Stories and Strategies

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Chaîne • 14 émissions

Marketing

Marketing

Chaque semaine
Affaires

Affaires

Deux fois par mois
Parentalité

Parentalité

Tous les mois
Investissement

Investissement

Toutes les 2 semaines
Culture et société

Culture et société

30 juin
Actualité : analyses

Actualité : analyses

Toutes les 2 semaines
Maison et jardin

Maison et jardin

Deux fois par semaine

22 mai

Nudge Theory | Rory Sutherland

Send us a note about this episode. We'll reply and thank you on a future episode This episode was first published in May 2021. Nudge Theory burst onto the scene in 2008 when Cass Sunstein and Richard Thaler published their book “Nudge: Improving Decisions About Health, Wealth, and Happiness.” The simplest models of economics take preferences as given, but nudge ideas suggest we can be moved, steered, and in some cases manipulated. Nudge has influenced politicians around the World. There are “Nudge Units” in government in the UK, US, Germany, Japan, and even Canada. The World Bank, United Nations, and European Commission have “Nudge” teams. Guest Rory Sutherland, Vice chairman Ogilvy UK Website To book Rory for your event email Canadian Nudge Team = BeSci Team UK Nudge Team = Behavioural Insights Team Australian Nudge Team = Behavioural Economics Team of Australia American Nudge Team = Social and Behavioural Sciences Team Stories and Strategies is the Official Podcast Sponsor of IABC World Conference in Toronto June 14-16, 2026 Click here to check it out https://wc.iabc.com Support the show Support the show

22 mai

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28 min
16 juin

REPLAY - Empowering Parents: Tools for Raising Resilient Kids

This is an episode originally published in August 2024. It is one of my most popular. Have you ever wondered what builds resilience in us and our children? In this episode, Kate chats with Tania Johnson, co-founder of the Institute of Child Psychology. Tania shares her journey, from fostering four First Nations children to her academic accomplishments and her profound insights into attachment theory and resilience. Together, they explore the power of purposeful parenting, the importance of allowing children to fail and learn, and practical strategies to foster resilience in our young ones. Listen For: 4:44 Experiences as a Foster Mom 11:15 When Did We Start Protecting Children from Failure? 26:17 The Impact of Overpraising 35:51 Teaching Resilience Leave a rating/review for this podcast with one click

16 juin

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39 min
10/12/2025

How AI Can Improve Utility Safety

Send us Fan Mail What if the biggest threat to underground safety is not technology, but our refusal to change? Mike Sullivan talks with long time damage prevention consultant and investor Jemmie Wang about why the industry feels “safe enough” even as enormous hidden societal costs pile up from every cut fibre and broken line. Together they explore how advances like affordable high accuracy GPS, smarter ticket management, online locate requests, deep AI mapping, and Alternate Locate Provider models are already proving they can slash damages, yet are still held back by rigid legislation, misaligned incentives, and risk averse culture. They compare Canadian and US approaches, question whether current 811 structures actually serve the people who use them, and ask if slogans like “call before you dig” and “50 in 5” are distracting from the real work of changing the rules of the game. The conversation circles back again and again to one challenge for boards, executives, locators, and contractors alike: finding the courage to embrace new tools, new models and more flexible laws before the next crisis forces their hand. Listen For: 4:10 What damage prevention technologies have changed the game in the last decade 7:11 Why does the industry keep doing more of the same instead of embracing new tools 16:31 Should damage prevention rely on more legislation less legislation or something in between 30:10 Why is click before you dig safer and why is it still a hard sell in the United States 56:58 What can Alternate Locate Providers and an Uber style model do to transform locating and reduce damages Jemmie Wang Website | LinkedIn | Email Follow The Safety Moment via Utility Safety Partners X | Instagram | LinkedIn | Facebook

10/12/2025

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1 h 5 min
15 avr.

REPLAY - Measuring Absence in Damage Prevention

Send us Fan Mail This is a REPLAY of an episode first published in August 2024. How do you measure what didn’t happen? In this episode, Mike sits down with Wayne Jensen to explore the fascinating concept of quantifying the absence of damage in the damage prevention industry. They discuss the evolution of safety practices, the challenges of relying too heavily on regulations, and the importance of recognizing proactive behavior in preventing accidents. The conversation dives deep into the human side of safety, celebrating the unsung heroes who ensure nothing goes wrong – and the complexities of proving that their efforts were the reason why. Listen For: 3:19 - The Origin of Monthly Damage Prevention Meetings 8:09 - The Effectiveness of Public Awareness Programs 20:56 - Are We Too Reliant on Legislation? 28:33 - Responsibility and Accountability in Damage Prevention Guest: WAYNE JENSEN Website | Sign Up Page Follow The Safety Moment via Utility Safety Partners X | Instagram | LinkedIn | Facebook Got an episode idea? info@utilitysafety.ca

15 avr.

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53 min
9 juin

The Case for Good Journalism in Today’s World

Send us a note about this episode. We'll reply and thank you on a future episode “Journalism is dead.” You've heard it. You've probably said it. And honestly, the evidence seems pretty hard to argue with. Newsrooms gutted, trust in tatters, cable news turned into a gladiator sport. But what if that story, the one we keep telling about journalism, is itself bad journalism? Neil Brown thinks so. He’s a 40-year editor and president of the Poynter Institute, and he is, by his own admission, an optimist about the media. When he tells you why, it might genuinely change how you think about where good information comes from. Listen For: 04:09 What Makes Someone a Journalist Instead of Just a Publisher? 06:22 Why Does Democracy Need Real Journalism? 12:24 Can Local Journalism Rebuild Public Trust? 13:03 How Did the Baltimore Banner Turn Bus Data Into Accountability? 17:30 What Responsibility Does the Audience Have in Fighting Misinformation? Guest: Neil Brown, Chairman of the Board and President at Poynter Institute for Media Studies Website | LinkedIn | Facebook | TikTok | BlueSky | Threads | YouTube Doug Downs Substack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it. Apply to be a guest on the podcast Connect with us LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | Pinterest Support the show

9 juin

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22 min
3 juin

REPLAY - Lines in the Sky: The Overhead Risk You’re Overlooking

Send us Fan Mail This is a REPLAY of an episode first published in May 2025. What if the next big thing in utility safety isn’t underground—but overhead? Mike Sullivan sits down with Nathan Coutu from ATCO Electric to spotlight the groundbreaking "Lookup and Live" application, a collaborative initiative aimed at reducing overhead power line contacts. Nathan shares how this Alberta-wide, GIS-based mobile and web app helps users visualize and safely navigate around energized overhead lines—especially crucial for agricultural, construction, and utility workers. Drawing inspiration from similar successes in Australia and Saskatchewan, he reveals the collaborative journey of Alberta utilities working together for public safety, the staggering contact statistics that prompted action, and the powerful simplicity of a solution that could save lives. If you’ve ever thought "I knew the power line was there—I just didn’t see it this time," this episode could be a game-changer. Listen For: 3:48 The Birth of “Lookup and Live” in Alberta 5:16 From “Where’s the Line” to a Province-Wide Collaboration 7:22 The Overhead Threat You Keep Ignoring 16:51 50% Fewer Incidents: What Australia Taught Us 24:52 The Push for Simplicity and Adoption 27:20 Breaking Through Data Sharing Barriers Connect with guest Nathan Coutu LinkedIn Follow The Safety Moment via Utility Safety Partners X | Instagram | LinkedIn | Facebook Got an episode idea? info@utilitysafety.ca

3 juin

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36 min
26 mai

The Human Blind Spot in Crisis Communications

Send us a note about this episode. We'll reply and thank you on a future episode There is a prayer that crisis communicators have been quoting for decades. “Grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.” It sounds right. It feels grounding. But maybe it’s been pointing us in the wrong direction the whole time. The problem is the concept of CONTROL. Because control, in a crisis, is a myth. And every strategy built on the assumption that you can control the outcome of a crisis is a strategy built on sand. Let’s replace that idea with INFLUENCE. Doing that replaces an entire philosophy. Alongside that shift comes something more uncomfortable… the suggestion that when a crisis hits, the quality of your advice has almost nothing to do with your frameworks, your playbook, or your years of experience. It has to do with who you are as a human being. As a parent. As a citizen. As a person who is also living through the same world your client is trying to navigate. The professional and the person are not separate. And pretending they are, may be the most dangerous crisis communication strategy of all. Listen For 3:41 Why Are Global Risks Becoming More Connected and Harder to Manage? 6:09 Is Employee Mental Health a Bigger Business Risk Than AI? 9:32 Why Do Companies Know the Risks but Still Fail to Prepare? 11:20 What Is “Agency” in Crisis Communications and Why Does It Matter? 14:29 How Can Leaders Use Empathy and Understanding to Respond to a Crisis? Guest: Rod Cartwright, Principal, Rod Cartwright Consulting Email | Website | LinkedIn 2026 Reputation, Risk, and Resilience Report Doug Substack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it. Apply to be a guest on the podcast Connect with us LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | Pinterest Stories and Strategies is the Official Podcast Sponsor of IABC World Conference in Toronto June 14-16, 2026 Click here to check it out https://wc.iabc.com Support the show Support the show

26 mai

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20 min
7 avr.

People Don’t Resist Change, They Resist Being Changed

Send us a note about this episode. We'll reply and thank you on a future episode Most communicators assume that if people reject a message, they must not understand it. Lord David Evans argues the opposite. Backlash often isn’t confusion. It’s threat. When people feel insecure, unheard, or looked down on, they don’t lean in. They shut down. And in that moment, facts don’t persuade, values don’t inspire, and “better messaging” can make things worse. In this episode Lord David Evans breaks down what political campaigning can teach PR professionals about trust, psychological safety, and why populist narratives spread so quickly. This isn’t about copying tactics. It’s about understanding what your audience needs before they will even give you permission to listen. Listen For 2:22 Who is Lord David Evans and why does his perspective matter right now? 3:54 Why is behaviour change almost never an information problem? 6:36 Why do people get drawn to extreme political movements? 10:36 Are politicians themselves fueling fear and insecurity? 12:48 Is social media pushing people into fight-or-flight mode? Guest: Lord David Evans LinkedIn | Email Doug Substack | Website | LinkedIn Farzana Substack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it. Apply to be a guest on the podcast Connect with us LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | Pinterest Request a transcript of this episode Support the show

7 avr.

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19 min
24 févr.

The Science Behind Mum Rage

What if the anger you feel as a mother isn't a character flaw…but a signal worth listening to? Kate Mason sits down with Lauren Novak, award-winning journalist, mother of two, and author of the groundbreaking new book Meltdown: Why Motherhood Makes Us Angry and What to Do About It. Lauren brings her two decades of investigative journalism to bear on one of motherhood's most taboo subjects: mum rage. Drawing on a survey of over 200 mothers and cutting-edge neuroscience, Lauren unpacks why so many mothers feel consumed by anger they can't explain and why that anger is far more common, and more understandable, than anyone admits. This episode is a warm, validating, and genuinely practical conversation for every parent who has ever lost it and immediately felt consumed by guilt. Listen For 3:45 What inspired Lauren Novak to turn her journalistic lens on her own experience of mum rage? 9:13 How did discovering the term "postpartum rage" change the way Lauren understood her own anger? 15:10 Why does sleep deprivation make it so much harder for mothers to manage their emotions? 17:10 What does the research say about who is really getting up in the night — and why hasn't that changed? 28:43 What are the first steps Lauren recommends when a mother is feeling overwhelmed by anger? Leave a rating/review for this podcast with one click Connect with guest: Lauren Novak, Education and Social Policy Editor | Author 'Meltdown' Website | LinkedIn | Instagram| Facebook| X Contact Kate: Email | Website | Kate’s Book on Amazon | LinkedIn | Facebook | X

24 févr.

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42 min
16 juin

Choice Architecture: The Framework You're Already Using

Send us a note about this episode. We'll reply and thank you on a future episode Every communications campaign you have ever built had a choice architecture inside it. The order you sequenced your calls to action. The option you listed first in a petition. The default you set in an employee survey. The way you structured a crisis response. You made all of those decisions. Some of them deliberately. Most of them by instinct, habit, or convention. And the difference between those two things, between deliberate design and accidental design, is the difference between a campaign that moves people and one that wonders why nobody moved. This episode was recorded live on stage at the IABC World Conference in Toronto on June 14th, 2026, in front of an audience of communications professionals from around the world. Listen For 4:20 What Choice Architecture Means 5:52 The Default Effect 6:50 Printer Defaults Example 8:15 Removing Friction from Sign-Ups 9:31 The EAST Framework Guest: Ann-Marie Blake Website | True Website | LinkedIn Doug Substack | Website | LinkedIn Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it. Apply to be a guest on the podcast Connect with us LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | Pinterest Support the show

16 juin

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17 min

Whether your focus is global, or community-targeted, Stories and Strategies produces attention-grabbing podcasts. We take the time to understand your business strategy and how a podcast weaves into that. Then, we develop content that’s engaging, entertaining, and driven by measurable results. Our team is comprised of seasoned professionals in audio and video production, strategic communications and marketing planning, as well as presentation training.