Downshift With Tonnika

Tonnika Haynes

Power does not always come from pushing harder. Sometimes in life and in business, the smartest move is to slow down so you can move forward with control, clarity, and intention. Just like a great driver, growth means looking ahead, preparing for the climb, and knowing when it is time to change gears.

  1. vor 1 Tag

    The Conversation Women in Automotive Need to Hear | Maryann Croce , Melissa Birdie Patterson and Tiffany Scherado-Birou - Ep 26

    Running a shop is hard enough—you don't need your software making it harder. 😂 If you're ready for more clarity, better organization, and a smoother experience for both your team and your customers, check out Tekmetric HERE Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO In this episode, the conversation focused on the Amazing Women in Automotive group and its mission to recruit, retain, and engage more women in the industry. One concept discussed was the importance of mentorship and how even new members can offer fresh perspectives to the group. A key theme that emerged was the challenge—and the necessity—of giving yourself permission to evolve as a leader and embrace new roles as your business and life change. Timestamps:00:00 Belonging in Automotive: Propping Each Other Up00:40 What’s Amazing Women in Automotive REALLY About?01:15 The Origin Story: Creating Space and the Mission02:12 Men, Listen Up: Why This Matters for Everyone03:24 Safe Spaces & Real Talk—NOT a Kumbaya Circle05:07 Welcoming Newcomers and Building Confidence06:22 Mentoring & the Power of Fresh Eyes07:09 Automotive Auntie: Why Mentorship Matters08:20 There’s a Community Out Here—Don’t Miss Out09:09 Transferable Skills: You DON’T Need to Be a Tech10:10 Bringing Marketing, Accounting, and More to the Shop11:16 Events, Retreats & Partnering with Schools12:13 It’s OK to Focus on You—Permission to Refuel13:38 Balancing Motherhood & Shop Life: Permission Granted14:41 Leading at Work, Leading at Home: Raising Leaders16:00 Why Don’t We Give Ourselves Enough Credit?17:15 Permission to Say Thank You (& Mean It!)18:14 Auntie Advice: Sometimes You Just Need a Dance Party19:25 AI, SOPs & Finding Time—Give Yourself Grace21:05 Getting Women Out of Their Shell & Into Community22:33 Technician Engagement: Cultural Differences and Challenges24:21 Why You Need to Show Up—Even if You Think You Don’t25:20 Weekly Encouragement & Why Laughter Matters26:07 Tears, Tough Days & Doing Leadership the Right Way27:31 Letting Go: Empowering Your Team and Yourself30:13 Redefining Your Role—No More Mom Guilt32:12 Coaching, Leadership & Sharing the Wins34:05 Raising Leaders at Every Level of the Shop36:00 When Your Why Changes—Identity, Shifts & Legacy40:43 How to Join Amazing Women in Automotive!41:18 The Power of Community & What’s Next

    42 Min.
  2. vor 4 Tagen

    Why Busy Shops Stay Broke | Josh Oberlander | Ep 25

    You shouldn't have to play detective just to figure out what's happening in your own shop. 😂 If you're ready for all your shop's information in one place, check out Tekmetric HERE Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO In this episode, Tonnika Haynes and Josh Oberlander break down why slowing down and focusing on process can actually turbocharge your shop’s growth. Tonnika shares hard-won lessons about moving from high car count and burnout to prioritizing quality over quantity, showing how DVIs (with more photos!) increase both trust and repair order value. Josh jumps in with actionable advice on building team buy-in, gamifying new processes, and leading from the top.  Timestamps:00:00 Leading from the top: Why technicians and advisors must buy in00:35 The untapped power of free training for shop owners01:17 Doing less for more: Getting profitable work from fewer cars02:16 Maximizing ARO by slowing down and focusing on DVIs03:07 The quick lube trap: Saying yes to everything vs. building real value03:23 Photos = trust: How transparent DVIs win more jobs03:34 Josh shares shop success with upping DVI photo counts04:04 Protecting your shop with good photos (and covering your … liability)05:01 Why busy shops are still "broke"—the cost of missing training & coaching06:10 Saying 'no for now': The hardest lesson for shop owners06:41 Why oil changes almost never build loyalty (and what to focus on instead)06:53 Coaching your team: Breaking through resistance to DVI and new processes08:04 Gamifying buy-in: Whiteboards, numbers, and making it a challenge09:20 The 60- or 90-day challenge: Real tracking for real results10:00 Why photo & video DVIs build trust—and prevent burnout11:19 Video in the shop: When and why you want to use it12:08 Technicians, not actors: Keeping DVI videos authentic12:25 The magic of just one extra hour per ticket12:36 Team buy-in starts at the top—stop relying on "because I said so"13:18 Creating a culture of “disagree and commit”14:20 How team input drives goals, ownership, and commitment15:08 Buy-in that sticks: When your team runs the shop without you15:53 Setting the next big goal (and getting your team hyped!)16:06 The never-ending work of real leadership17:01 The payoff of openness: Why your team should know the numbers

    18 Min.
  3. vor 6 Tagen

    ATTENTION: Shop Owners - Buy Back Your Time | Dan Thieken - Ep 24

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE In this episode, Tonnika Haynes and Ash Kaplan chat with Dan Thieken, owner of Kreager Tire and Service LLC in Millersport, Ohio. Dan opens up about the journey from sweeping floors as a high school student to owning his own shop, emphasizing the importance of building the right team so that owners can eventually step away from day-to-day operations. He also shares his philosophy on why shops should offer tires—not only as a profit center, but as a window into the car's soul that keeps customers from ever needing another shop. Timestamps:00:00 Why you should ALWAYS offer tires at your shop02:11 Dan Thieken's origin story: From sweeping floors to owner04:32 The leap to management—and whistleblowing on bad leadership05:25 Not a tech? Why owning a shop is still for you07:07 People skills: Bartenders, restaurant work, and automotive service10:41 Building a team so you (finally) can step away13:31 Small town challenges: Hiring, no running water, and real culture16:14 The trust fall: Letting go of your “baby” shop18:17 Shop success = buying back your own time20:04 The slippery slope of coaching and paying it forward22:11 What’s your business mix? Service vs. tires, and how it changed24:22 Two reasons EVERY shop should offer tires25:10 How selling tires unlocks full-vehicle inspections26:20 Stop “selling”—just advise and build relationships28:00 Would Dan ever hire a coach? The answer might surprise you32:26 Advice for new shop owners: Train your replacement34:21 The personal side: Boundaries, empathy, and being “too nice”39:00 Mistakes owners make: Wanting to be absentee too soon43:12 The real trick: Let your staff learn from their mistakes46:00 Why Dan feels more at home away from the counter47:51 Upcoming events, classes, and golf trips

    49 Min.
  4. 30. Juni

    Your Shop Might Be Driving Customers Away | Jessica Watkins - Ep 23

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE In this episode, Jessica Watkins tells Tonnika and Ash about her time in marketing and how she got into the automotive industry. They bring up the challenges women face, from working in shops without AC or clean bathrooms to building customer-centered businesses. Learn from the ladies on how shop owners can make their spaces more inviting for women and why curb appeal, safety, and clean facilities truly matter. Timestamps:00:00 When shops refuse to upgrade: The pain of paper tickets01:04 Is it hot in here? Real talk about shop air conditioning (or the lack of it!)02:04 Jessica’s origin story: Tripling sales & demanding more05:18 Why clean bathrooms and AC matter for customer (and staff!) happiness07:16 The surprising power of shop curb appeal10:22 Making the automotive industry friendlier for women12:10 How Ash built Golden Hour Garage to make shop life easier14:35 The little things that build trust and boost your brand17:50 Want higher prices? Start by raising your standards20:12 Why your marketing matters (and how not to suck at it)22:46 Nosy people are your next customers. Get visible!25:41 Safety first: Creating a shop environment everyone feels safe in28:40 What women notice that shop owners miss31:14 True service stories: When a shop loses a customer for good36:29 Why front counter greetings and clean lobbies can’t be ignored40:13 The secret to staff training and customer loyalty43:06 Confessions & how to encourage more women to join the shop life47:25 Lessons (and laughs) from real shop experiences54:00 How to connect with Jessica and get solutions for YOUR shop!

    1 Std. 2 Min.
  5. 25. Juni

    The Secret to Thriving in the Automotive Industry | Justin Allen - Ep 22

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE In this episode, Tonnika Haynes and Ash Kaplan are joined by Justin Allen, Regional Training Representative for Hunter Engineering Company. Justin shares how creating safe and welcoming spaces—like women’s only alignment classes and future Spanish-speaking courses—empowers underrepresented groups in the automotive industry. The conversation dives into the importance of authentic networking, both online and at in-person events, as the true driver for confidence and belonging. Timestamps:00:00 – Finding comfort and sharing the lonely seasons02:34 – Creating inclusive, confidence-building training spaces03:36 – Why “women’s only” (or any specialty) classes matter05:47 – How community happens & why it’s sometimes needed06:39 – Expanding representation: plans for Spanish-speaking classes08:20 – The impact of generosity, authenticity, and industry encouragement09:02 – When to dial back or shine bright with your personality10:19 – Meeting people where they are—connection over performance12:56 – Owning your style & standing strong, even in a sea of jeans14:13 – Loneliness, the internet, and plugging into shop community15:52 – Does teaching/training fill you up or wear you out?17:01 – Local industry events: why independent owners need wider connections18:42 – How past and present approaches to networking differ20:10 – Personality as marketing and the art of standing out22:17 – The magic of turning a group of strangers into a true learning team24:06 – Surprises in the journey from sales to teaching25:08 – Why you never really “finish training”25:41 – Getting better on camera: simple tips for real engagement28:19 – The importance of eye contact in video and making viewers feel seen31:11 – Editing, authenticity, and growing your digital voice32:00 – Tech gadgets: meta glasses & bringing innovation to the bay33:52 – Taking pictures that help your shop shine on social36:44 – The power of networking events, large and small39:17 – Trade shows, podcasts, and the “chosen family” in auto42:04 – Passing on the value of community to the next generation46:14 – Why connection beats Kumbaya: realness at shop gatherings48:17 – Embracing the power of welcoming the “new kid”52:00 – Downshift moment: Loneliness, divorce, and finding yourself again54:36 – Advice for those struggling: “You are not alone” & get plugged in57:14 – Online groups, resources, and making your first connection58:17 – Ready to plug in? Where to connect with Justin Allen

    1 Std.
  6. 23. Juni

    Burnout Is Killing Great Leaders | Josh Parnell - Ep 21

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE In this episode, Tonnika Haynes and Josh Parnell talk about probably the biggest buzz word used on this podcast: leadership. They dig into the importance of setting boundaries to avoid burnout and ensure you're not just giving your family or team your "leftovers." The conversation dives deep on the value of building authentic connections with your team—way beyond just numbers and KPIs. They also tackle the crucial yet rarely discussed topic of mental health challenges in the automotive industry, urging owners and leaders to find support and pour back into themselves Timestamps:00:00 Building vision and letting your team take ownership01:20 Making the leap: What brought you to limitless leadership?03:07 The three C’s: Capability, competence, confidence04:11 Living as an introvert in an extrovert’s industry05:05 Refilling your cup—avoiding burnout in leadership06:28 Bringing your best self home: Boundaries and family08:16 Why “pouring from an empty cup” hits harder than you think09:20 The reality behind the social media success story11:10 Blended families, entrepreneurship, and real-life challenges12:18 Hiring people smarter than you—trusting your team13:03 Casting clear vision: When your team expands your mission16:11 Giving people their flowers—impacting lives beyond the business18:46 Finding your “why” as kids grow up and business evolves21:00 Leadership means more than paychecks: Investing in your people22:13 Connecting with employees on a personal level23:07 Toolbox talks and one-on-ones: Navigating tough conversations25:30 How leadership coaching turns intangibles into real results26:39 The discovery phase: Connection before KPIs28:01 Engagement is the missing link in most shops29:29 High emotions, low logic: Regulation and vulnerability32:04 Shop owners are leading by example (and it shows)32:35 Why every owner needs a coach34:03 Comparing playbooks: Continuous growth through coaching36:41 Mindset drives results: Why counseling and coaching matter38:09 The blue-to-black budget—allocating for personal growth39:14 Shop owner mental health: Let’s talk about suicide rates41:08 Emotional regulation: The pause-process-pivot strategy42:40 Creating a softer space for yourself and your team43:42 How to connect with Josh and limitless leadership45:34 How the community can step up—helping each other46:26 “It’s okay to not be okay”—Tanika’s open invitation

    49 Min.
  7. 18. Juni

    The Hiring Mistake Shop Owners Keep Making | Sara Fraser & Chrisi Falco - Ep 20

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE In this episode, Tonnika Haynes sits down with Sara Fraser and Chrisi Falco from Auto Ignite Management (AIM) to talk all things hiring. Chrissy shares why finding the right fit is about making genuine connections—not just filling a seat. The conversation dives into the challenges of matching candidates and shops, the importance of clear communication (ditch the tech jargon!), and why letting go as a shop owner is crucial for real growth. Timestamps:00:00 Why working 50 cars a day is a no 01:00 Meet the AIM team: Industry roots, passion for matchmaking, and growing connections03:10 Are there really no techs? Why it’s about relationships, not shortages05:50 Should you keep a “bench” of techs? The ethics of recruiting & shop loyalty07:00 Why Chrisi refuses to work with just any shop—setting a high bar for culture08:30 What are you even offering? Shop owner introspection and culture checklists10:00 Women connecting in auto care: From awkward networking to authentic friendships12:15 Real talk on imposter syndrome and why even “superstars” get nervous14:35 Learning to follow up, build real connections & support the women in your network17:30 Teaching shop teams: Building trust (not confusion) with your customers19:00 Communicating repairs like a human—forget the tech jargon21:00 When the dealership totally misses your actual problem (and how to do better)24:00 Interview horror stories: “Honey, darling, babe”—and why culture fit matters27:00 Price matching, value selling, and the scary jump from dealership to independent31:00 Why coaching & confidence count more than the perfect resume34:00 Real interview answers that make (and break) a candidate38:00 Letting go: Why shop owners struggle to step back (and why you should!)41:30 Building a team that actually lets you leave—while your shop THRIVES45:00 You’ve earned your break, boss—embracing leadership, legacy, and life outside the bay49:00 AIM’s not just recruiters—they’re your matchmakers for growth

    51 Min.
  8. 16. Juni

    Why Young People Aren't Choosing the Trades | Zeb Beard and Benjie Burris - Ep 19

    Consistency is key - heard that! But, consistency is HARD. That's why I gave up on trying and let the experts handle it. Detect Auto. Let them clean up your estimating process and raise your ARO - like they did for me! CLICK HERE TO BOOK A DEMO Anybody can run a shop. Building one that lasts? That's a whole different story. If you're ready to build smarter systems and a better experience for your team and customers, check out Tekmetric HERE You can almost taste the cornbread listening to this episode!!! Boy oh boy, Benjie Burris and Zeb Beard on the same podcast for the first time ever??? Yes way. Today, Tonnika and the guys talk leadership, training, and the future of the trades. Benjie and Zeb reflect on their similar upbringings, sharing how old-school mentorship and tough love shaped their approach to running successful shops. The crew digs deep into why young people aren't entering the industry like they used to, pointing to a breakdown of family structure, lack of respect, and a missing "village" mentality. Timestamps:00:00 Why feelings and political correctness are overrated01:02 How Benjie & Zeb’s shop life and upbringings shaped their leadership05:32 Did they ever dream they’d get this far? Facing doubts and never dialing it back08:45 Biggest lessons learned—they’ve made every mistake so you don’t have to12:00 How screwing up (and getting up again) builds better techs15:04 Tough love truth: The best AND worst thing about this business is people18:05 Coaching up a new generation—pushing young techs out of their comfort zones25:00 Why there aren’t enough young people in the trades (and what’s REALLY to blame)31:40 “It Takes a Village”—what happened to respect and community?35:00 Petting vs. pounding: Can you train techs if you’re too soft?40:03 Whose responsibility is it when things go wrong in the shop?44:00 Why shop owners bear ALL the risk and how that shapes leadership47:00 Investing in real training—who’s actually willing to learn?52:00 Not all shop owners are created equal (and why some are holding you back)55:00 Independents vs. dealerships: what the next-gen needs to know58:15 Level up or get out—finding and keeping the hungry ones1:03:00 Final tough love: Stay real and keep growing—this industry needs YOU

    1 Std. 7 Min.

Info

Power does not always come from pushing harder. Sometimes in life and in business, the smartest move is to slow down so you can move forward with control, clarity, and intention. Just like a great driver, growth means looking ahead, preparing for the climb, and knowing when it is time to change gears.

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