The Wild Party

Stefanie LaHart

Welcome to The Wild Party Podcast, where we spotlight the trailblazers behind vegan, ethical, and sustainable businesses. I’m your host, Stefanie LaHart, and I’m on a mission to help build a world for good-one business at a time. Every episode, we dig into the inspiring stories of entrepreneurs who are turning passion into purpose, tackling challenges, and using innovative marketing to make a real impact. Whether you’re an entrepreneur looking for fresh ideas or a conscious consumer eager to support change-makers, this is your hub for stories of transformation.Let’s get the party started!

  1. 4 days ago

    Farmers Market to Food Revolution: How Culinary Culture Is Changing the Way America Eats Tofu, Minh Tsai, Hodo Foods

    More than 20 years ago, Minh Tsai was working in finance when he realized he couldn’t find the fresh, flavorful tofu he remembered from growing up in Vietnam. So he decided to make it himself. What began as a weekend project and farmers market stand eventually became Hodo, the tofu behind products served at Chipotle, Sweetgreen, Whole Foods and restaurants across the country. In this episode, Minh joins Stefanie LaHart to talk about building Hodo slowly and sustainably, changing American perceptions of tofu, creating food people want because it tastes good not simply because it’s plant-based and why chefs and nutritionists could play a major role in tofu’s next chapter. They also discuss Hodo’s new partnership with Calbee and Sagamiya, what Minh learned from more than two decades of entrepreneurship, and why his advice to founders is refreshingly simple: start small, stay authentic and have patience. Learn more: https://www.hodofoods.com/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Farmers Market to Food Revolution: How Culinary Culture Is Changing the Way America Eats Tofu, Minh Tsai, Hodo Foods
  2. 25 Aug

    From Plants to People: Building a Botanical Skincare Brand with Respect, Wisdom & Integrity , Julie Williams, Leaf People

    Julie Williams was building sustainable botanical skincare long before clean beauty became an industry buzzword. On this episode of The Wild Party Podcast, host Stefanie LaHart talks with the founder of Leaf People about her remarkable journey from growing up in rural Alaska to traveling the world, studying botanical medicine and eventually creating a skincare company built around whole-plant extracts. Julie explains how she developed her earliest formulas in her kitchen, worked with estheticians to test products and used direct customer feedback from the Aspen Farmers Market to grow the Leaf People collection. We also explore what makes her approach different from conventional cosmetic formulation, the realities of ethically sourcing botanicals, why supply chains have become more challenging, and how Julie incorporates meditation, Reiki and other traditional practices into the creation of Leaf People products. Learn more: https://leafpeople.com/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    From Plants to People: Building a Botanical Skincare Brand with Respect, Wisdom  & Integrity , Julie Williams, Leaf People
  3. 11 Aug

    Period Poverty to Purpose: Breaking Taboos By Building Dignity & Social Impact, Cherie Hoeger, Saalt

    How do you take a product many consumers have never tried, challenge decades of ingrained behavior, and turn it into a mainstream brand? On this episode of The Wild Party Podcast, Stefanie LaHart talks with Cherie Hoeger, Co-Founder and CEO of Saalt, a women-owned Certified B Corporation transforming period care through reusable products, education and social impact. Saalt's story began after Cherie learned that family members in Venezuela were struggling to access basic period products. Her search for reusable alternatives ultimately led her to question why disposable pads and tampons remained the default and whether there was an opportunity to build something better. Cherie shares how she and her husband developed Saalt's first menstrual cup through 14 design iterations, invested their own money into manufacturing, and intentionally created a brand they believed could take reusable period care mainstream. In this episode, we discuss: • How Cherie identified a gap in an established category • The financial realities of developing a physical product • Why Saalt designed its first cup specifically with beginners in mind • How branding helped differentiate Saalt • Landing Target in the company's second year • Why education became one of Saalt's most important marketing strategies • Using TikTok and social media to change consumer behavior • Breaking taboos surrounding menstruation • Saalt's mission to help end global period poverty • How a purpose-driven company can create measurable social impact • Why businesses don't have to choose between profit and purpose Subscribe to The Wild Party Podcast for more conversations with entrepreneurs and changemakers building ethical and sustainable businesses. *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Period Poverty to Purpose: Breaking Taboos By Building Dignity & Social Impact, Cherie Hoeger, Saalt
  4. 28 Jul

    Climate Science to Agriculture: Growing Healthy Food From the Ground Up, Maddie Hamaan, PACHA

    Can bread help fight climate change? According to Maddie Hamann, the answer is yes. In this episode of The Wild Party Podcast, Stefanie LaHart sits down with Maddie Hamann, Co-Founder and Director of Marketing at Pacha, to explore how one of humanity's oldest foods is becoming part of one of our biggest climate solutions. After earning a PhD in Oceanography and dedicating her career to understanding climate change, Maddie realized that scientific research alone wasn't creating the change she wanted to see. Instead, she pivoted into entrepreneurship, co-founding Pacha, a company producing sprouted buckwheat bread that supports regenerative agriculture while delivering exceptional nutrition and flavor. Together they discuss: • Why regenerative agriculture may be one of our greatest climate solutions • How healthy soil creates healthier food • The surprising nutritional power of buckwheat • Why most gluten-free breads miss the mark • Building a mission-driven company during the COVID pandemic • Growing from hand-sliced bread to nationwide distribution • Using storytelling to market products that genuinely improve people's lives Whether you're passionate about sustainability, entrepreneurship, nutrition, or simply love great food, this episode will change the way you think about what belongs on your plate. Special Offer for Wild Party listeners Use code WILDPARTY20 for 20% off your first order at Pacha. https://livepacha.com/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Climate Science to Agriculture:  Growing Healthy Food From the Ground Up, Maddie Hamaan, PACHA
  5. 14 Jul

    Representation to Reconnection: Redefining Luxury Through Indigenous Beauty, Ruth-Ann Thorn, N8IV Beauty

    What if one of the world's most powerful skincare ingredients has been growing on this land for thousands of years? In this episode of The Wild Party Podcast, host Stefanie LaHart sits down with Ruth-Ann Thorn, founder of N8IV Beauty, the first Native American-owned luxury skincare brand. Ruth-Ann shares the remarkable story behind her mission to bring Indigenous representation to the beauty industry while honoring generations of ancestral knowledge through sustainably sourced plant medicine and innovative skincare. You'll learn: Why representation in beauty mattersThe science behind acorn oilHow Indigenous philosophy defines beauty differentlySustainable business practices rooted in seven generations of stewardshipThe challenges of launching a purpose-driven beauty brandWhy true luxury begins with health and connection to natureThis conversation is inspiring, educational, and a reminder that sometimes the greatest innovations come from the oldest wisdom. SHOP NOW: Receive 20% off your purchase at N8IV Beauty by visitinghttps://n8ivbeauty.com/ and using the code WILDPARTY20 at checkout. *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Representation to Reconnection: Redefining Luxury Through Indigenous Beauty, Ruth-Ann Thorn, N8IV Beauty
  6. 30 Jun

    Profit with Purpose: Reimagining the Future of Nonprofits, Andy Choi, Do Good

    What if doing good didn't have to be so complicated? In this episode, Stefanie sits down with Andy Choi, Founder and CEO of Do Good, to explore how businesses can build meaningful social impact into their growth strategy without getting buried in paperwork. Together they discuss: • Why starting a nonprofit is harder than most people realize • The concept of Profit with Purpose • How businesses can integrate giving into their business model • Why consumers expect brands to stand for something • How Do Good's innovative Nonprofit-as-a-Service platform is changing the future of philanthropy If you've ever dreamed of making a bigger impact through your business, this episode is for you. Learn More: https://home.dogoodpoints.com/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Profit with Purpose: Reimagining the Future  of Nonprofits, Andy Choi, Do Good
  7. 16 Jun

    Marketing Claims to Measurable Proof: The Science Behind Ethical Supply Chains, MeiLin Wan, GenuTrace

    Consumers are asking harder questions than ever before. Where do products really come from? Can brands prove their sustainability claims? And what role does science play in building trust? In this episode of The Wild Party Podcast, Stefanie LaHart sits down with MeiLin Wan, founder of GenuTrace, to explore the world of supply chain transparency and traceability. MeiLin shares how her journey from corporate executive to entrepreneur led her to build a company focused on helping brands verify their claims through scientific testing and innovative technology. Together, they discuss greenwashing, ethical sourcing, isotope testing, forced labor prevention, and why proof matters more than promises in today's marketplace. In this episode, you'll learn:• What traceability actually means • How isotope testing works • Why greenwashing is becoming harder to get away with • The role consumers play in driving accountability • Lessons MeiLin learned transitioning from corporate leadership to entrepreneurship Learn more: https://www.genutrace.com/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Marketing Claims to Measurable Proof: The Science Behind Ethical Supply Chains, MeiLin Wan, GenuTrace
  8. 2 Jun

    Chemical Engineer to Beauty Disruptor: Building a Beauty Brand Giving Women Time & Confidence, Veena Krishnan, Daybird

    What if your skincare routine could be reduced to just one product? On this episode of The Wild Party Podcast, Stefanie LaHart sits down with Veena Krishnan, CEO and Co-Founder of Daybird, a clean, vegan, cruelty-free beauty brand on a mission to simplify beauty routines and challenge unrealistic beauty standards. Veena shares her journey from chemical engineer working in the male-dominated oil and gas industry to building a fast-growing beauty brand that helps women reclaim their time, confidence, and mental space. They discuss the pressure women face to look "professional," the rise of beauty overconsumption, the science behind skincare ingredients, launching a product in Whole Foods and Sprouts, and why Veena believes beauty should support your life, not become another obligation. Whether you're a skincare minimalist or simply tired of endless beauty trends, this conversation offers a refreshing perspective on what beauty can look like on your own terms. Topics discussed: • Why Veena left engineering to become a beauty entrepreneur • The surprising inspiration behind Daybird • Beauty standards and workplace expectations for women • SPF, skincare science, and ingredient myths • Building a vegan and cruelty-free brand • How Daybird landed retail partnerships with Whole Foods and Sprouts • Why simplicity is becoming the future of beauty Use code WILDPARTY15 for 15% off your first order at Daybird. https://daybird.co/ *** If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcast We believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started Advertise on The Wild Party Podcast and reach your audience. Learn more: https://www.boomtownmarketing.com/advertise

    Chemical Engineer to Beauty Disruptor: Building a Beauty Brand Giving Women Time & Confidence, Veena Krishnan, Daybird

About

Welcome to The Wild Party Podcast, where we spotlight the trailblazers behind vegan, ethical, and sustainable businesses. I’m your host, Stefanie LaHart, and I’m on a mission to help build a world for good-one business at a time. Every episode, we dig into the inspiring stories of entrepreneurs who are turning passion into purpose, tackling challenges, and using innovative marketing to make a real impact. Whether you’re an entrepreneur looking for fresh ideas or a conscious consumer eager to support change-makers, this is your hub for stories of transformation.Let’s get the party started!