iGaming Daily

SBC Media

A daily podcast delving into the biggest stories of the day throughout the sports betting and igaming sector.

  1. 6 hr ago

    How Sportsbooks Can Turn World Cup Traffic Into Long-Term Value | Ep. 803

    The World Cup is here and for sports betting operators, it could be one of the biggest player acquisition and engagement opportunities of the year. In this episode of iGaming Daily, live from SBC Summit Americas 2026, Fernando Noodt is joined by Jeff and Mauricio from Optimove to discuss how operators can turn huge World Cup traffic into long-term player value. The conversation explores how sportsbooks can retain first-time depositors, cross-sell World Cup bettors into other products, personalise CRM campaigns, and use AI decisioning to deliver the right message, bonus and experience to the right player at the right time. In this episode: ✅ Why the 2026 World Cup is a major opportunity for US and Canadian sportsbooks✅ How operators can retain first-time depositors✅ Why cross-selling into casino, Wimbledon, baseball and other sports matters✅ How player behaviour changes after a favourite team is eliminated✅ Why Latin American football passion goes beyond bonuses✅ How operators can avoid spammy World Cup messaging✅ Why personalisation is more than putting a name in an email✅ How testing and measurement can optimise bonuses✅ The difference between generative AI and AI decisioning✅ Why the “NFLification” of World Cup betting could drive engagement With 104 matches in a single month, operators have a huge opportunity  but also a major challenge: how do you keep players engaged without overwhelming them? 🔔 Subscribe for weekly iGaming news, analysis, and industry interviews. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.  #iGamingDaily #WorldCup #SportsBetting #Optimove #iGaming #PlayerEngagement #CRM #AI #BettingIndustry #WorldCup2026 #SBCSummitAmericas

    20 min
  2. 1 day ago

    Art Manteris on PASPA, Prediction Markets & The Future Of Sports Betting | Ep. 802

    How did US sports betting go from the Las Vegas sportsbook to a nationwide industry? Live from SBC Summit Americas in Fort Lauderdale, Adam Candee sits down with legendary Las Vegas bookmaker Art Manteris to discuss the history, evolution and future of sports betting in America. With decades of experience across some of Las Vegas’ most iconic sportsbooks, Art shares stories from the industry’s early days, the creation and repeal of PASPA, the rise of online betting, the impact of prediction markets and why integrity monitoring has always been central to the sportsbook business. In this episode: ✅ How Las Vegas shaped the modern sports betting industry✅ Why prediction markets surprised even industry veterans✅ The story behind PASPA and its unintended consequences✅ How offshore betting grew during prohibition✅ Why sportsbooks have always played a role in sporting integrity✅ The future of AI-powered integrity monitoring✅ What could come next for Las Vegas sportsbooks✅ Art Manteris’ new book and decades of betting industry stories From the repeal of PASPA to the emergence of prediction markets, this is a wide-ranging conversation on where sports betting has been — and where it may be heading next. 🔔 Subscribe for weekly iGaming news, analysis, and industry interviews. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.  #iGamingDaily #SportsBetting #LasVegas #PASPA #PredictionMarkets #GamblingNews #BettingIndustry #Sportsbook #SBCSummitAmericas #GamingIndustry

    24 min

Ratings & Reviews

4.2
out of 5
5 Ratings

About

A daily podcast delving into the biggest stories of the day throughout the sports betting and igaming sector.

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