How To Build A Business In 2023 (The Easy Way) - Robin Waite

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We have a lot of people listening to this podcast who potentially want to start their own businesses someday, maybe even today or tomorrow. This interview is with Robin Waite. Robin is a professional business coach, public speaker, and author with 20 years of experience. For 10 years Robin ran a successful design and advertising agency serving over 250 clients which he then sold before helping thousands of people become grow their businesses with his business coaching. This has been one of my favourite episodes of the podcast and Robins book, ‘Take Your Shot’ was one of the books I read as soon as it came out and it’s featured in my top 10 recommendations. In the episode we talk about how to start and grow a business in 2023 covering everything from finding your product, to pricing, to mindset and building a team. I hope you enjoy the episode as much as I did.

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Season 6 Episode 9

00:00 Intro 
04:21 What does a business coach do? 
07:57 The three Fs of business 
18:33 Getting your business started 
28:30 Pricing yourself 
44:43 Finding clients 
58:30 Scaling your company
1:06:53 Managing your finances 
1:18:18 How long does it take to make money?  
1:25:52 You are not your business 
1:28:02 Overcoming sales resistance 
1:39:54 Beating the fear-factor 
1:53:13 Biggest mistakes entrepreneurs make 
2:00:39 Robin's backstory and finding a work-life balance 
2:15:40 Work vs. entrepreneurship 
2:21:35 Robin's book and a special offer 

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