Element Three

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Kanal • 3 serier

Karrierer

Karrierer

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Marketing

Marketing

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Administration

Administration

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23.04.2025

Creating a lead distribution system that serves your entire dealer network

Distributing leads effectively can be a real challenge. How do OEMs ensure quality leads reach the right dealers at the right time, while also maintaining a positive customer experience?In this episode, Joe Mills talks with Dustin Clark, VP of Digital at Element Three, about the complexities of lead distribution. They explore how to cater to dealers with different levels of sophistication and what OEMs can do to ensure leads are handled in the most effective way possible. You’ll learn: How to build a lead distribution strategy that works for different dealer typesWhy lead scoring and nurturing are crucial to long-term successThe importance of keeping brand presence alive even after the lead is passed on Things to listen for:(00:00) Introduction (01:02) Overview of the B2B2X Lead Distribution Challenge (03:27) The Importance of a Flexible Platform for Dealer Sophistication (05:14) Defining a "Sales-Qualified Lead" for Effective Targeting (07:06) Strategies for High-Sophistication Dealers and Lead Volume (09:18) Lead Scoring and Engagement for Dealers (10:37) Managing Lead Timing for Low-Sophistication Dealers

23.04.2025

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13 min.
15.02.2023

You Can Only Control You with Cornelius George

The most powerful thing to know in life is you can only control YOU. Cornelius George has a passion for impacting lives and making the world a better place than he found it. He is the co-founder and CEO of Chuqlab, a business with the focus of providing technology to those doing great things but have been underserved by the traditional technology start-up ecosystem. Cornelius George shared his powerful message on 1000 Stories - talking about his journey to finding what he considers to be the secret of life, and the power of philosophy, empathy, and mind. Listen to Cornelius’s wisdom on mindset as a whole. In this episode, you will learn: How to understand that you’re the most powerful person in the world and not letting external events impact you. How emotional detachment to external outcomes will allow you to see the positives in every outcome. Finding your purpose in life through identifying your peace. To claim 10% off of your first month of BetterHelp, use the code 1000STORIES here: https://betterhelp.com/1000stories Resources: Follow Cornelius: https://www.linkedin.com/in/corneliusmgeorge/ Learn more about Chuqlab: https://www.chuqlab.com/

15.02.2023

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54 min.
30.08.2023

Expanding What’s Possible with Rachel Downey

Knowing and seeing what’s possible is the first step to making it come true. For Rachel Downey, Founder and CEO of Share Your Genius, it was discovering that it was possible to run a business at make time for her daughter simultaneously. Rachel sits down with Joe and Reid on this episode of the 1,000 Stories podcast to tell the story of how the idea of Share Your Genius came to her on her hospital bed, just after having her daughter, and how her vision for the company played a role in its growth. She also talks more about her non-linear career path, deciding what to be great at, learning how to dream, and more. Her experiences as a mother and a founder can help you realize that it’s possible to build a reality that matches what you want once you’ve committed to making it happen. In this episode, you’ll learn: You can love the process of seeing your visions come true but don’t let it obscure the reason why you’re doing it in the first place. Strengthening your dreaming muscle is essential to lead your business successfully. Thinking you're good enough and deciding you can be great at something are two different things; you need the latter to really make a difference in your life. To claim 10% off of your first month of BetterHelp, use the code 1000STORIES here: https://betterhelp.com/1000stories Resources: Follow Rachel: https://www.linkedin.com/in/rachelelstsdowney/ 1,000 Stories episode starring Cornelius George: https://elementthree.com/resources/you-can-only-control-you-with-cornelius-george/ 1,000 Stories episode starring Tiffany Sauder: https://elementthree.com/resources/leadership-and-the-value-of-vulnerability/

30.08.2023

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56 min.
Trailer for episode 1

Introducing 1,000 Stories, with Joe Mills and Reid Morris

What does it take to foster growth in both people and business? Or-maybe the question really is: Who does it take? In this Element Three original show, co-hosts Joe Mills and Reid Morris set out on an investigation to answer that burning question. Join them as they sit down with leaders they admire to discover what makes the most growth-minded leaders tick-from E3 founder Tiffany Sauder to performance mindset coach Kevin Bailey to former Colts linebacker-turned-restaurateur Gary Brackett and beyond. Who will they talk to next? You’ll find out right alongside them as their investigation progresses. 1,000 Stories gives present and future leaders alike full access to the minds and motivations behind mission-driven business and the people within them.

Trailer for episode 1

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6 min.
18.01.2023

The Secret to Removing All Doubt with Marcus Sheridan

"Pain and frustration lead to great innovation, don’t they?" Marcus Sheridan is an international keynote speaker and author of the book, "They Ask, You Answer". He is an expert in communication, sales, and marketing, and has used his knowledge to become one of the most trusted voices in his space. As an author and speaker, Marcus teaches others how to communicate in a way that builds trust and generates transformation: by getting in front of issues before they become a problem. Listen in as he dives deep into what he learned from the recession in ‘08, and how he has continued to grow in self-confidence and reduce his doubt among a few big career shifts. In this episode, you will learn the following: The impact of leaning into innovation during a recession How to remove doubt by using the “They Ask, You Answer” framework How vanguard communication can be used to resolve concerns, eliminate doubt, and encourage a positive response Resources: https://marcussheridan.com/ Follow Marcus: https://www.linkedin.com/in/marcussheridan/ They Ask, You Answer: https://marcussheridan.com/they-ask-you-answer/

18.01.2023

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53 min.
07.09.2022

Getting Comfortable with Discomfort with Danielle Falconer

As the trail continues, it has led to Danielle Falconer. She’s been training to win her entire life. As VP of Strategy at Element Three, she helps clients win by solving their problems and growing their brands. Her success has propelled her to the top in her field. Getting comfortable with discomfort is key to her success. Discipline, preparation, and grit are her natural gifts. The harder the challenge, the greater the victory. Don’t miss this amazing episode, a masterclass in high-performance leadership from a former elite gymnast who found like-minded achievers at Element Three. Then, Joe and Reid realize it’s time to bring a different source into the narrative—one who will change the course of their investigation.

07.09.2022

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37 min.
28.09.2022

Mining Mental Success with Kevin Bailey

We’re at the point in our investigation that the red-hot lead is hard to ignore…the best growth-minded leaders have an insane level of intuition. And, like every great investigative team, Joe and Reid are following the rabbit hole. It’s time to bring in a subject matter expert who can shed some light on this hard-to-ignore discovery. Enter: Kevin Bailey Serial entrepreneur and CEO, Kevin is in the business of helping others win. His early successes in launching companies Slingshot and Powderkeg spurred his dream of becoming a high-performance coach. Dreamfuel, Kevin’s latest venture, improves individual and team performance through neuroscience and mindset training. In this interview, he explains the techniques that fuel achievement, the power of meditation, and the difference between intuition and instinct—trust one but not the other. If you want to achieve your dreams, train your intuition, crush your limits, produce more under pressure, and avoid burnout, this episode is for you.

28.09.2022

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36 min.
01.02.2023

Focus First with Ali Cudby

“When people feel seen, heard, and valued they want more of that.” Ali Cudby is the CEO of Alignmint Growth Strategies, a company she founded in 2014 as Your Iconic Brand. Ali also wrote the book on customer experience – literally. That’s because Ali is the author of the bestseller, Keep Your Customers. From Fortune 500 to pre-revenue start-ups, Ali has spent 20 years refining her craft. Ali first cut her teeth in the world of customer experience after graduating from Wharton Business School and joining The New York Times Company’s corporate planning group. She also had stints in strategic marketing at the Golf Digest Magazine Group and Animal Planet TV Network before opening her own shop, where she focuses on making a difference for small to mid-sized companies that want the know-how to grow. These days, Ali teaches Entrepreneurship and Innovation at Purdue University and works with clients worldwide. When she’s not working, you’ll probably find her in the pottery studio or valiantly trying to tire out her two dogs. In this episode you will learn the following: How improving employee experiences aids in customer retention for the long term. How finding your focus will impact all areas of your business. The importance of consistency when becoming excellent in your industry. Get a free month of customer retention strategies at CXology.co using the exclusive coupon code STORIES Resources: Ali Cudby’s LinkedIn: https://www.linkedin.com/in/alicudby/ Learn more about Alignmint Growth Strategies: https://alignmintforgrowth.com/about/ Learn more about CXology: https://www.cxology.co/pages/about-us

01.02.2023

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42 min.
05.10.2022

Introspection: The Gateway to Great Leadership with Jon Speer

From intuition to introspection… The investigation continues when Joe chats with a leader with extraordinary self-awareness—Jon Speer, founder of Greenlight Guru. Jon follows two core principles—trust and forgiveness—to guide his leadership style. Learning to trust others to perform as hired and forgiving himself for making mistakes in his pursuit of growth is foundational to a more fulfilling life and better relationships. In this revealing interview, Jon opens up about his work-life struggles and overcoming limitations through mindset work with Kevin Bailey. Breathwork, meditation, and journaling help him lead more effectively and focus on his real motivation—to make a positive impact on the lives of others.

05.10.2022

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29 min.
08.11.2023

A Guide to Navigating New Markets with Tim Leman

Challenges and opportunities. It’s the inherent balance that comes with entering new markets. You’ll overcome one and encounter the other. But what is most important is how you navigate through both. Tim Leman, Chairman of the Board and CEO of Gibson Insurance, joins Reid and Joe to share the key to entering, navigating, and growing within new markets. With Gibson Insurance going from a regional to a national firm, Tim talks about the importance of focusing on navigating leadership transitions, building a supportive culture and community, and how to balance performance and avoid burnout. In this episode, you’ll learn: Leadership is one of the most important factors to nail when entering a new market. Being aligned with your team is just as important as being aligned with the market needs. Entering into a new market takes time. Patience is critical to your long-term success. Jump into the Conversation: [04:02] How Gibson Insurance Works [05:05] Introducing Tim Leman [06:41] How Do Businesses Consider Hiring New Talent in New Markets? [08:25] Hiring Up and Coming Talent [13:56] Lessons from Past Market Entry Failures [16:43] Encouraging Honesty in Work [18:06] Creating a New Team Selling Model [20:42] Assessing New Market Data [24:54] Ad Break [26:00] Matching Ideal Customers with Ideal Producers [29:20] Balancing Replication and Individualization [31:16] Bridging Belief Gaps in New Hires [34:15] Tim’s Early-Career Changes [36:16] The Challenges of Balancing Burnout [38:43] Leading by Example [40:41] Calculating the Cost of Perfection [43:00] How Greg Downs Helped Tim [44:12] Synthesizing Themes [45:36] The Value of Patience for Leaders [48:04] Post-show Debriefing To claim 10% off of your first month of BetterHelp, use the code 1000STORIES here: https://betterhelp.com/1000stories Resources: Follow Tim: https://www.linkedin.com/in/timleman/ Listen to 1,000 Stories with John Gough: https://www.youtube.com/watch?v=DdT9lhy2MpA

08.11.2023

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55 min.

Element Three modernizes go-to-market strategies for manufacturers with complex distribution channels.

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Element Three

Mest populære serier

Creating a lead distribution system that serves your entire dealer network

You Can Only Control You with Cornelius George

Expanding What’s Possible with Rachel Downey

Introducing 1,000 Stories, with Joe Mills and Reid Morris

The Secret to Removing All Doubt with Marcus Sheridan

Getting Comfortable with Discomfort with Danielle Falconer

Mining Mental Success with Kevin Bailey

Focus First with Ali Cudby

Introspection: The Gateway to Great Leadership with Jon Speer

A Guide to Navigating New Markets with Tim Leman

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Element Three

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