Moon Snacks

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Moon Snacks is the podcast where extraordinary leaders pack their bags for an extraordinary journey. Each week, Dr. Ed Hoffman—former NASA Chief Knowledge Officer—and author Jessica Fox sit down with a visionary from the worlds of management, technology, and the arts who's about to embark on the ultimate business trip: a one-way ticket to the moon. With strict weight restrictions (and the need for radiation-proof DVDs), our guests can only take three films for the journey. Through these carefully chosen movies, we discover what drives the most innovative minds in their fields—uncovering the stories, lessons, and leadership insights that have shaped their remarkable careers. Plus, they get to choose one movie snack for the endless supply and one book to keep them company among the stars. It's part career masterclass, part film club, part space odyssey. Welcome aboard. New episodes every Moonsnacks Monday starting July 2025 - your weekly dose of leadership lessons, served with popcorn. ================================ HOSTS Dr. Ed Hoffman spent 33 years at NASA, including serving as the agency's first Chief Knowledge Officer. He founded NASA's Academy of Program/Project and Engineering Leadership—the world's top-rated Project Management Academy—and helped establish new governance systems after the Columbia Shuttle accident. Now a lecturer at Columbia University and CEO of Knowledge Strategies LLC, Ed knows what it takes to lead teams through the impossible. He also knows that the best leaders never stop learning—whether they're launching rockets or just trying to get to Moonsnacks Monday. Jessica Fox is an author, screenwriter, and co-creator of The Open Book—the world's first bookshop holiday Airbnb. Her memoir "Three Things You Need to Know About Rockets" was Waterstones book of the month, and as a former NASA storyteller, she's spent her career proving that the best science happens when you can tell its story. She currently writes for film and TV, and believes that whether you're writing a screenplay or running a company, it all comes down to character development. ================================ Produced by Light Dark Light Edited, produced and original sound design by Ben Please In Partnership with Highlands and Islands Enterprise LinkedIn Instagram Linktree YouTube

  1. Larry Prusak // From Brooklyn Stories to Lunar Leadership

    03/11/2025

    Larry Prusak // From Brooklyn Stories to Lunar Leadership

    What does it take to lead people through impossible circumstances? Dr. Larry Prusak, the legendary knowledge management pioneer from Brooklyn, brings decades of wisdom about leadership, learning, and the power of story to his lunar mission. As we send this "expert's expert" to establish the moon's first knowledge center, his film choices reveal profound truths about practical wisdom in action. Prusak's carefully curated cinema collection showcases leadership at its finest: the stirring survival epic "Shackleton," where a captain's selfless devotion saves his entire crew from Antarctic disaster; "Invictus," Nelson Mandela's masterful use of rugby to heal a divided nation; and Spielberg's "Lincoln," a portrait of epistemic humility and the art of listening to rivals. Through these films, Ed and Jessica explore how great leaders eat last, forgive first, and understand that knowledge is profoundly social. From Brooklyn street corners where storytelling meant survival, to boardrooms at IBM and McKinsey where he revolutionized how organizations think about knowledge, Prusak demonstrates why narrative trumps PowerPoint every time. With potato knishes as his comfort food and Shakespeare's complete works as his reading companion, this is a conversation about wisdom, practical leadership, and why the best leaders are often the best storytellers. A Note from Ed Hoffman and Jessica Fox to Introduce This Week’s Episode In today’s episode, we’re sharing a replay of an earlier conversation with Larry Prusak — a pioneer in the field of knowledge management and a dear friend to so many in our community. Larry’s ideas helped define how organisations understand and value knowledge — not as static information, but as lived experience, shared meaning, and collective wisdom. Originally recorded in August 2023, a short time after this conversation, Larry sadly passed away. This episode is therefore both a revisit of his insights and a tribute to a remarkable man — someone who brought warmth, wit, and deep humanity to every conversation. As you listen, you’ll hear Larry in his element: reflecting on the nature of knowledge, storytelling, and the ties that bind people together in their work and lives. We hope you enjoy this conversation as much as we treasured having it.

    35 min
  2. Maria Tatar // From Folklore to the Moon: A Scholar's Guide to Story Survival

    27/10/2025

    Maria Tatar // From Folklore to the Moon: A Scholar's Guide to Story Survival

    What happens when Harvard's leading fairy tale scholar becomes the alien? Professor Maria Tatar, the renowned expert on folklore and children's literature, embarks on her lunar mission with three transformative films that explore connection, hope, and liberation. As we send this master storyteller to help establish the moon's cultural foundation, her cinematic choices reveal profound truths about finding home in strange worlds. Tatar's selection spans from heartwarming wonder to psychological thriller: Spielberg's "E.T." - a story she deeply connects with as someone who once felt like an alien navigating kindergarten; "The Shawshank Redemption," where she finds powerful subtexts about freedom and the transcendent moment when opera briefly liberates every prisoner; and Jordan Peele's "Get Out," a brilliant reimagining of the Bluebeard fairy tale that exposes contemporary horrors while celebrating friendship's protective power. Through intimate conversation, Ed and Jessica discover how this former immigrant child found refuge in libraries and stories, eventually revolutionizing how fairy tales are understood in academic and popular culture. From her groundbreaking work on the Brothers Grimm to her recent exploration of heroines' voices, Tatar demonstrates why stories aren't escapism - they're survival tools. With Emack & Bolio's Oreo ice cream, warm croissants, and George Eliot's "Middlemarch" as companions, she's perfectly equipped to nurture the moon's storytelling tradition.

    42 min
  3. Al Zeitoun // Global Thought Leader Shares Big Lessons in Unlikely Films

    22/09/2025

    Al Zeitoun // Global Thought Leader Shares Big Lessons in Unlikely Films

    Dr. Al Zeitoun is packed for departure, but first he's sharing the three films that shaped his 26-year journey as a global thought leader in project management and leadership development. His surprising first choice? Tommy Boy—the Chris Farley comedy that Al sees as the ultimate masterclass in stakeholder engagement and unlikely leadership. "It's a story of an opportunistic mindset shift," he explains, finding profound lessons about resilience and team building in David Spade's mentorship of an underdog heir. Next comes Remember the Titans, Denzel Washington's football epic that speaks to Al's passion for integration and creating success from unlikely places. Growing up in Cairo as the son of lifelong learners, Al connects deeply with stories of teams overcoming division through shared purpose and mutual respect. His final selection, A Few Good Men, tackles the dark side of command-and-control culture. Al uses Jack Nicholson's explosive courtroom breakdown to explore why psychological safety matters more than ever in complex organisations—even when lives are on the line. Between discussions of "getting onto the balcony rather than the dance floor" and his philosophy that "success is our worst enemy," Al reveals why curiosity and experimentation drive real leadership. Plus: his choice of lightly salted pistachios for the journey and why Pat Lencioni's team dynamics classic is his essential moon reading. Mission duration: 45 minutes of pure leadership gold.

    45 min
  4. Nelly Wilson // Google's Youngest AI Head Launches with Hollywood Leadership Lessons

    15/09/2025

    Nelly Wilson // Google's Youngest AI Head Launches with Hollywood Leadership Lessons

    Nelly Wilson is ready for lunar departure, but first she's revealing the three films that shaped her journey from finance major to Google Cloud's youngest-ever Global Head of AI Services for Weather and Climate. Her opening choice? Singing in the Rain—Gene Kelly's technicolor masterpiece that captures Hollywood's transition from silent films to talkies. "It really showcases how you're able to adapt to the change that is coming," Nelly explains, finding parallels between 1950s cinema innovation and today's AI revolution. She champions excellence over perfection, learned from watching Kelly's demanding choreography standards. Next comes Patton, George C. Scott's powerhouse performance as the controversial WWII general. Growing up watching military films with history-loving grandparents, Nelly connects with Patton's authenticity and resilience. "Whether it's right or wrong, he really believed what he was fighting for," she notes, exploring the delicate balance between strong leadership and political awareness. Her final selection surprises: The Hangover, the Bradley Cooper comedy about friendship through chaos. "You can't take life too seriously," Nelly laughs, appreciating how disasters become learning experiences and strengthen relationships. She quotes Steve Jobs: "You can only connect the dots looking backwards." Between discussions of optimism, postmortems at Google, and why "success isn't always being well-liked," Nelly shows why AI's future is in thoughtful hands. Plus: endless orange gummy slices and Arthur Brooks' wisdom on career transitions. Mission duration: 45 minutes of next-generation leadership insights.

    46 min
  5. John Khoury // Planting Powerful Ideas

    08/09/2025

    John Khoury // Planting Powerful Ideas

    From high school dropout to VP of Operations at MiTek, John Khoury's journey proves that authentic leadership can emerge from the most unexpected places. This self-made leader discovered his superpower isn't traditional storytelling—it's planting powerful ideas that stick, whether he's renaming a "Delivery Control Centre" to the more inspiring "Solution Hub" or assembling his "deadly viper squad" of analytics experts. His lunar film selection reflects the emotional range he seeks as a leader: Reservoir Dogs for its raw authenticity and edge that centred him as a young adult learning to navigate the world; The Intouchables for its celebration of genuine connection across differences and the profound joy of mentoring others to fly; and Inception for Christopher Nolan's masterful exploration of how the right idea, planted at the right moment, can transform everything. John's insights on leading at scale—from connecting with difficult clients that stumped IBM to learning that not every relationship has to work—reveal a leader who's mastered the delicate balance between authenticity and effectiveness. His vision of building a drive-in cinema on the moon, complete with lunar landers as cars, perfectly captures his ability to blend the practical with the inspirational. Armed with endless Twisties and the controversial masterpiece Shantaram, he's ready for his cosmic adventure. Since recording this episode, John has become the Vice President of Operations at MiTek.

    42 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Moon Snacks is the podcast where extraordinary leaders pack their bags for an extraordinary journey. Each week, Dr. Ed Hoffman—former NASA Chief Knowledge Officer—and author Jessica Fox sit down with a visionary from the worlds of management, technology, and the arts who's about to embark on the ultimate business trip: a one-way ticket to the moon. With strict weight restrictions (and the need for radiation-proof DVDs), our guests can only take three films for the journey. Through these carefully chosen movies, we discover what drives the most innovative minds in their fields—uncovering the stories, lessons, and leadership insights that have shaped their remarkable careers. Plus, they get to choose one movie snack for the endless supply and one book to keep them company among the stars. It's part career masterclass, part film club, part space odyssey. Welcome aboard. New episodes every Moonsnacks Monday starting July 2025 - your weekly dose of leadership lessons, served with popcorn. ================================ HOSTS Dr. Ed Hoffman spent 33 years at NASA, including serving as the agency's first Chief Knowledge Officer. He founded NASA's Academy of Program/Project and Engineering Leadership—the world's top-rated Project Management Academy—and helped establish new governance systems after the Columbia Shuttle accident. Now a lecturer at Columbia University and CEO of Knowledge Strategies LLC, Ed knows what it takes to lead teams through the impossible. He also knows that the best leaders never stop learning—whether they're launching rockets or just trying to get to Moonsnacks Monday. Jessica Fox is an author, screenwriter, and co-creator of The Open Book—the world's first bookshop holiday Airbnb. Her memoir "Three Things You Need to Know About Rockets" was Waterstones book of the month, and as a former NASA storyteller, she's spent her career proving that the best science happens when you can tell its story. She currently writes for film and TV, and believes that whether you're writing a screenplay or running a company, it all comes down to character development. ================================ Produced by Light Dark Light Edited, produced and original sound design by Ben Please In Partnership with Highlands and Islands Enterprise LinkedIn Instagram Linktree YouTube