Creator Unplugged

Jun Yuh

Everyone has a platform now. Whether you’re a creator, founder, operator or just someone with a point of view, your decisions and identity are increasingly shaped in front of an audience. Hosted by Jun Yuh, Creator Unplugged explores what it means to live and build in public. Each episode aims to unpack the deeper forces shaping our lives today: success, discipline, money, relationships, identity, the psychology of being seen and more. Expect bold ideas, unconventional thinking, and a willingness to sit in nuance. Find us on Youtube, Instagram and TikTok @creatorunplugged

Épisodes

  1. -1 j

    Leana Deeb: I Refused to Stay in One Box (And My Audience Grew)

    Leana Deeb built an audience of 10M followers in 14 months. Then, she made the kind of pivot most creators are terrified of: she deleted everything. In this episode, Leana - creator, podcast host, and entrepreneur - talks about why she walked away from the identity everyone knew her for, how starting with a blank slate was the greatest thing that has ever happened to her career, and how staying true to her faith grew her audience instead of shrinking it. Jun and Leana also get into the parts people don’t see: watching your numbers drop, mastering detachment, staying disciplined when life gets heavy, becoming “the niche”, and the pressure of becoming successful young while taking care of your family. This one is for the creators who know they’re ready for a shift but are too scared of what they might lose. Chapters: 01:29 What alignment means to her03:03 Journaling, meditation & prayer05:15 The content pivot that risked everything11:55 Building the Gymshark modest line15:29 What drives her18:02 From 8M likes to 20K & detaching from the numbers26:25 Is discipline born or built?33:04 Identity & the creator vision41:17 Everyone has a story44:29 Becoming the provider for your family49:26 Relationship with money51:46 What she'd tell her younger selfFollow Creator Unplugged wherever you’re listening to this and subscribe on YouTube to watch the whole thing.  Stay connected: Creator Unplugged on Instagram⁠⁠Creator Unplugged on TikTok⁠⁠Jun’s Instagram⁠⁠Jun’s TikTokLeana’s Instagram

    54 min
  2. -5 j

    Chris Do: I Stopped Creating For My Followers. They Showed Up Anyway

    Step one to building a personal brand? Go see a therapist. That's where Chris Do starts: the inner work.  Jun sits down with Chris - designer, teacher, the one who's been building in the personal branding space for over a decade - and they go deep. They riff about why most personal branding advice is just a sales pitch in disguise, why Chris stopped creating for his audience and they showed up anyway, and how caring less about what other people thought made him more respected.  Then, Chris runs a personal branding masterclass, starting with how to find your origin story, breaking everything you know into 5 pillars, never running out of content, and his take on pricing that'll change how you charge. Whether you’re years into building a personal brand or don’t even know where to start, you don’t want to skip this episode. Chapters: 01:45 The key to building a personal brand 05:54 Three prompts to find your story09:50 Self-expression vs. performance11:47 Stop creating for your audience14:45 How to pivot19:53 Turn your expertise into a year of content27:42 Personal brand vs. business31:42 Jun's first product33:42 Burnout, a sabbatical, and teaching40:42 Identity & breaking stereotypes50:14 Chris’s lowest point56:46 Pricing and charging for value, not time1:04:06 Buying an art school & fixing higher-education1:08:48 Don't believe your own hype The next episode drops later this week. Make sure you follow Creator Unplugged so you don’t miss it. See you soon! Stay connected:  Creator Unplugged on InstagramCreator Unplugged on TikTokJun’s InstagramJun’s TikTokChris Do’s Instagram

    1 h 12 min
  3. 18 juin

    AskCatGPT: How I Use Claude For My Content And $1M Business

    In the first episode of Creator Unplugged, Jun sits down with Cat Goetze (aka AskCatGPT) to pick her brain about building in public and using AI for both content and business.  Here's the thing: most creators are using AI wrong. Cat uses it to find her blind spots, poke holes in her own thinking, and tell her why she's wrong - and she explains how you can do the same.  She also gets into the messy behind-the-scenes of building her business "Physical Phones", the systems holding the content and the operation together, and how that first launch did $120K in pre-sales in 3 days. She then gets really tactical on her content strategy: Where her ideas come from, how she scripts and films, and why she only sells products that look good on camera. Jun and Cat also talk about how they each use Claude as creator-operators, and the parts of their work they’d never hand over to AI.  Chapters: 00:00 Intro 02:00 What building in public really means04:05 Where Physical Phones came from08:57 The pressure behind a $100K launch14:03 Sourcing, 3PLs & the first hires18:45 Separating the brand from the business23:40 Customer trust, weekly "cat calls" & email updates28:41 Ideating content that converts33:38 Starting on camera at age 1340:01 Taking intentional phone breaks48:04 Using AI to expose your blind spots56:43 AI on the operations side1:05:07 How creating changed her personallyIf you’re looking to level-up your AI game in your content or business, this episode is for you. Episode 2 drops next week. Follow Creator Unplugged wherever you’re listening to this! Stay connected: Creator Unplugged on YouTubeCreator Unplugged on InstagramCreator Unplugged on TikTokJun’s InstagramJun’s TikTokCat’s Instagram Cat’s TikTok

    1 h 10 min

À propos

Everyone has a platform now. Whether you’re a creator, founder, operator or just someone with a point of view, your decisions and identity are increasingly shaped in front of an audience. Hosted by Jun Yuh, Creator Unplugged explores what it means to live and build in public. Each episode aims to unpack the deeper forces shaping our lives today: success, discipline, money, relationships, identity, the psychology of being seen and more. Expect bold ideas, unconventional thinking, and a willingness to sit in nuance. Find us on Youtube, Instagram and TikTok @creatorunplugged

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