eComFuel Podcast

Andrew Youderian | e-Commerce Entrepreneur
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eComFuel (formerly known as eCommerceFuel) is a private community for 7- and 8-figure eCommerce owners, best known for its members-only forum, operator-led insights, and the long-running eComFuel podcast hosted by founder Andrew Youderian.

  1. hace 7 h

    What 60+ High-Revenue Owners Taught Me about Business (Rerun)

    What really separates eight- and nine-figure eCommerce businesses from everyone else? Today, we are revisiting one of my favorite episodes from earlier this year, where I unpack the biggest takeaways from eComm Camp, our annual gathering of founders running 8-figure businesses. Looking back, these lessons feel just as relevant today, and I wanted to bring them back for anyone who missed them the first time around. Listen in to learn why I don't believe there are secret tactics behind eight- and nine-figure success, why the best founders stay closely connected to their businesses, and how long-term commitment creates a powerful competitive advantage. You'll also hear my thoughts on why community is becoming a genuine business asset, why getting into the right market early matters, and what is becoming one of the biggest drivers of sustainable growth. You can find show notes and more information by clicking here: https://tinyurl.com/3pt479ks  Interested in our Private Community for 7-Figure Store Owners? Learn more here.

    20 min

  2. 26 jun

    Investing 95% of Profits Outside Your Business - Case Study with Michael Jelliff

    If your eCommerce store shut down tomorrow, how long could you survive on everything else you've built? In this episode, Michael Jelliff, owner of Geekstands.com, reveals how he built one of the leanest, most profitable eCommerce operations around (an intentionally small, three-person team that throws off serious cash) and then did something most founders don't: pulled nearly all of it out and invested it elsewhere. Listen in as Mike shares the experience that shaped his entire financial philosophy, how he thinks about diversifying profits into both public and private markets, and why his passive investments now generate more income than his eCommerce business. You'll also hear his 12-year-old pricing formula that keeps him at a 99% in-stock rate, how he manages pricing across 11 marketplaces, and what he's weighing as he considers whether to sell the business entirely. You can find show notes and more information by clicking here: https://tinyurl.com/mru8e8em Interested in our Private Community for 7-Figure Store Owners? Learn more here.

    46 min

  3. 19 jun

    Inside the US-Made Textile Brand, Swaddelini

    What does it take to build a manufacturing brand from scratch with your own machines, your own team, and your own two hands? In this episode, Liz Hilton, inventor, founder, and owner of Swaddelini, shares how she turned a sleepless night as a new mom into a US-made baby swaddle brand powered by 3D knit technology. Listen in as Liz shares the wild ride of going viral on TikTok, doubling capacity at the wrong time, and watching sales drop by nearly 50% before bouncing back stronger than ever. She unpacks eight months of traditional PR, firing her marketing agency over a disconnected Google Tag, and partnering with a programmer who now runs her paid ads with a custom attribution model she actually trusts. Plus, you'll get the story behind Holding Mother, her long-form documentary reframing the postpartum experience, and why she believes the best marketing is simply showing up for moms.  You can find show notes and more information by clicking here: https://tinyurl.com/n2yww3xr Interested in our Private Community for 7-Figure Store Owners? Learn more here.

    45 min

  4. 12 jun

    Getting YouTube Ads Right in 2026

    Is YouTube the most underrated paid channel for eCommerce brands right now? In this episode, I sit down with Brett Curry, founder of OMG Commerce, to break down exactly how seven- and eight-figure brands should be thinking about YouTube ads. Brett has been running YouTube campaigns for top D2C brands for years, and he reveals why YouTube looks terrible in most reporting tools… and why it's still absolutely worth the investment. Listen in as Brett goes deeper on what a winning YouTube ad actually looks like, why the homepage often outperforms the product page for cold traffic, and how creative fatigue on YouTube compares to Meta. You'll also hear his takes on Google Shopping and Amazon in 2026, why branded search spend may be costing you more than it's worth, and how OMG uses geo holdouts and incrementality testing to prove what's actually working and not just what looks good on a dashboard.  You can find show notes and more information by clicking here: https://tinyurl.com/4sufbwdk  Interested in our Private Community for 7-Figure Store Owners? Learn more here.

    48 min

  5. 5 jun

    Optimizing Your Three Most Powerful Profit Levers – Financial Mastery Commandment # 3 (Rerun)

    What would happen if you woke up tomorrow and were suddenly taxed an extra 33% on every dollar of profit your business produced? In this rerun episode, I break down why that scenario isn't far off from what many founders are already doing, simply by failing to optimize their pricing, overhead, and after-tax income. Listen in as I walk through the three profit levers that matter most, why they drive more impact than almost anything else you can do, and how they can meaningfully increase your net income without hiring more people or scaling harder. You'll hear real examples from the eCommerceFuel community, data from the Trends Report, and practical steps you can take right now to strengthen your margins, streamline your operations, and dramatically improve your after-tax results. You can find show notes and more information by clicking here: https://tinyurl.com/z984zhyt  Interested in our Private Community for 7-Figure Store Owners?  Learn more here.

    27 min

  6. 29 may

    Tiny Team, Huge Margins, Raving Fans - Lessons from a Decade of Building Metorik

    What does it take to build a highly profitable software company without venture capital, a massive team, or endless scaling pressure? In this episode, Bryce Adams, founder of Metorik, unpacks how he built a successful business serving thousands of Shopify and WooCommerce stores… with a team of just four people. Listen in as Bryce shares his philosophy around building lean, sustainable businesses that prioritize profitability, customer experience, and long-term thinking over rapid growth at all costs. You'll learn how Metorik approaches customer support, AI adoption, documentation, product quality, pricing, and paid acquisition, along with Bryce's views on the future of WooCommerce, Shopify, and eCommerce software. This episode is packed with practical insights for founders looking to build better businesses with more focus, intentionality, and freedom. You can find show notes and more information by clicking here: https://tinyurl.com/5xtsdurp Interested in our Private Community for 7-Figure Store Owners?  Learn more here.

    53 min

  7. 22 may

    Rethinking the EA Hire I Was So Sure About

    What happens when the systems and people you thought would solve your problems… stop fitting the season you're in? In this episode, I share an honest follow-up on hiring (and eventually parting ways with) my executive assistant after nearly two years. I break down what worked, what quietly fell apart over time, and why AI is starting to change the equation for founders trying to delegate effectively. You'll learn where an EA can create massive leverage and how leadership, communication, and motivation matter far more than most people realize. I also reflect on something bigger that's been hitting me lately: the people building major brands and successful companies aren't superheroes. They're ordinary people who kept showing up long enough to create something meaningful. Through stories about founders I've watched grow from scrappy beginners into nationally recognized entrepreneurs, this episode explores what it really means to build, lead, and figure things out as you go.  You can find show notes and more information by clicking here: https://tinyurl.com/565x6cut  Interested in our Private Community for 7-Figure Store Owners?  Learn more here.

    21 min

  8. 15 may

    I Almost Hired an Editor-in-Chief. I Built One Instead.

    What happens when a business owner spends 40 hours building their own AI-powered workflow system instead of hiring another employee? In this episode, I share what I learned after diving deep into Claude Code and building a custom content operations platform designed to streamline idea capture, content creation, scheduling, analytics, and workflow management. You'll learn how AI coding tools are changing the way founders operate, why business owners need to become fluent in AI workflows, and how custom-built systems can dramatically improve efficiency, quality, and consistency. Listen in to hear about the practical realities of building with AI, including the costs, mistakes, mindset shifts, and workflows that helped me move faster. I also talk about why trust is becoming one of the biggest barriers to using AI effectively, how I trained tools to better reflect my voice and ideas, and why I believe the future of teams will revolve around people who are either exceptional with people… or exceptional with AI. You can find show notes and more information by clicking here: https://tinyurl.com/2p2ykxb8 Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

    23 min
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Información

eComFuel (formerly known as eCommerceFuel) is a private community for 7- and 8-figure eCommerce owners, best known for its members-only forum, operator-led insights, and the long-running eComFuel podcast hosted by founder Andrew Youderian.

Ficha técnica

  • Creado por
    Andrew Youderian | e-Commerce Entrepreneur
  • Años en activo
    2013 - 2026
  • Episodios
    648
  • Clasificación
    Explícito
  • Sitio web del podcast
    eComFuel Podcast

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