The Practice Builders

Dr. Vince Leone and Dr. Kyle Pankonin
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Welcome to the Practice Builders podcast, the show where innovation meets strategy for growing thriving chiropractic clinics presented by Specialized Practice and hosted by Dr. Vince Leone and Dr. Kyle Pankonin. They're here to share proven tactics to help you build cash-based revenue streams, maximize staff driven services, and reduce reliance on insurance.

  1. 43. A Review of Spinal Decompression Tables

    HACE 2 D

    43. A Review of Spinal Decompression Tables

    In this solo episode of The Practice Builders Podcast, Dr. Vince Leone breaks down one of the most common questions chiropractors ask when entering the decompression space: “Which decompression table should I buy?” Dr. Leone reviews several of the most common systems on the market — including Chattanooga, DOC Table, Hill DT, AccuSpina, and DRX9000 — explaining their approximate price points, functionality, and key pros and cons so doctors can make an informed decision. You’ll learn: • The major decompression tables available and their general price ranges • Key differences between cable-based and actuator-based systems • When entry-level tables make sense vs. investing in premium equipment • Why clinic space, workflow, and growth plans should influence your decision • The most important takeaway: the doctor’s expertise matters far more than the table itself Dr. Leone also emphasizes that success with decompression comes from mastering disc diagnosis, world-class exams, treatment protocols, and patient communication, not just purchasing equipment. If you’re considering adding spinal decompression — or upgrading your current table — this episode provides a practical overview to help you choose the right system for your clinic.

    24 min
  2. 41. How to Optimize Your Ads with Simplicity AI

    26 FEB

    41. How to Optimize Your Ads with Simplicity AI

    In this episode of The Practice Builders Podcast, Dr. Vince Leone interviews Dr. Bao Thai, founder of Simplicity AI and former seven-figure neuropathy clinic owner, about one of the biggest hidden profit leaks in modern practices: poor lead management. After building and scaling large cash-based clinics with massive overhead and staff stress, Dr. Thai shares how he turned to AI to eliminate bottlenecks, reduce chaos, and dramatically improve speed-to-lead — without hiring more people. You’ll learn: Why speed-to-lead is the #1 reason practices waste marketing dollarsHow missed calls after 5pm silently cost you tens of thousands per monthThe real problem with relying on staff to manually follow up with every leadHow AI can answer calls, qualify prospects, book appointments, and send nurture content automaticallyWhy tracking lead response and follow-up data is critical for real growthA case study where better systems — not more ad spend — generated an extra $80,000 in one monthIf you’re running ads for decompression, neuropathy, or any high-value service and suspect leads are slipping through the cracks, this episode will open your eyes. 🎧 Tune in to learn how better systems, smarter automation, and consistent follow-up can help you squeeze more revenue and profit out of the marketing you’re already paying for — while making practice enjoyable again.

    21 min
  3. 42. Spinal Decompression Report Review - Part 1

    23 FEB

    42. Spinal Decompression Report Review - Part 1

    🎙 Episode 42 – Spinal Decompression Report Review - Part 1 In this episode of The Practice Builders Podcast, Dr. Vince Leone and Dr. Kyle Pankonin introduces the State of Spinal Decompression 2026 Report: benchmarks, insights, and predictions for chiropractors who want to build a real decompression niche. Dr. Leone explains why decompression has been too inconsistent across the profession (random visit counts, inconsistent protocols, dabbling). The goal is to professionalize decompression using proven systems, market research, and published evidence so clinics can deliver consistent outcomes and stand out as specialists. You’ll learn: Why decompression adoption is growing ~4% per year and why competition is comingThe real differentiator isn’t owning a table, it’s mastery: world-class exam, protocols, and trained staff executionWhy patient demand is massive (surgery volume + patients actively seeking non-surgical options)Pricing benchmarks (most clinics land around $3K–$7K, commonly $4.5K–$5K) and why just 3–10 starts/month can be practice-changingWhy marketing must be diversified (multiple “buckets,” not one fragile channel)A key clinical insight: research suggests lower-force decompression can perform as well or better than heavy pull in some cases. Give it a listen — and start thinking like a specialist, not just a table owner.

    42 min
  4. 40. When To Add A Second Decompression Table or Laser

    2 FEB

    40. When To Add A Second Decompression Table or Laser

    🎙 Episode 40 – When To Add A Second Decompression Table or Laser In this episode of The Practice Builders Podcast, Dr. Kyle Pankonin lays out a clear, practical framework for one of the biggest decisions growing clinics face: When is it actually time to buy another decompression table, laser, or piece of tech? Most chiropractors assume their next leap comes from buying more equipment. But in reality, Dr. Pankonin argues that the real problem in most clinics isn’t capacity… its utilization. This conversation is a short but high-impact breakdown of how to scale intelligently, avoid shiny-object purchases, and expand only when the demand is real. You’ll learn: Why most clinics have a utilization problem, not an equipment problemThe 70–80% rule: the real threshold that signals it’s time to expandHow to spot true bottlenecks like waitlists, peak-hour overbooking, and scheduling pressureWhy buying more machines too early won’t fix lack of confidence, protocols, or marketingA real example of a doctor ready to sell a $60k laser… when the issue wasn’t the laser at allWhy laser therapy is often the first and smartest expansion (before decompression)How robotic laser systems allow staff delegation, reduced doctor strain, and faster ROIThe difference between scalable therapies (laser) vs selective therapies (decompression)Key business considerations: staffing, space, financial readiness, and timingWhen NOT to add equipment: boredom purchases, marketing gaps, staff burnout, and underused assetsThe exact next steps doctors should take to track utilization and make the right callIf you’re debating a second laser, another decompression unit, or the next big investment in your clinic, this episode gives you the clarity to expand with confidence, not impulse. 🎧 Tune in to learn the smartest growth path: optimize first, scale second, and build capacity only when demand forces your hand.

    26 min
  5. 39. How To Add Knee Pain Niche

    19 ENE

    39. How To Add Knee Pain Niche

    🎙 Episode 39 – How To Add Knee Pain Niche In this episode of The Practice Builders Podcast, Dr. Vince Leone and Dr. Kyle Pankonin break down why chronic knee pain is one of the most overlooked and profitable niches chiropractors can add once spinal decompression is dialed in. They unpack the data, clinical realities, equipment, pricing, and simple internal marketing strategies that make a knee program a powerful second niche without ads, funnels, or added burnout. This is a practical, experience-driven conversation rooted in real clinic outcomes, not theory. You’ll learn: Why chronic knee pain affects nearly 25% of U.S. adults and represents a massive, underserved patient baseWhy knee osteoarthritis is especially well-suited for non-surgical, technology-driven careThe essential tools for an effective knee protocol (knee decompression, laser, shockwave, and supporting therapies)What a typical knee decompression care plan looks like and how practices price single vs bilateral casesThe most common clinical and perception-based pitfalls doctors face when adding knee careWhy internal marketing beats paid ads for launching a knee programSimple systems to identify knee pain in existing patients and stack revenue sequentiallyHow addressing knee and hip issues can dramatically improve spinal decompression outcomesWhy knee patients are often highly motivated, active, and ideal candidates for careHow a staff-driven, technology-forward knee program protects the doctor’s energy while adding a strong revenue streamIf you’ve optimized spinal decompression and want to add another high-impact, high-demand niche without complicating your practice, this episode lays out exactly why knee care deserves serious consideration in 2026. 🎧 Tune in to learn how a dedicated knee program can help patients avoid surgery, restore activity, and create a simpler, scalable growth path for your practice.

    28 min
  6. 38. Protecting the Thoroughbred

    10 ENE

    38. Protecting the Thoroughbred

    🎙 Episode 38 – Protecting the Thoroughbred In this episode of The Practice Builders Podcast, Dr. Vince Leone pulls back the curtain on a members-only micro training designed to help doctors build a practice that grows without burning them out. Using the “thoroughbred” analogy, he explains why the doctor is the seven-figure asset that must be protected first, and how energy, recovery, and role clarity directly determine the ceiling of the practice. You’ll learn: Why most burnout comes from mismanagement, not weakness (over-racing, poor fuel, wrong work, no recovery)How your energy and decision-making drive practice growth more than any system or tacticThe simplest ways to improve performance through sleep, nutrition, training, and recovery rhythmsHow to identify and eliminate the tasks that drain your energy (and what to delegate instead)Why planned downtime and true separation from work is disciplined maintenance, not indulgenceThe “protect the asset and the practice will follow” framework for long-term success and longevityIf you’re planning for your best year yet, this episode will help you grow revenue without sacrificing your health, clarity, or happiness. 🎧 Tune in and learn how to protect the doctor first so the practice can thrive for the long haul.

    36 min
  7. 37. Marketing From Inside the Trenches

    29/12/2025

    37. Marketing From Inside the Trenches

    🎙 Episode 37 – Marketing From Inside the Trenches In this episode of The Practice Builders Podcast, Dr. Kyle Pankonin breaks down a proven, multi-channel marketing strategy for chiropractors who want consistent patient flow without relying on one platform or trend. This episode addresses a common mistake: over-reliance on a single marketing channel, often social media, and why that approach leads to frustration and inconsistency. Instead, Dr. Pankonin outlines how to build an education-based marketing system that positions the doctor as the local expert and compounds over time. You’ll learn: Why diversifying marketing channels creates stability and predictabilityHow education-first marketing builds trust and long-term demandHow to combine external marketing (Facebook, radio, newspaper) with internal systemsWhy community involvement often outperforms paid ads for trust and referralsThis episode is a must-listen for doctors who want steady growth, stronger visibility, and a marketing strategy that holds up long-term — even as platforms and algorithms change. 🎧 Tune in to learn how to build a marketing engine that compounds year after year.

    26 min
  8. 36. Let's Play Ball - Singles, Doubles, Homeruns, and Grand Slams

    22/12/2025

    36. Let's Play Ball - Singles, Doubles, Homeruns, and Grand Slams

    🎙 Episode 36 – Let's Play Ball - Singles, Doubles, Homeruns, and Grand Slams In this episode of The Practice Builders Podcast, Dr. Pankonin introduces the “Let’s Play Ball” strategy — a simple, proven framework for growing your practice by focusing on Singles and Doubles instead of chasing rare “Home Run” cases. This episode breaks down how consistent revenue is built through smaller, more frequent cash-based care plans, not just big decompression cases. You’ll learn: Why 6–12 visit packages are the real driver of sustainable growthHow recommending laser or shockwave to nearly every patient increases cash revenue without increasing volumeThe hybrid care model that combines insurance services with cash-based technologyHow acute, chronic, and decompression cases fit into one simple growth frameworkWhy consistent wins build trust and make larger care plans easier to enrollThis episode is a must-listen for doctors who want predictable growth, stronger patient buy-in, and higher cash collections — without working more hours. 🎧 Tune in and learn how to stop swinging for home runs and start building a practice that wins consistently.

    22 min
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Información

Welcome to the Practice Builders podcast, the show where innovation meets strategy for growing thriving chiropractic clinics presented by Specialized Practice and hosted by Dr. Vince Leone and Dr. Kyle Pankonin. They're here to share proven tactics to help you build cash-based revenue streams, maximize staff driven services, and reduce reliance on insurance.

Ficha técnica

  • Creado por
    Dr. Vince Leone and Dr. Kyle Pankonin
  • Años en activo
    2025 - 2026
  • Episodios
    43
  • Clasificación
    Apto
  • Derechos de autor
    © Dr. Vince Leone and Dr. Kyle Pankonin
  • Sitio web del podcast
    The Practice Builders
  • Proveedor

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