Ink & Edge Magazine The Source

Trish Dill

Ink & Edge: The Source is the official podcast used to create Ink & Edge Magazine. Each episode is a recorded interview with an Ink & Edge columnist, focused on the subject of their upcoming article. These conversations are released as podcast episodes and then shaped into the columns and feature stories that appear in the magazine. Guests aren’t here to promote. They’re here to break down their work — installs, design decisions, problem-solving, and real-world Q&A — so those insights can be documented accurately in print. Read the article it becomes.

Episodios

  1. 14 mar

    The Source Podcast: Vinyl Vixen Wrapped & Wreckless

    Episode Description: In an industry built by men, Jess aka Vinyl Vixen built her shop with one — and then ran circles around him. No offense Mike. Her partner Mike Shedd handles installs. Jess handles everything else. Sales. Machines. Marketing. Installs. The whole operation. She IS Vinyl Vixen Wraps. She turned down Chris Brown, wrapped the entire shop bay from floor to ceiling — not just the lobby — and now people are slamming brakes on a busy street just to come get a quote. In this episode she gets raw about what it actually means to treat vehicle wraps as an art form, why niching down was the move that changed everything, and how strategic sponsorships done RIGHT can blow up a small shop faster than any ad budget ever could. She walks us through the six by six truck build that became her best piece of marketing she never paid for, why artistic freedom isn't a luxury it's a requirement, and how she's expanding beyond cars into wall wraps and full brand worlds. This isn't a wrap business episode. This is a masterclass in knowing your worth, owning your lane, and letting your work stop traffic — literally. Chapters: 00:00 — Meet the Vixen: Art, Vinyl & Zero Apologies06:03 — Niche Down or Burn Out: How She Built a Brand in Her Lane21:12 — The Consultation That Converts: Shop Presence = Sales Power26:51 — The Build That Broke the Internet: The Six by Six Truck Story39:08 — Beyond the Car: Wall Wraps, Brand Worlds & What's Next

    41 min

Información

Ink & Edge: The Source is the official podcast used to create Ink & Edge Magazine. Each episode is a recorded interview with an Ink & Edge columnist, focused on the subject of their upcoming article. These conversations are released as podcast episodes and then shaped into the columns and feature stories that appear in the magazine. Guests aren’t here to promote. They’re here to break down their work — installs, design decisions, problem-solving, and real-world Q&A — so those insights can be documented accurately in print. Read the article it becomes.