Paul Green's MSP Marketing Podcast Paul Green's MSP Marketing

Episode 202
Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:


00:00 How to encourage 'ghost' prospects to re-engage


07:45 Grow your LinkedIn connections and email database at the same time


20:36 Leadership, true client partnerships and the voice of the CIO


Featured guest:


Thank you to professional speaker and author Jeff Ton, for joining me to talk about the value of true MSP/client partnerships, and the importance of establishing a relationship of trust, transparency and respect with CIO clients and prospects.
 Keynote speaker, frequent podcast guest and best-selling author, Jeff Ton has been amplifying audiences around the world for two decades. With deep experience as a technology and business executive, he draws on his background to educate, inspire, and entertain audiences large and small. Jeff authored Amplify Your Job Search - Strategies for Finding Your Dream Job (2020) and Amplify Your Value - Leading IT with Strategic Vision (2018). His insights have been featured in Forbes, Huffington Post, Information Week, among others. 
When his teenage dreams of becoming a rockstar collided with reality, he traded his guitar for a computer keyboard and became a rockstar of a different kind. After launching his career as a software developer, Jeff became an industry-recognized leader and business executive, building teams and leading organizations in the banking, consumer electronics, real estate development, non-profit, and technology sectors. 
Connect with Jeff on LinkedIn:
https://www.linkedin.com/in/jtonindy/


 


Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to the MSP Marketing Action Monthly magazine:

https://www.paulgreensmspmarketing.com/action/


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

Episode 201
Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:


00:00 How do you balance users with tech recruitment?


06:12 Save time and improve consistency with shortcut apps


13:00 Help your clients get ahead by taking advantage of AI


Featured guest:


Thank you to Manuj Aggarwal, Founder and Chief Innovation Officer of TetraNoodle Technologies, for joining me to talk about the future of AI, and how MSPs can help their clients understand and utilise AI in their own businesses.
Manuj Aggarwal is the founder and Chief Innovation Officer of TetraNoodle Technologies, an elite AI consulting company. With a remarkable track record of driving transformative change, Manuj, through TetraNoodle, has touched at least 10 million lives and generated over $500M in value through his expertise in technology and AI.  He has shared his insights at the United Nations alongside distinguished figures like the Secretary-General and Nobel Peace Prize winners, while President Obama and Bill Gates have recognized his work. With four AI patents to his name, Manuj is the perfect mentor to guide you through the transformative potential of AI and its benefits for businesses. Join us and discover the limitless possibilities of AI under the guidance of this visionary industry influencer.
Connect with Manuj on LinkedIn:
https://www.linkedin.com/in/manujaggarwal


 


Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


Subscribe to the MSP Marketing Action Monthly magazine:

https://www.paulgreensmspmarketing.com/action/


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast

Episode 200
Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP.
One of the things I get asked most often is what other successful MSPs are doing, so in this episode I'll be sharing the stories of some of the MSPs I've worked with over the years, and I've raided the vaults for the guests that truly inspired them or helped them think about things in a new way, and finding out what a difference it's made to their businesses, and to their lives.
This week's show includes:


00:00 The MSP who grew revenue with stories 


07:21 The MSP who won a client from cold calling 


12:08 The MSP who quit a habit and never looked back 


17:28 The MSP who makes money by sending emails 


25:41 The MSP who created the best website 


Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast

https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa

https://music.amazon.co.uk/podcasts/b03a9638-adf4-4491-93f1-569183e079d7/Paul-Greens-MSP-Marketing-Podcast

https://open.spotify.com/show/1Hw52ScOg5WvGaBUkaOrI7

https://tunein.com/radio/Paul-Greens-MSP-Marketing-Podcast-p1264893/

https://blubrry.com/paulgreenmspmarketing/

Episode 199
Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:


00:00 Improve your productivity by eliminating 'noise'


07:00 Sell more by uncovering prospects' pain points


13:40 Communicate effectively with your non-technical prospects


Featured guest:


Thank you to professional speaker and communications expert Don Colliver, for joining me to talk about how MSPs can sell more by communicating their knowledge and expertise more effectively with non-technical people.
Don Colliver writes and delivers technical presentations at technology conferences including CES, RSA, Black Hat, and Dreamforce for companies including Adobe, Cisco, DisplayLink, and Varonis. He teaches technical public speaking internally at Google and around the world. He will be speaking at the 2023 Toastmasters International Convention in the Bahamas.
Don toured internationally as a theatrical Clown for contemporary circus company Spiegelworld (producer of Absinthe) and performed with the Blue Man Group. Don won the 2017 Toastmasters International District One Tall Tales Speech Championship and he recently released the #1 bestselling book Wink: Transforming Public Speaking with Clown Presence.
Don graduated from Boston University and holds certificates in Cybersecurity, Design Thinking, and Instructional Design.
Connect with Don on LinkedIn:

https://www.linkedin.com/in/doncolliver/
Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to the MSP Marketing Action Monthly magazine:

https://www.paulgreensmspmarketing.com/action/


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast

Episode 198
Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:


00:00 Keep your foot on the marketing gas pedal


07:19 The huge impact of using personalised video in your prospect and client communications


15:35 Protect your clients from their staff and themselves


Featured guest:


Thank you to Jacob Prime, CEO & Co-founder of Ploy, for joining me to talk about how his new business is already helping MSPs and other businesses protect themselves and save money by enabling them to better understand the apps they are using and the licenses they're paying for.
Jacob Prime is the CEO & Co-founder of Ploy, a brand new and exciting SaaS security startup that is helping MSPs generate a new revenue stream through SaaS security.

Jacob has worked in the security world for over 5 years, spanning hardware, email and data security. In 2021 he built the commercial function over two and a half years at a London based security startup taking the business from $0 in revenue to their Series A investment round.
Connect with Jacob on LinkedIn:

https://www.linkedin.com/in/jacob-prime/
Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Subscribe to the MSP Marketing Action Monthly magazine:

https://www.paulgreensmspmarketing.com/action/


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast

https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa

https://music.

Episode 197
Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:


00:00 Protect yourself from LinkedIn prospect poachers


05:42 Help techs triage tickets properly


13:00 How consultative selling can improve your MSP income


Featured guest:


Thank you to Merit Kahn, CEO of SELLect Sales Development, for joining me to talk about how MSPs can improve sales without using pushy sales tactics, by changing approach from selling TO a prospect to being selected BY a prospect because of your expert knowledge, experience and expertise.
Merit Kahn is a professional keynote speaker, CEO of SELLect Sales Development, author of Myth Shift: Challenging The Truths That Sabotage Success, co-host of The Smarter Sales Show podcast, a Certified Emotional Intelligence Coach, a Certified Speaking Professional, a mom and she wrote, produced and performs a one woman comedy show in the comedy club she built in her basement.
Connect with Merit on LinkedIn:
https://www.linkedin.com/in/meritkahn/


 


Extra show notes:

Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:

https://www.linkedin.com/in/paul-green-msp-marketing/
https://www.paulgreensmspmarketing.com/about/


Subscribe to my YouTube channel:

https://www.youtube.com/mspmarketing


Subscribe to the MSP Marketing Action Monthly magazine:

https://www.paulgreensmspmarketing.com/action/


You can join me in the MSP Marketing group on Facebook:

https://www.facebook.com/groups/mspmarketing/


Find out about my MSP Marketing Edge service:

https://www.mspmarketingedge.com


Subscribe to this podcast using your favourite podcast provider:


https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V

https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351

https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast

https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa

https://music.amazon.co.uk/podcasts/b03a9638-adf4-4491