TrustCast Show

Zane Myers
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The TrustCast Show features in-depth conversations with successful business leaders who are shaping their industries. Host Zane Myers sits down with top attorneys, physicians, plastic surgeons, and private practice professionals to uncover the real stories behind their success — what worked, what didn't, and the advice they'd give others building a practice. Each episode is 30 to 40 minutes of unfiltered conversation: backgrounds, unique approaches, and hard-won lessons from professionals at the top of their fields. New episodes published regularly across YouTube, Apple Podcasts, Spotify, LinkedIn, and 20+ platforms. Produced by TrustCasting — done-for-you video marketing that helps professionals grow their practices through short-form video distributed across 10+ platforms.

  1. VOR 4 STD.

    Jennifer Higgins and Melissa Goldberg on the Perry Mason Moment That Sank the Plaintiff's Expert,

    What happens when a Queens DA prosecutor who spent six years putting felony offenders away in domestic violence and special victims cases discovers that everything she learned about expert witnesses, burden of proof, and preparing witnesses for hostile questioning translates perfectly into defending physicians — and then teams up with a partner who grew up inside a medical family, watched her physician father do expert work on malpractice cases, came out of Hofstra already thinking in anatomy and science, and built her specialty around seeing every case as a chess match where you are always thinking about the appellate record before the trial even begins? In this episode of the Trustcast Show, Zane Myers speaks with Jennifer Higgins and Melissa Goldberg, partners co-leading the Medical Malpractice Defense Division at Abrams Fensterman, about what is actually going through a physician's mind the morning they open a summons, why talking to a colleague who has also been sued is one of the most legally dangerous things a doctor can do, and why the belief that the truth will simply come out at trial is one of the costliest assumptions in the field. Jennifer walks through the Perry Mason moment she actually experienced — forcing the plaintiff's expert to admit that the book he edited was authoritative, then hammering him on the specific chapter her client had followed to the letter, until he announced he didn't care about the book and sent his water cup flying — and explains how she used pasta to help a jury understand the difference between an arteriovenous malformation in the lung versus elsewhere in the body. They also discuss the causation defense that Melissa used to win a rheumatic fever case at the appellate division after losing summary judgment — where even a correct diagnosis on the day of the visit could not have changed the patient's outcome — why the hospital or employer is not always on the physician's side, how the appellate record has to be built during trial before anyone knows whether an appeal will be needed, and why Abrams Fensterman's one-stop-shop model gives physicians something most malpractice defense firms simply cannot offer. Jennifer Higgins and Melissa Goldberg are partners co-leading the Medical Malpractice Defense Division at Abrams Fensterman in Lake Success, New York. Connect with Jennifer Higgins and Melissa Goldberg: abramslaw.com Phone: 516-328-2300 Lake Success, New York Chapters 00:00 Introduction to Jennifer Higgins and Melissa Goldberg 00:54 Jennifer's path — six years as a Queens DA in domestic violence and special victims, then pivoting to physician defense 02:11 What pulled her out of the DA's office — student loans, a love of complexity, and the courtroom 03:23 Working with DNA and medical experts as a prosecutor — and how that prepared her for retaining defense experts 03:53 Melissa's path — growing up in a medical family and going straight into healthcare defense 05:09 A doctor opens a summons on a Tuesday morning — what is happening inside that person's mind 05:41 The first call to the insurance carrier — notify immediately and request preferred counsel 06:43 Doctors who don't even know who the plaintiff is — how that happens and how the team handles it 07:50 Over 95% of physicians experience significant emotional distress when sued — what Jennifer sees across the table 08:13 Hand-holding through every step — phone calls on weekends and bringing the blood pressure down 09:30 When malpractice leads to OPMC licensing issues — working hand in hand with the full-service team 10:01 Jennifer as the litigator, Melissa as the strategist and appellate thinker — how the two roles work together 11:09 Seeing every case as a chess match — anticipating every move before making any decision 11:25 How often cases actually reach trial — and why preparing every case for trial is the standard anyway 11:48 The discovery process — medical records, depositions, and the path to resolution 12:43 Path A versus path B — thinking through long-term ramifications of every litigation decision 13:08 Building the appellate record during trial — why having appellate counsel in the room matters 14:06 Notifying the insurance carrier and what to say and what never to say on that first call 15:19 The cardinal rule — talk only to your carrier and your lawyer, nobody else 16:55 The physician deposition — talking too much is the single biggest mistake 17:43 How deposition differs from trial — open questions versus controlled cross-examination 18:39 Preparing physicians for deposition — you do not throw them to the wolves 19:32 Taking apart the plaintiff's medical expert — cross-examination and prior contradictory testimony #JenniferHiggins #MelissaGoldberg #AbramsFensterman #MedicalMalpracticeDefense #TrustcastShow #PhysicianDefense #NewYorkMalpractice #StandardOfCare #HealthcareLaw #MalpracticeAttorney

    39 Min.

  2. VOR 4 STD.

    Dr. Brandy Hauck on the Russian Orphanage Research That Built PC Care,

    What happens when a clinical child psychologist goes to Russia as a graduate student to study children in baby homes — places where zero to four-year-olds may see 60 to 100 different caregivers in their first two years and never the same caregiver on two consecutive days — observes firsthand what sensitivity and consistency do when they're introduced into that environment, and then brings that insight back to co-create a seven-session therapy that is now turning around parent-child relationships in foster care settings and private practices across the country? In this episode of the Trustcast Show, Zane Myers speaks with Dr. Brandy Hauck, clinical child psychologist and CEO of Red Leaf Psychology in Sacramento, about what she saw in those baby homes that confirmed what most people intuitively know but almost no institution was willing to act on, and how the directors of the control homes responded when shown the data — they said they didn't believe it, and what they were doing was better. Brandy explains the three things always at play when a child is melting down and nothing works — the child, the parent, and the relationship between them — and why the fastest sign that a child is struggling emotionally is actually the one most parents celebrate: the child who is perfectly behaved, never gets in trouble, and never takes a chance. They also discuss why the zero to five window is the most powerful period to intervene but it is never too late regardless of a child's age, how PC Care builds a positive relationship in the early sessions before ever touching the hard stuff like commands and consequences, the foster care story of a little girl who was terrified of her new foster father and how PC Care brought them to a place where he and his wife requested to move toward adoption, why foster children with disruptive behaviors get caught in a terrible cycle of placement changes that makes everything worse, and how PC Care's introduction into Sacramento's foster system during the first 90 days of placement measurably reduced that cycle. Dr. Brandy Hauck is a clinical child psychologist and CEO of Red Leaf Psychology in Sacramento, California, and co-developer of PC Care therapy. Connect with Dr. Brandy Hauck: redleafpsychology.com Email: info@redleafpsych.com Social: @TheNerdyPsychologistBookClub on Instagram, TikTok, and Facebook Chapters 00:00 Introduction to Dr. Brandy Hauck 00:34 Going to Russia as a graduate student — what the baby homes actually looked like 01:03 The baby home system in Russia — why children with disabilities were relinquished at birth 03:38 Three different baby homes in the study — no intervention, training only, and structural plus training 05:03 Sixty to one hundred different caregivers in the first two years — never the same face on back-to-back days 06:01 What happened to kids in the homes where sensitivity and consistency were introduced 07:21 Presenting the data to the other baby home directors — and being told they didn't believe it 08:07 How that research informed the creation of PC Care with Susan Timmer and Lindsay Armendariz 09:10 Seven sessions seems too short — why most of the gains happen in the first seven weeks anyway 10:02 My kid's melting down and nothing works — is this a parenting problem, a child problem, or something else 11:17 How do I know if what my child is doing is a phase or something that needs professional help 12:00 The sign parents miss most — the perfectly behaved child who never gets in trouble 13:04 What is actually going on behind the perfect child — over-control, anxiety, and the cost of the facade 13:38 My child went through a divorce, a move, or a loss and their behavior completely changed — what is happening 14:24 How the nervous system adjusts to stressful events and what that looks like in behavior 15:07 Is there a window where the parent-child relationship becomes too damaged to repair 16:09 Zero to five is the most powerful window — but it is never too late 17:07 A parent loves their child but genuinely does not like being around them right now — can therapy help 18:19 How playing together in session creates a moment where the parent discovers their kid is actually cool 19:27 Family therapy conflict causing families to quit — how PC Care avoids that by starting with easy 20:35 The seven sessions broken down — what happens in each one 23:00 One parent is all in and the other thinks therapy is pointless or is actively working against it 25:24 Where to find PC Care — Sacramento in person, virtual coaching, paraprofessional parent coaching, and group classes 27:13 For therapists — PC Care trainings in San Francisco in August and ongoing training across the country 28:41 The foster care story — a little girl terrified of her foster father and how it ended in a request for adoption #BrandyHauck #RedLeafPsychology #PCCare #TrustcastShow #ChildPsychology #ParentingTherapy #FosterCare #ParentChildRelationship #ChildTherapy #NerdyPsychologistBookClub

    34 Min.

  3. VOR 5 STD.

    Natasha Taken on FDA Warning Letters, Why Your Competitor's Bold Claims Don't Mean You're Safe,

    What happens when a molecular biology student who wanted to be a doctor until she worked in a hospital, pivoted to law school with healthcare in mind, picked up her patent bar along the way, and then took a mentor's advice to try FDA law — and discovered that most brands selling health and wellness products online are one Instagram post away from a problem they don't even know is coming? In this episode of the Trustcast Show, Zane Myers speaks with Natasha Taken, founder of The Advertising Lawyer, about the single most dangerous mistake founders make when writing copy for a health product — copying what competitors are saying without knowing their science, their ingredients, or what's happening to them in the background — and why a several hundred thousand dollar settlement can flow from a single claim on a pack that may or may not have been substantiated. Natasha explains the critical distinction between a structure/function claim and a disease claim, why saying your supplement supports healthy sleep is legal while saying it fixes insomnia makes it a drug, and why the FTC and FDA are always watching regardless of how small your brand is. They also discuss why a civil investigative demand from the FTC is actually scarier than an FDA warning letter and can lead to 20 years of paperwork and headaches, what the FTC updated in its endorsement guides and why most brands in e-commerce still don't know about it, why hashtag ad is often not enough disclosure for influencer partnerships, what the current GLP-1 comparison minefield looks like and why supplement brands comparing themselves to Ozempic are asking for trouble, why a ton of glowing testimonials about a supplement curing serious illness will draw enforcement faster than almost anything else, and what a brand that has its advertising compliance dialed in is actually doing that most brands aren't. Natasha Taken is the founder of The Advertising Lawyer, an FDA and FTC advertising compliance practice serving e-commerce brands, supplement companies, and health and wellness founders. Connect with Natasha Taken: theadvertisinglawyer.com Email: natasha@theadvertisinglawyer.com Social: @theadvertisinglawyer on YouTube, TikTok, and Instagram Chapters 00:00 Introduction to Natasha Taken 00:46 One Instagram post away from a serious problem — was there a specific moment 01:03 The first year out of law school — a several hundred thousand dollar settlement over pack claims 02:29 From molecular biology to FDA law — why she left the hospital path and found the intersection 03:57 The single most dangerous mistake founders make when writing product copy 04:43 What is the difference between a structure function claim and a disease claim 05:32 Why supplements can say they support healthy sleep but cannot say they fix insomnia 05:56 Do nutritional companies make this mistake frequently — and why newer brands get it wrong 07:04 What the FDA and FTC are actually looking for — and how often they are watching 08:16 They're always watching — even small brands are not invisible 08:44 The made in USA claim crackdown the FTC is running right now 09:12 Can the FTC fine you for a customer review you never asked for 10:48 What makes a testimonial a legal liability versus just a review 11:01 What makes an influencer partnership a legal liability for a brand 12:01 Why hashtag ad is often not enough disclosure under FTC rules 12:32 Native advertising — when a news story is actually a paid ad and nobody discloses it 13:51 My competitor is making bolder claims than me and nothing is happening — does that mean I'm being too cautious 14:32 FTC investigations are quiet until they're made public 15:08 What changed in the FTC's 2023 updated endorsement guides 16:01 Fake doctors, AI-generated endorsers, and employees posing as customers 17:14 The speeding analogy — just because others are doing it does not mean you will not get caught 17:21 I sent free samples to influencers without a contract — what is the brand's liability 19:01 Rapid fire — the product claim that made her physically wince, favorite travel destination, dream FDA committee 20:19 What she does on weekends to completely not be a lawyer 20:37 What actually happens in the first 24 hours after a brand gets an FDA warning letter 21:31 FDA warning letter versus FTC civil investigative demand — which one should scare you more 22:36 A civil investigative demand can lead to 20-plus years of paperwork and headaches 23:44 What a brand with its advertising compliance dialed in is actually doing that most brands aren't 24:40 When a company realizes mid-investigation that their own documents don't make them look great 25:55 How Natasha helps a brand figure out what claims they can actually make #NatashaTaken #TheAdvertisingLawyer #TrustcastShow #FDACompliance #FTCMarketing #HealthProductClaims #InfluencerMarketing #SupplementLaw #AdvertisingLaw #EcommerceLaw

    30 Min.

  4. VOR 14 STD.

    Frank Mayo on Never Miss Twice, Running Clinical Operations Without Being a Clinician

    What happens when a certified athletic trainer who played three sports in high school and four years of college baseball, spent his first career taping ankles and rehabbing hamstrings on the field, walks into a clinical operations role at a multi-location healthcare practice and discovers he loves the data, the KPIs, the marketing cycles, and the standard operating procedures just as much as he ever loved the field — and then builds an entire personal and professional philosophy around three words he wears on his wrist every single day? In this episode of the Trustcast Show, Zane Myers speaks with Frank Mayo, COO of NJ Sports Spine and Wellness in New Jersey, about what Never Miss Twice actually means and how Atomic Habits shaped the way he thinks about consistency, discipline, and forgiving yourself for missing one day without letting it become two. Frank walks through the three KPIs that tell him the most about the real health of a clinical practice — referral source, cancellation rate, and retention rate — and why the most meaningful one is always where the patient referrals are coming from, because that number tells you whether the community actually trusts what you're doing. He also explains why he tells every provider he manages that he works for them, not the other way around, and what it actually looks like to practice servant leadership in a clinical environment where the stakes are people's health. They also discuss what it costs a clinical practice to fight with insurance every single year — declining reimbursement rates, rising deductibles, and the internal billing team that makes it survivable — why private equity ownership filters all the way down to the front desk and how patients feel the difference between a practice owned by clinicians who still treat patients versus one owned by a firm chasing benchmarks, why the gold is always underneath your feet rather than somewhere else you haven't looked yet, and why if you're not evolving as an independent practice every single year, you're dying. Frank Mayo is the COO of NJ Sports Spine and Wellness, a multi-location sports medicine and orthopedic practice with offices in Matawan and Marlboro, New Jersey. Connect with Frank Mayo: njsportsspineandwellness.com Phone: 908-8NO-PAIN Instagram: @Frank.J.Mayo Matawan and Marlboro, New Jersey 00:00 Introduction to Frank Mayo 00:34 The Never Miss Twice philosophy — where it came from and what it actually means 01:30 Atomic Habits, building consistent patterns, and forgiving yourself for missing one day 02:50 The wristband that keeps the mantra in front of him every single day 03:39 From Salisbury University to head athletic trainer at Stepinac High School to clinical operations 04:03 The mentor who told him the gold is underneath your feet — and what that changed 05:00 Why influencing multiple providers beats treating patients one at a time with two hands 06:35 What NJ Sports Spine and Wellness actually does — conservative and medical services under one roof 07:34 What the typical patient looks like — spine, orthopedics, concussion, and everything in between 08:41 Retooling from athletic training to spine rehabilitation when he made the clinical transition 10:54 Being intimately involved in KPIs every single day — and why data alone is never enough 11:30 Why great COOs go into the office and talk to the people driving the numbers instead of just reading reports 12:22 The discharge paradox — your goal is to get patients better and out the door 13:55 Referral source as the number one KPI that reveals the health of the company 15:04 Cancellation rate and retention rate — what those two numbers actually tell you about your providers 17:53 How patient volume is managed across providers without putting marketing pressure on clinicians 18:20 The marketing team's role — digital, community, schools, tournaments, and seminars 20:15 When a patient referral asks specifically for their provider — how the schedule gets managed 21:15 Servant leadership in a clinical environment — I work for them, not the other way around 22:52 Private equity is buying up independent practices — is staying independent worth the fight 24:20 Why the owners being chiropractors who still treat patients changes everything about the culture 25:15 Insurance reimbursement declining, deductibles rising, and why evolving every year is not optional 27:11 Where NJ Sports Spine and Wellness is headed in the next three to five years 28:34 Two offices in Matawan and Marlboro — serving Middlesex and Monmouth County 29:23 How to reach the practice and book same day or next day #FrankMayo #NJSportsSpineWellness #TrustcastShow #NeverMissTwice #ClinicalOperations #HealthcareLeadership #ServantLeadership #SportsMedicine #IndependentPractice #PhysicalTherapy

    30 Min.

  5. VOR 15 STD.

    Dr. Blake Hampton on When to Have Cataract Surgery, Premium Lens Implants

    What happens when a neurobiology honors graduate and valedictorian from the University of Miami completes his chief residency at Nassau Medical Center, watches the growing shortage of ophthalmologists turn into a national healthcare crisis, and decides that surgery alone is not enough — that he also needs to help reshape how the entire country delivers eye care through AI-powered intake tools and telemedicine? In this episode of the Trustcast Show, Zane Myers speaks with Dr. Blake Hampton, ophthalmologist and cataract surgeon, about when a cataract actually needs surgery versus when you can safely wait, what the 10 to 15 minute procedure involves and why conscious sedation is almost always enough, and why the premium lens implants that cost extra are genuinely different from the standard ones rather than just a marketing upgrade. Blake also explains refractive lens exchange — the same surgery as cataract removal performed on a clear lens before it clouds over, for people who want to stop wearing glasses entirely — and why the multifocal lens inside your eye performs so much better than a multifocal contact on the surface of it. They also discuss why ophthalmology is projected to have one of the worst physician shortages of any specialty by 2035 with 30% of patient need going unmet, why rural financial incentive packages alone are not enough to bring surgeons to underserved communities, how locums and contractor models like the one Blake is doing in Lynchburg, Virginia may be more effective than relocation packages, and the AI-powered medical intake platform First History that Blake has been building eye care content for — a tool that delivers structured symptom-specific intake to patients before they walk through the door, pulls it automatically into the EHR, and uses natural language processing to route each patient to the right clinical track before a technician ever says hello. Dr. Blake Hampton is an ophthalmologist and cataract surgeon currently operating every Tuesday at an ambulatory surgery center in Lynchburg, Virginia, and serving as an advisor and clinical content developer for First History, a Canadian AI telehealth company. Connect with Dr. Blake Hampton: Harmon Eye — Lynchburg, Virginia First History AI platform: firsthistory.com Chapters 00:00 Introduction to Dr. Blake Hampton 00:48 Valedictorian, neurobiology honors, chief residency — the moment he knew medicine was the path 01:24 My doctor just told me I have a cataract — how do I know if it's time for surgery 02:30 Why cataracts rarely require emergency surgery and what the warning signs of waiting too long look like 03:28 What the surgery actually feels like — conscious sedation, numbing drops, and 10 to 15 minutes 04:38 What actually happens during those 10 to 15 minutes — phacoemulsification, the capsule, and the lens implant 06:07 My doctor is recommending a premium lens — what am I actually paying for and is it worth it 07:10 Multifocal lens implants, astigmatism correction, and the dysphotopsia problem with early versions 09:22 If I got an old lens implant years ago, can I go back and get an upgrade 10:32 Intraocular lens exchange — why the capsule makes it harder the longer you wait 11:48 Exchangeable lens rings on the horizon — the next generation for people who don't want to commit 12:08 What can actually go wrong in cataract surgery and how often does it happen 14:31 RLE — refractive lens exchange for people who want to stop wearing glasses before they have a cataract 15:45 Why multifocal contacts don't work as well as multifocal lens implants inside the eye 00:07 After residency — from North Carolina to locums work in Lynchburg, Virginia 01:03 The ophthalmologist shortage — 30% of patient need may go unmet by 2035 02:41 Frontier Care and the attempt to bring ophthalmologists to underserved communities 03:07 Why healthcare policy and regulation are creating the shortage despite good intentions 04:36 The medical industrial complex — why the system is reactive rather than preventive 07:59 Why locums and contractor models may solve the geographic access problem better than relocation 08:28 First History — the AI-powered medical intake platform Blake helped build the eye care content for 09:53 How the intake works — text link, smartphone, auto-populated EHR before the patient arrives 12:50 Where AI actually comes in versus what is just smart automation — the distinction that matters 13:49 Natural language processing routing patients to the right clinical track based on their symptoms 14:08 How many intakes have been completed and where the platform is currently deployed #BlakeHampton #CataractSurgery #TrustcastShow #Ophthalmology #PremiumLensImplant #FirstHistoryAI #EyeCare #OphthalmologistShortage #MedicalAI #CataractRecovery

    35 Min.

  6. VOR 16 STD.

    Kyle Moore on Invading Iraq, Suing the Federal Government Over Vaccines,

    What happens when an Eagle Scout who turned 18 in Marine Corps bootcamp, drove a 5,000-gallon jet fuel tanker through Southern Iraq all the way to Baghdad providing aviation support to attack helicopters during the invasion, comes home, goes to law school, spends 13 years fighting insurance companies in courtrooms, becomes one of only a few hundred attorneys in America authorized to sue the federal government on behalf of people hurt by vaccines, and then teaches himself Python so he can build software to help accident victims who don't need a lawyer figure out what their case is actually worth? In this episode of the Trustcast Show, Zane Myers speaks with Kyle Moore, trial attorney and trial consultant based in Georgia, about why the first call you make after a car accident to the other driver's insurance company could quietly damage your case before it even starts, how he turns police reports that don't assign fault into leverage by deposing the officer and asking two or three very specific questions, and why the entire model of multiplying medical bills by three to calculate pain and suffering is an eighties formula that no longer reflects how real juries actually decide cases. Kyle explains what the difference is between a settlement mill and a boutique litigation firm, why he chose to stay small and keep every case under his personal control, and how a trucking case in rural conservative North Georgia became one of the top 50 verdicts in America in 2020 — built around a single lie a driver told his medical examiner to get his DOT certificate. They also discuss the Baker Principle — if his nine-year-old can understand it and feel wronged by it, a jury will too — why he is now building a software platform called My Smart Settlement to help accident victims value their own cases without giving away a third to a lawyer they don't need, how vaccine injury cases work under a federal compensation system that most people don't know exists, and why his motivation throughout his entire career from Eagle Scout to Marine to trial lawyer has been the same: take trash and turn it into treasure. Kyle Moore is a trial attorney and trial consultant based in Georgia, handling personal injury, trucking cases, and federal vaccine injury claims nationwide. Connect with Kyle Moore: kylemoorelaw.com Phone: 678-316-7318 mysmartsettlement.com (in development) Chapters 00:00 Introduction to Kyle Moore 00:42 Enlisting one week after graduating high school — turning 18 in Marine Corps bootcamp 01:30 9/11 hits while he's a newly minted Marine — everything changes 02:24 Driving a 5,000-gallon jet fuel tanker through Southern Iraq to Baghdad as a fuel engineer 04:10 Eagle Scout — 10-mile days on the Appalachian Trail at 15 and the rank bump that sealed it 05:23 Switching gears to the practice — what to do when the other driver's insurance company calls 06:28 Why what you say in the first 24 hours can quietly hurt your case months later 08:19 Should you talk to the other insurance company at all or go straight to an attorney 09:39 Are some insurance companies more difficult to work with than others — culture versus policy 11:33 The insurance agent's role and whether they have incentives in the claims process 14:21 A police report with no fault assigned — how Kyle turns that into leverage 16:12 Getting the right two or three sentences from a police officer who doesn't want to give them 18:00 Building likeability with a witness before they ever show up to the deposition 20:13 The storytelling framework — bad guys versus good guys and why it always works 21:13 The difference between a settlement mill and a boutique trial-focused practice 24:00 Why Kyle stepped back from high-volume work — too many stories he couldn't tell 24:46 Building My Smart Settlement — software for people who don't need a lawyer but don't know what to ask for 27:30 How the platform values pain and suffering using real litigation logic instead of the times-three formula 31:10 Adjusters actually want organized unrepresented claimants — why that is the insight behind the software 33:34 Trial consulting — the North Georgia trucking case and the top 50 verdict of 2020 38:00 The lie at the center of the case — when the defendant lied to his medical examiner, he lied to all of us on the road 39:48 The Baker Principle — if my nine-year-old gets it and feels wronged by it, the jury will too 41:00 Reptile theory, fear, and what actually compels jurors to act 42:12 Vaccine injury cases — one of only a few hundred attorneys authorized to sue the federal government 35:06 Most people think vaccine manufacturers have total immunity — they don't 36:45 Taking vaccine cases from any state and why the government nickel-and-dimes attorney fees 42:12 How to reach Kyle Moore and learn about My Smart Settlement #KyleMoore #KyleMooreLaw #TrustcastShow #PersonalInjuryAttorney #VaccineInjury #TrialConsulting #CarAccidentLawyer #GeorgiaLawyer #MySmatSettlement #TruckingAccident

    44 Min.

  7. VOR 1 TAG

    Ken Vick on Walking Into Federal Prison, What Harm Reduction Actually Means,

    What happens when a repeat offender walks into federal prison on February 12th, 2001 — a man who used to believe he could only function, connect, and be the life of the party when he was high — comes out the other side of recovery, earns a degree in organizational leadership, co-creates the first Missouri-based credential in harm reduction that goes international, runs a 110-man residential program for homeless men in active addiction, and then opens one of the fastest growing treatment centers in Kansas? In this episode of the Trustcast Show, Zane Myers speaks with Ken Vick, founder of Avalon Wellness and Recovery Center in Lawrence, Kansas, about what harm reduction actually means — and why it has nothing to do with letting people keep using — how motivational interviewing works as a communication style that helps people discover their own internal truth instead of being told what to do by someone who talks more than they listen, and why 28-day programs are based on insurance billing cycles rather than psychology. Ken explains what actually happens in the brain when someone tries to quit on their own ten times and fails, why tough love does damage, how to support a family member in active addiction without enabling them, and what the first 72 hours in a residential program should feel like if the facility is doing it right. They also discuss what to look for when evaluating a treatment center — including the one thing you can feel when you walk through a tour — why medication assisted treatment is no more trading one drug for another than insulin is trading sugar, why nearly half of Avalon's 35-person staff has personal lived experience with addiction and what that does to the room, why behavioral health is one of the most toxic work environments in existence despite being a field dedicated to healing, and what Ken would change about how the entire system is funded if he could change one thing: stop measuring success by abstinence alone and start measuring quality of life. Ken Vick is the founder of Avalon Wellness and Recovery Center in Lawrence, Kansas, a Joint Commission Gold Seal Accredited residential treatment program. Connect with Ken Vick: avalonwrc.com Phone: 785-340-0300 Lawrence, Kansas Chapters 00:00 Introduction to Ken Vick 00:44 Walking into federal prison in 2001 — and whether anyone actually believed it would save his life 01:11 Co-creating the first Missouri-based harm reduction credential that went international 02:44 What harm reduction actually means — and what it absolutely does not mean 04:15 Nobody enters a program wanting to change — and why that is not a problem 05:42 What motivational interviewing is and why everyone in the world should learn it 06:50 The question format that drives motivational interviewing — doing less talking than the person you are helping 08:41 A family member just hit rock bottom — what is the single most important thing to do in the next 24 hours 10:35 How do you support someone without enabling them — and why tough love causes damage 11:20 Setting healthy boundaries with someone in active addiction — what that actually looks like 13:01 The family has tried treatment multiple times and nothing stuck — why should they try again 14:30 The real timeline for treatment — why 28 days is based on insurance, not science 15:24 What is the difference between detox and actual treatment 16:22 How do you know if a treatment center is legitimate versus just chasing insurance money 18:33 How Avalon funds itself — insurance, cash pay, and why they write off thousands of dollars 20:19 What actually happens in the first 72 hours of residential treatment 21:41 Why someone who has tried to quit on their own ten times keeps failing — what is happening in their brain 23:28 What Ken believed about himself when he walked into prison that turned out to be completely wrong 24:33 What to say to someone who thinks they do not deserve treatment because of what they have done 25:56 When someone says medication assisted treatment is just trading one drug for another 27:43 Half of Avalon's 35-person staff has lived experience — what that changes in the room 28:52 Joint Commission Gold Seal Accreditation — what it actually unlocks for clients trying to use insurance 30:28 Why behavioral health can be one of the most toxic work environments in existence 33:20 What Ken would change about how the behavioral health system is funded — outcomes over abstinence 34:31 How to reach Avalon and Ken Vick #KenVick #AvalonWRC #AddictionRecovery #TrustcastShow #HarmReduction #MotivationalInterviewing #SubstanceUseDisorder #BehavioralHealth #RecoveryCenter #MentalHealthLeadership

    35 Min.

  8. VOR 1 TAG

    Ken Vick on Walking Into Federal Prison, What Harm Reduction Actually Means

    What happens when a repeat offender walks into federal prison on February 12th, 2001 — a man who used to believe he could only function, connect, and be the life of the party when he was high — comes out the other side of recovery, earns a degree in organizational leadership, co-creates the first Missouri-based credential in harm reduction that goes international, runs a 110-man residential program for homeless men in active addiction, and then opens one of the fastest growing treatment centers in Kansas? In this episode of the Trustcast Show, Zane Myers speaks with Ken Vick, founder of Avalon Wellness and Recovery Center in Lawrence, Kansas, about what harm reduction actually means — and why it has nothing to do with letting people keep using — how motivational interviewing works as a communication style that helps people discover their own internal truth instead of being told what to do by someone who talks more than they listen, and why 28-day programs are based on insurance billing cycles rather than psychology. Ken explains what actually happens in the brain when someone tries to quit on their own ten times and fails, why tough love does damage, how to support a family member in active addiction without enabling them, and what the first 72 hours in a residential program should feel like if the facility is doing it right. They also discuss what to look for when evaluating a treatment center — including the one thing you can feel when you walk through a tour — why medication assisted treatment is no more trading one drug for another than insulin is trading sugar, why nearly half of Avalon's 35-person staff has personal lived experience with addiction and what that does to the room, why behavioral health is one of the most toxic work environments in existence despite being a field dedicated to healing, and what Ken would change about how the entire system is funded if he could change one thing: stop measuring success by abstinence alone and start measuring quality of life. Ken Vick is the founder of Avalon Wellness and Recovery Center in Lawrence, Kansas, a Joint Commission Gold Seal Accredited residential treatment program. Connect with Ken Vick: avalonwrc.com Phone: 785-340-0300 Lawrence, Kansas 00:00 Introduction to Ken Vick 00:44 Walking into federal prison in 2001 — and whether anyone actually believed it would save his life 01:11 Co-creating the first Missouri-based harm reduction credential that went international 02:44 What harm reduction actually means — and what it absolutely does not mean 04:15 Nobody enters a program wanting to change — and why that is not a problem 05:42 What motivational interviewing is and why everyone in the world should learn it 06:50 The question format that drives motivational interviewing — doing less talking than the person you are helping 08:41 A family member just hit rock bottom — what is the single most important thing to do in the next 24 hours 10:35 How do you support someone without enabling them — and why tough love causes damage 11:20 Setting healthy boundaries with someone in active addiction — what that actually looks like 13:01 The family has tried treatment multiple times and nothing stuck — why should they try again 14:30 The real timeline for treatment — why 28 days is based on insurance, not science 15:24 What is the difference between detox and actual treatment 16:22 How do you know if a treatment center is legitimate versus just chasing insurance money 18:33 How Avalon funds itself — insurance, cash pay, and why they write off thousands of dollars 20:19 What actually happens in the first 72 hours of residential treatment 21:41 Why someone who has tried to quit on their own ten times keeps failing — what is happening in their brain 23:28 What Ken believed about himself when he walked into prison that turned out to be completely wrong 24:33 What to say to someone who thinks they do not deserve treatment because of what they have done 25:56 When someone says medication assisted treatment is just trading one drug for another 27:43 Half of Avalon's 35-person staff has lived experience — what that changes in the room 28:52 Joint Commission Gold Seal Accreditation — what it actually unlocks for clients trying to use insurance 30:28 Why behavioral health can be one of the most toxic work environments in existence 33:20 What Ken would change about how the behavioral health system is funded — outcomes over abstinence 34:31 How to reach Avalon and Ken Vick #KenVick #AvalonWRC #AddictionRecovery #TrustcastShow #HarmReduction #MotivationalInterviewing #SubstanceUseDisorder #BehavioralHealth #RecoveryCenter #MentalHealthLeadership

    49 Min.
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The TrustCast Show features in-depth conversations with successful business leaders who are shaping their industries. Host Zane Myers sits down with top attorneys, physicians, plastic surgeons, and private practice professionals to uncover the real stories behind their success — what worked, what didn't, and the advice they'd give others building a practice. Each episode is 30 to 40 minutes of unfiltered conversation: backgrounds, unique approaches, and hard-won lessons from professionals at the top of their fields. New episodes published regularly across YouTube, Apple Podcasts, Spotify, LinkedIn, and 20+ platforms. Produced by TrustCasting — done-for-you video marketing that helps professionals grow their practices through short-form video distributed across 10+ platforms.

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    Zane Myers
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    2025 - 2026
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