How DOES she do it?!

Jo Ferrone

Jo Ferrone explores finding a gentle balance in both business and life because, as she says "being kind to ourselves is our superpower". In a world where women are told they can do everything, Jo believes we can indeed do anything but trying to do it all often leads to overwhelm, burnout & health problems. Jo is excited to support women on their business journey with her uniquely holistic and empathetic approach and welcomes a range of expert guests who bring both wisdom & inspiration in equal measure.

  1. 2 DAYS AGO

    Building movement into everyday life, with Wendy Welpton

    In today's episode, I chat with Wendy Welpton, the founder of Reclaim Movement, author of 'Move Well for Life,' and host of the 'Make Movement Matter' podcast.   Wendy shares her powerful evolution from a desk-bound career in fashion and wine marketing to becoming a movement specialist - a transformation sparked by a running injury at 40 that left her with chronic pain for four years. She reflects honestly about how this challenging experience led her to discover natural movement and the revolutionary idea that it's not just the hour we spend exercising that matters, but how we move throughout our entire day.   Wendy explains how our modern world has stripped away the natural movement patterns our bodies are designed for, and offers practical strategies to reclaim them without adding extra time to our already busy days.   Wendy's concept of 'stacking' really stood out for me - adding movement to tasks we're already doing, and how simple, playful adjustments transform everyday activities into opportunities to build strength, mobility and resilience for the future.   So whether you're dealing with pain, feeling stuck in sedentary patterns, or simply want to set yourself up for a healthier future, Wendy's down-to-earth advice and empowering perspective provide a roadmap to making movement matter in ways that fit seamlessly into real life.   Enjoy the show!   Connect with Wendy: www.Reclaimmovement.co.uk including links for Wendy's book 'Move Well for life' Instagram @reclaim.movement Podcast: Search for: MakeMovementMatter   Today's sponsor: Today's episode is proudly sponsored by Caroline Kulik of Eden Lane Interiors.    Check out her website https://edenlaneinteriors.com/ Caroline is offering a free 30-minute discovery call to HDSDI listeners, just head over to the website to book. Grab Caroline's free guide - Wellbeing by Design: 5 Sensory Shifts for a Home That Restores You - https://edenlaneinteriors.com/lm%3Awellbeing-by-design-v2   Connect with Jo:   HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast:https://www.instagram.com/howdoesshedoitlife/

    1h 6m
  2. 20 JAN

    Building businesses and breaking barriers, with Robyn Currie

    In today's episode, I chat with the founder of The Business Nest, Robyn Currie, who shares her remarkable entrepreneurial journey from leaving school at the age of 16, to building multiple successful businesses before turning 30.   In our conversation, Robyn talks of the early start to her career, including launching a business as a side hustle at just 19, and how it eventually led to running a thriving family-friendly café for nearly 10 years.    We also explore how Robyn has gone about building The Business Nest into a vibrant networking community over the last three years, creating the supportive environment she herself was seeking post-pandemic. She also shares the realities of being self-employed whilst navigating motherhood, including why she deliberately brings her children to workshops to show other women that they too can do the same.    Robyn's story offers inspiration for anyone navigating their own entrepreneurial journey; if a major business pivot feels overwhelming, if you're searching for your community, or if you're wondering how to balance business growth with family life, her candid nature and grounded advice provide reassurance that moving forward is possible, even when it feels daunting.   Enjoy the show!   Connect with Robyn: Insta: @TheBusinessNest www.TheBusinessNest.co.uk     Today's sponsor: Today's episode is proudly sponsored by Caroline Kulik of Eden Lane Interiors.    Check out her website https://edenlaneinteriors.com/ Caroline is offering a free 30-minute discovery call to HDSDI listeners, just head over to the website to book. Grab Caroline's free guide - Wellbeing by Design: 5 Sensory Shifts for a Home That Restores You - https://edenlaneinteriors.com/lm%3Awellbeing-by-design-v2   Connect with Jo: Confidence Unlocked FREE online session: https://howdoesshedoit.kartra.com/page/ConfidenceUnlockedFeb26 HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast:https://www.instagram.com/howdoesshedoitlife/

    58 min
  3. 6 JAN

    Balancing corporate life with creative passion, with Caroline Kulik

    In today's episode, I chat with Caroline Kulik, the founder of Eden Lane Interiors, who shares her fascinating experience of building a thriving business whilst still maintaining her corporate career.   Caroline conveys the pivotal moment when she realised that no one was going to hand her permission to create a different life, and that instead, she would have to take control and make that change herself, by making a business out of her passion. She describes the reality of managing both worlds as 'walking a very tight rope with a very fragile balance,' offering an honest perspective that moves beyond any superwoman narrative.   We explore how Caroline worked on her mindset to navigate the inevitable moments when it all feels too much, including developing a clear sense of purpose for her business and building a support network to lift her up on the days when self-belief wavers. She also shares how the lockdown period became a crucial turning point, when she enrolled on an interior design course, and discovered the profound impact the subsequent changes had on her family's wellbeing.   There's so much more here too; from Caroline's design philosophy, to practical interior design tips, and even a gorgeous sensory visualisation exercise. So whether you're dreaming of starting your own venture, navigating the balance between security and passion, or simply looking to transform your living space, Caroline's honesty and practical wisdom offer beautiful encouragement for the journey ahead.   Enjoy the show!   Connect with Caroline: www.edenlaneinteriors.com Instagram: @EdenLaneInteriors   Today's sponsor: Today's episode is proudly sponsored by our wonderful guest herself; Caroline Kulik of Eden Lane Interiors.    Check out her website https://edenlaneinteriors.com/ Caroline is offering a free 30-minute discovery call to HDSDI listeners, just head over to the website to book. Grab Caroline's free guide - Wellbeing by Design: 5 Sensory Shifts for a Home That Restores You - https://edenlaneinteriors.com/lm%3Awellbeing-by-design-v2    Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    1h 1m
  4. 23/12/2025

    Value led entrepreneurship, with Sam Chetwood

    In today's episode, I chat with the founder of children's shoe fitting business CeCe & Me, Sam Chetwood, who shares how a frustrating shopping experience sparked a remarkable business idea: to create a more supportive, relaxed environment that prioritizes children's foot health, whilst actually making the process of selecting shoes an enjoyable one for all involved!   We start off as Sam opens up about her 15 years in corporate and financial PR, and the struggle for balance she came to face after returning from maternity leave - feeling pulled in two directions and unable to give her best either at work or at home. We learn that as a result, it was during her second maternity leave that Sam made the bold decision to leave corporate life, even without a clear plan for what came next.   As she reflects on building CeCe & Me from the ground up, we delve into the importance Sam places on her guiding business principles, and how building something of her own became a powerful way to show her daughters that they too could achieve anything they set their minds to.   So whether you're contemplating leaving corporate life, searching for your entrepreneurial path, or simply looking for encouragement on your business journey, Sam's honest reflections and deep authenticity offer inspiration for anyone ready to make a leap.   Enjoy the show!   Connect with Sam: https://www.ceceandme.co.uk Insta: https://www.instagram.com/ceceandmehq FB: https://www.facebook.com/ceceandmehq Email: hello@ceceandme.co.uk   Today's sponsor: Juliette Rivett at West Surrey Accountants: www.westsurreyaccountants.com quoting 'HDSDI'   Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    54 min
  5. 09/12/2025

    People First Finance, with Juliette Rivett

    In today's episode, I chat with Juliette Rivett, a CFO turned small business accountant, who shares her remarkable journey from leaping into work at the tender age of 17, to the upper echelons of the corporate finance world.   In our conversation, Juliette shares a number of significant life experiences, from returning to education to gain her degree in later life, and following in her father's footsteps into financial services, to her deeply personal journey in discovering that her daughter has ADHD and autism, and the profound impact this had on her working life. Resonating throughout is a strong sense of Juliette's natural warmth, as she conveys her commitment to putting the human side first; something she attributes to her Christian faith.   Juliette also provides a number of valuable accounting tips and insights, walking us through the new 'Making Tax Digital' rules and their implications for UK sole traders, alongside actionable accounting tips that every small business owner needs to hear. She also explains her philosophy around client clarity, whether that means avoiding industry jargon entirely or taking the time to thoroughly explain the numbers in order to ensure that clients truly understand what's being presented to them rather than feeling overwhelmed or excluded.   So whether you're considering self-employment, navigating the challenges of balancing business with family needs, or simply want to get a better handle on your finances, Juliette's honest reflections and expert advice offer both inspiration and actionable wisdom for the journey ahead.   Enjoy the show!     Connect with Juliette: www.westsurreyaccountants.com LinkedIn: https://uk.linkedin.com/in/julietterivett Instagram: https://www.instagram.com/westsurreyaccountants/   Facebook: https://www.facebook.com/profile.php?id=61567794805933   Today's sponsor: Juliette Rivett at West Surrey Accountants: www.westsurreyaccountants.com quoting 'HDSDI'   Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    50 min
  6. 25/11/2025

    Empowering parents in the digital age, with Jess Chalmers

    In today's episode, I chat with Jess Chalmers, a digital safety expert who is on a mission to help guide parents through the complex world of online safety with confidence rather than fear.   Having started out in magazine advertising sales, before running Instagram accounts for local businesses, Jess explains how watching the Netflix documentary 'The Social Dilemma' sparked a profound realisation: that despite her social media expertise, she didn't feel equipped to keep her own children safe online. This moment of clarity was the catalyst for retraining and transforming her business entirely, as she became a specialist in digital safety, working with parents, schools, corporations, and young people themselves.   In this conversation, we explore the overwhelming anxiety many parents feel about their children's online lives, and Jess explains how education is the key to empowerment. She emphasises the importance of doing what's right for your own family rather than worrying about what others are doing, and shares why having open, ongoing conversations with children about their digital world is crucial for building trust and resilience.   It was clear to me how Jess's empathetic approach makes internet safety feel so much more accessible and actionable, and she shares lots of practical tips that listeners can implement immediately, to help with their family's online safety too.   So whether you're feeling overwhelmed by the digital landscape or simply want to feel more confident in guiding your children online, Jess's practical wisdom and supportive approach will leave you feeling both equipped and truly empowered.   Enjoy the show!   Connect with Jess: Instagram: @the_socialjess   Email: Jess@socialjess.com Also check out: www.Internetmatters.org      Today's sponsor: Juliette Rivett at West Surrey Accountants: www.westsurreyaccountants.com quoting 'HDSDI'   Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    39 min
  7. 11/11/2025

    Authenticity through sound healing, with Monica Bazzani

    In today's episode, I'm delighted to welcome Monica Bazzani, a sound therapist, Reiki master and Qigong teacher, whose career path is a testament to following your heart and embracing change.   Monica is incredibly open in our conversation, as she shares her diverse professional journey before eventually finding her true calling in the transformative world of sound therapy and energy work through her business 'Luna Sound and Energy.'   She explains how she creates immersive experiences where clients are quite literally 'bathed in sound,' and the profound impact this has on nervous system regulation and overall wellbeing. Her approach is both deeply healing and wonderfully accessible!   A theme throughout our conversation is Monica's emphasis on vulnerability and authenticity - how showing up as her true self has enabled deeper connections with others who recognise their own experiences in her story. She speaks beautifully about the importance of channeling her inner child, allowing laughter and joy to flow freely, and the transformative power of simply being present in each moment.   Monica's journey offers both inspiration and practical wisdom for anyone exploring alternative healing modalities, considering a career change, or simply looking for permission to embrace more joy and authenticity in their daily life.   Enjoy the show!   Connect with Monica: Website: lunasoundandenergy.co.uk Instagram & Facebook: @lunasoundandenergy   Today's sponsor: Juliette Rivett at West Surrey Accountants: www.westsurreyaccountants.com quoting 'HDSDI'   Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    53 min
  8. 28/10/2025

    From corporate burnout to transformative healing, with Gabi Brown

    In today's episode, I chat with the inspiring Gabi Brown, founder of The Leopard Mind, who shares her remarkable journey from fashion PR professional to transformative life guide and sound healer.   Gabi relays her early career in fashion PR, where she navigated the challenges of being a quieter personality in an industry dominated by big, flamboyant voices. While she loved the relationship-building aspects of her work and flourished in marketing and creative writing, she found herself increasingly drained as her role shifted toward a sales-driven focus that left little room for creativity.   We explore how Gabi had already begun planting the seeds of change by training as a beauty therapist at night school while still working full-time, eventually launching her own mobile beauty business. This venture became her 'permission slip' to prove she didn't have to exist in the traditional 9-to-5 world, and when she finally left her corporate role in October 2018, she discovered something unexpected: working one-to-one with clients created profound opportunities for connection, and she found herself naturally offering emotional support alongside her beauty services.   Gabi shares the beautiful synchronicity of how she first experienced a sound bath, inspiring her to train as a transformative life guide and sound healer, drawing deeply from her own lived experience. We delve into fascinating concepts including neuroplasticity (and the brain's remarkable capacity for change), using affirmations effectively and the concept of vibration and how everything is constantly in motion.   So whether you're feeling stuck in a career that no longer serves you, curious about alternative healing or ready to embrace your own capacity for transformation, Gabi's honest storytelling and holistic wisdom offer both inspiration and practical tools for creating meaningful change.   Enjoy the show!   Connect with Gabi: LinkedIn: https://www.linkedin.com/in/gabi-brown-787b89366?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app Instagram: https://www.instagram.com/theleopardmind?igsh=bDA4emZicHB6bjl3&utm_source=qr Facebook: https://www.facebook.com/share/1DY3kD4zVT/?mibextid=wwXIfr Rewire by Nicole Vignola: https://amzn.eu/d/95nxeSe Raise Your Vibration by Kyle Gray: https://amzn.eu/d/0P3n8fN Email: Gabi@theleopardmind.com Website: https://theleopardmind.com   Today's sponsor: Dr Beth Dawson: Email: mail@drbethdawson.com Offer code: HDSDI Website: www.drbethdawson.com   Connect with Jo: HDSDI Free Stuff: https://howdoesshedoit.life/free-stuff/   HDSDI mailing list sign-up: https://howdoesshedoit.kartra.com/page/NewsletterSignUp   HDSDI Networking: https://howdoesshedoit.life/networking/    HDSDI Membership: https://howdoesshedoit.life/membership/ Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life Follow me on Instagram to continue the conversation and get updates about the podcast: https://www.instagram.com/howdoesshedoitlife/

    53 min
5
out of 5
43 Ratings

About

Jo Ferrone explores finding a gentle balance in both business and life because, as she says "being kind to ourselves is our superpower". In a world where women are told they can do everything, Jo believes we can indeed do anything but trying to do it all often leads to overwhelm, burnout & health problems. Jo is excited to support women on their business journey with her uniquely holistic and empathetic approach and welcomes a range of expert guests who bring both wisdom & inspiration in equal measure.

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