Signal Stitch

Signal Stitch

Master the business of fashion with Signal Stitch. We connect creative innovation with the realities of retail, supporting designers, label founders, retailers, and industry pros. We dive into honest conversations exploring the journeys of UK fashion designers, brands, and retailers. From sustainable production to scaling retail operations, we deliver insights you need to navigate today’s fashion landscape. Join the host and expert guests as they share practical knowledge and real-world experiences to help you build a lasting fashion business. Follow & visit signalstitch.co.uk to stay updated

Episodes

  1. 22 Jun

    Offline Subcultures and Alternative Art – The Goths Playground and Ricochet Entomology

    In this episode, host Gareth goes on the ground in Digbeth, Birmingham, to meet the innovators who are completely rewriting the rules of physical retail and alternative artistry. We explore what happens when you step away from the digital noise to focus on real-world community, connection, and independent grit. Part 1: The Offline Retail Revolution with The Goths Playground First up, Gareth sits down with Curtis and Jordan, the driving forces behind Goths Playground in the Zellig Building, Digbeth. Filling the Void: How they evolved from a roaming popup market into a permanent home for over 40 independent alternative traders following the demise of Birmingham's historic Oasis Market. The Power of Offline: Why they are fiercely committed to staying off eCommerce to protect the magic, mystery, and physical experience of brick and mortar shopping. Nurturing Independents: The retail and visual merchandising advice they offer small alternative brands to help them scale without dropping their price points. Part 2: Weird and Wonderful Natural Art with Ricochet Entomology We shift gears to the delicate world of ethical insect preservation with Sam, the creator behind Ricochet Entomology. Beauty After Death: Inside the world of ethically sourced, beautifully framed butterflies, beetles, and arachnids from around the globe. From Buyer to Creator: How visiting alternative markets and taking workshops inspired Sam to embrace the dark aesthetic and start her own creative business. Evolving the Craft: Facing down a fear of spiders and expanding a niche brand from box frames to high-end glass domes. Timestamps: 00:00 Intro 01:16 Curtis and Jordan from The Goths Playground 16:33 Sam from Ricochet Entomology 20:14 Outro Guests Links: Goths Playground IG: @thegothsplaygroundRicochet Entomology IG: @ricochetentomology w: ricochetentomology.sumupstore.comSignal Stitch: signalstitch.co.uk

  2. 7 Jun

    Warehouse Takeover and Engineering Streetwear - Kiilu and Rags by Jak

    In this episode, host Gareth goes on the ground in Digbeth, Birmingham, to meet the innovators who are completely dismantling the traditional clothing model. From high energy warehouse takeovers to avant-garde streetwear rooted in military engineering, we explore what happens when you move away from mass production to look at fashion through the lens of community, grit, and live experience. Part 1: Warehouse Takeover & Experiential Fashion with Kiilu & Dode First up, Gareth sits down with Birmingham-based creator Kiilu to unpack his recent full-scale warehouse takeover alongside clothing brand Dode. Experiential: Learn how live screen printing, spray paint, and immersive storytelling turn everyday consumers into active co-creators.Flip the model: Moving away from mass production behind closed doors and leaning into high-energy creative workshops.Build Demand: The business mechanics of driving massive brand hype entirely through social media without a traditional retail storefront.Part 2: High Performance Avant-Garde Design with Rags by Jak In part two, we shift gears to high-touch, heavyweight streetwear with Jak and Lulu, the powerhouse duo behind Rags by Jak. From Ejection Seats to Streetwear: How Jak’s unconventional background engineering military ejection seats for the MoD and manufacturing protective motorcycle leathers shapes their design philosophy.500 GSM: The reality of working with ultra-heavyweight, high-performance fabrics.Break the Bottleneck: How the brand transitioned from the operational constraints of strict made-to-order production to integrating small-batch factories without losing their creative grit.Timestamps: 00:00 - Intro01:10 - Interview with Kiilu12:53 - Interview with Jak and Lulu 21:07 - OutroGuests Links: Kiilu IG: @Kii__lu TikTok: @by.kiiluDode IG: @dodealreadywonRags By Jak IG: @ragsbyjak w: ragsbyjak.com Signal Stitch: signalstitch.co.uk

About

Master the business of fashion with Signal Stitch. We connect creative innovation with the realities of retail, supporting designers, label founders, retailers, and industry pros. We dive into honest conversations exploring the journeys of UK fashion designers, brands, and retailers. From sustainable production to scaling retail operations, we deliver insights you need to navigate today’s fashion landscape. Join the host and expert guests as they share practical knowledge and real-world experiences to help you build a lasting fashion business. Follow & visit signalstitch.co.uk to stay updated