280 episodes
It's Always Day One It's Always Day One
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- Business
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5.0 • 22 Ratings
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My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.
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Seller Fulfilled Prime will reopen new enrollment in 2023 (Week 25, Lesson 4)
Amazon officially announced that the Seller Fulfilled Prime (SFP) program will once again accept new seller applications later this year.
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit -
New Metrics for SP Campaign reports (Week 25, Lesson 3)
The campaign report now includes four new metrics: last year's impression, clicks, spend, and CPC.
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit -
Careful with the default "Similar to Advertised Products" targeting (Week 25, lesson 2)
Amazon adds it automatically on SD campaigns, and can often go unnoticed.
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit -
Our strategies behind a constant PPC growth month-over-month (Week 25, Lesson 1)
This week we are excited to share another case study and the strategies that led to growth. This time it’s a relatively larger account, selling in the Sports & Outdoor category, with a yearly revenue of over $4M.
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit -
New Campaign-level Brand referral bonus metrics (Week 24, Lesson 4)
This new metrics will enable sellers to measure the amount of brand referral bonus they receive from each individual campaign
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit -
The new INFORM compliance on Amazon US (Week 24, Lesson 3)
This new compliance is now mandatory, with effect from Jun 27, 2023. It intends to protect online shoppers from unknowingly purchasing counterfeit or stolen goods.
5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe
Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit
Customer Reviews
Such useful tips in each episode
I look forward to new episodes of ‘It’s always day one’, the nature of selling on Amazon means there are always new things to try and tips to test out. Love hearing from people who do this all day everyday. Thanks George
Style, substance and speed
Enjoyable podcast, always to the point and continually delivers a great couple of bits of info to take away, which is perfect. Well done George 👍👍
Great
So many helpful, insightful episodes on here. It’d be great to get someone on to talk about reviews too (that’s an area I could do with finding out more about).