Learn Marketing Interviews

Mark Asquith
Learn Marketing Interviews

Define, challenge and conquer the BIGGEST issues facing you as an early stage entrepreneur or founder. With powerful episodes from the world's finest business experts, each episode challenges one specific issue and provides detailed, actionable takeaways that you can implement immediately within your business. Volume #1 features actionable interviews with John Lee Dumas, Guy Kawasaki, Rand Fishkin, Jeff Sanders, Bob Burg and Dragons' Den's Doug Richard along with multiple thought leaders, global business people and numerous NY Times / Amazon best-selling authors, Excellence Expected exists to help you live the life you want by dominating the problems that face every entrepreneur on their journey. This isn't just another interview podcast, this is the straight-talking, accountable and actionable show that features one problem, one expert and multiple solutions every single episode. Don’t forget, the more you expect from yourself, the more you WILL excel!

  1. 06.10.2014

    Stop Stalling & Start Podcasting Now!! How to Find the Perfect Gear for Your New Show

    This weeks episode is all about finding the confidence to go ahead and start your own podcast. Following setting up Excellence Expected many business owners, entrepreneurs and friends have asked me for tips, guidance and advice on the right podcasting equipment for a new podcast. Based on the research I've undertaken myself in setting up Excellence Expected technically, along with the experience of setting up the show on a personal level I found that the biggest issue is making sense of the wide array of equipment on the market which leads to progress paralysis and never really getting started. In this episode I share my own equipment choices but more importantly, the reasons why I chose each piece of equipment. I also share my top 3 pieces of advice for anyone looking at investing in their own podcasting setup. By the end of the show you will have the confidence and the know how to decide upon the best equipment for your needs and you will overcome that progress paralysis that stymies us all at times. Links to Equipment Mentioned in this Episode: Microphones * Blue Snowball Condenser Microphone * Blue Yeti Condenser Microphone * Rode Procaster Dynamic Microphone (the microphone used at Excellence Expected) * Heil PR40 Dynamic Microphone * Rode Podcaster Dynamic Microphone Mixing Desk * Behringer Xenyx 1204 USB Mixing Desk for Podcasting Headphones * Sony MDR 7506 Closed Headphones Accessories * Van Damme XLR cables * Triton Fethead Software * ECAMM Call Recorder for Skype * Adobe Audition * Apple Garageband * Audacity What equipment do you use? Let me know in the comments and let's learn, share & grow, together. The more you expect from yourself, the more you will excel.

    23 Min.
  2. 12.01.2015

    Personal Branding & Why it MATTERS with Greg Taylor

    Greg Taylor is a web developer with a difference. Rather than marketing himself purely through ‘traditional’ channels, he has opened his mind and his business to a high quality content marketing approach with the goal of positioning himself as an authority in his field. This personal branding exercise that Greg continually undertakes is a hugely successful campaign strategy for Greg and his business, Marketing Press, and with personal branding becoming more and more prevalent in the business world it’s a subject that many entrepreneurs like you are beginning to really embrace. In this episode of Excellence Expected, Greg shares his methods and strategies for creating a cohesive personal brand that actually works. Greg shares insights into: * Building a personal brand, his experiences with * content creation * blogging * speaking * video marketing * The importance of finding the time to invest in content marketing & positioning yourself as an expert * Overcoming the fear of negative feedback * The impact content creation, speaking etc has had on his business * How much fun it is! * How this is different to other forms of marketing and why many people are only now beginning to take it seriously Greg, as ever, closes the show with his 3 actionable tips and takeaways to kick start you into taking action right now. Links mentioned in the episode: * Marketing Press * Greg Taylor on Twitter * Greg Taylor’s personal website Don’t forget, the more you expect from yourself, the more you WILL excel!

    39 Min.

Info

Define, challenge and conquer the BIGGEST issues facing you as an early stage entrepreneur or founder. With powerful episodes from the world's finest business experts, each episode challenges one specific issue and provides detailed, actionable takeaways that you can implement immediately within your business. Volume #1 features actionable interviews with John Lee Dumas, Guy Kawasaki, Rand Fishkin, Jeff Sanders, Bob Burg and Dragons' Den's Doug Richard along with multiple thought leaders, global business people and numerous NY Times / Amazon best-selling authors, Excellence Expected exists to help you live the life you want by dominating the problems that face every entrepreneur on their journey. This isn't just another interview podcast, this is the straight-talking, accountable and actionable show that features one problem, one expert and multiple solutions every single episode. Don’t forget, the more you expect from yourself, the more you WILL excel!

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