Sparkle and Thrive Joy Foster
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- Business
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Joy Foster is an award-winning entrepreneur who helps women upskill with modern technology in order to return to work, change careers or start a business. Most recently she was recognised by Grant Thornton as one of the 100 Faces of the Vibrant Economy 2018, she was awarded Startup Director of the Year for London and the South by the Institute of Directors (May 2018). She was the only Startup female finalist in the national IoD awards (Oct 2018). Her business, TechPixies was named Women in Business Startup of the Year 2018 and Enterprise Nation Female Startup of the Year 2017. Joy and her company have recently been profiled in Forbes for raising £150,000 and Stella for breaking down barriers for women wanting to re-ignite their careers and in April 2019, TechNation has named TechPixies ‘one to watch’ in the EdTech space.
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E228|Acing the algorithm and LinkedIn’s top trends in 2024 with Marianne Avery
Crikey! 😲
With over 1 billion active users and 20 changes to the platform dropped already this year, we love that LinkedIn is making waves.
But if you’re already thinking, ‘I barely have time to wash my hair let alone keep up with LinkedIn’s tinkerings’, we’ve got you covered.
Marianne Avery, our very own LinkedIn coach, has done the hard work of deciphering what’s hot and what’s not on LinkedIn in 2024 and has zeroed in on the 5 key trends you need to know. 🔥
She’s even cast an eye over LinkedIn guru Richard van der Blom’s Algorithm Insights Report to bring you top tips for your profile and posts that are worth their weight in gold.
Here’s why you need to tune in
Hear how LinkedIn is embracing AI to make your life easier and why authenticity rules in 2024. Know once and for all whether Premium is worth investing in and discover the sweet spot when it comes to the number of characters you should use in posts and the length of your lives and audio content.
Here’s what to listen out for:
[02:10] Why LinkedIn is continuing to level up.
[04:06] AI tools to make a note of.
[08:32] Why you need to show your human side.
[12:40] Are you embracing live video and LInkedIn’s audio features?
[15:13] Check out this new security feature.
[17:17] Do you need Premium? And is it worth it?
[24:03] Tips from Richard van der Blom’s LinkedIn algorithm report.
So, hit play now and level up your LinkedIn with the only trends that matter this year. ▶️▶️▶️
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
For details of links and resources mentioned in this episode, please visit TechPixies.com
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening! -
E227|YouTube and TikTok trends you need to know in 2024 with Aby Moore
Step away from the cat videos for a minute. 🐱
Because while we all love a good chuckle at cats or kids doing something cute, this podcast episode could be just what you need to grow your YouTube or TikTok channels this year.
Yep, we’ve invited Aby Moore, our resident YouTube, TikTok and Social Media Management Certification Coach, back into the hot seat to spill the tea on the biggest YouTube and TikTok trends in 2024. 🚀
And apparently, it’s all about ‘Creative Bravery’ and ‘Unhinged Storytelling’, so strap in my friend.
Here’s why you need to tune in
Discover the fab new testing tool on YouTube that could be a game-changer for your thumbnails. Learn why authenticity and community are key this year and what this means for your vids. And come away with top YouTube and TikTok tips – such as SEO tools and ways to gain more subscribers – that’ll have you running to your channel dashboards to implement right away.
Here’s what to listen out for:
[01:45] These stats will blow your mind.
[03:47] Are you replicating and repurposing your content?
[07:14] The rise of AI on YouTube.
[11:02] The trend for authenticity on YouTube.
[19:09] Why SEO is important.
[22:02] How can you encourage subscriptions?
[27:41] What are TikTok’s macro trends in 2024?
[42:17] TikTok’s community drive.
[45:00] How do you deal with the haters?
And here’s something that’ll blow your mind. One billion hours of content is watched daily on YouTube, and of the 5.3 billion internet users worldwide, 23% are on TikTok. 🤯
With that many potential eyeballs, now’s the time to slay your social media strategy. So, hit play now. ▶️▶️▶️
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
For details of links and resources mentioned in this episode, please visit TechPixies.com
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening! -
E226|Nail your social media strategy in 2024 with tips from Joy Foster
Trying to use social media without a strategy in place is like walking up Ben Nevis in flip-flops. It’s not impossible to make progress, but why would you want to make life difficult for yourself?
And where do you start in creating a strategy that works? Especially when the pace of change in social media is quicker than a lizard on hot sand. 🦎
Fortunately, Joy Foster, our chief TechPixie, has decided to rock the mic for one of her famous fly solos this week with an episode that explores your options when it comes to nailing the social media game in 2024. 🙌🏽
So, take a listen to the golden nuggets Joy is dishing out and then decide which avenue is right for you.
Here’s why you need to tune in
Joy breaks down the various strategies you could follow for social media success in 2024 – from what an organic-only strategy looks like to creating an approach that is a mix of organic social media and paid advertising.
Joy also covers viral organic social media, offering up a few top tips if the thought of going viral on TikTok floats your boat (and why it might not be for you if the idea of having to constantly feed the content beast makes you want to run for the hills). 🏃♀️
Here’s what to listen out for:
[04:03] Joy reveals how an organic-only social media strategy works.
[07:05] What is the content infinity loop?
[12:34] Discover the power of viral organic content.
[17:47] Learn more about a hybrid organic + paid strategy.
[23:57] Questions to ask yourself if you want to use social media professionally in 2024.
This episode kicks off our favourite series of the year, where we get to ask our expert social media coaches their thoughts on the social media trends to watch in 2024.
So hit play now and keep your peepers peeled for next week’s drop. ▶️▶️▶️
For links and resources mentioned in this episode, visit TechPixies.com
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening! -
E225|Transform your life. From a devastating divorce to a dream home with Tania Ross
If there’s anything guaranteed to shake you to the core, it’s divorce. For Tania Ross, it was utterly devasting, ripping away her career as a childminder, her home, and her mental wellbeing. 💔
Not that you’d know it to look at her today.
Tania’s a purple-loving crochet queen who is smashing it out of the park as a copywriter, a peer educator supporting parents with neurodiverse kids AND a mentor for the Department of Education. Listen to Tania speak, and it feels like she could take on the world and win. 💪🏽
After sofa surfing during her divorce and the stress and worry of wondering how she would support herself and her children, Tania has found her sanctuary in her dream home and a cat called Gino.
So, how did Tania transform her life?
Here’s why you need to tune in
Transformation isn’t Amazon Prime, but Tania is proof of what’s possible when you do the work. Hear how she went from grieving for a future she’d no longer have to creating a whole new narrative for the life she wanted. Learn how she stepped into her power to rediscover her confidence and purpose and why this story might just make you cry happy tears (tissues at the ready!).
Here’s what to listen out for:
[02:18] Tania hits rock bottom.
[06:27] The 200% effort rule and what changed for Tania.
[13;00] There are happy tears as Tania chats about her incredible transformation.
[15:37] Why transformation is not Amazon Prime.
[!8:25] You can change your narrative.
[20:45] The power of pets and a shout-out to Gino, the cat.
[26:20] Feeling overwhelmed? You’ll love this advice.
[35:22] With her confidence rocketing, discover what Tania’s up to now.
Keen to turn your life around, just like Tania? Press play now. ▶️▶️▶️
For links and resources mentioned in this edition, please visit TechPixies.com
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening! -
E224|Exciting news! It's time to look good and do good with stylish swag from TechPixies x Northern Brights
If your Oodie or Hug n Snug is crawling to the washing machine because you’ve spent all winter hibernating in it, we’ve got the perfect replacement. Because, drum roll, please…
TechPixies has launched its own stylish swag!!! 🥳 🎉💃🏼
Thanks to our pals Jess Christie and Hannah Walker, founders of hand-printed organic clothing brand Northern Brights, you can now get your mitts on a range of sweaters, t-shirts and our personal faves – snuggly cowl neck hoodies – designed exclusively for TechPixies.
Not only do Jess and Han LOVE stars as much as we do (you’ll love hearing why they pop a star on the sleeve of every item they produce), but they were also super keen to help boost our Partners in Believing Fund, which supports women receiving PIP, ESA or Universal Credit, those who are 60+, BAME or are LGBTIQ+, and women with visible or invisible illnesses or disabilities through our training programmes. 🙌🏽
Here’s why you need to tune in
Learn more about how the Partners in Believing Fund has supported women through our training in 2022 and 2023, and get busy deciding what TechPixies x Northern Brights loveliness you’ll be adding to your wardrobe. Remember, 5% of every purchase goes to the Partners in Believing Fund. Plus, throughout February, you’ll enjoy 10% off too. 🏃🏽
Here’s what to listen out for:
[01:08] Discover why Northern Brights pops a star on all its clothing.
[04:20] Joy reveals all about the TechPixies Partners in Believing Fund.
[06:48] Get a sneak peek at how TechPixies changed lives in 2022 and 2023.
[11:18] Feast your eyes on the fab TechPixies swag.
[12:55] How Northern Brights makes clothing with love.
[14:54] How the DreamBuilder® programme helped Jess and Hannah with their business.
It’s time to use your pounds (£££) for a purpose, so hit play now. ▶️▶️▶️
For links and resources mentioned in this episode, visit TechPixies.com
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening! -
E223|Time wasn’t on her side. But that didn’t stop Esme Willis from conquering social media for a surprising cause
Some days, wouldn’t it be great to be able to magic up a few extra hours? Especially when the juggle has gone properly Pete Tong, and there’s so much on your to-do list that you barely have time for a cup of tea (sacrilege).
Esme Willis can relate. While her freelance role as a graphic designer gives her a degree of flexibility, she’s also running her late parent’s farm and has a gazillion jobs that she can’t just park until another day.
So, with time definitely not on her side, how did Esme learn the social media skills she needed to rocket the value she could offer clients?
Here’s why you need to tune in
Esme arrived at TechPixies wanting to develop social media skills to promote herself as a freelance graphic designer AND add more strings to her bow. Get the lowdown on how she made this happen – despite time not always being on her side – and discover the tips and tricks Esme used to work through the curriculum at her own pace, in her own time.
Here’s what to listen out for:
[02:27] Why Esme chose the self-study route.
[04:11] Esme discovers the power of social media for a good cause.
[08:47] Hear Esme’s top tips for making a success of self-study.
[10:39] This is why we teach all the social media networks.
[14:04] How Esme schedules her time as a self-study student.
So, if you don’t think you have the time to learn social media, try working at your own pace with our step-by-step, click-by-click system and take all the time you need.
Hit play now. ▶️▶️▶️
To learn more about our Social Media Self-Study Membership, click here.
Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.
Want to get in touch? We'd love to hear from you.
Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com
Thanks for listening!
Customer Reviews
Inspiring
I’ve recently come across the Sparkle and Thrive podcast after being part of th eTech Pixies Bootcamp. It’s inspiring, educational and relatable. Love it!
Inspiring !
These are inspiring stories of real life women changing their lives and their mindsets to create the future they dreamed of. I’ve just completed the Tech Pixies social media boot camp and learned so much - I can highly recommend it!
Super, fabulous! So helpful and enlightening
I’m new to TechPixies and within my first week I’m already changing the way I think and behave through Joy’s fantastic information. So useful, a blessing to have you guide us in such a realistic and inspirational way. So glad I found you!