10 Minute Deals

Jonathan Jay
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Welcome to 10 Minute Deals — real conversations with real business buyers. In every episode, you'll hear directly from entrepreneurs who've bought businesses using the strategies taught inside Jonathan Jay's Mastermind programme. No theory.
 No hype.
 Just honest stories about how deals were found, structured, funded — and what happened next. If you've ever wondered whether buying a business is really possible… this is where you find out.

Episodes

  1. 2 DAYS AGO

    21 Years Running a Digital Agency — and Then Three Acquisitions in 12 Months

    Nigel built his digital agency over two decades before discovering acquisition; his first deal was done in four days and his second came while he was on holiday. GUEST Nigel Wilkinson — Founder of WNW Digital; has made three acquisitions in the digital marketing sector. EPISODE SUMMARY Nigel founded his digital marketing agency 21 years ago, noting he'd written in his diary back in 2009 that he wanted to get into mergers and acquisitions — but it remained a distant aspiration until he found Jonathan Jay's content in 2019. His first acquisition was entirely unplanned: a friend mentioned a local agency had just gone into liquidation on a Friday lunchtime, and by the following Tuesday Nigel had taken control of the servers. His second came on the Thursday of a holiday he'd barely started. KEY TAKEAWAYS ▸  Acquisition opportunities don't always arrive on your timetable — when one appears, the ability to move fast is a genuine competitive advantage. ▸  Buying a liquidated business with no team, no office and a database of clients is high-effort but high-learning: it tests your integration and client retention systems under pressure. ▸  The TUPE 30-day consultation window is a legal requirement — but practically, Nigel compresses it to days, since you can't confidently tell staff a deal is happening until it is. ▸  Letting people go after an acquisition — even kind, blameless people — is one of the harder realities of building a group; it should never be approached lightly. ▸  Growing and combining teams requires active management effort: it doesn't happen passively, and entrepreneurs who thrive on 'new and shiny' must invest in the management discipline. ▸  Your own redundancy can be the inflection point that creates the business you eventually build — Nigel traces his entire career back to a single redundancy. DEAL HIGHLIGHT First acquisition: a liquidated digital agency. Heard about it Friday at 12:10pm. Contacted the liquidator Monday. Received the invoice Monday evening. Paid Tuesday morning. Took control of client servers Tuesday lunchtime. Four days, start to finish. "Some bits are really hot, some bits are really freezing — if your head's in the oven and your feet are in the freezer, on average, you're okay." Learn more: www.dealmakers.co.uk

    10 min

  2. 8 APR

    40 Years, Eight Acquisitions and a Career Built on Going With Your Gut

    Ian's media career spans four decades, two redundancies and eight acquisitions — and his advice for every deal maker is simply: take action.   GUEST Ian — Media entrepreneur with 40 years' experience and eight acquisitions across video production, AV staging and photography. EPISODE SUMMARY Ian's career began as a film industry runner in Soho and wound through production companies, AV staging, broadcast equipment sales and photography. Two redundancies convinced him to control his own destiny, and he started a business with his mother's support. His first acquisition — a sets and staging division bought from a business splitting its operations — was a strategic move that unlocked major international contracts, including a £350,000 job for Motorola around the year 2000. Over 40 years he has made eight acquisitions, all in the media sector. KEY TAKEAWAYS ▸  Two redundancies were the making of Ian: they removed the option of employment and forced him to build something of his own. ▸  Your first acquisition doesn't need to be large — Ian's was £30,000, but it acted as a springboard to £350,000 contracts. ▸  Price is not the only variable: the method and timing of payment can matter as much as the number itself. ▸  A strategic acquisition — one that gives you capabilities you can cross-sell to existing clients — can pay for itself many times over. ▸  Selling a business you've lost enthusiasm for is entirely rational; but know that the most likely buyer may be closer than you think. ▸  The person you buy a business from is also a natural candidate to buy it back — seller's remorse is real, and that relationship has value. DEAL HIGHLIGHT Ian's first acquisition — a £30,000 sets and staging business — directly enabled the largest contract his company ever won: a £350,000 international event for Motorola, circa 2000. A 10x return from a single strategic deal. "Go with your gut. If you want to do something, go for it. Find a way to do it. Don't procrastinate." Learn more: www.dealmakers.co.uk

    10 min
  • 2 Episodes

About

Welcome to 10 Minute Deals — real conversations with real business buyers. In every episode, you'll hear directly from entrepreneurs who've bought businesses using the strategies taught inside Jonathan Jay's Mastermind programme. No theory.
 No hype.
 Just honest stories about how deals were found, structured, funded — and what happened next. If you've ever wondered whether buying a business is really possible… this is where you find out.

Information

  • Creator
    Jonathan Jay
  • Years Active
    2k
  • Episodes
    2
  • Rating
    Clean
  • Copyright
    © 2026
  • Show Website
    10 Minute Deals

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