Business Growth Talks

Mark Hayward

Business Growth Talks podcast is created and hosted by Mark Hayward. In this show we talk about how to grow a business in the Growth Stage. The growth stage is often marked by rapid developments, increased revenue, and an escalating customer base. ​  In each episode we talk to entrepreneurs and business owners who have grown businesses and we cover topics like scaling processes, market expansion, financial management, human resource and talent development, and customer retention. If you are looking for actionable advice, tips, and techniques on how to grow, run and build your business, this is the podcast for you!Find more details about the podcast www.businessgrowthtalks.comIf you want to be a guest on 24 or 48 shows to build your personal or professional brand then go to:www.podcastintroduction.comBe a supporter of the channel - https://www.patreon.com/BusinessgrowthtalksFind me onLinkedIn - https://www.linkedin.com/in/mark-hayward-163721a0/Facebook - https://www.facebook.com/markjhayward​Twitter - https://twitter.com/markhayward169TikTok - https://www.tiktok.com/@mjh169183

  1. Beyond the Break-Even: Mastering Revenue and Profit Metrics with Doug C Brown

    3 DAYS AGO

    Beyond the Break-Even: Mastering Revenue and Profit Metrics with Doug C Brown

    Join host Mark Hayward in this insightful episode of Business Growth Talks as he delves into the intricacies of business growth and sales strategy with Doug C. Brown, a sales and revenue expert. With a history of generating over a billion in sales, Doug shares transformative strategies that CEOs can use to discover hidden profits, enhance EBITDA, and achieve scalable growth. This episode is a goldmine for entrepreneurs eager to transition from volatile sales to predictable, math-based outcomes. Breaking down the essentials, Doug C. Brown emphasizes the importance of money management in business with the straightforward equation: "Money in, money out, equals something." He discusses how businesses can optimize this formula by refining lead generation, appointment setting, and sales closing metrics. Through real-world examples, Doug illustrates how minor improvements in key performance indicators can have compounding effects across multiple business areas, ultimately driving significant revenue increases and improving operational efficiency. Key Takeaways: Understanding the pivotal formula of money management: "Money in, money out, equals something," and its impact on business success.How incremental improvements in sales and marketing metrics can compound for exponential business growth.The significance of having a clear, truthful business goal and aligning strategies accordingly to avoid costly mistakes.Real-world examples illustrating the impact of strategic lead generation and optimizing sales processes on a company's revenue and EBITDA.The critical importance of follow-up in sales and the pitfalls only 13.2% of networking engagements lead to effective follow-ups.SPONSOR Podcast Guesting is your best way to get visbility, credibility and trust by sharing how you add value to your clients. If you want to set up a call, go to the website www.podcastintroduction.com Resources: Doug C. Brown's company website (hidden URL as per transcript guidelines)The Ultimate Sales Machine by Chet HolmesBusiness Growth Talks Podcast: PodcastIntroduction.comTo truly unlock the secrets of measurable and scalable business success, tune in to this episode of Business Growth Talks. Discover how to harness expert strategies and take your company to new heights. Stay connected for more inspiring content from Mark Hayward and future guests who will share their journeys and business insights. Support the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    1h 4m
  2. Unlocking Business Growth: Talent Strategies That Drive Success with Justin Dixon

    26 JAN

    Unlocking Business Growth: Talent Strategies That Drive Success with Justin Dixon

    In this compelling episode of Business Growth Talks, host Mark Hayward discusses the challenges and strategies of scaling businesses, focusing on the crucial element of hiring, with Justin Dixon, founder of Hire Tomorrow. The conversation delves into how startups can attract top talent despite not always being able to compete financially with large corporations. Dixon highlights the importance of company mission, equity offers, and genuine engagement with values and beliefs as vital factors in drawing the right candidates. He shares insights on creating a recruitment strategy that aligns with a company’s overarching goals, especially in high-volume environments.  Throughout the episode, AI's role in recruitment is critically examined, exploring what adds value versus what is hype. Dixon points out that while the technology is advancing, AI sourcing and interviewing are not yet foolproof and discusses its potential and pitfalls. The conversation also covers Dixon's personal entrepreneurial journey, including his motivations for leaving a stable job to start his own business just as the COVID-19 pandemic began. He offers reflections on integrating entrepreneurial goals with personal visions and draws from his experiences to offer guidance to founders preparing to make key hires. Key Takeaways: Mission-Driven Hiring: Startups should leverage their company mission to attract talent when they can't compete on salary.The Role of AI in Recruitment: AI tools for candidate sourcing and interviews have potential but are not yet fully reliable for all use cases.The Personal Entrepreneurial Journey: Careful financial planning and a strong support system helped Dixon launch Hire Tomorrow during uncertain times.Networking and Personal Branding: Building genuine relationships and a local presence can differentiate a recruitment firm in a crowded market.Structured Onboarding Matters: Implementing comprehensive onboarding processes is critical to retaining new hires and ensuring organizational cohesion.SPONSORS: If you want to set up a call with Christine Campbell Rapin at Clear Acceleration to achieve your business goals of growth and scale go to https://book.christinecampbellrapin.com/more-buyers-more-sales?am_id=markhayward Resources: Hire TomorrowRich Dad Poor DadWho Not How by Dan SullivanSupport the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    55 min
  3. From Teenage Entrepreneur to Email Marketing Guru with Nathan Littleton

    19 JAN

    From Teenage Entrepreneur to Email Marketing Guru with Nathan Littleton

    In this engaging episode of Business Growth Talks, host Mark Hayward sits down with Nathan Littleton, a marketing strategist with an inspiring journey from teenage entrepreneur to marketing consultant. They dive into Nathan’s early experiences in business, where he started building websites as a teenager, monetizing his hobby in an innovative way. The conversation explores the evolution of Nathan’s business, emphasizing his transition to email marketing and the lessons learned along the way. Nathan’s unique perspective on email marketing as a cornerstone for maintaining customer relationships and its relevance in today's digital landscape is thoroughly discussed. Throughout the episode, Nathan shares valuable insights into the intricacies of email marketing and its extraordinary capacity to sustain long-term client relationships. He emphasizes the importance of being a ‘trusted advisor’ in marketing communications and maintaining consistency to foster audience engagement. Additionally, Nathan touches on his experiences with public speaking and podcast guesting as strategic tools for business growth. This episode offers a comprehensive discussion for those looking to enhance their marketing strategies, scale their business, and bridge the gap between ambition and reality. Key Takeaways: Email Marketing is Vital: Nathan Littleton highlights the underestimated power of email marketing in keeping businesses top-of-mind and maintaining strong customer relationships.Consistency Matters: Being consistent in email deployment can make your business a part of your clients' routines, increasing engagement and connection.Transition and Focus: Nathan shares his journey from web design to email marketing, emphasizing the importance of focusing on scalable and recurring revenue models.Personal Development: Embracing different communication platforms like speaking and podcasting can offer valuable growth opportunities and broaden your business reach.Seek Expertise: Collaborating with a trusted advisor and using top-notch marketing tools can enhance the effectiveness of marketing campaigns.SPONSORS Get a professional website built fast with Up in a Day, then book a call and see how easily you can elevate your online presence.  https://upinaday.co/book-mark-hayward Resources: Connect with Nathan Littleton on LinkedIn: Nathan LittletonCheck out Paper Plane Labs, Nathan's consultancy firm: Support the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    58 min
  4. Neuroscience Meets Sales: Transform Your Selling Game with Patrick Seaton

    12 JAN

    Neuroscience Meets Sales: Transform Your Selling Game with Patrick Seaton

    In this episode of Business Growth Talks, host Mark Hayward interviews Patrick Seaton, a pioneering sales coach who seamlessly merges neuroscience with sales processes. With over three decades of experience, Patrick reveals the compelling science behind making effective sales pitches by tapping into the brain's natural response mechanisms. His innovative tool, Ask Alex, serves as a real-time sales thought partner, leveraging AI to refine sales pitches by analyzing conversations through a neuroscience lens. Discover how understanding the brain's inner workings can transform your sales approach and significantly improve your connection with prospects. Throughout the episode, Patrick elaborates on the application of neuroscience in sales, focusing on the "crocodile brain" and its critical role in decision-making. Listeners gain insights into how the brain processes information and why addressing prospects' problems is more effective than bombarding them with product features. Patrick underscores the importance of guiding customers through their buying journey, rather than forcing them into a decision. Emphasizing a shift from selling to solving, Patrick shares actionable strategies for solopreneurs to realign their sales processes and achieve substantial business growth. Key Takeaways: Understanding neuroscience can significantly enhance your sales process by aligning your pitch with how the brain processes decisions.The crocodile brain, which acts as a gatekeeper, requires simple and engaging communication to open pathways to deeper emotional and logical engagement.Ask Alex is an AI tool designed to assist sellers by analyzing and optimizing sales pitches through a neuroscience and AI-driven framework.Solopreneurs struggle due to a lack of sales expertise; by reorienting their approach to focus more on customer challenges, they can substantially boost engagement and sales.Cultural and contextual awareness is essential in sales communication to ensure messages are received positively across different audience types.SPONSORS Get a professional website built fast with Up in a Day, then book a call and see how easily you can elevate your online presence.  https://upinaday.co/book-mark-hayward Resources: Patrick Seaton on LinkedIn: Patrick Seaton LinkedInBook: "A Crocodile Brain Can Make or Break Your Sale"AI Tool: Ask AlexWebsite: Innovative Management ToolsPodcasSupport the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    1 hr
  5. Unleashing Business Growth: Mastering Recurring Revenue with Amanda Northcutt

    5 JAN

    Unleashing Business Growth: Mastering Recurring Revenue with Amanda Northcutt

    In this captivating episode of Business Growth Talks, Mark Hayward hosts Amanda Northcutt, an expert in recurring revenue strategy, who shares her insights on building scalable business models for coaches, consultants, and agencies. The episode dives into Amanda's transformative journey from working in Silicon Valley to launching her own business, LevelUp Creators. She provides a detailed analysis of transitioning from chaotic, high-pressure workflows to streamlined, systematic methodologies aimed at maintaining consistent growth and profitability in service-oriented businesses. Matched with Amanda's profound insights are real-world strategies on scaling operations with systems rather than hustle. The conversation highlights her expertise in identifying model problems over sales issues, the importance of securing a niche, and the value of a compelling methodology. She emphasizes the shift from a traditional V-shaped funnel to a bowtie-shaped funnel, advocating for the expansion of existing client relationships into recurring revenue opportunities. This episode encapsulates Amanda's unique perspective on building authority, enhancing marketing strategies, and achieving sustainable business success. Key Takeaways: Understanding Business Foundations: Amanda Northcutt emphasizes that businesses often face model, not sales problems, and offers a five-question framework to ascertain clear positioning and target market alignment.Productization of Services: A strategic approach to developing productized services can transform the business model from a one-off to recurring revenue method, tailored through sophisticated systems.Effective Pricing Strategies: Amanda stresses the use of value-based pricing models, advising businesses to leverage their unique qualities to capture a percentage of the economic value they help create.Referral and Network Building: By delivering excellence and systemized operations, businesses can create a self-sustaining loop of referrals boosting client acquisition through genuine relationships.Personal and Professional Balance: Amanda shares personal reflections on balancing health challenges while maintaining professional momentum, underscoring the importance of systems over hustle.SPONSORS: If you want to set up a call with Christine Campbell Rapin at Clear Acceleration to achieve your business goals of growth and scale go to https://book.christinecampbellrapin.com/more-buyers-more-sales?am_id=markhayward Podcast Guestin Support the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    58 min
  6. Reflecting on 2025: Key Lessons for Business Growth With Mark Hayward

    15/12/2025

    Reflecting on 2025: Key Lessons for Business Growth With Mark Hayward

    In this reflective episode of Business Growth Talks, host Mark Hayward revisits the impactful lessons learned throughout 2025, emphasizing themes like patience, consistency, and authentic relationships. From understanding the critical role of documented systems in business growth to leveraging personal stories as tools for differentiation, this episode is a roadmap for entrepreneurs aiming to refine their strategies and operations. As the year winds down, Mark urges listeners to pause, reflect, and consider how these insights might propel them into a successful 2026. Amid the hustle of growing a business, Mark highlights the importance of building sustainable practices over chasing overnight success. Essential keywords such as "business growth strategies," "podcast guesting," "storytelling," and "leadership in uncertainty" are interwoven as Mark shares insights on consistency, storytelling, and relationship-building. He brings attention to the art of podcast guesting, learning from failures and successes, and the importance of disciplined, intentional action over mere motivation. Through notable conversations with experts like Christine Campbell Rappin and Mike Perlo, the episode underscores the essence of developing systems and processes, highlighting the integral role they play in achieving sustainable business growth. Key Takeaways: Systems Over Spontaneity: Sustainable growth emerges not from sudden tactics but from building solid, repeatable systems.Storytelling as Leverage: Personal stories create trust, making storytelling a powerful tool for connection and differentiation.Consistency Trumps Motivation: Regular discipline and routine often lead to momentum and eventual success.The Power of Relationships: Long-term business success thrives on genuine relationships, not just transactional interactions.Energy Management: Protecting your energy through strategic rest is crucial for avoiding burnout and achieving sustainable performance.SPONSOR Podcast Guesting is your best way to get visbility, credibility and trust by sharing how you add value to your clients. If you want to set up a call, go to the website www.podcastintroduction.com Resources: Christine Campbell Rappin: Check episode details for her coaching contact information.Mike Perlo's Journey: Episode discusses his transition and storytelling approach.Tom Friedman and Joe Mindak's Networking Insights: Episodes featuring insights on relationship-building from their distinct peSupport the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    22 min
  7. Masterclass in High Stakes Leadership: Solvej Biddle’s Strategies for Influence

    08/12/2025

    Masterclass in High Stakes Leadership: Solvej Biddle’s Strategies for Influence

    In this engaging episode of "Business Growth Talks," host Mark Hayward delves into the intricacies of scaling a business with seasoned entrepreneur and Dragons' Den alum, Solvej Biddle. Known for her acumen in stakeholder management, Solvej elaborates on the often-overlooked "people dynamic" that plays a crucial role once a business moves past product validation into scaling. She discusses how mastering stakeholder influence can convert business potential into tangible growth, transcending geographical boundaries and organizational barriers. As the conversation unfolds, Solvej shares vital insights into preparing for scale-up challenges, from securing international partnerships to strategically managing multiple stakeholders like investors, partners, and board members. The discussion is rich with actionable strategies that emphasize the importance of reading interpersonal signals and understanding stakeholder interests. With genuine anecdotes from her Dragons' Den experience and her current work with Tech Nordic Advocates, Solvej illustrates the essential skills needed to influence high-stakes business environments successfully. Key Takeaways: Scaling a business involves managing a vast network of stakeholders beyond product development, emphasizing the need for strong interpersonal skills.Effective stakeholder management involves preparation, active listening, and understanding stakeholder interests to foster meaningful engagements.Confidence, humility, and the ability to read the room are crucial when pitching to investors or negotiating in high-stakes situations.Career-long skills like stakeholder engagement are not only applicable in business environments but are invaluable in everyday interactions.Emerging entrepreneurs, particularly in tech sectors, can benefit significantly by refining their influence and persuasion skills, particularly when expanding across borders.SPONSORS Get a professional website built fast with Up in a Day, then book a call and see how easily you can elevate your online presence.  https://upinaday.co/book-mark-hayward Resources: Connect with Solvej Biddle via LinkedInLearn more about the Engage Method: engagemethod.co (Note: URL imagined, as it wasn't directly mentioned)Discover Tech Nordic Advocates Website (Note: URL imagined, as it wasn't directly mentioned)Dive deeper into the strategies and insights shared by Solvej Biddle by listening to the full episo Support the show If you want to watch the full video of this episode go to: https://www.youtube.com/@markhayward-BizGrowthTalks Do you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.businessgrowthtalks.com Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Tik Tok - https://www.tiktok.com/@mjh169183 YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

    48 min
4
out of 5
10 Ratings

About

Business Growth Talks podcast is created and hosted by Mark Hayward. In this show we talk about how to grow a business in the Growth Stage. The growth stage is often marked by rapid developments, increased revenue, and an escalating customer base. ​  In each episode we talk to entrepreneurs and business owners who have grown businesses and we cover topics like scaling processes, market expansion, financial management, human resource and talent development, and customer retention. If you are looking for actionable advice, tips, and techniques on how to grow, run and build your business, this is the podcast for you!Find more details about the podcast www.businessgrowthtalks.comIf you want to be a guest on 24 or 48 shows to build your personal or professional brand then go to:www.podcastintroduction.comBe a supporter of the channel - https://www.patreon.com/BusinessgrowthtalksFind me onLinkedIn - https://www.linkedin.com/in/mark-hayward-163721a0/Facebook - https://www.facebook.com/markjhayward​Twitter - https://twitter.com/markhayward169TikTok - https://www.tiktok.com/@mjh169183