Building Financials

Chas Hart

A podcast where we dive deep into what accounting and finance look like in the real world. Based on real experience from real people. We're focused on equipping you with the tools you need to make accounting and finance an informational edge as you progress in your career. Check out www.clarifyingfinancials.com for more resources

Episodes

  1. 17/10/2022

    Week 2: Focusing Marketing Channels, Focusing on Providing Value, and Getting the Word Out

    This week we talk through some substantial changes to the vision for the podcast and what that means for you. We also discuss some other lead generation strategies we are working on and talk through through some useful productivity tips. Links mentioned: Data Analysis Workshop Session: https://www.clarifyingfinancials.com/dataanalysisworkshop Good Strategy, Bad Strategy by Richard Rumelt: https://www.amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239 Brandon Knapp's website: https://evercapadvisors.com/ Outline for the show: Updates to the vision of the show What happened Busy with freelancing Dialing in the marketing approach and going all in on podcasting - keeping true to the definition of strategy Finished up the data analysis game plan The concept of vendor lead referrals and how to leverage that What went well Excited about what we can do with the podcast A few great meetings to start getting the word out there Consistent on our recurring tasks What didn't go well Building out structure takes time - natural inclination is to want to drive immediate action What I learned The stages of building a business A lot of ways to accomplish tasks, take in outside expertise, but think critical, don't use out of the box advice without considering your situation Mental breaks and the importance of brain dumps Podcasting production and the amount of cool softwares out in this arena Plan to do Focus on the sales and marketing train Outreach process and testing Getting the word out a bit more Certifications to drive leads Considering a slight adjustment to the product offering to allow for a data-focused bookkeeping/accounting as a standalone As always, feel free to reach out. If you want to learn more about the firm check out the website www.clarifyingfinancials.com

    27 min

About

A podcast where we dive deep into what accounting and finance look like in the real world. Based on real experience from real people. We're focused on equipping you with the tools you need to make accounting and finance an informational edge as you progress in your career. Check out www.clarifyingfinancials.com for more resources