30 episodes

Sharon & Declan are a mum & son team that run a digital agency together called The Digital Gene. In this podcast, they chat with other partnerships that run a business or work together, be it mum & son, husband & wife, best friends, or whatever other combination springs to mind. They ask guests what it's like working together, how they navigate the digital world & more!
Hosted on Acast. See acast.com/privacy for more information.

It's In The Genes The Digital Gene

    • Business
    • 4.6 • 21 Ratings

Sharon & Declan are a mum & son team that run a digital agency together called The Digital Gene. In this podcast, they chat with other partnerships that run a business or work together, be it mum & son, husband & wife, best friends, or whatever other combination springs to mind. They ask guests what it's like working together, how they navigate the digital world & more!
Hosted on Acast. See acast.com/privacy for more information.

    #30 - Facebook's Bad Week, Billionaire Bailers & E-Commerce Tips

    #30 - Facebook's Bad Week, Billionaire Bailers & E-Commerce Tips

    It's the best time of the year. Succession season 3 is back.  Once the chat about the best TV show ever is over Sharon & Declan go on to chat about Facebook's bad week, what they think of tech billionaires flying off to space, virtual GP visits & Sharon shares some e-commerce tips. There are also some more menopause chats as Sharon launches a new hashtag; #notpastmyexpirydate. 

    Links that inspired our discussion...


    Facebook's bad week Tech billionaires leaving humanity behind Face-to-face GP visits down E-commerce tipsIt's Declan's turn for the business highlight section which features Mastadon. They're challenging the traditional social media platforms by giving 'social networking back to you'.

    Belly laugh quota: A few! Excitement about the return of Succession helped.

    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 59 min
    #29 - Mr Bond, Fabulous Strictly & Sir Clive

    #29 - Mr Bond, Fabulous Strictly & Sir Clive

    Another podcast, another crisis. There's fuel shortages everywhere! Sharon & Declan discuss how they're coping before chatting about who should be the new James Bond, Lord of the Rings marathons, the Netflix algorithm,  the EU vs phone chargers, 100-year-olds collaborating with H&M, Sir Clive Sinclair and more.

    In the business spotlight segment Sharon highlights snagtights.com who are an inclusive & sustainable clothing brand who believe everyone should be able to have clothes that fit. 

    Links that inspired our discussion...


    EU wants all phone chargers to have the same 100 year old fashion icon's collaboration with H&MA homage to Sir Clive Sinclair Belly laugh quota: Not high. Not low. Somewhere in the middle. 

    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 1 hr 1 min
    #28 - A New Season, Abba's Return & Shortages Everywhere

    #28 - A New Season, Abba's Return & Shortages Everywhere

    New season! After a summer break, Sharon & Declan are back to tell everyone what they've been up to. They then go on to discuss Abba's return, Leeds Digital Festival, why companies house refuse 100's of names, Scotland's trial of the 4-day week & supply chain issues leading to shortages everywhere! 

    In a new business highlight section, Declan talks about how Airbnb are helping to house up to 20,000 Afghan refugees. 

    Links that inspired our discussion...


    Abba reunion Scotland to trial 4-day week Companies house name rejections Leeds Digital Festival 
    Belly laugh quota: Not that high. They're all in the bloopers for this episode that might get released...eventually. 



    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 59 min
    #27 - Space Race, Beach Bods & Chip Shortages

    #27 - Space Race, Beach Bods & Chip Shortages

    In this episode, Sharon & Declan continue to apprehensively celebrate the lifting of restrictions. They also chat about how Twitter are saying goodbye to fleets, the billionaire space race, the global chip shortage, middle aged business owners, how Gen Z feel pressure for the perfect 'beach bod' and much more. This is the last episode before a bit of a summer break and it's a goodie! The podcast will be back in September. 

    Links that inspired our discussion...
    Twitter fleets Billionaire space raceRemote rolls on the rise in the UKGlobal chip shortage Middle aged business owners Gen Z 'beach bod' pressureNorwegian women's handball teamBelly laugh quota: Very high! We finish the season with LOADS of laughs.

    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 1 hr 9 min
    #26 - Freedom Day, Sugar Babies & Football Frenzy

    #26 - Freedom Day, Sugar Babies & Football Frenzy

    In this episode, Sharon & Declan both have strong feelings towards 'Freedom Day' and the football although it's hard to hear their pre-final excitement about Euro 2020 now :( They then both go on to chat about the Succession season 3 trailer, Sharon's fall out with Instagram, the challenges of running an e-commerce business, older workers and how customers are fed up with the Covid excuse for bad service. 

    Links that inspired our discussion...


    Running an e-commerce business isn't easy Challenging the perception of older workers Customers fed up with Covid excuse for bad service 
    Belly laugh quota: Fairly high!

    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 1 hr 2 min
    #25 - LinkedIn Lurkers, Obese Kids & #FreeBritney

    #25 - LinkedIn Lurkers, Obese Kids & #FreeBritney

    In this episode, Sharon & Declan get candid about self doubt & body image. Sharon also, once again, devotes 5 minutes to a monologue about zombies. They then both go on to chat about how only 1% of LinkedIn users actually post, how the government plan on weighing primary school children and whether tech can help, the #FreeBritney movement & Dutch tulip farmers vs influencers. 

    In the business bits section they talk about ethics in business and how you retain your values as your business grows. Is there businesses you'd refuse to work with? Do you look at sustainability? Listen for Sharon & Declan's answers. 


    Links that inspired our discussion...


    Only 1% of LinkedIn users postWeighing primary school children #FreeBritney MovementDutch Farmers Vs Influencers

    Belly laugh quota: The talk of 'bits' makes this episode quite high

    Follow Declan & Sharon on Twitter @declanwilliams_ & @BeforeEndDate. You can also follow their business @thedigitalgene.  The podcast now has it own socials, too! Follow @inthegenespod on Twitter and @itsinthegenespod on Instagram. Please like, share and write review for this podcast. Use the hashtag #ItsInTheGenesPod out on socials! 

    Hosted on Acast. See acast.com/privacy for more information.

    • 1 hr 8 min

Customer Reviews

4.6 out of 5
21 Ratings

21 Ratings

senorhoddelo ,

Funny Duo

One of my favourite podcasts to listen to, always a good laugh between these two. Love to wap this out when commuting, well worth a listen.

giannicasagrande ,

Such a great podcast!

Highly recommend listening if you’re in the digital marketing space :)

pwic27 ,

Perfect balance of humour and interesting content!

A great duo that make you feel like you’re sitting in their front room with them over a cuppa! Not only was the content personable and fun, it was also really interesting and thought provoking. Will definitely be tuning in for ep 2!

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