Figures Without Fear

lynnezt
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  • Entrepreneurship
  • Updated weekly

Helping small businesses understand the numbers behind their business so that they can make better decisions and be able to pay themselves what they are worth much sooner!

  1. 6 days ago

    #26 Are You the Asset in Your Business… or the Bottleneck?

    Most small business owners think they are the biggest asset in their business. And at the start, that's probably true. Your skills, knowledge and expertise are the reason your business exists in the first place. But here's a question that might make you a little uncomfortable... 👉 Are you still the asset? Or have you accidentally become the bottleneck? It's not always an easy question to answer. Because most of us started our businesses because we were good at something. Maybe you're a coach, a photographer, a therapist, an accountant, an electrician or a designer. Whatever it is, your expertise is probably the reason your business exists. But being brilliant at what you do and being brilliant at running a business are two very different things. And what I see time and time again are hardworking business owners doing all the right things they know how to do, yet still struggling to grow, make consistent profits, pay themselves properly, or achieve the results they want. Not because they aren't capable. Not because they aren't working hard enough. But because they simply don't know what they don't know. In today's episode, we're going to talk about how your lack of business knowledge can unintentionally become the thing that's holding your business back, the signs that you might be the bottleneck, and most importantly, what you can do about it. So grab a brew, get comfortable, and let's find out whether you're helping your business move forward or unknowingly keeping it stuck.   Subscribe to Figures Without Fear to get more hints, tips and ideas to grow your business Book a FREE strategy call to help align your business plans with your personal income goals Share this podcast with your audience to help other small business owners Join The Business Club for ongoing support, advice and guidance. Join Here! Take The Pay Day Challenge! Start paying yourself a consistent wage from net month. Learn more here

    20 min

  2. 19 Jun

    #25 What It Actually Costs You to Acquire a Customer (And Why Your Existing Customers Are Worth Their Weight in Gold)

    Welcome back to Figures Without Fear, the podcast that helps new and small business owners understand the numbers in their business without needing an accounting qualification to do it. Today, I want to talk about something that most business owners never stop to calculate, but that could be having a huge impact on their profits. What does it actually cost you to acquire a customer? Now, most business owners can tell you what they charge. They can probably tell you how many customers they've got. But very few can tell you how much time, money and effort it takes to bring a new customer through the door in the first place. And that's a problem. Because if you're spending hundreds of pounds and countless hours winning customers, only to make very little profit from them, you might be working far harder than you need to. Last week, I talked about why so many business owners focus on making more money rather than making more of the money they already have. And today's episode builds on that idea. Because one of the biggest drains on your time, energy and bank balance is the constant pursuit of new customers. Think about everything involved. The networking. The social media. The discovery calls. The proposals. The follow-up emails. The advertising. And let's not forget the emotional rollercoaster that comes with it all. The excitement when someone enquires. The frustration when they disappear. The pressure of wondering where the next sale is coming from. But what if some of the easiest, cheapest and most profitable sales available to you are actually sitting in your existing customer database? In this episode, I'm going to explore what customer acquisition really costs, why so many business owners underestimate it, and how making better use of your current and past customers could help you increase your profits without increasing your workload. So grab a cuppa, a notebook if you're that way inclined, and let's dive into what it really costs to acquire a customer.   Subscribe to Figures Without Fear to get more hints, tips and ideas to grow your business Book a FREE strategy call to help align your business plans with your personal income goals Share this podcast with your audience to help other small business owners Join The Business Club for ongoing support, advice and guidance. Join Here! Take The Pay Day Challenge! Start paying yourself a consistent wage from net month. Learn more here

    22 min

  3. 12 Jun

    Stop Trying to Make More Money (And Start Making More of the Money You Already Have)

    Welcome back to Figures Without Fear. This week's episode is a little more personal than usual because I'm sharing a lesson that took me years, and quite a lot of money, to learn. Like many business owners, I started my business because I wanted more freedom, more flexibility and the ability to pay myself a decent income. For me, that number was £5,000 a month. The problem was, I convinced myself that to achieve that, I needed a £100,000 business. So that's exactly what I spent years chasing. I invested in courses, coaches, software, subscriptions, offices, training rooms and just about every shiny object that promised to help me get there. Yet despite all that effort, there were still months when I wasn't paying myself properly at all. In this episode, I'm sharing the moment I realised I'd been chasing completely the wrong number, why turnover is one of the most misunderstood figures in business, and the simple calculation that changed the way I look at business forever. If you've ever thought, "I just need more sales," or found yourself chasing revenue targets because everyone else seems to be, then this episode could save you years of frustration. We'll talk about why bigger isn't always better, why profit matters more than popularity, and how understanding just a handful of key numbers can help you build a business that actually benefits you. So grab a cuppa, get comfortable, and let's dive into why making more money isn't always the answer — and why making more of the money you already have might just change everything. Subscribe to Figures Without Fear to get more hints, tips and ideas to grow your business Book a FREE strategy call to help align your business plans with your personal income goals Share this post with your audience to help other small business owners Join The Business Club for ongoing support, advice and guidance. Join Here! Take The Pay Day Challenge! Start paying yourself a consistent wage from net month. Learn more here

    22 min

  4. 5 Jun

    #23 Pricing For Sustainability

    Are you pricing your products and services based on what your business actually needs… or are you simply charging what everyone else seems to be charging? Because if you're working hard, making sales, staying busy, and still struggling to pay yourself properly at the end of the month, your pricing could be the real problem. In this week's episode of Figures Without Fear, I'm tackling one of the biggest mistakes I see new and small business owners make time and time again – pricing for popularity instead of sustainability. We'll explore why copying competitors' prices can be dangerous, how underpricing creates pressure, stress and burnout, and why more customers aren't always the answer. I'll also share a simple way to start building prices that support your business goals, your lifestyle and your long-term growth. If you've ever worried about charging too much, felt nervous about increasing your prices, or wondered why there's never quite enough money left over at the end of the month, this episode is for you. Because you're not here to build the cheapest business. You're here to build one that pays you properly. Grab a notebook, join me for a listen, and let's make sure your pricing is working for you, not against you. 🎙️   Ways to work with me   Join my Business Club: https://thebusinessbuilderonline.com/the-business-club/ Take The Pay Day Challenge: https://thebusinessbuilderonline.com/the-pay-day-challenge/ Come to the next Retreat: https://thebusinessbuilderonline.com/the-business-builder-retreat/

    20 min

  5. 29 May

    #22 3 Ways to Increase Profit Margins Without Raising Your Prices

    Most small business owners think the answer to making more money is getting more customers. But what if the real problem isn’t sales… What if it’s what’s happening to the money after it comes into the business? Because I see this all the time: Busy businesses. Fully booked diaries. Money coming in regularly. …and yet the business owner still isn’t paying themselves properly. Why? Because turnover and profit are not the same thing. And if your profit margins are poor, working harder often just makes you more exhausted — not more profitable. That’s exactly what I’m talking about in my latest LinkedIn newsletter: “3 Ways to Increase Profit Margins Without Raising Your Prices” Inside I cover: ✔️ Why some products and services secretly drain profit ✔️ The tiny leaks quietly costing your business money ✔️ Why existing customers are often your biggest profit opportunity ✔️ Simple ways to improve profitability without charging more Plus I’ve included two quick practical tasks you can implement immediately to start thinking more like a CEO and less like someone constantly chasing the next sale. Because you don’t always need more customers… Sometimes you just need to keep more of what you’re already earning. If that sounds like something your business desperately needs right now, this episode is definitely worth a listen.   Ways to work with me...   Subscribe to Figures Without Fear to get more hints, tips and ideas to grow your business   Take The Pay Day Challenge! Start paying yourself a consistent wage from net month. Learn more here   Book a FREE strategy call to help align your business plans with your personal income goals   Share this post with your audience to help other small business owners   Join The Business Club for ongoing support, advice and guidance. Join Here!

    28 min

  6. 22 May

    The Difference Between Gross Profit and Net Profit (and Why It Really Matters for Your Salary)

    As sole traders we are taught to pay ourselves whatever is left at the end of the month. But what if that amount is not enough? The problem is not too little turnover The problem is not too few clients or customers The problem is not understanding the difference between gross profit and net profit. And that misunderstanding quietly kills businesses. You can be: ✔ Making sales ✔ Growing revenue ✔ Seeing money come in …but still be: ✖ Underpaying yourself ✖ Struggling with cash flow ✖ Running something that isn’t actually sustainable Here’s the hard truth: Revenue is vanity. Gross profit is insight. Net profit is reality. And your salary? 👉 That comes last—unless you plan for it properly. In my latest newsletter, I break this down in simple, no-jargon terms: What gross profit actually tells you (and why it’s not enough) What net profit really means for your business survival Why your salary should be treated like a non-negotiable cost How to build a business that actually pays you—not just your bills Plus, I’ve included two simple exercises to help you apply it immediately. Because understanding this isn’t about accounting. It’s about building a business that works for you. If you’ve ever thought: “Where is all the money actually going?” This one’s for you.   Don’t want to go it alone? Here’s how we can work together…   Book a FREE strategy call to help align your business plans with your personal income goals Join The Business Club for ongoing support, advice and guidance. Join Here! Take The Pay Day Challenge! Start paying yourself a consistent wage from net month. Learn more here

    20 min

  7. 15 May

    Building a Simple Sales Pipeline Tracker (Without Overcomplicating It)

    Let me ask you something… How many potential customers have you spoken to recently… that just quietly disappeared? No follow-up. No system. No idea what happened next. Because if you’re anything like most business owners—I’ve been there too—you’re relying on memory, messages, and a bit of hope to manage your sales. And that’s where things start slipping through the cracks. Great conversations… gone. Warm leads… forgotten. Opportunities… missed. Not because your offer isn’t good enough— but because there’s no simple way to track what’s actually going on. So in today’s episode, we’re fixing that. We’re talking about how to build a simple, no-nonsense sales pipeline tracker—the kind that takes minutes to set up, seconds to update, and actually gets used. No complicated systems. No corporate jargon. Just something practical that helps you see: Who’s interested… Who needs a follow-up… And where your next sale is really coming from. Because here’s the truth… You don’t need more leads. You just need to manage the ones you’ve already got—properly. Let’s get into it.   What do do next...   Come and join The Business Club: https://thebusinessbuilderonline.com/the-business-club/   Take The Pay Day Challenge: https://thebusinessbuilderonline.com/the-pay-day-challenge/

    25 min

  8. 8 May

    Why You're Not Able To Pay Yourself Even Though Your Making Money

    Let me ask you something… Have you ever looked at your business and thought, “I just need to make more money”? So you push harder. More sales. More clients. More pressure. And on the surface, it looks like it’s working. Your revenue goes up. Your business grows. But somehow… nothing really changes for you. You’re busier than ever. More stressed than before. And still not paying yourself what you’re worth. In fact, your £100K business turns into a £150K business… …and you’re still taking home the same amount. Or less. If that sounds familiar, this episode is going to hit close to home. Because the problem isn’t how much you’re making — it’s how much you’re keeping. And until you fix that, your business will keep expanding to consume everything you bring in… like trying to fill a bucket with a hole in the bottom. In today’s episode, we’re talking about the shift that most business owners never make — the one that changes everything: 👉 Moving from chasing revenue… to building for profit. Because if your business can’t pay you properly, consistently, every single month… It’s not really a business. And once you see that? You can’t unsee it. Let’s get into it.     Next steps you can take...   Subscribe to Figures Without Fear to get more hints, tips and ideas to grow your business Book a FREE strategy call to help align your business plans with your personal income goals Share this post with your audience to help other small business owners Take The Pay Day Challenge! Join Here Join The Business Club for ongoing support, advice and guidance. Join Here!

    17 min
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About

Helping small businesses understand the numbers behind their business so that they can make better decisions and be able to pay themselves what they are worth much sooner!

Information

  • Creator
    lynnezt
  • Years Active
    2025 - 2026
  • Episodes
    26
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    Figures Without Fear