Subluxation Squad Podcast

Steve Tullius and Pacha Hornaday
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Every doc wants to make a bigger impact. Subluxation Squad is a straight-talking podcast for chiropractors who know this work is about human potential, not just pain. Hosted by Dr. Steve Tullius and brand strategist Pacha Hornaday, it blends real stories, honest “table talks,” and expert interviews to clear the subluxations in your message, mindset, and practice so what you believe, what you say, and what you build finally line up.

  1. 5 days ago

    The Heart of Chiropractic with Dr. Marc Surprenant

    Dr. Marc Surprenant shares how his own chiropractic experience led him from pre-med to Palmer, and how early struggles in practice pushed him toward mentorship, philosophy, systems, and eventually coaching other chiropractors. He digs into what it takes to keep the heart of chiropractic alive, from staying connected to the Big Idea and surrounding yourself with other chiropractors to continually nurturing the purpose that brought you into the profession. The discussion also tackles tribalism, professional responsibility, patient communication, and the need to unite around vertebral subluxation without demanding that every chiropractor practice exactly the same way. For Marc, keeping chiropractic’s heart intact means staying connected to your purpose while helping the profession move toward a clearer message and greater unity. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Marc believes the heart chiropractors bring into practice has to be intentionally nurtured. Philosophy, mentorship, seminars, community, patient stories, and regular study can help chiropractors stay connected to the purpose and conviction that brought them into the profession. 2. Systems and practice success matter, but they become more meaningful when they serve a deeper purpose.  3. Tribalism continues to weaken the profession when chiropractors isolate themselves or tear down those in other camps. Marc’s vision is not for every chiropractor to become identical, but for the profession to unite around a clearer message about vertebral subluxation while supporting one another in taking chiropractic to more people. RESOURCES MENTIONED IN THIS EPISODE: Dr. Marc Surprenant — ⁠www.familyhealingcharlotte.com Sherman College Lyceum - ⁠ www.sherman.edu/lyceum-2027

    The Heart of Chiropractic with Dr. Marc Surprenant

  2. 1 Sept

    The Future of Chiropractic Education with Dr. Craig Little

    Dr. Craig Little shares how his path from chiropractic practice into higher education shaped his perspective on the challenges facing chiropractic education today. He explains how accreditation, licensure, competency standards, and state requirements intersect, and why rigid educational requirements can limit innovation at a time when programs are facing declining enrollment, rising costs, and increasing competition from other healthcare professions. The discussion digs into subluxation-centered and primary-care educational models, student debt, professional infighting, and the need for greater trust and collaboration between colleges, regulators, accreditors, and the profession. For Craig, protecting the future of chiropractic means giving programs room to innovate while finding enough common ground to strengthen the profession and prepare the next generation of chiropractors. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Competency should drive chiropractic education, not simply the number of hours spent in a classroom. Craig explains that accreditation focuses on whether graduates can demonstrate measurable competencies, while some state requirements still mandate specific classroom hours or curriculum components. He believes those restrictions can make it harder for programs to innovate. 2. Different chiropractic programs can have different missions without sacrificing educational quality. Whether a program is subluxation-centered or takes a broader primary-care approach, Craig emphasizes that the role of accreditation is not to dictate its philosophy. The responsibility is to ensure graduates meet established standards and are competent to enter the profession. 3. The future of chiropractic education requires the profession to work together. Declining enrollment, financial pressures, regulatory challenges, and distrust between different parts of the profession cannot be addressed through continued division. Craig believes chiropractors, educators, regulators, institutions, and organizations need to find common ground and collectively strengthen the profession. RESOURCES MENTIONED IN THIS EPISODE: Council on Chiropractic Education (CCE) — ⁠⁠⁠⁠www.cce-usa.org⁠

    The Future of Chiropractic Education with Dr. Craig Little

  3. 24 Aug

    Growing Your Practice and Life from the Inside Out with Dr. Corey Malnikof

    Dr. Corey Malnikof shares how growing from a struggling new chiropractor into the leader of 24 clinics started with recognizing that the first thing he needed to build was himself. He walks through the shift from adjusting patients to developing doctors, teams, systems, and executive leadership, and how that growth expanded his vision from building successful practices to influencing the direction of the profession. The discussion digs into professional division, the limits of volunteer-driven leadership, and why bringing organizations, colleges, and chiropractors together is essential for creating meaningful change. Corey’s experience comes back to a simple principle: the size of your impact is limited by who you are willing to become, whether you are growing a practice, leading a team, or helping move chiropractic forward. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Corey’s practice growth started with personal growth. After struggling early in practice, he immersed himself in business, leadership, and personal development, eventually applying what he learned to build systems, develop teams, and grow from one office to 24 clinics. 2. Scaling your impact requires letting go of the idea that you have to personally do everything. Corey’s transition from adjusting patients to developing doctors and becoming an executive allowed him to serve at a larger level, but each stage of growth required him to develop new skills and rebuild the infrastructure around him. 3. The same leadership principles that grow a practice can help move the profession forward. Corey sees division, fragmented organizations, limited resources, and dependence on a small group of volunteers as barriers to progress, and believes greater involvement and collaboration could give chiropractic a stronger, more unified voice. RESOURCES MENTIONED IN THIS EPISODE: Dr. Corey Malnikof — www.coreymalnikof.com MAHA Center/Chiropractic Hub - www.mahacenter.org

    Growing Your Practice and Life from the Inside Out with Dr. Corey Malnikof

  4. 17 Aug

    Are You on Purpose with the Purpose of Chiropractic with Dr. Christopher Kent

    Dr. Christopher Kent shares how a lifelong drive toward human empowerment led him to chiropractic and ultimately shaped more than five decades of work across practice, research, education, law, and professional leadership. He digs into chiropractic’s purpose through the relationship between life, the nervous system, interference, and human potential, while warning against reducing the profession to a narrow musculoskeletal role within conventional healthcare. The discussion also tackles education, politics, subluxation research, and the responsibility to give future chiropractors the philosophy, evidence, and technical skill needed to carry that purpose forward. For Dr. Kent, the future rests with chiropractors who have the vision to see what chiropractic can become, the commitment to pursue it, and the skill to make that vision real. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Dr. Kent frames purpose as something deeper than choosing a career or treating a condition. His own path began with a desire to empower people, and chiropractic gave him a way to connect that purpose with life, nervous system function, vertebral subluxation, and human potential. 2. Chiropractic risks losing its identity when it is reduced to a narrow musculoskeletal service within the conventional healthcare system. Dr. Kent connects that concern to education, regulation, third-party payment, and subluxation denial, emphasizing the need to preserve a distinct chiropractic purpose while continuing to strengthen its scientific foundation. 3. Vision and conviction are not enough without the skills to put them into action. Dr. Kent emphasizes philosophy, research, technical mastery, communication, and professional involvement as necessary parts of moving chiropractic forward, placing responsibility for the profession’s future in the hands of individual chiropractors willing to develop all of them. RESOURCES MENTIONED IN THIS EPISODE: Dr. Christopher Kent — www.chiroonpurpose.com

    Are You on Purpose with the Purpose of Chiropractic with Dr. Christopher Kent

  5. 10 Aug

    Why You Aren't Seeing More Kids with Dr. Dorte Bladt

    Dr. Dorte Bladt shares why getting more children under chiropractic care starts with helping parents clearly understand what chiropractors are looking for and why it matters. Drawing from decades in pediatric practice, she explains how symptom-focused communication can limit care when parents cannot see or feel the nervous system changes happening in their child, and why objective assessments can make those changes more tangible. The discussion digs into confidence, research, pediatric training, and the need for chiropractors to move beyond fear when communicating subluxation-centered care for children. For Dorte, reaching more kids means becoming better at demonstrating nervous system function, communicating the purpose of care, and giving chiropractors the confidence and competence to care for children from birth. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Dr. Dorte Bladt identifies communication as one of the biggest barriers to getting more children under chiropractic care. Because parents cannot personally feel what is happening in their child’s nervous system, chiropractors need clear ways to demonstrate function and communicate progress without relying solely on symptom changes. 2. Confidence in pediatric chiropractic requires both understanding and practical competence. Dorte emphasizes the value of objective assessments, pediatric education, research, and hands-on tools that help doctors confidently explain what they are checking and why a child may benefit from ongoing chiropractic care. 3. Pediatric chiropractic loses its distinction when it becomes centered on treating symptoms. Dorte argues for keeping the focus on nervous system interference, expression of health, and checking children from birth rather than allowing the profession’s desire for acceptance within healthcare to redefine its objective. RESOURCES MENTIONED IN THIS EPISODE: The Kids Summit — www.the-kids-summit.com Dr. Dorte Bladt — www.dortebladt.com

    Why You Aren't Seeing More Kids with Dr. Dorte Bladt

  6. 3 Aug

    Why Telling the Story is Hurting your Practice and the Profession with Dr. Martin Harvey

    Dr. Martin Harvey shares why one of the biggest communication mistakes chiropractors make is leading with stories instead of helping people understand the principles behind chiropractic. He explains how memorable patient testimonials and personal experiences can create interest, but often fail to build lasting understanding or certainty about the objective of care. The discussion digs into influence, retention, and patient communication, emphasizing the importance of moving beyond anecdotes to clear explanations that people can apply to their own lives. This episode makes a compelling case for teaching principles first, allowing stories to serve as evidence rather than the foundation of the message. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Dr. Martin Harvey explains that stories are powerful, but they should never replace principles. While patient experiences can capture attention, lasting understanding comes when chiropractors clearly explain why chiropractic works and how it applies beyond a single success story. 2. The conversation highlights that better communication leads to better retention. Rather than relying on memorable testimonials or persuasive language, Dr. Harvey encourages chiropractors to help patients understand the objective of care so they can make informed decisions with greater confidence. 3. Influence is built through clarity, not complexity. Throughout the episode, Dr. Harvey emphasizes that simplifying communication, teaching transferable principles, and consistently reinforcing the chiropractic message create stronger relationships and a more sustainable practice. RESOURCES MENTIONED IN THIS EPISODE: Inside Out Practices - www.insideoutpractices.com Under the Influence Podcast - Available on Spotify

    Why Telling the Story is Hurting your Practice and the Profession with Dr. Martin Harvey

  7. 20 Jul

    Why Connection & Community are Vital in Chiropractic with Dr. Paul Reed

    Dr. Paul Reed shares why meaningful connection is one of the profession's greatest opportunities and why genuine community is essential if chiropractic is to reach more people. Drawing from nearly three decades in practice, he reflects on how relationships, mentorship, and a shared commitment to principle have shaped both his personal journey and his vision for the future of chiropractic. The discussion digs into professional unity, authentic communication, and the importance of creating spaces where chiropractors can grow together rather than apart. What becomes evident is that chiropractic advances when connection replaces competition and community becomes the foundation for lasting influence. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Dr. Paul Reed emphasizes that chiropractic grows through relationships, not isolation. Throughout the conversation, he explains that meaningful connection with patients, colleagues, and students creates opportunities to strengthen both individual practices and the profession as a whole. 2. The discussion highlights how authentic community requires shared purpose and open communication. Rather than allowing philosophical differences to create separation, Dr. Reed encourages chiropractors to build bridges through mentorship, collaboration, and a commitment to advancing chiropractic together. 3. Protecting chiropractic's message is part of building a stronger community. Dr. Reed explains that maintaining clear, subluxation-centered communication helps preserve the profession's identity while creating greater trust and unity among chiropractors and the public. RESOURCES MENTIONED IN THIS EPISODE: ChiroFest — www.chirofest.org The Unstoppable CEO Podcast — Available on Spotify

    Why Connection & Community are Vital in Chiropractic with Dr. Paul Reed

  8. 13 Jul

    Dreaming Big and Realizing Your Vision with Dr. Sam Wang

    Dr. Sam Wang shares how thinking beyond the walls of an individual practice has shaped his approach to leadership, service, and the future of chiropractic. He reflects on the importance of pursuing a vision larger than personal success, encouraging chiropractors to invest in people, organizations, and opportunities that expand the profession's reach. The discussion digs into long-term thinking, collaboration, and developing future leaders, emphasizing that meaningful growth comes from building relationships rather than protecting territory. What becomes evident is that realizing a bigger vision requires chiropractors to move beyond short-term goals and contribute to something that will outlast their own careers. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1. Dr. Sam Wang encourages chiropractors to think beyond the success of their own practices and invest in a vision that advances the profession as a whole. Throughout the episode, he emphasizes that lasting impact comes from serving something bigger than yourself and creating opportunities for others to grow. 2. The conversation highlights the importance of collaboration over division. Chiropractic has tremendous potential when leaders, organizations, and doctors focus on building relationships, breaking down silos, and working toward a shared purpose instead of protecting individual camps. 3. Leadership is measured by what continues after you're gone. Whether mentoring students, supporting organizations, or preparing the next generation of chiropractors, Dr. Wang emphasizes that a meaningful legacy is built by developing people who will carry the profession forward.

    Dreaming Big and Realizing Your Vision with Dr. Sam Wang
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About

Every doc wants to make a bigger impact. Subluxation Squad is a straight-talking podcast for chiropractors who know this work is about human potential, not just pain. Hosted by Dr. Steve Tullius and brand strategist Pacha Hornaday, it blends real stories, honest “table talks,” and expert interviews to clear the subluxations in your message, mindset, and practice so what you believe, what you say, and what you build finally line up.

Information

  • Creator
    Steve Tullius and Pacha Hornaday
  • Years Active
    2025 - 2026
  • Episodes
    38
  • Rating
    Explicit
  • Copyright
    © Steve Tullius and Pacha Hornaday
  • Show Website
    Subluxation Squad Podcast