Trust and Safety — Creating Your Own Best Practices

In this episode of Bulletproof Your Marketplace, we explore one of the most pressing challenges facing digital platforms today: trust and safety. Joining us is Anna Pogreb, Senior Risk Strategist at EverC, who brings experience in compliance, risk, and marketplace operations. Together, we unpack how marketplaces have become a prime target for illicit activities—from counterfeit goods to money laundering and even more extreme cases—and why traditional, reactive approaches are no longer enough. Anna shares stories from the frontlines of risk management, insights into how bad actors exploit platforms, and practical strategies for building proactive trust and safety practices tailored to your marketplace. Whether you’re a founder, legal counsel, or risk leader, this conversation highlights why trust and safety must be a company-wide priority, how to break down silos, and how to design policies and processes that strengthen your marketplace against evolving threats. Stay tuned for actionable takeaways and inspiration to build a safer, more resilient platform.