Cookbook Love Podcast

Maggie Green

In this weekly podcast, host Maggie Green celebrates cookbook readers, writers, collectors, and clubs, with interviews and conversations about cookbook writing and the role of cookbooks in our lives. Maggie's mission is to build and celebrate a community of people who would rather write, read, and buy a cookbook over any other genre of book.

  1. vor 3 Tagen

    Episode 414: 5 Myths About Your Cookbook Audience

    Welcome back to another episode of the Cookbook Love Podcast! Today we're getting into the myths I hear most often about what it actually takes to grow a cookbook audience.  Over the years, I keep hearing the same things repeated as if they're facts, and these are costly. They cost time, momentum, a book deal, book sales, or even the book itself. So today I'm walking through five of the biggest myths about audience growth, what's actually true underneath them, and why clearing them up now (not later) matters so much for cookbook authors. In this episode, we discuss: Why your follower count isn't the same thing as your audience, and what actually is The real order of operations between building a platform and landing a book deal What publishers actually expect authors to bring to the table these days Why a well-written book still needs something else to sell The "I'll do it once things settle down" trap, and why that moment tends not to come If any of these myths have been quietly running the show in your own thinking, this episode is your reset. Growing an audience isn't a nice-to-have side project. It's the infrastructure that makes everything else, from pitching to publishing to selling, actually work. And the good news is you don't have to perform for social media algorithms to do it. Ready to learn how to grow your audience the right way? Head to the link below to register for the free Grow Your Audience Masterclass, where I'll show you exactly how to build the kind of audience publishers actually want. Mentioned in This Episode: Grow Your Audience Masterclass: free 3-part video series on growing your audience without performing for social media algorithms

    Episode 414: 5 Myths About Your Cookbook Audience
  2. 30. Juli

    Dora Ramirez James Beard Award-Winning Cookbook Author of Comida Casera

    Welcome to another episode of the Cookbook Love Podcast. Today, I'm joined by Dora Ramirez. Dora Ramirez didn't set out to reinvent Mexican cuisine. She wanted to uncover the stories, ingredients, and traditions that were already there. Before we get started:  If you're a dietitian, chef, or culinary professional who wants to publish a cookbook with a traditional publishing house, I invite you to join my upcoming Grow Your Audience masterclass. You'll learn how to build an audience publishers value — without relying on social media algorithms — by creating a community, sharing your message, and testing cookbook ideas with the people who will eventually become your readers. Register for upcoming Grow Your Cookbook Audience class In today's episode, I talk with Dora about the journey behind Comida Casera: More Than 100 Vegan Recipes from Traditional to Modern Mexican Dishes, her James Beard Award-winning cookbook celebrating the indigenous roots and plant-based traditions of Mexican cuisine. Born in Ciudad Acuña, Coahuila, Mexico, Dora came to the United States to attend the Culinary Institute of America before building a career as a chef, recipe developer, food photographer, and content creator. Her cookbook grew from a desire to share a deeper story about Mexican food — one centered on history, culture, and the ingredients that have shaped the cuisine for generations. In this episode, we discuss:  How Dora transformed her personal experience and culinary background into a unique cookbook concept Why Comida Casera focuses on uncovering indigenous Mexican plant-based foundations rather than simply adapting recipes How she documented recipes and stories from indigenous cooks across Mexico The thought process behind organizing a cookbook as a journey through Mexican culinary traditions What it was like to see her nearly three-year cookbook project recognized with a James Beard Award Dora also shares her new online cookbook club, where she explores historical Mexican cookbooks and brings their recipes and stories to a new audience. Dora's story is also a reminder that a cookbook begins long before the manuscript is written. It starts with understanding your unique perspective, knowing the story you want to share, and building a community of readers who care about your work. If you're a dietitian, chef, or culinary professional who wants to publish a cookbook with a traditional publishing house, I invite you to join my upcoming Grow Your Audience masterclass. You'll learn how to build an audience publishers value — without relying on social media algorithms — by creating a community, sharing your message, and testing cookbook ideas with the people who will eventually become your readers.  Mentioned in This Episode: Register for upcoming Grow Your Cookbook Audience class Dora Ramirez  Comida Casera by Dora Ramirez

    Dora Ramirez James Beard Award-Winning Cookbook  Author of Comida  Casera
  3. 23. Juli

    Recipes, Hospitality, and Hope in a Time of War with Sarah Trad

    Welcome to another episode of the Cookbook Love Podcast. Today, I'm joined by Sarah Trad, author of A House in the Lebanese Mountains: Recipes and Stories from Beit Trad.  Before we get started, I'd love your help. I'm creating a brand-new class for aspiring cookbook authors who want to build the audience publishers are looking for. If you've ever wondered how to grow your visibility, connect with future readers, or strengthen your cookbook proposal before pitching publishers, I'd love to hear what questions you want answered. I've put together a quick, two-question survey, and your feedback will help shape the class. If you'd like to be the first to know when enrollment opens, you can leave your name and email at the end of the survey. Now, let's meet Sarah. Sarah is the founder of Beit Trad, a beautifully restored guest house in the Lebanese mountains, and the author of A House in the Lebanese Mountains. In our conversation, we discuss: How restoring her family's ancestral home inspired a cookbook that preserves recipes, culture, and family history. Why hospitality, generosity, and gathering around the table become even more meaningful during times of conflict. The thoughtful process of creating a cookbook that is both visually stunning and approachable for home cooks. What cookbook authors can learn about creating a lasting legacy through food and storytelling. Mentioned in This Episode: Survey for upcoming class Beit Trad Sarah Trad on Instagram Recettes Faciles by Françoise Bernard Books by Trish Deseine

    Recipes, Hospitality, and Hope in a Time of War with Sarah Trad
  4. 9. Juli

    A Cookbook Korean Night Out with Irene Yoo

    What can traditional drinking rituals teach us about writing a cookbook that celebrates culture and community? Welcome to another episode of the Cookbook Love Podcast. Today I sit down with Irene Yoo, food writer, recipe developer, and co-owner of Orion Bar in Bushwick, Brooklyn. Irene shares how she translated the vibrant world of Korean hospitality into her James Beard Award-winning cookbook, Soju Party: How to Drink and Eat Like a Korean. Our conversation explores why the most impactful cookbooks do more than list ingredients. They act as visual cultural statements, honor culinary heritage, and bring people together across generations.  In this episode, you'll learn: How Irene navigated the emotions of winning a James Beard Award. Why structuring a cookbook to mirror a real-life experience, like a progressive night out, creates a deeply engaging reader journey. What the essential pillars of Korean drinking culture, from table-side bomb shots to the non-negotiable rule of Anju, teach us about hospitality and sharing meals and drinks. How collaborating with family members on recipes, book design, and illustrations can turn a standard recipe book into a treasured work of art. Whether you're dreaming of writing your first cookbook or looking for creative ways to structure your culinary manuscript, this conversation will inspire you to think beyond the plate. Every dish has a cultural heartbeat, and those rituals are often what readers treasure long after the final round is poured. Ready to turn your cookbook idea into a concept publishers will notice? Download our Cookbook Concept Map and discover how to shape your expertise, recipes, and stories into a compelling cookbook concept.

    A Cookbook Korean Night Out with Irene Yoo
  5. 2. Juli

    Episode 408: Bobby Hicks and the Stories That Live Inside Vintage Cookbooks

    What can vintage cookbooks teach us about writing a cookbook readers will treasure? Welcome to another episode of the Cookbook Love Podcast. Today I sit down with Bobby Hicks, creator of Retro Recipes Kitchen and author of Retro Recipes: Vintage Dishes with a Modern Twist. Bobby shares how he combined his background as a videographer with his love of vintage recipes to build Retro Recipes Kitchen. This social media brand eventually led to a traditional cookbook deal. Our conversation explores why the most memorable cookbooks offer more than recipes. They preserve culture, spark nostalgia, and invite readers to gather around the table. In this episode, you'll learn: How Bobby transformed his videography skills into Retro Recipes Kitchen and, ultimately, a traditionally published cookbook. Why the stories behind recipes are often what readers remember most. What food history can teach cookbook authors about creating a lasting legacy. How nostalgia and hospitality can make your cookbook more meaningful to readers. Whether you're dreaming of writing your first cookbook or looking for ways to make your recipes more meaningful, this conversation will inspire you to think beyond the ingredients. Every recipe has a story, and those stories are often what readers remember long after the meal is over. Ready to turn your cookbook idea into a concept publishers will notice? Download this Cookbook Concept Map and discover how to shape your expertise, recipes, and stories into a compelling cookbook concept that publishers will love.

    Episode 408: Bobby Hicks and the Stories That Live Inside Vintage Cookbooks

Info

In this weekly podcast, host Maggie Green celebrates cookbook readers, writers, collectors, and clubs, with interviews and conversations about cookbook writing and the role of cookbooks in our lives. Maggie's mission is to build and celebrate a community of people who would rather write, read, and buy a cookbook over any other genre of book.

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