21 Folgen

Want to learn how quizzes can help you grow your business? Quizzes grab your visitors' attention - turning passive browsers into active participants. Beyond engagement, quizzes are a proven lead generation magnet, with opt-in rates of up to 40%. That's up to 20X the online average - boom! You'll hear from quiz experts Boris and Mike (cofounders of the quiz maker Riddle.com) - and discover what works with quizzes, what doesn't, and how you can quickly get started using quizzes in your own marketing. We mix chats with other quiz marketers with stories about launching a quiz making start up - sharing tales of both our successes and failures since our site's launch in 2014.

The Quiz Makers Mike Hawkins and Boris Pfeiffer

    • Wirtschaft
    • 5,0 • 2 Bewertungen

Want to learn how quizzes can help you grow your business? Quizzes grab your visitors' attention - turning passive browsers into active participants. Beyond engagement, quizzes are a proven lead generation magnet, with opt-in rates of up to 40%. That's up to 20X the online average - boom! You'll hear from quiz experts Boris and Mike (cofounders of the quiz maker Riddle.com) - and discover what works with quizzes, what doesn't, and how you can quickly get started using quizzes in your own marketing. We mix chats with other quiz marketers with stories about launching a quiz making start up - sharing tales of both our successes and failures since our site's launch in 2014.

    Laura Sagen- thehairfuel.com

    Laura Sagen- thehairfuel.com

    Discover how fast-growing Hair Fuel uses quizzes to find, segment, and convert new customers for their critically-acclaimed hair care products.

    • 25 Min.
    How to scale a startup - with zero marketing budget

    How to scale a startup - with zero marketing budget

    Hear the story of how the Riddle.com team managed to grow Riddle to be a leader in the quiz marketing space without a marketing budget and without a dedicated sales or support team.

    • 21 Min.
    Steve Sarner - Amazon / Goodreads

    Steve Sarner - Amazon / Goodreads

    Quiz marketing veteran Steve Sarner (VP of Ad Sales & Program Management @ Amazon's Goodreads) shares his insights about why quizzes and 'opt-in' lead generation work so well together - especially in this era of increased privacy regulations, 'banner blindness', and ad blocking.

    • 16 Min.
    David Berkowitz - Serially awesome community building

    David Berkowitz - Serially awesome community building

    Serial Marketer and former CMO of Publicis MRY David Berkwitz shares how he built up a thriving invite-only 1500+ member Slack community for his marketing consultancy serialmarketer.com

    • 17 Min.
    Merilyn Beretta - Lead Your World

    Merilyn Beretta - Lead Your World

    Marketing maestro Merilyn shares how her quiz marketing funnel has generated a jaw-dropping 86% opt-in rate for her 'Lead Your Day' online learning academy. It demonstrates how a great product matched up with an insightful quiz helped grow her revenue by 500% - boom!

    Please make sure to visit Merylin at https://www.merilyn.com/

    • 17 Min.
    Grow your company through customer support

    Grow your company through customer support

    Sure, quizzes are great for marketing. But don't forget how awesome customer support to grow your business through word of mouth recommendations. Boris and Mike share their secrets behind their 'founders-first' customer support culture - that has helped scale their quiz maker start up with zero paid marketing.

    • 14 Min.

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