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We are living in a world of exponential growth, social instabilities and radical innovations. The generations coming up have the urgent responsibility to not just react, but act through digitalization in order to retain this planet earth. Technology changes and digital innovations will help to start the journey efficiently.

In order to document which technologies will change the way how we enjoy living and which leadership tactics will be needed, I interview different thought leaders on the topics.

Feed Your Brain - Future of Tech, Strategy in Business and Digital Innovation Max Elster

    • Firmengründung

We are living in a world of exponential growth, social instabilities and radical innovations. The generations coming up have the urgent responsibility to not just react, but act through digitalization in order to retain this planet earth. Technology changes and digital innovations will help to start the journey efficiently.

In order to document which technologies will change the way how we enjoy living and which leadership tactics will be needed, I interview different thought leaders on the topics.

    128 - ULTRALEARNING (focusing on entrepreneurs) with Scott Young

    128 - ULTRALEARNING (focusing on entrepreneurs) with Scott Young

    128 - ULTRALEARNING (focusing on entrepreneurs) with Scott Young

    His new book Ultralearning

    • 48 Min.
    127 - PR For Startups with Carl Kronika

    127 - PR For Startups with Carl Kronika

    Carl Kronika is the 19-year-old founder of Copus. Copus is a leading PR agency, specialized on startups, in the Nordics and in Europe. Copus has around 10 employees and helps startups from all over to build up their PR strategy. 

    Carl and I talk about 


    the upsides of PR 
    when to start PR as a general topic in a company
    how and when you can approach journalists for PR 
    how to build relationships with journalists and PR people 

    Did you enjoy the show? Leave us a comment on the socials, give a review or share it on your platforms! Would mean a lot :) 


    SHOWNOTES

    Copus Agency

    Carl on Linkedin

    • 43 Min.
    126 with Wall-Street Bestselling Author Nir Eyal

    126 with Wall-Street Bestselling Author Nir Eyal

    Nir Eyal is a known face in the tech- and entrepreneurship scene. He is a Wallstreet-Bestselling Author of the book 'Hooked - How To Build Habit Performing Products', a long-time entrepreneur and an angel investor in different tech startups like Anchor, Eventbrite or ProductHunt. In addition to that, he has been teaching at Stanford Graduate School of Business and has helped different tech companies take their way around building products. 

    Besides all that, he has just published a new book a couple of days ago called 'Indistractable - How To Control Your Attention And Choose Your Life'. It's all about understanding the psychology of us not doing the right things and clear ideas on how we can become more productive and more focused in what we do every single day. I have had the chance to read it and I was blown away by the way he breaks down distraction to major concepts and helps with definite methods to bring more traction in life when it comes to doing the right tasks. 

    Enjoy the ride! 

    Shownotes: 

    Nir's Website

    Buy his new book here

    You can find Nir @nireyal and me @maxelster. 

    • 45 Min.
    124 with Long-Time Marketing Icon Ted Rubin

    124 with Long-Time Marketing Icon Ted Rubin

    Ted Rubin has been been in the marketing space for decades now. In 1997, he started out working for Seth Godin at Yoyodyne where his career in the online industry began. Besides learning  a lot from Seth, he went through the whole process of Yoyodyne being acquired in 1998 by Yahoo as well. 

    He served as the Social Media advisor to Big Fuel Communications which was also acquired in 2011 to the Publicis Group, OpenSky (also acquired by Alibaba) and many others where he either took part as the CMO or led his marketing view on the Advisory Boards of several companies. In addition to that, he was named Forbes Top 50 Social Media Power Influencers and has written books about the "Return on Relationships" and "The Age Of Influence". He is currently writing another book with John Andrews, titled Retail Relevancy. 

    We chat about 


    his path and his personal learnings working together with Seth as well 
    the power of building long-term relationships 
    his concrete tips of building a startup through the power of marketing practically 

    Enjoy the chat! 

    • 47 Min.
    123 - A World Of Digital Assistants - My Thoughts

    123 - A World Of Digital Assistants - My Thoughts

    New Podcast EP: My Thoughts on A Future World Of Digital Assistants

    Digital Assistants such as Amazon Alexa or the Google Assistant have become a big role in the daily life’s of millions of people. Every 5th person in the US has access to a smart speaker nowadays. But - how will a future of digital assistants look like? And what do they have to with a shift happening in regards to human-machine interaction and Transhumanism? 

    I conducted my thoughts in a short 20 minute podcast since I also researched and wrote my thesis about the topic of digital assistants. I would be honored if you check it out and let your thoughts on here now... what is your view on the future of digital assistants? Comment below… 

    • 20 Min.
    122 mit Jan Halberstadt von TIER Mobility: Wie baut man eine E-Scooter Firma operativ in den Städten auf?

    122 mit Jan Halberstadt von TIER Mobility: Wie baut man eine E-Scooter Firma operativ in den Städten auf?

    Was muss operativ beim Roll-Out einer E-Scooter Marke in den Städten beachtet werden? 
    E-Scooter und die Mobilitätslösung für die letzte Meile sind nun allen bekannt. Um operativ in die Prozesse der letzten Wochen und Monate tiefer einblicken zu können, habe ich Jan Halberstadt von TIER Mobility angefragt.Nach seiner Zeit als Head of Sales Germany bei Deliveroo fing er bei TIER an, um die Städte Köln und Bonn aufzubauen - in einer brutalen Geschwindigkeit natürlich.. 
    Jan und ich bauen darauf auf und sprechen 


    über sein Interesse, nach der spannenden Rolle bei Deliveroo ins nächste Startup zu springen, 
    über die operativen Prozesse, die notwendig sind und waren, um die E-Scooter tagtäglich in die Städte zu bringen und 
    über die Aufgaben, die notwendig waren mit der Politik, der Stadt und vielen anderen Kontaktpunkten, um die E-Scooter wortwörtlich überhaupt "ins Rollen zu bringen" 

    Viel Spaß mit der Episode. Geb uns gerne eine Bewertung auf iTunes oder verlinke uns auf den Socials. 

    • 43 Min.

Kundenrezensionen

Rapha Raffaelo ,

Definitiv ein Routine-Poscast mit klasse Inhalt

Klasse Podcast zu Themen wie zum Beispiel neuen Technologien, Startups, Entrepreneurship und Persönlichkeitsentwicklung. Kann ich jedem empfehlen! Max liefert immer super Content!

Vanklaeveren ,

Klasse Podcast!

Max macht das super. Klasse Qualität in Sound und Inhalt. Danke dafür!

LKonst ,

Anregend und praktisch!

Lieber Max,

Endlich mal ein guter Podcast, der sich inhaltlich vom „Geplänkel“ vieler - auch beliebter (warum auch immer) - Podcasts abhebt und praktische Ansätze liefert!
Ganz nach dem Motto von Gary Vaynerchuck, „You have to be practical“ folgst Du den richtigen Idealen und schaffst es, wirklich interessante Persönlichkeiten für Deinen Podcast zu gewinnen!

Weiter so!

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