38 episodes

In a world that is run by Silicon Valley, how do we, women entrepreneurs, create businesses that change, inspire, and move this world for the better without being held back by the hurdles and obstacles the tech industry often throws our way. How do we create the impact we want and realise our full potential, by leveraging technology to work for us, not against us.

This show cuts through the status quo and is your guide to exploring technology confidently.

Welcome to Cutting Through Tech.

I’m your host, Maxim Cramer, and I’m on a mission to secure the digital future for us by doubling the number of female-founded tech businesses.

I’m a software engineer, designer, coach and consultant who’s worked on apps that had over a million downloads in a day, and featured in apple retail stores all across the world. I work with female founders, entrepreneurs just like you, to maximise their impact by creating world-class software-based businesses.

I’m a women. I’m in tech. and I’m the CEO of a business that is looking to make a mark.

Stay tuned, because on this show technology becomes as simple as everyday English, removing the barriers so you can think, strategise, and execute like a Female Tech CEO.

Produced by James Worrall.

Cutting Through Tech Maxim Cramer

    • Technology
    • 4.8 • 11 Ratings

In a world that is run by Silicon Valley, how do we, women entrepreneurs, create businesses that change, inspire, and move this world for the better without being held back by the hurdles and obstacles the tech industry often throws our way. How do we create the impact we want and realise our full potential, by leveraging technology to work for us, not against us.

This show cuts through the status quo and is your guide to exploring technology confidently.

Welcome to Cutting Through Tech.

I’m your host, Maxim Cramer, and I’m on a mission to secure the digital future for us by doubling the number of female-founded tech businesses.

I’m a software engineer, designer, coach and consultant who’s worked on apps that had over a million downloads in a day, and featured in apple retail stores all across the world. I work with female founders, entrepreneurs just like you, to maximise their impact by creating world-class software-based businesses.

I’m a women. I’m in tech. and I’m the CEO of a business that is looking to make a mark.

Stay tuned, because on this show technology becomes as simple as everyday English, removing the barriers so you can think, strategise, and execute like a Female Tech CEO.

Produced by James Worrall.

    EP37 — A 5 Step Template To Do Your Very Own Pitch Deck Review

    EP37 — A 5 Step Template To Do Your Very Own Pitch Deck Review

    Wondering just how to create a concise and impactful pitch deck? In this episode I walk you through a five step template I come back to, every time I review someone's pitch deck.
    Now it's yours!
    Let me know how you get on - maxim@cuttingthroughtech.com
    Also, if you're enjoying the show, we would LOVE it if you could leave us a little review 💕. Thanks!

    • 19 min
    EP36 — Using Creative Solutions To Win with Doone Roisin

    EP36 — Using Creative Solutions To Win with Doone Roisin

    This is a long episode, but worth every minute. Grab a cup of tea or coffee and join me and Doone Roisin as we talk through her remarkable journey.
    Doone Roisin is the founder and host of the popular podcast show, Female Startup Club, ranking in the Top 50 charts for Entrepreneurship. As a digital marketing expert, Doone has worked for global brands such as Snapchat, IMG and The Iconic – Australia’s largest online retailer. As an entrepreneur, she has launched her own companies, including the renowned direct-to-consumer jewellery brand, Kincs, the Female Startup private network and her soon to be launched new venture; a non alcoholic wine company.
    Since 2020, she has interviewed over 200 successful businesswomen, in a mission to educate and elevate female entrepreneurs around the world. She is actively supporting the Malala Fund in an effort to fight for girls' rights around the world and provide every girl the access to 12 years of safe, free education.
    More from Doone and FSC:
    Female Startup ClubLinkedin@dooneroisin on IG, Twitter, and TikTok

    • 57 min
    EP35 — Resilient Startups with Philip Eliot (Investment Impact Series)

    EP35 — Resilient Startups with Philip Eliot (Investment Impact Series)

    Today I talk with Philip Eliot, Operating Partner at Orchid Black, and someone who has tremendous experience in Venture Capital (20+ years!). I ask what makes startups and founders resilient though economic downturns, and what might be contributing to this abysmal statistic we keep hearing about: how female founded teams receive only 2.3% of venture capital out there.
    I'd love to hear your thoughts, too! What do you think? Is there a pipeline issue? How have you navigated entering the tech industry? Email me on maxim@cuttingthroughtech.com - I'd love to feature you on the show!
    Philip has been a venture capital investor for the last 20+ years, primarily in the enterprise software sector and more recently in the social impact sector as well (environmental sustainability, health, and economic mobility). After working as a strategy consultant at Dean and Company, with a focus on the telecommunications and utilities sectors, he began his venture capital career in 2000 at FBR Technology Venture Partners (FBRTVP). That was the height of the Internet bubble, and FBRTVP was one of the leading firms on the East Coast, ultimately producing a return of almost 10x to its investors. In 2018, he launched his own investment and advisory firm, Reflection Ventures, which focuses on early stage companies with positive social impact, in areas such as environmental sustainability, healthcare, and improving upward socio-economic mobility for lower-income Americans. He is currently an operating partner at Orchid Black where he has been advising cleantech and enterprise software companies. Philip holds an undergraduate degree in Physics from Harvard University.
    Learn more about Philip and Orchid Black here:
    Orchid BlackLinkedin

    • 46 min
    EP34 — Cheerleading Female Founders with Mara Larson-Richard

    EP34 — Cheerleading Female Founders with Mara Larson-Richard

    On this episode I'm joined by Mara Larson-Richard, co-CEO of Ada's List. We discuss her views on ethics and AI, the definition of a "woman in tech" and why it's often misunderstood, what female founders need more of, and finally, how to cultivate great networks.
    If you're interested in the Ada's List conference, you can get tickets here: Ada's List Annual Conf 2021 (onlive.events) and become a part of the community here: http://www.adaslist.co
    Mara Larson-Richard brings experience from politics, education and technology to her role in leading Ada’s List. Mara started her career working for Hillary Clinton, founded and successfully exited her own business, and most recently founded and grew the International business for Civitas Learning, an AI company serving more than 400 educational institutions globally. Mara is a frequent speaker on AI, data and ethics, including providing testimony in the British Parliament at the Technology and Data Ethics Inquiry. Along with her work at Ada’s List, Mara is currently attending the INSEAD GEMBA programme and is an active research contributor on the project lead by Northumbria University on using predictive analytics to improve student wellbeing as part of the Office for Students Mental Health Challenge Call. Mara lives in London where she loves pilates, unique experiences and spicy food.
    Find more of Mara:
    https://www.twitter.com/MaraRichardhttps://www.instagram.com/MaraLarsonRichardLinkedIn: Mara Larson-Richard
    Follow Ada's List:
    https://www.twitter.com/adaslist  https://www.instagram.com/adas_listLinkedIn: Ada's List

    • 38 min
    EP32 — 4 Lessons Learnt From Student Startups

    EP32 — 4 Lessons Learnt From Student Startups

    Today, I look back at coaching and mentoring students. While they face many a same startup challenge, their outlook on the journey can be inspiring for us all.
    Join the conversation on: maxim@cuttingthroughtech.com
    https://www.mennenia.com

    • 15 min
    EP31 — Impact Led Venture Capital with Mustard Seed MAZE's Sofia and Henry (Investment Impact Series)

    EP31 — Impact Led Venture Capital with Mustard Seed MAZE's Sofia and Henry (Investment Impact Series)

    If you are in business because you’re looking to make a huge impact in the world, this episode is for you. I’m joined by Sofia Queiroz and Henry Wigan from Mustard Seed MAZE, a VC firm who believe social good and profitable businesses go hand in hand. Among others, their portfolio houses companies such as Olio, where Saasha and Tessa usher in the food sharing revolution and Beulah where founders Lavinia and Natasha empower survivors of human trafficking.
    We discuss
    What might be contributing to the lack of funding of women entrepreneursHow MSM have a pipeline and portfolio of 30% female foundersWhat contributes to a great founder worth investing inThe one thing their female founders have in common
    Learn more about MSM on their website, twitter and linkedin.
    Connect with Henry on linkedin and Sofia on linkedin.
    Henry co-founded Mustard Seed, and is a Board Member of MAZE. He was formerly a Director and Portfolio Manager at BlackRock in London, having started his career at Goldman Sachs. Henry was the recipient of the GSGL academic scholarship for social entrepreneurship and holds a First Class Honours degree from London School of Economics in Economics and Economic History. Henry serves on the boards of Winnow, Goodclub, Outmind, Student Finance and Knok Healthcare.
    Sofia is part of the investment team at MSM. Sofia's main focus is to identify the great businesses of the future, build the impact case of the ventures we partner with and help them scale while growing their social and environmental outcomes. Previously a Financial Services Consultant at Deloitte. MSc in ESCP Europe, BSc in Management from Catolica Lisbon School of Business.

    • 53 min

Customer Reviews

4.8 out of 5
11 Ratings

11 Ratings

Ella Kai ,

Mini-MBA

So glad I came across this mini-MBA of a podcast. It’s so thorough, thoughtful and straight to the point and it’s already helped me tremendously. Many thanks!

D Peri ,

Like a boss!

Maxim knows her stuff! Great source of information and useful insights. Really recommend this podcast

Mulu Habte ,

Very engaging, excellent podcast series!

Maxim is great at explaining things in a clear and concise manner. And she obviously a rare gift for understanding both sides, namely the engineer and the customer needs. I wish her the best of luck with this venture!

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