LinkedIn Ads & InMail are known for targeting a specific audience. Although, the LinkedIn Ads CPC is higher than other social media.
In this episode, we’ll learn from Aleksandra’s story about how & why she failed running a virtual summit paid campaign on LinkedIn. And, how she quickly adapted to drive growth.
Show Notes:
- 0:53 - Aleksandra Panyukhina background in event marketing
- 1:54 - The story about how she failed at LinkedIn Ads & Inmail
- 5:23 - Lessons from the campaign failure
- 12:31 - What works on LinkedIn right now?
- 14:59 - When should you start thinking about Event Marketing?
- 19:33 - Why Event Marketing works for SEMrush?
- 21:43 - What works with Event Marketing?
Connect with My Guest
- Reach out to Aleksandra on event marketing questions
Check full post here: https://aazarshad.com/podcasts/linkedin-ads-and-inmails-event-marketing-lessons/
Information
- Show
- FrequencyUpdated weekly
- Published31 January 2021 at 14:57 UTC
- Length25 min
- Episode25
- RatingClean