In Part 1 of this two-part conversation on She Leads Securely, host Melanie Padron catches up with longtime friend, fractional CEO, and founder of JAW Analytics and Persephone AI, Ashley Wilson . Ashley shares the inspiring story behind creating Persephone AI—a hidden, secure mobile application that empowers survivors of domestic abuse to safely document evidence and build court-ready files . Tune in as Ashley breaks down how she bootstrapped the initial launch, the transition to B2B partnerships with hospitals and legal networks, and why taking action before you feel 100% ready can change lives ! Guest Contact: https://ashleywilson.ai/ https://jawanalytics.com/ https://persephone.ai/ Key Takeaways Discreet Safety Technology: Persephone AI operates as a hidden digital vault on a user's phone, allowing survivors of abuse to securely document near real-time notes, photos, bank records, and audio/video recordings without leaving a visible trace . Creating Court-Ready Evidence: The app generates time-and-date-stamped records that litigators and judges can use to build cases, corroborate timelines, and restore power to victims when they are ready to seek justice . Evolution to B2B Partnerships (Persephone 2.0): Version 2.0 expands from direct-to-consumer access to sponsored B2B partnerships, placing the tool directly into the hands of family law attorneys, therapists, hospital networks, and shelters . Born at Harvard Business School: Originally conceptualized during a Harvard Business School class, Ashley worked through operational challenges to build a safe, sustainable platform for individuals who cannot risk paper trails or direct purchases . Reclaiming Power Through Documentation: Making that very first entry in a secure vault allows victims to break the silence, validate their experiences against manipulation, and take back control of their lives . Contact: https://www.itarchiteks.com/ LinkedIn: https://www.linkedin.com/in/melanie-padron https://www.linkedin.com/company/itarchiteks What Makes Us Unique: For over 20 years, our team has delivered enterprise-grade IT and cybersecurity solutions to organizations across transportation, healthcare, manufacturing, energy, and government sectors. We operate as trusted advisors — not just technicians — offering a concierge approach that combines proactive risk management, infrastructure expertise, and responsive service. As a Veteran-owned and operated company, we lead with accountability, discipline, and a mission-driven mindset. Podcast Production provided by Blue Mic Studios, the podcast production arm of Visual Learning Solutions, LLC Recorded at the Blue Mic Studios: https://www.bluemicstudios.com/ #MissionSecurePodcast #SheLeadsSecurely #PersephoneAI #TechForGood #WomenInTech #DomesticAbusePrevention #SurvivorSupport #LegalTech #FemaleFounders #EmpowerSurvivors #SafetyFirst Women in Tech, Domestic Violence Prevention, Persephone AI, Tech for Good, Legal Tech, Digital Vault, Safety Planning, Female Founders, Secure Evidence, Survivor Support