The Evie Dawson Podcast

Evie Dawson

Welcome to The Evie Dawson Podcast - the go-to show for female entrepreneurs who are ready to build a powerful personal brand, magnetise dream clients, and sell effortlessly. I’m Evie Dawson, multi-6-figure personal brand mentor, messaging expert, and unapologetic coffee addict😉  I help ambitious women like you turn their story, voice, and expertise into an unforgettable brand that alchemises high-level offers, sales and energetics. Each episode is packed with high-level strategy, expert insights, and raw, unfiltered truth on personal branding, messaging, offer creation, and sales—so you can step into your power, attract premium clients, and create global impact. If you're ready to go from just another coach to an ICONIC industry leader, you're in the right place! I'm so happy to have you here🤍. New episodes drop every Monday! UNLOCK YOUR FREE GIFT! 7-Days FREE inside of The Embodied CEO Membership https://www.eviedawson.com/embodied-ceo-membership Join the party on instagram: https://www.instagram.com/itseviedawson/

  1. 5 DAYS AGO

    How to Mind-Hack Your Customers (and Get Inside Their Brain)

    Most people are creating content for the wrong person — and it's costing them sales. In this episode, I walk you through exactly how to identify your dream client, speak to their deepest subconscious desires, and build messaging that magnetizes the right people while repelling the wrong ones. When you don’t deeply understand who you’re speaking to, your messaging becomes reactive. You start creating content to handle objections, justify your prices, and convince people who were never the right fit to begin with. Inside this episode, you’ll learn:  ✨ Why attracting the wrong client creates endless objections and resistance  ✨ The difference between logical desires and core subconscious desires  ✨ How identity, values, and self-concept drive 95% of buying decisions  ✨ The “mirror moment” that makes your dream client feel deeply seen and understood  ✨ How to create polarity so your content attracts the right people and repels the wrong ones  ✨ Why understanding your client’s daily psychology makes your content instantly more powerful  ✨ How to position your method as the solution to everything they’ve tried before This episode is for female entrepreneurs, online coaches, and service providers who want to stop speaking to everyone, understand their dream client on a deeper psychological level, and build a personal brand that magnetises aligned, high-level clients effortlessly. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Join Becoming the Magnet (Evie's Content Program): https://eviedawson.com/becoming-the-magnet Iconic Mastermind (All-Access Pass and Weekly Coaching) https://eviedawson.com/iconic-mastermind

    29 min
  2. 10 MAR

    How to Sign 5–10 Dream Clients Without Desperation

    If you’re trying to sign 5–10 new clients, most people go about it all wrong, chasing, discounting, over-delivering, or pushing their offers from a place of need. And when you lead from that energy, it repels the exact clients you want. In this episode, I break down exactly what I would do to sign 5–10 aligned, high-value clients, whether it’s for group programs, one-to-one coaching, or masterminds. You’ll learn how to: In this episode, I break down exactly how to: 💸 Shift your energy so you attract the right clients effortlessly 💸  Get clear on intentions before even touching strategy 💸  Use offers, challenges, and visibility content to strategically bring clients in 💸  Lead from abundance, confidence, and value — not need or desperation 💸  Make your dream clients audition for you, not the other way around Whether you’re selling high-ticket coaching, small group programs, or one-off experiences, this episode shows you how to magnetize the right clients, create offers they can’t resist, and do it all from a place of confidence, alignment, and excitement. Stop chasing clients. Start attracting them effortlessly. Your dream clients are already out there, it’s time to become the person they’re looking for. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson Youtube Buyer Magnet: https://eviedawson.com/youtube-buyer-magnet-page

    17 min
  3. 15 FEB

    Stop Selling Like a Man — Use Your Feminine Energy To Sell

    If you’re trying to make more sales by pushing harder, explaining more, or convincing people to buy, you’re killing your magnetism. Women don’t sell best through force, pressure, or scripts. We sell through safety, identity, embodiment, and pull. When you try to adopt masculine sales strategies that were never designed for your nervous system, your intuition, or your energy, it doesn’t just feel off—it repels your dream clients. In this episode, I’m breaking down how feminine sales actually work at an energetic, psychological, and identity level—so you stop pushing, stop forcing, and start magnetising aligned clients who want to buy. Inside this episode, you’ll learn:  ✨ Why masculine sales strategies create resistance for women in transformation-based businesses  ✨ The Pull Method: permission, unhooking, and allure  ✨ How feminine magnetism triggers safety in the buyer’s nervous system  ✨ Why unhooking from the outcome makes you exponentially more magnetic  ✨ How to sell without pressure, scripts, or manipulation  ✨ The difference between unethical sales and integrity-led leadership  ✨ How to create sales invitations that feel exciting—not heavy or forced  ✨ Why consistency and coherence build trust faster than “new strategies” This episode is for female entrepreneurs, online coaches, and service providers who are done with hustle-based sales, want to lead with integrity, and are ready to build a personal brand that attracts premium clients effortlessly—without abandoning their feminine nature. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Cold to SOLD Masterclass: https://eviedawson.com/cold-to-sold Youtube Buyer Magnet: https://eviedawson.com/youtube-buyer-magnet-page 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

    23 min
  4. 13 FEB

    It’s Only Delusional Until You Make It Happen

    Everyone talks about “delusional goals.” But no one talks about the fact that half of them are just pure delusion. If you think setting a big goal, visualising it daily, and “trusting the universe” is enough to build a million-dollar business… this episode is your wake-up call. Manifestation is real. Energetics are real. Identity work is powerful. But if you skip the do, you’ll wake up 5–10 years from now wondering why nothing actually changed. In this episode, I’m breaking down exactly how I reverse engineer my “delusional” goals, from scaling multi-6-figure businesses to building a tech company — using the Be. Do. Have. framework properly. Because big goals require big identity shifts and bold action. Inside this episode, you’ll learn:  ✨ The difference between delusional goals and actual delusion  ✨ Why most manifestation advice leaves out the most important piece  ✨ How to reverse engineer your income goals realistically and strategically  ✨ Why identity shifts must happen before behavior shifts  ✨ How procrastination and perfectionism sabotage your success  ✨ The truth about being a “match” for your next level  ✨ Why entitlement without skill acquisition keeps you stuck  ✨ How to combine energetics AND strategy to collapse time on your goals This episode is for female entrepreneurs, online coaches, and service providers who are tired of spiritually bypassing their ambition and are ready to actually become the woman who achieves the goal — not just journals about it. If you’re ready to stop waiting, stop avoiding, and start building — this one’s your virtual slap. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Becoming the MAGNET: https://eviedawson.com/becoming-the-magnet 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

    9 min
  5. 8 FEB

    If People Aren’t Paying You, They Don’t Feel Your Conviction

    If you think you need more tactics, content, or ads to make people buy from you, you’re missing the point. Sales isn’t about teaching more, hustling harder, or begging people to follow you. True influence comes from conviction. It’s about standing so firmly in your value, your offer, and your identity that the right clients feel an unstoppable pull toward you—and everyone else naturally falls away. In this episode, I’m teaching you how to cultivate unshakable conviction at a biological, psychological, and energetic level, so your dream clients buy from you effortlessly—no matter the price, your validation, or what’s happening around you. Inside this episode, you’ll learn:  ✨ Why clients buy identity, certainty, and leadership—not features or tactics  ✨ How circumstantial conviction makes you unshakable in any business situation  ✨ The difference between being the hero and being the guide—and why your clients need you to lead, not rescue  ✨ How your belief in yourself and your offer sets the tone for every purchase decision  ✨ Why detaching from external validation is the key to commanding premium clients  ✨ How embodying conviction turns casual followers into clients who will pay anything This episode is for female entrepreneurs, online coaches, and service providers who are ready to stop waffling, own their authority, and lead from the front—so their personal brand becomes magnetic, irresistible, and unstoppable. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Cold to SOLD Masterclass: https://eviedawson.com/cold-to-sold Youtube Buyer Magnet: https://eviedawson.com/youtube-buyer-magnet-page 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

    11 min
  6. 1 FEB

    Feminine Magnetism REPELS Before It Attracts

    If you’re trying to attract dream clients by being liked, palatable, or relatable to everyone, you’ve got magnetism all wrong. True magnetism isn’t about chasing, convincing, or hoping the right people find you. It’s about polarity. It’s about standing so firmly in what you believe, who you’re for, and who you’re not for, that the right people feel an insatiable pull toward you, while everyone else naturally falls away. In this episode, I’m teaching you how feminine magnetism actually works at an energetic, identity, and messaging level, so you stop operating like scrap metal in a crowded market and start functioning like a powerful magnet. Inside this episode, you’ll learn: ✨ Why feminine magnetism must repel before it can attract ✨ How speaking to everyone destroys your brand power ✨ The role of polarity, standards, and conviction in magnetic messaging ✨ Why shared values, beliefs, and identity create premium communities ✨ How triggering the wrong people activates your dream clients ✨ Why certainty, not strategy, is the strongest magnetic frequency This episode is for female entrepreneurs, online coaches, and service providers who are ready to stop diluting themselves, stand firm in their truth, and build a personal brand that attracts aligned, high-level clients effortlessly. Follow Evie on Instagram: https://www.instagram.com/itseviedawson/ Iconic Mastermind: https://eviedawson.com/iconic-mastermind 1:1 Private Mentorship with Evie: https://eviedawson.com/private-coaching-with-evie-dawson

    21 min
5
out of 5
3 Ratings

About

Welcome to The Evie Dawson Podcast - the go-to show for female entrepreneurs who are ready to build a powerful personal brand, magnetise dream clients, and sell effortlessly. I’m Evie Dawson, multi-6-figure personal brand mentor, messaging expert, and unapologetic coffee addict😉  I help ambitious women like you turn their story, voice, and expertise into an unforgettable brand that alchemises high-level offers, sales and energetics. Each episode is packed with high-level strategy, expert insights, and raw, unfiltered truth on personal branding, messaging, offer creation, and sales—so you can step into your power, attract premium clients, and create global impact. If you're ready to go from just another coach to an ICONIC industry leader, you're in the right place! I'm so happy to have you here🤍. New episodes drop every Monday! UNLOCK YOUR FREE GIFT! 7-Days FREE inside of The Embodied CEO Membership https://www.eviedawson.com/embodied-ceo-membership Join the party on instagram: https://www.instagram.com/itseviedawson/