This Is Harder than I Want It to Be

SwissCast Network
SwissCast Network
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Simple shifts and smart moves for overwhelmed, mission-driven founders. You started your business to make a difference. Two years in, you're making impact, but you're also making every decision, answering every question, and working way harder than you want to. You're not alone. And it doesn't have to be this hard. This Is Harder than I Want It to Be is your bi-weekly reality check for scaling without burnout or compromising on your values. In just 5-8 minutes, you'll get one perspective shift, one practical framework, and one action to take this week. What you'll learn: - Delegation that doesn't feel like micromanagement - How to build teams that solve problems without you - Systems and processes and tools that create space instead of constraint. - Balancing between working *in* your business and *on* it Hosted by Linda van Egmond, a fractional CMO and integrator who's spent 20 years building and supporting impact-driven startups and scale-ups, including The Ocean Cleanup. She's seen too many brilliant ideas fail, not because they weren't good enough, but because of lack of structure, overcomplication, or unrealistic expectations. This podcast distills hard and painful lessons into bite-sized, actionable insights. Perfect for: - Impact founders about 2-3 years into their journey - B-corp and social enterprise leaders - Mission-driven entrepreneurs ready to step out of operational chaos - Anyone building a business that matters without wanting to burn out The promise: You can have impact without burnout. You can build something that scales without losing your soul. You can own a business that you don't run. New episodes every other Thursday. Subscribe now and make it easier.

  1. 27. Aug.

    Is your team’s communication problem actually an accountability problem?

    Free Scoping Session with Linda “We Thought We Had a Communication Problem” When the same team problems keep coming back, it is easy to blame communication. But often the real issue is missing structure: unclear ownership, fuzzy decision-making, low trust, and constantly shifting priorities. What You'll Learn: The Hook: Why adding more meetings, messages, or tools rarely fixes the real problem underneath. Reality Check: Linda shares the story of a team stuck in low-level conflict, repeated decisions, and constant frustration. The Shift: Communication breaks down when people are filling structural gaps with their own assumptions. The Move: Use an accountability chart to make ownership and decision-making clear: List every major activity in the business.Assign one accountable owner to each area.Clarify what decisions each person can make alone, with input, or with founder approval.Set a 90-day freeze period for the top three priorities. The Wrap: Before booking another communication workshop, check whether everyone knows what they own, who decides, and whether priorities have been consistent. Key Takeaway: Communication problems are often accountability problems that have not been named yet. FAQs This Episode Answers: Is my team’s communication problem actually an accountability problem? If the same conversations keep happening, decisions get made and unmade, or people are unsure who owns what, the issue is probably deeper than communication. The episode explains how unclear roles, fuzzy decision-making, low trust, and shifting priorities often show up as “communication problems.” How do I fix unclear ownership in my business? Start by creating an accountability chart. List the major activities in the business, assign one accountable owner to each area, and clarify which decisions that person can make alone, which need input, and which need founder approval. What should I do if my priorities keep changing every week? Set a freeze period for your top three priorities. Choose them for the quarter, write them down, and avoid changing them for 90 days unless something genuinely critical happens. New ideas can go on a list for the next quarter. Ready to make it easier? Visit https://www.lindavanegmond.com/ and subscribe wherever you listen to podcasts. The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Let's Connect on LinkedIn Find Linda on LinkedIn Connect with Linda on LinkedIn Discover More Shows at SwissCast.Network SwissCast Network

    Is your team’s communication problem actually an accountability problem?

  2. 13. Aug.

    Why am I the bottleneck in my own business?

    “I Was the Problem and I Didn't Know It” Sometimes the thing slowing the business down is not the market, the team, or the timing. It is the founder who has become so central to everything that the business cannot grow without cracking. What You'll Learn: The Hook: Why founders often look everywhere else for the problem before realizing they may be the bottleneck. Reality Check: Linda shares the story of a founder who thought she was holding the business together, but was actually holding it back. The Shift: The “load-bearing wall” analogy shows how being indispensable can quietly turn from competence into constraint. The Move: Four places to look when your business feels stuck: Delegation: Clarify who owns the work, who decides, who gives input, and who needs updates.Data: Choose three numbers that show the health and impact of the business.Planning: Set three quarterly priorities and protect one weekly strategic thinking block.Systems: Document the three most critical processes and automate what you can. The Wrap: Start by asking where you are still the answer to a question that should have a different answer by now. Key Takeaway: Being indispensable can feel like competence, but it may be the very thing keeping your business stuck. FAQs This Episode Answers: How do I know if I am the bottleneck in my own business? If every decision, approval, question, or problem has to go through you before the team can move, you may have become the bottleneck. The episode explains how being useful and indispensable can feel like competence, while quietly slowing the business down. What should I do when my business depends too much on me? Start by identifying which parts of the business truly need you and which ones only run through you out of habit. Then look at the four likely pressure points: delegation, data, planning, and systems. Pick the one costing you the most right now and start there. How can founders stop holding their team back? Founders can stop holding the team back by clarifying ownership, choosing a few meaningful metrics, protecting strategic planning time, and documenting the processes that keep the business running. The goal is not to disappear from the business, but to move support into the right places so the team can act without waiting on you. Ready to stop being the bottleneck in your business? Visit https://www.lindavanegmond.com/ and subscribe wherever you listen to podcasts. The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Let's Connect on LinkedIn Find Linda on LinkedIn Connect with Linda on LinkedIn Discover More Shows at SwissCast.Network SwissCast Network

    Why am I the bottleneck in my own business?

  3. Trailer zur Staffel 2, Folge 14

    This Is Harder than I Want It to Be Season 2 Trailer

    This Is Harder than I Want It To Be: Season 2—What Happens After Things Break Linda van Egmond introduces Season 2 of "This is Harder Than I Want It To Be," focused on what happens after failures and breakdowns in leadership, teams, systems, or growth. She argues that failure is part of good leadership and highlights founders who acknowledge mistakes and fix them. Unlike Season 1, which covered shifts made before things break, this season begins each episode with a real failure from her or founders she has worked with, then examines what went wrong, why it happened, and the specific move that turned it around. Drawing on about 20 years of experience, she emphasizes that the fix is rarely a dramatic overhaul and is often smaller and closer to home. Ready to make it easier? Visit https://www.lindavanegmond.com/ and subscribe wherever you listen to podcasts. The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    This Is Harder than I Want It to Be Season 2 Trailer

  4. 30. Juli ·  Bonus

    At what point is my business actually ready for structure - and how do I know I'm not just adding bureaucracy? Listener Q&A

    FAQ 2: "At what point is my business actually ready for structure - and how do I know I'm not just adding bureaucracy?" Worried that “more structure” will kill your scrappy edge and turn your business into a slow corporate machine? In this episode, Linda breaks down the real difference between structure that creates clarity and bureaucracy that creates drag, plus a quick test to make sure anything you add actually replaces friction. What You'll Learn: The Hook: Why founders fear structure will erase the speed and creativity that made the business work. Reality Check: Bureaucracy usually comes from the wrong structure at the wrong time for the wrong reasons, while useful structure removes decisions and clarifies ownership. The Shift: Readiness isn’t about size. It’s about friction: repeated conversations, inconsistent decisions, and slow onboarding because nothing is written down. The Move: A simple test before you build any new process: Name the decision or conversation this process is meant to replaceIf you can’t answer clearly (or it’s just “we should have a process”), pauseBuild just enough to solve one friction point, then reassess The Wrap: Structure doesn’t kill scrappy energy. Chaos does. Structure gives that energy somewhere to go. Key Takeaway: If it isn’t replacing time, confusion, or rework, it’s not structure. It’s weight. Ready to build structure without bureaucracy? Visit https://www.lindavanegmond.com/ and subscribe wherever you listen to podcasts. The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    At what point is my business actually ready for structure - and how do I know I'm not just adding bureaucracy? Listener Q&A

  5. 16. Juli ·  Bonus

    Do I need an integrator or do I just need to get better at managing my time? Listener Q&A

    FAQ 1: "Do I need an integrator or do I just need to get better at managing my time?" You don’t have a “time management problem” if your days are packed with decisions, questions, and fires that only you can put out. In this episode, Linda helps you figure out whether you need a better system, or a better structure. What You'll Learn: The Hook: Why “I just need to get more organised” is often a sign you’re carrying structural load, not just a messy calendar. Reality Check: Time management only works when time is truly the constraint, not when everything routes through you. The Shift: Productivity makes you faster inside the current system; an integrator changes the system so the work stops landing on you. The Move: A quick diagnostic to tell time problems from structural problems: List the five things that took the most time last weekFor each, ask: “Only I can do this” or “I’m doing it because there’s no system for it?” The Wrap: If you’re filling gaps that structure should fill, the fix isn’t working harder on yourself. It’s working on the business. Key Takeaway: If the structure is wrong, “getting faster” just means you hit the wall sooner. Ready to stop everything running through you? Visit https://www.lindavanegmond.com/ for more leadership tools and insights, and subscribe wherever you listen to podcasts. The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    Do I need an integrator or do I just need to get better at managing my time? Listener Q&A

  6. 2. Juli ·  Bonus

    Done Is Better Than Perfect: Season 1 Review + Season 2 Preview

    You don’t have to be a “podcast person” to start a podcast. In this episode, Linda shares the behind-the-scenes truth of Season 1 and the simple system that helped them ship ten episodes, even with perfectionism in the room. What You'll Learn: The Hook: Why “I don’t even listen to podcasts” can still be the start of a podcast. Reality Check: The honest constraints: no commute, no headphones, and a brain that needs quiet to think. The Shift: The moment it clicked that voice carries nuance text can’t, and support makes the hard parts doable. The Move: A repeatable structure that makes short episodes easier to create: Reality CheckThe ShiftThe Move Plus a practical recording workflow: draft → read out loud → tweak → reduce to keywords → record (standing up, hands included). The Wrap: Done is uncomfortable, but it’s the only path to getting better and building something real. Key Takeaway: A simple structure and a little support can carry you past perfectionism and into publishing. Connect with Linda on LinkedIn Send Linda a Voicemail The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    Done Is Better Than Perfect: Season 1 Review + Season 2 Preview

  7. 18. Juni

    Your Business Needs to Work Without You

    Thought you were building a team, but it still feels like everything depends on you? In this episode, Linda breaks down what actually has to change for your business to run without you and gives you a practical 90-day roadmap to make it real. Link to Operational Assessment Free Scoping Session with Linda What You'll Learn: The Hook: The real question isn’t “can you take a vacation?” It’s “would the business still function if you had to disappear for two weeks with no warning?” Reality Check: A founder’s sudden family emergency revealed the hidden problem: the team wasn’t incompetent, they just didn’t have clarity on decisions, priorities, or what “good” looked like. The Shift: A business that runs without you is built on three foundations: documentation, empowered people, and an operational rhythm that maintains itself. The Move: A simple 90-day roadmap to build a business that doesn’t bottleneck at you: Month 1: Get it out of your head (brain dump + document one core process that the team actually uses)Month 2: Build the rhythm (weekly alignment meeting + issues list + five-number scorecard)Month 3: Transfer and test (delegate with clear success/decision/check-ins, then take 3 days fully off and fix what breaks) The Wrap: Frameworks don’t run businesses. Implemented systems do. Pick the one operational problem that would free up the most time and energy and start there. Key Takeaway: If your business can’t run without you, it can’t scale and it can’t give you the freedom you started it for. Ready to build systems that set you free? Connect with Linda on LinkedIn for more leadership tools and insights. Mentioned in this Episode Ep. 4 Your Team Can't Read Your Mind Ep. 5 Stop Measuring Everything Ep. 7 The Meeting That Saves Me 10 Hours A Week The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    Your Business Needs to Work Without You

  8. 4. Juni

    'Just Hire Someone' - That's Terrible Advice

    When you’re overwhelmed, hiring sounds like the obvious fix. But if you don’t have clear outcomes and simple processes first, you’re not hiring help, you’re hiring more questions (and more chaos). In this episode, Linda shows you the “pre-hire” work that makes bringing someone on actually reduce your workload. What You'll Learn: The Hook: Hiring doesn’t solve overwhelm; it often turns chaos into expensive chaos. Reality Check: A founder hired three people fast and ended up working more because nothing was defined or documented. The Shift: The real problem isn’t headcount, it’s missing process. Patch the holes before you add more water. The Move: The Pre-Hire Checklist to make hiring actually work: Define the outcome (what “done” looks like)Document the process (simple steps + decision points)Test the process with someone else before you hire The Wrap: Systems first, then people, if you want your time back. Key Takeaway: If you can’t define success and document the steps, you’re not ready to hire, you’re ready to clarify. Ready to patch the holes before you hire? Visit Connect with Linda on LinkedIn for more leadership tools and insights. Ep. 6 It's not a process if it only works when you do it The SwissCast Podcast Network is here to amplify the diverse voices and unique stories of Switzerland—all in English. Whether you're a Swiss local fluent in English, an expat, or simply curious about Swiss culture, SwissCast offers engaging content that speaks directly to you. Our mission is simple: to create a space where Swiss life and English voices connect, bringing you meaningful conversations, expert insights, and compelling stories from all over the country. Our podcast shows are made by, for, or in Switzerland and range from Health, Business, Career, Travel, and more. Mentioned in this episode: Discover More Shows at SwissCast.Network SwissCast Network

    'Just Hire Someone' - That's Terrible Advice
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Simple shifts and smart moves for overwhelmed, mission-driven founders. You started your business to make a difference. Two years in, you're making impact, but you're also making every decision, answering every question, and working way harder than you want to. You're not alone. And it doesn't have to be this hard. This Is Harder than I Want It to Be is your bi-weekly reality check for scaling without burnout or compromising on your values. In just 5-8 minutes, you'll get one perspective shift, one practical framework, and one action to take this week. What you'll learn: - Delegation that doesn't feel like micromanagement - How to build teams that solve problems without you - Systems and processes and tools that create space instead of constraint. - Balancing between working *in* your business and *on* it Hosted by Linda van Egmond, a fractional CMO and integrator who's spent 20 years building and supporting impact-driven startups and scale-ups, including The Ocean Cleanup. She's seen too many brilliant ideas fail, not because they weren't good enough, but because of lack of structure, overcomplication, or unrealistic expectations. This podcast distills hard and painful lessons into bite-sized, actionable insights. Perfect for: - Impact founders about 2-3 years into their journey - B-corp and social enterprise leaders - Mission-driven entrepreneurs ready to step out of operational chaos - Anyone building a business that matters without wanting to burn out The promise: You can have impact without burnout. You can build something that scales without losing your soul. You can own a business that you don't run. New episodes every other Thursday. Subscribe now and make it easier.

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