PodCrash with Matt Ebert

Matt Ebert

Matt Ebert, founder and CEO of Crash Champions, sits down with industry leaders to discover the powerful synergies between different walks of life and businesses. Matt believes in a Champions Mindset. It’s how he took a single collision repair shop and turned it into over 650 locations across the US. Listen in while he unlocks the thought processes of successful leaders, and learn how he Champions People to empower them to grow.

  1. 2 days ago

    Inside the Business of Death: What Nobody Tells You About Cemeteries

    Shayda Frost was producing films in Los Angeles. Her father spent his career as one of the loudest voices in funeral pre-planning - and when he died suddenly at 68, he left no instructions for his own funeral, and no succession plan for the cemeteries he owned. Shayda and her husband Timothy Amoui were given two options: sell, or run it. Every single person told them to sell. Instead they moved back to Atlanta and took over 50 employees, a business that still ran on fax machines and paper slips, and an operating account with less than $50,000 in it. Three years later, not one employee has left, and Tim says something he never expected: he loves it. In this one: what a cemetery is actually worth, why you can’t advertise one, the “dirt mafia” that cost them a fortune, the truck that exploded while they were overseas, and what owning this business taught them about dying. Lincoln Cemetery - Atlanta, GA. Their CNBC feature linked below: https://www.cnbc.com/make-it/2026/05/26/shayda-frost-timothy-amoui-quit-jobs-to-take-over-family-cemetery-business-lincoln-memorial-group-atlanta.html Subscribe for new PodCrash episodes every week. Want more Matt in your life? Of course you do!  (https://www.instagram.com/mattebertcc/) (https://www.facebook.com/MattEbertCC) (https://twitter.com/mattebertcc/) (https://www.tiktok.com/@mattebertcc) (https://www.linkedin.com/in/matt-ebert-7169a5180/) Get paid while you learn on the job at Crash Champions: https://step.crashchampions.com/ 00:00 "Death and taxes — we serve one of them" 00:46 Our first husband-and-wife guests 01:44 She was producing films in LA 03:28 The call that changed everything 04:19 Two choices: sell it or run it 05:09 The godfather of pre-need who left no plan 08:36 "Okay, Shada" — how it got decided 09:29 Everyone was shocked they took it 11:10 Three generations of the family business 13:45 "Are we just going to sell it like he was trying to?" 14:37 "I love it, and I never thought I'd say that" 16:20 What they actually walked into 17:12 Fax machines, paper slips, and no email 19:47 Why cemeteries resist change 20:38 Financials nobody could make sense of 22:21 Day one fear: we can't close for a single day 24:05 Under $50,000 in the operating account 25:49 "Please don't leave me" 27:31 Not one person left 28:21 Catching the cemetery bug 30:05 Would you go back to the old life? 30:56 The sharks circling after he died 34:24 How to kill a dinner party 36:06 "Cemeteries are for the living" 40:22 Why they don't own funeral homes 42:06 Easter egg hunts in the graveyard 42:57 The FedEx driver who refused to deliver 44:41 Running a business with your spouse 47:17 Expecting their first child 48:08 The truck that exploded while they were in England 52:26 The dirt mafia 54:57 "If something is free, maybe it shouldn't be" 55:49 Who's the boss at home 57:47 Growing a business you're not allowed to advertise 59:15 Heritage: what actually makes a cemetery valuable 60:58 Serving entire family trees 63:32 How this changed the way he drives 65:14 Living through her father's death 67:53 Mentors, not competitors 70:28 Where to find them

  2. 6 Oct

    "It's So Easy" - The Naive Bet That Took On A $350 BILLION Industry

    Shadi Bakour had negative $400 in the bank and 15,000 unsold bottles of water collecting dust in an investor's warehouse. Eleven years later PATHWATER is in every Chanel in the US, in all 50 states, and has kept more than 750 million single-use plastic bottles out of landfills and oceans. In this episode he breaks down the parts most founders never talk about: the year he made zero dollars driving Uber and waiting tables, the morning he and his co-founder mapped every 7-Eleven in Northern California at 4am, the free-case shelf-space deal that worked every single time, and how the team got into San Francisco International by booking flights on Expedia and cancelling them — every day, for months — just to get past security and pitch the retailers inside. He also explains why being "super naive" was the advantage, why he'd rather get a fast no, why Coca-Cola and Pepsi left them alone for years, and the one metric he runs the company by instead of revenue. Want more Matt in your life? Of course you do!  (https://www.instagram.com/mattebertcc/) (https://www.facebook.com/MattEbertCC) (https://twitter.com/mattebertcc/) (https://www.tiktok.com/@mattebertcc) (https://www.linkedin.com/in/matt-ebert-7169a5180/) Get paid while you learn on the job at Crash Champions: https://step.crashchampions.com/ 0:00 Cold open 1:07 Intro 1:51 Growing up, immigrant parents, hating consulting 3:15 The CVS parking lot idea 5:31 "We were super naive" and why it helped 8:25 The 10-year-old calculating a doctor's revenue 11:03 Zero dollars, driving Uber, waiting tables 14:38 Negative $400 and 15,000 bottles in a warehouse 16:57 The 7-Eleven pivot: every store in NorCal 18:49 The free-case shelf-space play 20:38 Why Whole Foods failed and 7-Eleven worked 21:50 The JP Morgan moment he almost took 24:19 90 employees and dividing the roles 25:32 The SFO takeover and the Expedia hack 29:48 Why a fast no is better than a slow maybe 33:23 Kevin Hart, Guy Fieri and the first celebrity yes 36:48 What stops Coca-Cola from copying this 39:02 Salesforce, Chanel and 1,200 co-brand partners 42:54 Learning to be extroverted on purpose 46:04 Brainwashing himself on the commute 46:44 $27K year one and taking seven people to Tony Robbins 50:03 "You are the bottleneck for your business" 51:12 What he would take back 52:47 Paul Polman and the 10-billion-bottle goal 56:27 Would he ever run a public company 58:35 Fatherhood, swim lessons and the phone lockbox 1:02:24 Who he would champion

  3. 29 Sept

    Jamba Juice CEO Reveals How He Grew The Company 500% - After It Ran Out Of Money

    In December 2008, James D. White took over a public company that had almost no cash left. The previous management team had burned through $100 million, made a string of bad real estate deals, and left the market cap heading one direction. He walked into the Great Recession with a smoothie chain that didn't sell anything hot, in cities where it was winter. He told the board he needed six months to figure it out. Inside 45 days he'd moved on two executives. Inside seven years the market cap was up 500%. In this conversation he goes through all of it: how he raised money for a company with none, the anonymous index-card exercise he ran in his first week, the pitch he made to get the job in the first place — "you can give me any 10 people and I'll get more out of them than nine out of ten people on the planet" — and the executives he admits he kept far too long because he's loyal to a fault. Before Jamba: Coca-Cola, Ralston Purina, SVP at Gillette, and an $8 billion business at Safeway. Since: twenty-plus years in boardrooms, including Cava, and two books written with his daughter Christa. 🎧 Subscribe for new long-form interviews every week. Want more Matt in your life? Of course you do!  (https://www.instagram.com/mattebertcc/) (https://www.facebook.com/MattEbertCC) (https://twitter.com/mattebertcc/) (https://www.tiktok.com/@mattebertcc) (https://www.linkedin.com/in/matt-ebert-7169a5180/) Get paid while you learn on the job at Crash Champions: https://step.crashchampions.com/ 00:00 "You can give me any 10 people" 01:30 The résumé: Coke, Purina, Gillette, Safeway, CEO 05:00 The fifth-grade class that almost decided his life 08:00 Why he hunts for the superpower, not the flaw 09:30 Running a team 15 years older than him at 24 12:00 Being the boss vs. actually being followed 15:00 The pitch that got him the CEO job 17:30 How he reads a company in his first week 20:00 120 anonymous index cards and four questions 23:30 Taking over a company with no cash in December 2008 25:00 The $100 million his predecessors burned 27:00 Selling oatmeal in a blizzard to stay alive 29:30 The executives gone inside 45 days 32:00 "Loyal to a fault" — the call he should have made 35:00 When your management team outgrows the company 37:30 Human capital is financial capital 40:00 The bathroom test 41:30 Picking up the trash in the parking lot 43:00 Culture when you're not in the room 46:00 "Good intentions don't drive outcomes" 48:30 Coaching CEOs who don't know what their people think 51:00 Bad boards, useless directors, and "shadow government" 54:00 What he tells people who want the chair 56:30 The books he's handed out by the thousand 59:00 His father worked as a skycap until 89 62:30 The sister he'd put up against anyone

About

Matt Ebert, founder and CEO of Crash Champions, sits down with industry leaders to discover the powerful synergies between different walks of life and businesses. Matt believes in a Champions Mindset. It’s how he took a single collision repair shop and turned it into over 650 locations across the US. Listen in while he unlocks the thought processes of successful leaders, and learn how he Champions People to empower them to grow.

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