by-two/the-numbers-behind-openai-and-perplexitys-deals-with-jio-and-airtel/ CES 2026 – “The Future Is Here” and “Innovators Show Up”https://hardcoresoftware.learningbyshipping.com/p/237-ces-2026-the-future-is-here-and ‘The enshittification of computer repair is happening.’https://infosec.exchange/@sawaba/115924627821844963 DeepSeek founder Liang’s funds surge 57% as China quants boomhttps://www.bloomberg.com/news/articles/2026-01-12/deepseek-founder-liang-s-funds-surge-57-as-china-quants-boom No business model: DeepSeek's enduring advantagehttps://interconnected.blog/no-business-model-deepseeks-enduring-advantage/ Lossfunkhttps://lossfunk.com/ Sarvam AI’s Rs 10,000 crore pivothttps://the-ken.com/columns/zero-shot/sarvam-ais-rs-10000-crore-pivot/

53 dk.
14 OCA • YALNIZCA THE KEN PREMIUM

Infosys and Cognizant's message to Microsoft: Thanks, but we found better AI

“Everyone is ignoring the 800 pound gorilla in the room. The truth is that the tool doesn’t matter unless the IT company adopting them cannot translate it into increased revenue or reduced cost. And that’s the problem” That’s Sidu Ponappa, our first guest on Zero Shot. Sidu is CEO and co-founder of Realfast, a company that uses AI to accelerate Salesforce implementations. Today’s Zero Shot episode is about a simple question – why are India’s IT majors bypassing Microsoft’s Copilot and instead adopting other tools. Infosys just announced an org wide roll-out of Devin. Cognizant has picked Lovable for its 350,000 employees, becoming their largest enterprise customer. Where is Microsoft, which had its early advantage? That’s the question we posed in our discussion, and well, Sidu went beyond to second and third order effects, beyond the tools themselves. And we have something exciting – we want to hear from you about what kind of tools are used in your organisation. If you work in Indian IT (or know someone who does), let us know. Tell us. The poll is below. Oh, also in our second segment, Brady looks at the IPOs of two “AI Tigers” in Hong Kong: Minimax and Zhipu. Often (incorrectly) labeled as China’s responses to OpenAI, these two companies’ listings inadvertently became a source of unease among some AI companies—there is a deadline for their path to public markets. If OpenAI and Anthropic gain ticker codes, these firms will be black holes for liquidity, and any other AI company that goes public after these events aren’t going to be welcomed as warmly by investors. This means AI companies need to make a choice: go public as soon as possible, or expect to stay private for a very, very long time. Take our poll: What AI tools do you use at work? Zeus, the mascot of Zero Shot, was generated using AI. Everything else is made by humans, just like all articles, columns, newsletters, and other podcasts created by The Ken. Write to us with comments, critiques, suggestions, or just to say hi: zeroshot@the-ken.com. We respond to everyone who contacts us.

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Join Brady Ng, Praveen Gopal Krishnan, and Rohin Dharmakumar of The Ken as they discuss the big ideas in artificial intelligence. You’ll get the macro view, explore their experiments in practical applications, go deeper than the news coverage you’ve seen, and hear about the implications of the latest developments. Nothing is off the table.