The InspirED Podcast: Creating Shifts That Lead to Income and Freedom

Andrea De La Cerda
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Get ready to be InspirED. This podcast is for purpose-driven individuals who are stepping into their next level. Whether you’re growing a business, navigating a transition, or refining your vision, each episode is designed to help you think differently, move with intention, and create results that feel aligned and sustainable. Hosted by Andrea De La Cerda - communications strategist, and founder of multiple brands, The InspirED Podcast reflects her mission to help create clarity, build momentum, and lead with purpose.

  1. 3 DAYS AGO

    Why Women Leaders Grow Faster When They Learn in Community with Jennifer Kornoely

    What happens when women stop just consuming information—and start applying it? In this episode, Andrea sits down with Jennifer Kornoely, founder of She Reads, She Leads, to explore the gap between learning and implementation. Together, they unpack why so many women are reading powerful books but still feel stuck, how community accelerates growth, and why conversations—not just content—are what create real change. They also dive into money mindset, business confidence, and the language women use that may be quietly holding them back. This conversation is both practical and eye-opening, especially for women building businesses or stepping into leadership. CHAPTERS 00:00 Transitioning from Corporate to Entrepreneurship 05:08 Challenges Faced by Women Entrepreneurs 09:32 The Importance of Community and Conversation 13:24 Building a Supportive Network 17:58 Book Recommendations for Women Entrepreneurs 21:47 Conclusion and Resources ... RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Business Audit⁠⁠⁠ Book Recommendations Financial Feminist by Tori Dunlap Rich AF by Vivian Tu Get Good with Money by Tiffany Aliche Jennifer Kornoely She Reads, She Leads Book Club → https://shereadssheleads.com TAG ANDREA ON INSTAGRAM ⁠⁠⁠⁠⁠⁠@andreadlc_coach⁠⁠⁠⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: women in business, women entrepreneurs, business growth for women, leadership for women, female entrepreneurship, confidence in business, money mindset for women, financial literacy for women, personal development for entrepreneurs, implementing what you learn, business book club, mastermind for women, community learning for entrepreneurs, entrepreneurship for moms, side hustle to business, profitable business strategies, women and wealth, mindset and business success, how women can grow a profitable business, why women struggle to implement what they learn, best books for women entrepreneurs, how to improve money mindset as a woman, building confidence as a female entrepreneur, turning knowledge into action in business, learning through community for business growth, financial education for women entrepreneurs

    23 min

  2. 30 APR

    Feminine Power in Business: Beyond Hustle Culture

    In this episode of the InspirED Podcast, Andrea De La Cerda challenges the traditional hustle-driven model of success and introduces a more sustainable, aligned approach to building a business. She explores the concept of feminine power in business—focusing on energy, intuition, and cyclical productivity rather than constant output. Through personal experience and research, Andrea explains why overwork leads to burnout and how integrating alignment, collaboration, and sustainability can lead to greater impact and long-term success. ... CHAPTERS 00:00 – Rethinking success and constant pressure 01:00 – When hustle culture stops working 02:00 – Masculine vs feminine business models 03:00 – The cost of overwork and burnout 04:00 – Where clarity and best ideas come from 05:00 – The feminine business blueprint 06:00 – Working with your energy and cycles 07:00 – Intuition as a strategic advantage 08:00 – Collaboration vs doing it all alone 09:00 – Redefining success and sustainability 10:00 – Aligning your work with your energy 11:00 – Building success without depletion RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠Business Audit⁠⁠ TAG ANDREA ON INSTAGRAM ⁠⁠⁠⁠⁠@andreadlc_coach⁠⁠⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: feminine energy in business, hustle culture, burnout, sustainable success, women in business, alignment, cyclical productivity, intuition in leadership, work-life balance, energy management

    12 min

  3. 23 APR

    Healing Your Money Story: From Scarcity to Abundance

    In this episode of the InspirED Podcast, Andrea De La Cerda explores how your relationship with money is shaped long before you ever earn it. She breaks down how early experiences, emotional patterns, and subconscious beliefs influence financial decisions, pricing, and capacity to receive. Through personal insight and research-backed concepts like money scripts, this episode highlights why financial growth is not just about strategy, but identity and belief. Andrea also shares practical ways to begin shifting your money story so you can earn, hold, and grow wealth with more clarity and confidence. CHAPTERS 00:00 – The emotional roots of your money story 01:00 – How early experiences shape financial behavior 02:00 – Why money decisions are driven by emotion 03:00 – Money scripts and subconscious patterns 04:00 – Self-worth and undercharging 05:00 – The gender gap in pricing and earning 06:00 – Recognizing patterns that limit growth 07:00 – Expanding your capacity to receive 08:00 – Tools to rewire your money beliefs 09:00 – Rewriting your financial story 10:00 – Choosing a new belief moving forward RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠Business Audit⁠⁠ Book Recommendations “Mind Over Money” – Brad & Ted Klontz A foundational book on money scripts and financial psychology. “The Soul of Money” – Lynne Twist Expands your perspective on money as a tool for meaning and impact. “We Should All Be Millionaires” – Rachel Rodgers A bold, practical call for women to expand financially. “Happy Money” – Ken Honda Focuses on the emotional relationship with money. “You Are a Badass at Making Money” – Jen Sincero A mindset-forward approach to breaking limiting beliefs. TAG ANDREA ON INSTAGRAM ⁠⁠⁠⁠⁠@andreadlc_coach⁠⁠⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: corporate burnout, entrepreneurship, career transition, women in business, alignment, identity shift, burnout recovery, financial planning, side hustle, leadership growth

    11 min

  4. 16 APR

    From Corporate Burnout to Entrepreneurial Freedom: Making the Leap

    In this episode of the InspirED Podcast, Andrea De La Cerda shares her journey from corporate burnout to entrepreneurship, revealing that burnout is often less about doing too much and more about being misaligned with who you’ve become. She breaks down what it really takes to transition into entrepreneurship—from identity shifts to financial preparation—while challenging the idea that leaving corporate is an instant solution. This episode offers a grounded, strategic perspective for women who feel something is “off” and are ready to explore building a life and career that truly fits. ... CHAPTERS 00:00 – A quiet moment that changed everything 01:00 – When success no longer feels aligned 02:00 – Leaving corporate with intention, not escape 03:00 – How misalignment shows up over time 04:00 – Burnout beyond workload 05:00 – The truth about entrepreneurship 06:00 – Building before you leap 07:00 – Systems, structure, and early momentum 08:00 – Understanding money and financial readiness 09:00 – The reality of the first year 10:00 – What keeps you moving forward 11:00 – Your next chapter, on purpose RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Business Audit⁠ TAG ANDREA ON INSTAGRAM ⁠⁠⁠⁠@andreadlc_coach⁠⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: corporate burnout, entrepreneurship, career transition, women in business, alignment, identity shift, burnout recovery, financial planning, side hustle, leadership growth

    12 min

  5. 9 APR

    The Likeability Trap: Why Women Leaders Get Called “Bossy” – and What to Do About It

    In this episode of the InspirED Podcast, Andrea De La Cerda explores the Likability Trap—a double standard where women are evaluated not only on their leadership, but on how comfortable their leadership feels to others. Through personal experience and research-backed insight, she unpacks how this shows up in the workplace, why it impacts visibility and advancement, and what it takes to lead with clarity and authority without shrinking. This episode shifts the focus from being liked to being respected, trusted, and effective. ... CHAPTERS 00:00 – A defining leadership moment 01:00 – What the likability trap really is 02:00 – The double bind explained 03:00 – Early conditioning and internal patterns 04:00 – The cost of being liked 05:00 – Responsibility vs authority 06:00 – The added impact for women of color 06:45 – The turning point in leadership 07:30 – Five shifts to lead with clarity 08:30 – A practical action step 09:00 – You are here to lead RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠ Business Audit TAG ANDREA ON INSTAGRAM ⁠⁠⁠@andreadlc_coach⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: likability trap, women in leadership, gender bias, workplace dynamics, leadership identity, authority vs likability, emotional labor, leadership confidence, women and power, performance vs perception

    9 min

  6. 2 APR

    Religious Trauma and Economic Control: Breaking Free From Submission Theology

    In this vulnerable and powerful episode, Andrea shares the moment she realized she had achieved external success — title, salary, status — yet felt completely empty inside. What looked like accomplishment was actually misalignment. Through her story of career pivots driven by fear, shrinking under cultural and workplace expectations, and surviving layered trauma, Andrea unpacks the real signs of misalignment — from anxiety and insomnia to hollow wins and the endless achievement treadmill. ... CHAPTERS (00:00) – Sobbing despite external success (01:10) – Misalignment isn’t ingratitude (02:20) – Career shaped by others’ expectations (03:30) – Good at it doesn’t mean it’s yours (04:30) – Shrinking in marriage and motherhood (05:45) – Corporate pressure and gender bias (07:00) – Mental health breaking point (07:30) – Physical signs of misalignment (09:00) – Hollow wins and Sunday dread (11:30) – Whose dream are you living? (14:00) – Ambition vs. obligation (15:30) – 5 steps to realignment (19:00) – The 30-minute truth audit (00:00) – Sobbing despite external success (01:10) – Misalignment isn’t ingratitude (02:20) – Career shaped by others’ expectations (03:30) – Good at it doesn’t mean it’s yours (04:30) – Shrinking in marriage and motherhood (05:45) – Corporate pressure and gender bias (07:00) – Mental health breaking point (07:30) – Physical signs of misalignment (09:00) – Hollow wins and Sunday dread (11:30) – Whose dream are you living? (14:00) – Ambition vs. obligation (15:30) – 5 steps to realignment (19:00) – The 30-minute truth audit RESOURCES ⁠⁠⁠⁠⁠⁠⁠ ⁠Goal Getters Guide⁠ TAG ANDREA ON INSTAGRAM ⁠⁠@andreadlc_coach CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: Success misalignment, hollow wins, workplace trauma, anxiety and depression, suicidal ideation recovery, ambition versus obligation, nervous system signals, burnout in high-achieving women, identity conditioning, living someone else’s dream, Sunday dread, non-negotiables framework, truth audit exercise, aligned leadership, emotional and economic resilience.

    12 min

  7. 26 MAR

    When Your Success Doesn’t Feel Like You: Recognizing Misalignment

    In this deeply personal episode, Andrea shares the moment she realized she had achieved everything she was “supposed” to want — the title, salary, and status — yet felt completely empty inside. Through stories of career pivots shaped by fear, shrinking under cultural and workplace expectations, and hitting a mental health breaking point, Andrea unpacks what misalignment really looks like. She explains the difference between ambition and obligation and offers a practical “truth audit” to help listeners identify their non-negotiables and begin making one aligned choice at a time. ... EPISODE CHAPTERS (00:00) – Breaking down despite “having it all” (01:00) – Realizing you climbed the wrong mountain (02:00) – Being good at something doesn’t mean it’s for you (02:45) – Shrinking to fit expectations (03:30) – Corporate culture and workplace trauma (04:20) – Hitting a mental health breaking point (05:00) – What misalignment actually looks like in the body (05:40) – Hollow wins and the Sunday dread symptom (06:20) – Ambition versus obligation: how to tell the difference (07:00) – Identifying your non-negotiables (08:00) – Making one aligned choice at a time (09:00) – The 30-minute truth audit challenge RESOURCES ⁠⁠⁠⁠⁠⁠⁠ ⁠Goal Getters Guide⁠ TAG ANDREA ON INSTAGRAM ⁠⁠⁠@andreadlc_coach⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: Success misalignment, hollow achievements, workplace trauma, anxiety and depression, suicidal ideation recovery, ambition versus obligation, nervous system signals, burnout in high achievers, living someone else’s dream, identity conditioning, Sunday dread, truth audit exercise, personal non-negotiables, aligned decision making, emotional exhaustion.

    10 min

  8. 19 MAR

    The Hidden Cost of Being "Good"

    In this episode, Andrea unpacks the hidden emotional, physical, and financial cost of being “good.” Through personal stories of childhood conditioning, people-pleasing, and survival mode in adulthood, she reveals how self-abandonment is often a nervous system response — not a personality trait. Andrea breaks down how “good girl” programming impacts income, leadership, boundaries, and burnout, and offers practical steps to reclaim your power without losing your kindness. ... EPISODE CHAPTERS (00:00) – Being “good” started to feel like a cage (01:00) – Performing and losing yourself in the process (02:00) – Childhood conditioning and learning to shrink (03:00) – Being “good” follows women into adulthood (04:00) – The financial cost of people-pleasing (05:00) – Physical and professional penalties of shrinking (06:00) – People-pleasing as a nervous system response (07:00) – Kindness vs. self-abandonment (08:00) – Three boundaries to reclaim your power (09:00) – Example of boundaries increasing revenue (10:00) – Your action step: choose one boundary this week ... RESOURCES ⁠⁠⁠⁠⁠⁠⁠ ⁠Goal Getters Guide⁠ TAG ANDREA ON INSTAGRAM ⁠⁠⁠@andreadlc_coach⁠ CONNECT WITH KANDULA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ . . . ABOUT ANDREA DE LA CERDA Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA. . . . WORK WITH US Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kandulacommunications.com/⁠⁠⁠⁠⁠ . . . . . . . . . Relate to Today's Topic: People pleasing, self abandonment, childhood emotional neglect, nervous system response, boundary setting, women in leadership, burnout recovery, financial empowerment, good girl conditioning, emotional survival patterns, income growth, identity work, women and power, economic independence, personal boundaries.

    11 min
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About

Get ready to be InspirED. This podcast is for purpose-driven individuals who are stepping into their next level. Whether you’re growing a business, navigating a transition, or refining your vision, each episode is designed to help you think differently, move with intention, and create results that feel aligned and sustainable. Hosted by Andrea De La Cerda - communications strategist, and founder of multiple brands, The InspirED Podcast reflects her mission to help create clarity, build momentum, and lead with purpose.

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