My Amazon Guy

Steven Pope
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. hace 6 h

    Amazon’s New Title Rule Will Kill Your SEO (Unless You Do This)

    Send us Fan Mail Amazon 75 character title rule changes how sellers write product titles item highlights and keyword ranking. Learn how Amazon AI title rewrites affect product listings SEO browse nodes category rank and sales history. This video explains how to move extra keywords into item highlights and protect Amazon listing traffic. Don’t let Amazon AI rewrite your titles and bury your best keywords—get an Amazon listing review before the rule hits: https://bit.ly/4jMZtxu #AmazonSEO #AmazonListingOptimization #AmazonFBA #AmazonSeller #AmazonTitleOptimization Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon Title Character Limit Questions 00:15 - Remove Commas to Save Title Space 00:23 - Put Main Keywords First 00:41 - Move Extra Details to Item Highlights 00:55 - Amazon AI Enforcement for Long Titles 01:22 - Amazon AI Alt Text Changes 02:03 - 75 Characters on Product Detail Pages 02:34 - Browse Node Changes and Rank Drops 02:52 - Why Category Sales History Matters 03:31 - Regaining Rank After Browse Node Changes ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4 min

  2. hace 1 día

    Manual Pricing Is Killing Your Amazon Margins

    Send us Fan Mail In this episode of the MAG Growth Podcast, Noah Wickham talks with Felix Hoffman from Seven Learnings about how Amazon sellers can think about pricing, discounts, and ad spend in a smarter way. The conversation covers common pricing mistakes, profit leaks, and why better product-level data matters as ecommerce and AI shopping keep changing. Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonSellers #AmazonPricing #EcommerceTips #AmazonPPC #amazonprofits  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 - The "Discount Addiction": Why brands over-rely on markdowns  1:30 - Felix Hoffman’s background at Zalando and the birth of 7Learnings  3:10 - What "Set it and Forget it" pricing actually costs your business  4:10 - Rule-Based vs. Predictive Pricing: Ending the race to the bottom  5:24 - Understanding Price Elasticity on a product level  6:35 - Is Dynamic Pricing a trust-killer for luxury brands?  7:56 - Why Pricing and Ad Spend must be optimized together  10:45 - Using Google Maps logic for retail growth  12:40 - Case Study: Decreasing discounts to increase sales volume  16:14 - Agentic Shopping: How AI assistants will change pricing forever  19:17 - Long-term forecasting: Managing stock and liquidation cycles  23:25 - Why Pricing is the #1 AI investment for Amazon sellers  25:03 - Advice for technical founders: Marketing vs. Product ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    26 min

  3. hace 4 días

    How To Calculate Customer Acquisition Costs(CAC) on Amazon

    Send us Fan Mail  See how Amazon sellers calculate customer acquisition cost using reports, ads, and repeat orders. Amazon does not show customer acquisition cost as clearly as Shopify or WooCommerce. This video walks through the Business Reports, Brand Analytics, repeat purchase data, ad spend, ad orders, TACoS, CPC, conversion rate, and new-to-brand reporting needed to estimate CAC on Amazon. Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu #AmazonPPC #AmazonSeller #AmazonFBA #AmazonAdvertising #AmazonBusinessReports Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 - How to Calculate CAC on Amazon  0:42 - Navigating Amazon Business Reports  1:10 - Units Ordered vs. Total Order Items  2:18 - Why Amazon Repeat Purchase Data is Tricky  3:25 Using Brand Analytics for Repeat Behavior  4:27 Analyzing Ad Spend and Orders  5:09 The CAC Calculation Formula  7:48 Calculating CAC for New Customers  8:32 Advertised CAC vs. Organic Discovery  10:12 Using CPC and Conversion Rates for Fast Metrics  11:50 Advanced Profit Analysis with My Amazon Guy ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

    12 min

  4. hace 5 días

    5 Steps to Grow Your Amazon Sales and Market Share

    Send us Fan Mail Amazon main image optimization helps sellers improve CTR, Amazon SEO ranking, and product traffic. This video explains how better images, backend keywords, A+ content, PPC, and outside traffic can help a product gain market share. Learn how Amazon listing optimization, sponsored ads, influencer traffic, and search ranking work together when sales are stuck. Stop guessing which listing change will move sales, get a real Amazon growth plan built around your CTR, PPC, and ranking gaps: https://bit.ly/4jMZtxu #AmazonSEO #AmazonPPC #AmazonListingOptimization #AmazonFBA #AmazonCTR Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - How to Grow a Product Doing $1,000 a Month 00:19 - Main Image Changes for Higher Amazon CTR 00:52 - Amazon SEO Keywords in the Ranking Strike Zone 01:15 - Why CTR Gains Can Beat Conversion Changes 01:55 - Amazon PPC Growth Before Trying DSP 02:25 - Outside Traffic and Influencer Sales Support ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min

  5. hace 6 días

    HUGE NEWS! This Amazon June Update Will Kill Your Rankings (Here's Why)

    Send us Fan Mail  Amazon’s June 2026 update brings a new 75-character title limit, item highlights, Premium A+ Content access, AI image labels, and expanded price history. This video explains what changed, why it may affect rankings, and what sellers need to check before the July 27 deadline. Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu #AmazonSEO #AmazonSellers #AmazonListingOptimization #AmazonFBA #SellerCentral Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - June 2026 Amazon Updates Recap 00:05 - The Massive SEO Title Shift (75 Characters) 01:06 - Why Amazon is Moving to Two-Part Titles 02:42 - Risks of Letting Amazon AI Write Your Titles 04:12 - Mobile-First Shopping: The Truth Behind the Change 05:04 - Premium A+ Content Now Open to All Sellers 06:12 - Mandatory AI Image Disclosures 07:31 - Alexa Price History & Transparency Tools ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

    10 min

  6. 30 jun

    Why 15,000+ TikTok Sales Prove UGC Beats Traditional Advertising

    Send us Fan Mail UGC content is beating traditional ads because people trust real product videos more than polished commercials. This video breaks down why people hate being sold to, why micro influencers feel more believable, and why one simple TikTok product video hit over 15,000 sales while a salesy video only reached 245. The difference is not the product. It is how the product is shown. Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu #UGCContent #AmazonSellers #TikTokShop #SocialMediaMarketing #AmazonMarketing Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why UGC outperforms traditional commercials 00:21 - The psychology of why people hate being "sold to" 00:41 - The power of micro-influencers and authenticity 01:09 - Analyzing successful UGC examples on TikTok 01:49 - Why pushy product content often fails 02:08 - Comparing sales: 245 vs. 15,000+ units 02:33 - The future shift in creative marketing strategy ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min

  7. 29 jun

    Amazon Price History Goes Back 1 Full Year and Can Set Buy Alerts For Customers

    Send us Fan Mail Amazon price history now shows 365 days of pricing through Alexa for Shopping and price alerts. Amazon sellers need to track discounts, dynamic pricing, lowest prices, and shopper price alerts. This update changes how shoppers compare deals, wait for discounts, and decide when to buy. Stop letting random discounts train shoppers to wait, get a pricing plan built for Amazon sales: https://bit.ly/4jMZtxu #AmazonPriceHistory #AmazonSellers #AmazonPricing #AmazonDeals #AlexaForShopping Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon Price History Becomes More Visible 00:33 - 365-Day Price History for Amazon Products 01:01 - Why Price Alerts Can Hurt Brands 01:22 - Track Lowest Price and Discount History 01:39 - Shoppers Are Getting More Price Conscious 02:02 - Price Alerts Can Trigger More Discount Purchases ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min

  8. 26 jun

    50+ Brand Deals Show What Really Affects Ecommerce Valuation

    Send us Fan Mail Sell ecommerce business smarter by learning valuation, SDE multiples, buyer red flags, and exit prep. This episode covers Amazon FBA valuation, Shopify brand sales, clean financials, documentation, multi-channel risk, and gross margin. Learn how eCommerce sellers can prepare books, reduce buyer concerns, and protect business value before a sale. Ready to sell or value your eCommerce brand? Contact Bizport and talk through your next move: https://biz-port.com Reach Frank directly for business sale questions: frank@biz-port.com Stop guessing what is hurting your Amazon growth, get a real review from the team that fixes messy accounts every day: https://bit.ly/4jMZtxu #EcommerceBusiness #AmazonFBA #BusinessValuation #SellYourBusiness #EcommerceTips Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Selling an Ecommerce Business 01:09 - What Quietly Hurts Business Valuation 03:36 - Why Earnings Matter More Than Revenue 05:36 - Current Amazon and Shopify Brand Multiples 07:06 - Why Recurring Revenue Raises Buyer Interest 08:28 - What Makes Buyers Pay More 11:22 - Red Flags That Kill a Deal 13:13 - Working Capital and Key Person Risk 14:35 - Selling a Messy Business Without Getting Lowballed 16:33 - Amazon, Shopify, and Multi-Channel Value 18:55 - When It Is Too Early to Sell 21:10 - Ecommerce Exit Market in 2026 23:42 - AI in Ecommerce Operations and Deal Prep 25:13 - Faster Documentation With AI Tools 26:20 - Where to Find Bizport ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    28 min
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Información

  • Creador
    Steven Pope
  • Años de actividad
    2020 - 2026
  • Episodios
    1.9 k
  • Clasificación
    Apto
  • Copyright
    © 2026 My Amazon Guy
  • Mostrar sitio web
    My Amazon Guy

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