Say Hola Wealth

Say Hola Wealth

Welcome to the Say Hola Wealth Podcast, the ultimate personal finance podcast for Latinas ready to achieve financial freedom and become #CashLibre! Each week, hosted by Luzy King, an award-winning, certified trauma-informed Financial & Business Coach (MBA, CPFI), brings empowering conversations on money mindset, investing, entrepreneurship, and practical systems. Designed for busy professionals, this podcast helps you reclaim your time, purpose, and financial power. Hosted on Acast. See acast.com/privacy for more information.

  1. 4 days ago

    EP. 231: Why I Wrote Cash Libre A Perfonal Finance Book for Latina | Part 2

    What really happens behind the scenes when you write a book about money, family, culture, and your own lived experiences? In this episode, I’m answering questions from Cash Libre advanced readers about writing my first book, navigating family expectations, overcoming writer’s block, asking for help, and deciding which personal stories were mine to tell. We also talk about why Cash Libre goes beyond traditional personal finance advice to explore how culture, identity, family, and financial trauma can shape our relationship with money. What You’ll LearnHow to overcome writer’s block when writing a bookHow to ask for help during the book writing processHow to navigate family expectations when sharing personal storiesHow to write about family while honoring different perspectives and experiences Why therapy and trusted relationships became part of my writing process How I decided which personal stories belonged in Cash Libre Why traditional personal finance advice doesn’t always address culture, identity, family dynamics, and financial trauma What inspired me to write a personal finance book for Latinas How I incorporated cultura, illustrations, and childhood memories into a book about moneyJoin the Cash Libre Waitlist 📖 Cash Libre arrives October 6, 2026, on Latina Equal Pay Day. Join the waitlist for book updates, upcoming events, and exclusive Cash Libre bonuses available to the waitlist community. CashLibre.com Missed Part 1?This is Part 2 of our conversation. 🎙️ Listen to Part 1: EP. 229: Why I Wrote Cash Libre: A Personal Finance Book for Latinas Hosted on Acast. See acast.com/privacy for more information.

  2. 8 Sept

    EP. 230:The Rules Nobody Taught Us About Money, Startups & Venture Capital with Lolita Taub

    What if building generational wealth also means understanding venture capital, angel investing, and who gets access to startup funding? In this episode of the Say Hola Wealth Podcast, I sit down with Lolita Taub, founder of Ganas Ventures and author of What Actually Matters: Startups, Capital, and the Rules Nobody Taught Us. We break down the investing ecosystem, the hidden “access tax,” and why more Latinas and first-gen wealth builders belong in the rooms where capital is being invested. What You’ll Learn✨ How venture capital and angel investing work ✨ Why Latina founders face barriers to accessing capital ✨ What the “access tax” means for first-gen entrepreneurs and investors ✨ How founders can navigate rejection and find the right investors ✨ Why proximity and relationships matter when building wealth ✨ How angel investing can become part of generational wealth building ✨ Why Latinas belong on both sides of the table—as founders and investors Get Lolita Taub’s Book 📚Want to better understand startups, investing, venture capital, and the rules that can be difficult to learn when you weren’t born into these networks? Pre-order Lolita Taub’s: What Actually Matters: Startups, Capital, and the Rules Nobody Taught Us Lolita created the book as a navigation guide to help readers understand the different roles within the startup and venture capital ecosystem—and the lessons she wishes she had when she was getting started. PRE-ORDER LOLITA’S BOOK. Grab Your Copy of Cash Libre 💸Building wealth as a first-gen Latina is about more than numbers. It also means understanding the money stories, cultural expectations, and systemic barriers that have shaped how we think about wealth. In Cash Libre: 10 Pillars to Help You Reclaim Your Purpose and Financial Freedom, I share my framework for healing your relationship with money, building wealth, and reclaiming more choices over your financial future. GRAB YOUR COPY OF CASH LIBRE. We belong in the rooms where capital is being raised, invested, and multiplied. We can be the founders. We can be the investors. And we can build wealth juntas. 🎧 Listen to the full episode and share it with a mujer who needs to hear this conversation. Hosted on Acast. See acast.com/privacy for more information.

  3. 1 Sept

    EP. 229: Why I Wrote Cash Libre: A Personal Finance Book for Latinas | Part 1

    What does it really take to write a personal finance book for Latinas—and invest in the dream of becoming an author? In Part 1 of this 3-part Cash Libre series, Luzy King shares the story behind Cash Libre, the financial decisions she made to bring the book to life, and why she wanted to create a different kind of money book for Latinas. From financial trauma and money mindset to investing, wealth building, and financial freedom, this conversation explores why becoming libre is about more than simply having more money. What You’ll Learn: How the idea for Cash Libre began with Luzy’s daughters Why traditional personal finance advice often misses the experiences of Latinas The financial sacrifices behind becoming a published author Why financial healing is an important part of building wealth How investing helped Luzy prepare financially to write the book Why Cash Libre uses cultura, storytelling, and illustrations to teach money What financial freedom and becoming “libre” really mean 📚 Get your copy of Cash Libre: https://www.cashlibre.com 🎉 Join us for the live Cash Libre book launch in Seattle, WA! Visit https://www.cashlibre.com for details. Stay tuned for Part 2 of this special Cash Libre podcast series. #CashLibre #PersonalFinanceForLatinas #LatinaWealth #FinancialFreedom #WealthBuilding #MoneyMindset #FinancialHealing #LatinasAndMoney #SayHolaWealth Hosted on Acast. See acast.com/privacy for more information.

  4. 11 Aug

    EP. 228: Why Working Hard Isn't Enough for Women | Stefanie O'Connell on The Ambition Penalty

    What if working harder isn't the answer? In this episode of the Say Hola Wealth Podcast, Luzy King sits down with award-winning journalist and author Stefanie O'Connell to unpack the hidden systems that shape women's careers, earning potential, and long-term wealth. From workplace bias and the gender pay gap to unpaid labor and motherhood, this conversation will challenge everything you've been told about ambition and success. Episode Highlights01:36 Why Stefanie wrote The Ambition Penalty 04:18 The hidden financial cost of unpaid labor 06:24 How small workplace biases become lifetime wealth gaps 09:13 Ageism, motherhood, and career advancement 14:02 Identity, belonging, and navigating corporate America as a Latina 17:53 Do women really need another degree to get ahead? 20:34 Dealing with online criticism and speaking truth to power 28:46 Raising daughters to understand money, equality, and leadership 35:27 Stefanie's definition of wealth Featured Book: The Ambition Penalty by Stefanie O'Connell 📚 Preorder my upcoming book, Cash Libre, and learn how to make work optional, build generational wealth, and redefine financial freedom on your own terms: If you enjoyed this episode, please follow the podcast and leave a review on Apple Podcasts. Your support helps more ambitious Latinas discover the conversations that are changing how we think about money, work, and wealth. Hosted on Acast. See acast.com/privacy for more information.

  5. 28 Jul

    EP. 227: Why Your Budget Isn't Working (And How to Stop Running Out of Money Before Payday) | Lumi Founder Ricardo Kendrick II,

    Why Your Budget Isn't Working (And How to Stop Running Out of Money Before Payday) Are you tired of checking your bank account only to wonder where your money went? In this episode, Luzy sits down with Ricardo Kendrick II, co-founder of Lumi Money, to explore why traditional budgeting often falls short and how understanding your cash flow can help you make more confident spending decisions. You'll learn why your bank balance doesn't tell the whole story, how to stop living paycheck to paycheck, and why knowing your "Safe-to-Spend" number can reduce financial stress and help you stay in control of your money. Episode Highlights00:00 – Welcome and today's topic 02:05 – Ricardo's money story and the lessons he learned growing up 06:30 – Why traditional budgeting wasn't working 10:20 – The idea behind Lumi Money and the journey from spreadsheet to app 16:15 – Why your bank balance isn't the same as what you can safely spend 21:30 – How Lumi Money calculates your Safe-to-Spend number 27:10 – Building trust when connecting your bank account 31:45 – Cash flow vs. budgeting: A new way to think about managing money 36:20 – The importance of building a strong financial foundation before investing 41:00 – Ricardo's definition of wealth Resources Mentioned Check out Lumi Money and start your 14-day free trial to discover your personalized Safe-to-Spend number and make confident spending decisions. Ready to build a stronger financial foundation? Get your copy of Cash Libre and learn the mindset and money strategies to help you stop surviving and start building lasting wealth. Hosted on Acast. See acast.com/privacy for more information.

  6. 21 Jul

    EP. 226: The Myth of Ethical Investing (And Why It Keeps So Many Latinas From Building Wealth)

    Can you build wealth without compromising your values? In this episode, Luzy King challenges one of the biggest myths keeping many first-generation Latinas from investing: the belief that ethical investing requires finding the "perfect" company. You'll learn the basics of ethical investing, ESG investing, index funds, ETFs, expense ratios, and why becoming an owner—not just a consumer—can help you align your money with your values while building long-term wealth. Whether you're just getting started or looking to become a more conscious investor, this episode will help you rethink what it truly means to invest with intention. Episode Timestamps01:18 – Why ethical investing feels overwhelming for many Latinas 06:10 – Conscious investing vs. the pursuit of perfection 12:45 – Why you're already participating in the economy 17:32 – The difference between consumers and owners 22:08 – Investing 101: Ethical investing, ESG funds, ETFs, and index funds explained 28:54 – What are expense ratios and why do they matter? 34:20 – How shareholder ownership creates influence 41:18 – Practical ways to align your investments with your values 47:10 – Why waiting for the "perfect" investment delays wealth building 53:02 – Final thoughts: Ownership, legacy, and building generational wealth Resources Mentioned💜 Join the Cash Libre Collective at www.sayholawealth.com Continue your financial education alongside a community of women committed to building long-term wealth. 📖 Join the Cash Libre Waitlist for book launch bonuses 📚 Preorder the ebook Copy of Cash Libre Reserve your copy today and join thousands of women redefining their relationship with money. ⭐ Read Cash Libre Before Launch on NetGalley Create a free account on NetGalley and request a Digital Advance Reader Copy (DARC) of Cash Libre before its official release. Your early review helps more readers discover the book. Hosted on Acast. See acast.com/privacy for more information.

  7. 7 Jul

    EP. 224: How This Latina Landed Her Dream HR Career at Microsoft

    What does it really take to build a successful career at Microsoft as a Latina? In this inspiring episode, Luzy sits down with Microsoft HR Business Partner Cynthia Vargas Hernandez to discuss breaking into tech, navigating career pivots, negotiating your worth, finding mentors, and building a career with purpose. Whether you're an aspiring HR professional, a first-generation Latina, or someone dreaming of working in tech, this episode offers practical advice and inspiration for your next career move. Episode Timestamps00:00 – Meet Cynthia: From Mexico City to MicrosoftHow Cynthia immigrated to the United States and rebuilt her career from the ground up. 05:45 – Why She Left Accounting for Human ResourcesHow changing careers opened the door to new opportunities in HR and, eventually, at Microsoft. 09:15 – Salary Negotiation Lessons Every Latina Should HearCynthia shares what she learned as a recruiter and why women often underestimate their value. 13:00 – How an MBA Helped Her Get Into MicrosoftThe strategic career decisions that helped her land a competitive HR internship and a full-time role. 17:00 – Finding Mentors and Building Career ConfidenceWhy asking for mentorship changed everything—and how you can do the same. 21:30 – The Power of Having a Global MindsetHow living in Mexico, the UK, and the United States shaped her leadership style. 25:00 – Setting Healthy Boundaries While Working at MicrosoftHow Cynthia manages networking requests, LinkedIn messages, and protects her time. 29:00 – What Wealth Means Beyond MoneyCynthia shares her definitions of wealth, family, financial freedom, and the creation of opportunities for future generations. Connect with Cynthia on Instagram. Get a copy of Cash Libre. Book a 60 Minute strategy session with Luzy. Hosted on Acast. See acast.com/privacy for more information.

About

Welcome to the Say Hola Wealth Podcast, the ultimate personal finance podcast for Latinas ready to achieve financial freedom and become #CashLibre! Each week, hosted by Luzy King, an award-winning, certified trauma-informed Financial & Business Coach (MBA, CPFI), brings empowering conversations on money mindset, investing, entrepreneurship, and practical systems. Designed for busy professionals, this podcast helps you reclaim your time, purpose, and financial power. Hosted on Acast. See acast.com/privacy for more information.

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