49 episodes

A podcast that teaches business to designers.

Beyond Users Alen Faljic

    • Design
    • 5.0, 3 Ratings

A podcast that teaches business to designers.

    49- How one fine-dining restaurant thrives during the COVID lockdown

    49- How one fine-dining restaurant thrives during the COVID lockdown

    In the new Business Design Jam, Alen and Franz, discuss the latest business design stories:

    - how a Michelin 3-star restaurant is not only surviving but even thriving during the coronavirus lockdown,
    - how Universal Studios pioneered a new way to premier movies,
    - and how Airbnb forgot that it is servicing two groups of customers.

    www.beyondusers.com/podcast

    • 57 min
    48- Rita Gunther McGrath - The end of competitive advantag

    48- Rita Gunther McGrath - The end of competitive advantag

    Rita Gunther McGrath is a world-renowned thought leader and a professor at Columbia Business School. She has received the #1 achievement award for the strategy from the prestigious Thinkers50 and has been consistently named one of the world’s top ten management thinkers in its bi-annual ranking.

    She wrote Discovery-Driven Growth and The End of Competitive Advantage, which are widely used in the business design community.

    • 1 hr 6 min
    47- Andy Budd - The current state of design leadership

    47- Andy Budd - The current state of design leadership

    UX Designer and CEO of Clearleft, Andy Budd curates the Leading Design and UX London conferences and helped set-up The Brighton Digital Festival. Andy is a regular speaker at international conferences like SXSW, An Event Apart and The Next Web.

    In this episode, we spoke about:
    - the biggest learnings from the last Leading Design conference,
    - why and how designers should say no to their managers,
    - and the current state of design education.

    • 1 hr
    46- Maija Itkonen - A purpose-driven startup is changing our perception of meat

    46- Maija Itkonen - A purpose-driven startup is changing our perception of meat

    Maija Itkonen is an industrial designer, successful entrepreneur, innovator, and brand lover. In 2015 she co-founded Gold&Green Foods, the company behind the phenomenal success story of the “perfect protein food” platform and its first product Pulled Oats. Pulled Oats is a new kind of meat alternative based on the Nordic superfood oats, built around the team’s unique scientific knowledge and design thinking under Maija’s leadership.

    • 1 hr 2 min
    45- Eric Quint @3M - The role of a Chief Design Officer in a large company

    45- Eric Quint @3M - The role of a Chief Design Officer in a large company

    Eric Quint is Vice President, Chief Brand and Design Officer at 3M, a Fortune 500 company with over $30B in revenue and over 90.000 employees. An industrial designer by training, Eric joined 3M in 2013 to “design the design function” in the company. He grew the design team substantially, built revolutionary 3M Design Center (an incubator for Collaborative Creativity), and helped build the brand platform that catapulted 3M’s brand value among the world’s top 100 brands.

    • 58 min
    44- Why IKEA offers 0.99$ hot dogs?

    44- Why IKEA offers 0.99$ hot dogs?

    In the fifth Business Design Jam, Alen and Franz (also a mentor in the d.MBA), discuss business design stories such as:

    - why IKEA offers 0.99$ hot dogs after you bought furniture for hundreds of dollars,
    - how Soul-Cycle created a competitive advantage by designing for their employees instead of customers;
    - and why designers should co-create with lead users, not just test after designs are made.

    • 51 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

ecehn ,

Amazing podcast series!

Beyond User hosts inspiring designers and professionals that I follow hence it is a big opportunity to listen them on this podcast series. Alen asks really good questions to the hosts and discussion topics are really insightful specially
for someone like me as junior UX designer. Always look forward to new episodes, thanks Alen!

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