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Hello Geeks. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

  1. So Here's the Thing: Newstalgia

    VOR 1 TAG

    So Here's the Thing: Newstalgia

    We went all-in on delivery, and now the pendulum is swinging back. When you trade the dining room for grab-and-go, your labor model changes. Your ops change. Your customer changes. Before you know it, you look like a totally different brand. I think a lot of brands are finally realizing they were never just selling food in new channels. They were selling identity. When I work with restaurants, I like to understand: what are you actually building, a distribution machine? Or a brand people choose, in every format, even when they have 40 other options and as many brand loyalty apps? "Newstalgia" is bringing back the way it used to be, but for today's times. It's a flag that maybe we left a little too much behind in this age of the digital restaurant. Special Guest: Lauren Fernandez.

    15 Min.
  2. Don’t Go to the Last Starbucks on the Right (and other IFA tips)

    3. FEB.

    Don’t Go to the Last Starbucks on the Right (and other IFA tips)

    The Franchise Rock Stars are back on Social Geek to share their tips and advice for navigating the International Franchise Association Convention and all business travel in 2026. On the show today: Derrick Ableman, Ali Kraus, Scott Greenberg, and Kristen Pechacek with host Jack Monson. Our tips include: Explore the newly Evolved schedule Engage the all-new Franchise Main Street Bring changes of shoes Stay at The Luxor … really!! Go to the Starbucks that helps you avoid longer lines Befriend your competitors and rivals Give your booth a breather Connect instead of sell Schedule meetings IN ADVANCE Use the great new IFA App Listen now on Apple, Spotify, and more Thanks to today’s podcast sponsors who will all be joining us in Vegas: AnswerConnect at booth 611 / Citrin Cooperman at booth 834 / CareerPlug at booth 700 / Thunderly at booth 329.  What’s a tip you would like to share from your experiences at IFA Conventions? Please share in the comments! Links: To join us at IFA 2026, please register asap at franchise.org Download the IFA Events App And for more podcasts, visit socialgeekradio.com Special Guests: Ali Kraus, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.

    24 Min.
  3. So Here's The Thing: Marketing's Role in Restaurants

    3. FEB.

    So Here's The Thing: Marketing's Role in Restaurants

    So, Here's The Thing ... Lauren Fernandez and Jack Monson are chatting today about all of the things that get assigned the Marketers within a restaurant brand. We're also keeping an eye on the use of Bitcoin as payments by some of our favorite brands including Steak 'n Shake  Special Guest: Lauren Fernandez.

    14 Min.
  4. Franchise Thought Leadership Awards 2026 with Jack Monson

    27. JAN.

    Franchise Thought Leadership Awards 2026 with Jack Monson

    Today we’re announcing the winners of this year’s Franchise Thought Leadership Awards. We’ll name the 10 Franchise Leaders are currently leading all of us in Franchising to more prosperity and growth by sharing their ideas, speaking up, putting out thoughtful content, getting people talking, and inspiring others to do the same. The nominees were submitted by you, the Social Geek listeners, and the ten top vote-getters were chosen by a team of independent judges. Congratulations to all winners and thanks for moving us all forward.

    5 Min.
  5. So Here's The Thing: 2026 Restaurant Industry Predictions

    26. JAN.

    So Here's The Thing: 2026 Restaurant Industry Predictions

    So, Here's The Thing ...  Lauren Fernandez and Jack Monson have been chatting regularly about the changes, acquisitions, and deals in the restaurant space. Now we're sharing those conversations with you. Please join us! Special Guest: Lauren Fernandez.

    13 Min.
  6. Live at Franchise Expo South 2026

    20. JAN.

    Live at Franchise Expo South 2026

    Year 17 of the most popular franchise podcast rolls on! This week…we’re live in chilly Fort Lauderdale at Franchise Expo South. The iguanas are freezing, but the franchise opportunities are heating up. We’re talking to fran dev leaders and CEOs of several brands to find out how hot the landscape is for 2026. On today’s show: Justin Denham, Pool Duck Scott SirLouis, FSC Franchise / Beef O’Brady’s / Brass Tap Bob Crawford, Central Bark Mike Ackley, Ascent Hospitality / Perkins / Huddle House Christina Gambino, Jumptwist Ninja Mark Sturman, My Lobby Mart Lindsay Morgan, CM Law Daniel Trigo, UniVista Insurance Stephen Hitt, Industrious Thanks to MFV Expositions, Thunderly, and AnswerConnect

    33 Min.
  7. New Year's Special: Franchise Goals

    1. JAN.

    New Year's Special: Franchise Goals

    Happy New Year, Geeks! And welcome to Year 17 of Social Geek Podcast and our New Year’s Day Special. We’ve got 26 Franchise Pros sharing their goals for ‘26: Heather McLeod Ricky Richardson Susan Beth Jania Bailey John Hayes Kris Stuart Emily George Paul Segreto Lauren Fernandez Brent Greenwood Edith Wiseman Jerry Akers Robert Mitchell Martha Tomas Flynn Gabby Wong Richie Huffman Jennifer Durham Marci Kleinsasser Emma Dickison Larisa Walega And we’ll wrap up with the Franchise Rock Star Panel: Ali Kraus Danielle Wright Derrick Ableman Kristen Pechacek Scott Greenberg And your host, Jack Monson Thanks to today’s sponsors Citrin Cooperman, AnswerConnect, and Thunderly.

    1 Std. 45 Min.
  8. Franchise Rock Stars: 2025 Wrap Up

    16.12.2025

    Franchise Rock Stars: 2025 Wrap Up

    Today on the most popular franchise podcast, we’re wrapping up 2025 with the Franchise Rock Stars. What did we learn this year? What worked? What did NOT work?  Today's Franchise Rock Star Panel: Derrick Ableman, Scott Greenberg, Kristen Pechacek, and Danielle Wright joining host Jack Monson. We’re missing Ali Kraus today --  see you in January! Thanks to all of our sponsors for 2025: Citrin Cooperman, Northeast Color, WSI, Hughes, Vendasta, Franzy, Promotex, and Thunderly. Special Guests: Danielle Wright, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.

    29 Min.
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Hello Geeks. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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