Cubicle to CEO

Ellen Yin
  • 5,0 (1)
  • Firmengründung
  • Halbwöchentlich

We ask founders the business questions you can't Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they've successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.

  1. vor 2 Tagen

    Bonus. 3 Networking Secrets: The Psychology of Getting Remembered & Referred

    Most entrepreneurs treat networking as a numbers game, collecting contacts and hoping something sticks. Drawing from three decades of leadership experience, Kareen Mills helps leaders understand the human behaviors behind trust, reputation, and influence. With a background as a former bank VP and now a serial entrepreneur and angel investor, Kareen is the founder and CEO of Friendsgiving Live®, the world's largest Friendsgiving event for women. In this bonus episode, Kareen unpacks the psychology behind why some people get remembered, recommended, and referred while others get forgotten, and why more outreach only widens that gap. The biggest mistake founders make is assuming they just need more contacts, but there are three things every entrepreneur can do this week to more effectively leverage relationships into revenue.  Connect with Kareen: ⁠Friendsgiving Live: https://friendsgivinglive.com/ Pitch Framework - Less Networking, More Referrals: https://multiply.samcart.com/products/morereferrals Website: https://kareenmills.com/ LinkedIn: https://www.linkedin.com/in/kareenmills Instagram: https://www.instagram.com/kareenmills Sugar Mommy™ Podcast: https://www.youtube.com/@sugarmommypodcast Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Bonus. 3 Networking Secrets: The Psychology of Getting Remembered & Referred

  2. vor 4 Tagen

    355. She Sold Her Company for 8-Figures and Still Runs It (By Choice)

    Run a business that takes appointments? Use code 'CEO' at ⁠https://glossgenius.com/cubicletoceo⁠ for 50% off your first two months of a premium plan. This is a free preview of a paid episode (53 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo ⁠ What does it look like to sell your company and keep the CEO seat? After eight years self-funding and running Parker Management, Lindsay Nead sold her talent agency to legacy production company, Propagate Content, in an eight-figure deal. Lindsay breaks down the full process: 12 strategic conversations, a final number that nearly doubled her target, and a combo deal of cash up front, earnout, and equity she shared with her leadership team. She also explains how Parker has seen a 30% year over year growth since the acquisition. All of this is impressive, but the biggest takeaway from this case study is that the strongest position in any acquisition isn't the highest bid on the table. It's walking in without needing to take one. Connect with Lindsay: https://parkertalentmanagement.com/ Subscribe to The Founder Edit: https://founderedit.substack.com/ IG: @lindsaynead IG: @parkermanagement https://www.linkedin.com/company/parkermanagement/ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

    355. She Sold Her Company for 8-Figures and Still Runs It (By Choice)

  3. 26. Aug.

    Bonus: The Hidden Culprit Capping Your Revenue (From a Trauma-Informed Clinical Psychologist)

    You can do everything right in your business and still stall at the same level, and Farya Barlas says the reason usually has nothing to do with your strategy. A Chartered Psychologist and trauma expert with 23 years of clinical experience, Farya hosts the From Trauma to CEO podcast and created The Method™, the first framework to bring clinical, trauma-informed psychology into business growth. In this bonus episode, Farya breaks down why the ceiling high-achievers keep hitting is a pattern problem trained by survival responses, and how traditional coaching strategy and accountability only create better coping tools for the pattern rather than fixing the underlying problem. She also demystifies why founders who don’t identify with experiencing traumatic events or being “traumatized” can still be negatively impacted. Listen in to reveal the hidden patterns preventing you from scaling past your ceiling. Connect with Farya: https://www.faryabarlas.com https://www.instagram.com/faryabarlas.psychologist/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Bonus: The Hidden Culprit Capping Your Revenue (From a Trauma-Informed Clinical Psychologist)

  4. 24. Aug.

    354. The 90-Day Exit: Buying and Selling a Six Figure Business, Told From Both Sides of the Table

    Run a business that takes appointments? Use code 'CEO' at https://glossgenius.com/cubicletoceo for 50% off your first two months of a premium plan. This is a free preview of a paid episode (50 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Most acquisition stories only give you one side of the deal. Today’s case study shares the POV of both buyer and seller. Julie Ball built Sparkle Hustle Grow, a subscription box for women entrepreneurs, and sold it in a 90-day deal. Carol Gavhane bought SHG in 2022 and eventually rebranded as Arrivée this year, a quarterly box built on the belief that rest is a strategy, not a reward. In this kickoff to our acquisition series, Julie shares how her business wasn't built to sell, so she spent months trimming the fat and building SOPs before listing with a business broker. The valuation ran 2 to 3X annual profit, and Carol bought at list price plus an inventory addendum, financed through a traditional bank loan rather than an SBA loan. Julie and Carol share how they worked together to create a win-win deal and what the other side of the sale looks like, four years later. Connect with Julie: https://mrsjulieball.com https://www.linkedin.com/in/julieball https://www.instagram.com/mrsjulieball Connect with Carol: https://arriveebox.com/ https://www.instagram.com/arriveebox https://www.facebook.com/arriveebox If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

    354. The 90-Day Exit: Buying and Selling a Six Figure Business, Told From Both Sides of the Table

  5. 19. Aug.

    Bonus: How to Win Black Friday Without Discounting Your Offers

    Most business owners write off Black Friday because they assume it means offering heavy discounts their margins can't absorb. However, Stephanie Paradiso calls Q4 "spendy season" and argues the opposite: some of her clients earn 50% of their annual revenue in these months, without relying on discounts. Stephanie is a certified marketing strategist and founder of Inspired Social Collective, a creative agency built on studying what big brands do and adapting it for small businesses. In this bonus episode, Stephanie breaks down how every business type can capitalize on “spendy season,” why October is the month to float a low-risk "micro offer" before Black Friday, and the underrated buyback strategies to implement in January that turn holiday buyers into repeat customers. Connect with Steph Paradiso: https://www.instagram.com/inspiredsocialco/ https://www.instagram.com/stephparadiso/ ⁠⁠⁠⁠⁠https://inspiredsocialco.myflodesk.com/h1sw2nbe3b Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Bonus: How to Win Black Friday Without Discounting Your Offers

  6. 17. Aug.

    353. (Subscriber Q&A) Ellen’s Side Quests, Investments, Reflections on Descaling The Business 1 Year Later

    This is a free preview of a paid episode (1hr 15min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo This week, Ellen and our producer Sabrina sit down for a subscriber-led Q&A, answering the questions premium subscribers submitted in subscriber-only group chat. From taking the show behind a paywall and restructuring to a leaner team, to angel investing, imposter syndrome, and protecting a life outside of business, Ellen shares the candid, behind-the-scenes answers listeners were curious to know. Want YOUR questions answered in a future Q&A episode? Join Ellen and the community as a premium subscriber before the price increases! Links mentioned in the episode: Premium Podcast introduction episode: https://open.spotify.com/episode/7d9pwJYrLapKqWFZYFGECW?si=yi288S_RRLWjYInkaKEgRA Time saving boundaries episode: https://open.spotify.com/episode/0iCPbMq1WL2SQfQec7dLDy?si=pNYZqqq-Rby1qwrME6TRtQ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

    353. (Subscriber Q&A) Ellen’s Side Quests, Investments, Reflections on Descaling The Business 1 Year Later

  7. 12. Aug.

    Bonus: The Buyer-Brain Test That Makes AI Copy Actually Convert

    AI can write a hundred emails in a minute, and your audience will scroll past every one. Prerna Malik has spent 15 years writing words that make people buy—minus the sleaze, the fake countdowns, and the "only 2 spots left" theatrics. As the conversion strategist behind Profitably Yours (formerly Content Bistro), she blends buyer psychology with AI and has taught close to 1,000 business owners to sell more while working less. In this bonus episode, Prerna breaks down why most AI-written copy is costing you sales, the buyer-brain test every piece should pass before you hit send, and how she turned that test into Copy Quality Guard, a free Claude Skill that runs the sales psychology for you. Faster copy isn’t the goal. Copy that converts is, and that comes from writing for the buyer's brain instead of an algorithm. Connect with Prerna: Website: https://profitablyyours.com/ Newsletter: https://profitablyyours.com/newsletter ⁠⁠⁠Instagram: https://www.instagram.com/profitably_yours/ Grab Copy Quality Guard, Prerna's free AI Skill that catches the AI tells and weak spots costing you sales, so every email and sales page sounds human and actually converts: https://claudemadeeasy.com Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Bonus: The Buyer-Brain Test That Makes AI Copy Actually Convert

  8. 10. Aug.

    352. Who Keeps What & Pays Who? Untangling IP From a Multi-Million Dollar Brand & Business Partnership To Launch Her Independent Company

    This is a free preview of a paid episode (55 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo What happens to your IP when it’s published under someone else’s name? Adrienne Dorison built the operations frameworks behind Clockwork—a book that’s sold more than 300,000 copies—yet her name never made the cover. Then a solo seven-figure consultant when author and later business partner Mike Michalowicz began interviewing Adrienne for his book in 2016, their collaboration eventually turned into a years-long partnership and a multi-million dollar company and brand, Run Like Clockwork. This case study explores the before, during, and after of a major business partnership involving shared IP. Adrienne gives us full transparency into the negotiation process and financial structure of how her and Mike shared the Clockwork IP, as well as the untangling of assets and IP after dissolving their partnership recently to launch her own brand, Level11 Leaders.   Connect with Adrienne: Want to go out-of-office without anything in your business breaking? Book your FREE, 45 minute call with Adrienne to get clarity on your next move: level11leaders.com/bookacall level11leaders.com/exit level11leaders.com/podcast @adriennedorison If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

    352. Who Keeps What & Pays Who? Untangling IP From a Multi-Million Dollar Brand & Business Partnership To Launch Her Independent Company
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We ask founders the business questions you can't Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they've successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.

Informationen

  • Erstellt von
    Ellen Yin
  • Jahre aktiv
    2019 - 2026
  • Folgen
    463
  • Bewertung
    Unbedenklich
  • Copyright
    © Copyright Ellen Yin Media LLC
  • Sendungswebsite
    Cubicle to CEO

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