100 épisodes

Each week, the What It Means podcast invites Forrester analysts to discuss the latest trends and challenges to help business and technology leaders make bold decisions and become truly customer-obsessed. Topics range from tech-driven innovation and CX design to B2B buying trends and marketing planning.

What It Means Forrester

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    • 5,0 • 2 notes

Each week, the What It Means podcast invites Forrester analysts to discuss the latest trends and challenges to help business and technology leaders make bold decisions and become truly customer-obsessed. Topics range from tech-driven innovation and CX design to B2B buying trends and marketing planning.

    Is AI Making Employee Burnout Better Or Worse?

    Is AI Making Employee Burnout Better Or Worse?

    AI has been portrayed as both the solution to and the cause of employee burnout. Which is it? In this episode, VP and Principal Analyst J. P. Gownder and Senior Analyst Jonathan Roberts describe the impact of AI on employee burnout.

    • 28 min
    The Benefits And Challenges Of Industry Clouds

    The Benefits And Challenges Of Industry Clouds

    What are industry clouds? What are their use cases, benefits, and drawbacks? Find out as VP and Principal Analyst Kate Leggett provides a detailed look at the latest trends in industry clouds.

    • 22 min
    Will Generative AI Revolutionize ERP Systems?

    Will Generative AI Revolutionize ERP Systems?

    Generative AI is breathing new life into traditional technology, and enterprise resource planning (ERP) systems are no exception. In this episode, Vice President and Principal Analyst Liz Herbert discusses the opportunities, use cases, and challenges of genAI in ERP.

    • 29 min
    Top 10 Emerging Technologies For 2024

    Top 10 Emerging Technologies For 2024

    The pace of technology innovation can make it hard to keep an eye on the tech horizon. In this episode, Vice President of Emerging Tech Portfolio Brian Hopkins walks through this year’s list of the top 10 emerging technologies, describing when each technology will bring value to users.

    • 33 min
    Navigating The Disruption Of Broadcom's Acquisition Of VMware

    Navigating The Disruption Of Broadcom's Acquisition Of VMware

    The broad changes Broadcom made in the wake of the deal have technology executives reviewing their technology roadmaps closely. In this episode Principal Analyst Naveen Chhabra walks through the changes and discusses the choices available to VMWare customers.

    • 23 min
    It’s Not The Payment Method That Matters, It’s The Experience

    It’s Not The Payment Method That Matters, It’s The Experience

    As payment options have proliferated, they’ve become more than just a way to make a purchase. What should brands consider as they develop or add payment options to appeal to buyers? This week on What It Means, Principal Analyst Lily Varón shares insights and explains what’s ahead for digital payments.

    • 33 min

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