Have You Herd - A Social Media Podcast

Have You Herd

Welcome Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

  1. 15 JUL

    Are Creators & Social Going to Take Over Traditional Media?

    As user-generated content and influencer marketing become the dominant force in the advertising industry, how can brands adapt without losing control of their message?WPP’s This Year Next Year report signals a major shift, and in this podcast, we break it down with our take as social and creator experts. Welcome to another week of Have You Herd, the social media podcast where our Co-Founder & CEO, Zoe, sits with our team of specialists to talk about all things marketing 🚀 0:00 Intro 1:18 The rise of UGC 8:00 Selcting & briefing creators 13:24 Influencer trust 16:36 TikTok vs Instagram 20:26 Carousels vs videos 23:30 Pinterest & influencers 30:00 Streaming shopping experiences 32:48 Influencer BTS 36:50 TikTok accidents 38:35 Are creators going to take over? 40:27 Outro #socialmedia #socialmediamarketing #marketing #socialmediaagency #creators #influencers #influencermarketing ----------🐑 Learn more about us and how we can help your brand:⁠http://thesocialshepherd.com/⁠✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 👀 Follow us! LinkedIn: ⁠https://www.linkedin.com/company/the-social-shepherd/⁠ Instagram: ⁠https://instagram.com/thesocialshepherd/⁠ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: ⁠https://www.facebook.com/thesocialshepherdagency/⁠ ----------The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

    41 min
  2. 13 MAY

    Influencers as Entrepreneurs: How Creator Brands Are Changing the Game

    Welcome to another week of Have You Herd, the social media podcast where our Co-Founder & CEO, Zoe, sits with our team of specialists to talk about all things marketing 🚀 The rise of influencer-led brands is reshaping how creators build long-term income streams; but what separates the successes from the countless that quietly fail, and what can we learn from both?0:00 Intro 0:50 Income Revenues 2:00 Talent Agencies 3:40 Brand Ownership 13:00 Success and Fail Stories 20:15 Brand Longevity 22:22 Business Influencers 24:11 Influencer Spite 28:08 Public Failing 30:19 Choosing a Product 33:30 More Fail Stories 34:48 Influencer Brands 36:33 Consequences 38:58 Our Brands 39:52 Outro #socialmedia #socialmediamarketing #marketing #chatGPT #AI #shopify ----------🐑 Learn more about us and how we can help your brand:⁠http://thesocialshepherd.com/⁠✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 👀 Follow us! LinkedIn: ⁠https://www.linkedin.com/company/the-social-shepherd/⁠ Instagram: ⁠https://instagram.com/thesocialshepherd/⁠ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: ⁠https://www.facebook.com/thesocialshepherdagency/⁠ ----------The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

    40 min

Ratings & Reviews

4
out of 5
4 Ratings

About

Welcome Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀