8 episodes

A podcast for emailgeeks, who want to do email marketing better.

EmailTalk Elliot Ross

    • Marketing
    • 5.0 • 1 Rating

A podcast for emailgeeks, who want to do email marketing better.

    08 — Dark mode w/Jay Oram

    08 — Dark mode w/Jay Oram

    Jay Oram is an email coder and interactive email specialist at ActionRocket. He spends his time working on interactive email, and also creating modular templates for a variety of ESPs and Email tools. He’s also a certified Salesforce Marketing Email specialist, an expert in making email design systems for Taxi for Email and is one of our resident email geeks.
    In this episode, we’re talking about Dark Mode - what is it? How does it work? And what do email marketers need to do about it?

    • 55 min
    07 — Accessibility and Typography in Email w/ Paul Airy

    07 — Accessibility and Typography in Email w/ Paul Airy

    Paul Airy is an Email Accessibility Consultant who has done a lot of work around typography in email, and also accessibility and inclusive design in email. In this episode we're talking about how all three of those things are interlinked, and also why it's important to consider these things in your marketing work.

    • 59 min
    06 — Privacy Round Table w/ Dylan Smith, Jacques Corby-Tuech & Jay Oram

    06 — Privacy Round Table w/ Dylan Smith, Jacques Corby-Tuech & Jay Oram

    In this episode of EmailTalk we’re hosting a privacy round table with Dylan Smith, Jacques Corby-Tuech and Jay Oram.

    The relationship that email has with privacy is changing - partly fuelled by things like the GDPR, but also because the public has never been more aware of privacy issues, thanks to things like social media scandals and high profile data leaks.

    • 1 hr 4 min
    05 — Making Awesome Email Design Systems w/ Crystal Ledesma

    05 — Making Awesome Email Design Systems w/ Crystal Ledesma

    Crystal Ledesma is the Manager of the Email Design System at Zillow, which is a real estate marketplace based in the states. She’s done a lot of work getting the email design system off the ground at Zillow, so in this episode we’re talking about how she’s managed to do that and what challenges there were along the way.

    • 43 min
    04 — Making Email at News Organisations w/ Dan Oshinsky

    04 — Making Email at News Organisations w/ Dan Oshinsky

    I first met Dan Oshinsky in 2013 when we were both talking at the first Litmus Live. At that point he’d been helping Buzzfeed get email marketing off the ground. These days he runs Inbox Collective, an email consultancy, and he also publishes a great non-email called Not a newsletter. In this episode, we covered a lot of ground, but one key thing we talked about is how email in the editorial and news space is the same, but kinda different.

    • 47 min
    03 — Proving the Value of Email w/Gavin Laugenie

    03 — Proving the Value of Email w/Gavin Laugenie

    Gavin Laugenie is the Head of Strategy and Insight at dotdigital. He’s on the product side, but he spends a lot of time working with brands to get the best value out of their tech. In this episode we had a great chat about doing better email marketing, and also how Gavin helps people on brand side prove the value of email.

    • 50 min

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