Professional Speaking: Strategic Speaking for Authority and Demand

John Ball
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  • UPDATED WEEKLY

Professional Speaking is for expert speakers who want authority and demand, not just applause and compromise. If you are good on stage but not consistently in demand, this show is for you. If you have a mission and a message to share, or a problem you help people solve, but your calendar is way too open, and your fees are more capped than climbing, this show is for you. Each week, we explore strategic speaking through four lenses: Craft: The mechanics of presence, storytelling and human connection. Business: Positioning, pricing, referrals and talks that create commercial momentum. Ethics: Intellectual honesty and the conscience behind influence. The Future: Media shifts, AI and what the next decade demands of serious speakers. This is not about exposure. It is about building a reputation that travels ahead of you. Stop speaking to rooms. Start shaping markets.

  1. 16 HR AGO

    Should You Start A Podcast?

    If you’re a speaker, coach, or expert thinking about launching a podcast, this episode might save you six months of your life and a few thousand dollars or euros. Here’s the uncomfortable truth: Most speakers don’t need a podcast. They just need better positioning. In this episode, John breaks down: Why podcasting amplifies what’s already there (and doesn’t manufacture clarity)The real-time cost of running a weekly showWhy guesting often builds authority faster than hostingThe confidence and positioning benefits of appearing on other people’s podcastsWhy sponsorship is irrelevant for most niche showsWhen hosting actually does make strategic senseThe difference between building a library and building a reputation You’ll also hear: A practical 60-day guesting planThe diagnostic questions to ask before launching a showWhy podcasting can become a sophisticated form of procrastinationHow to think like a business owner rather than a hobbyist If your business isn’t stable yet, a podcast won’t fix that. Clarity first. Platform second. Mentioned in This EpisodeJohn’s recent episode with Julian Treasure on listening and communicationStrategic Podcast Guesting for Speakers (first three lessons free, link below) Resources🎧 Strategic Podcast Guesting for Speakers https://app.hiro.fm/channel/podcastguest CHAPTERS: 00:00 Most Speakers Don’t Need One 01:25 The Readiness Checklist 02:27 Time Cost and ROI Reality 03:14 Hosting vs Guesting 04:38 Guesting Builds Faster Growth 05:14 My 10-Interview Plan 07:08 How Podcasts Actually Make Money 08:13 When Hosting Makes Sense 09:05 Avoid Vanity Projects 09:49 Clarity First Platform Second 11:04 Free Guesting & Lessons Offer 11:25 Final Thoughts Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algorithm recommend the show, so please take a moment to follow the show and leave a rating.

    13 min
  2. How Listening Transforms Speaking: A Deep Dive with TED's Julian Treasure

    2 DAYS AGO

    How Listening Transforms Speaking: A Deep Dive with TED's Julian Treasure

    Julian Treasure is one of the most-watched TED speakers in the world, but his message is simple: the most important skill for speakers is listening. In this episode, Julian explains why audiences don’t hear your message “as delivered.” They hear it through filters: culture, mood, expectations, time of day, the speaker before you, and even the acoustics of the room. We talk about how to “listen to their listening” in real time, how to recover when the energy is off, and how to make your voice land with more impact, without turning into a motivational foghorn. What you’ll learnWhy speaking and listening form a circle, not a straight lineThe listening filters that shape how audiences receive your messageHow to handle the “graveyard slot” and other attention dipsWhat to do when the speaker before you has poisoned the roomThe “gift” visualisation to instantly improve your on-stage presenceWhy sound affects physiology, focus, behaviour, and buying decisionsPractical advice on mics, acoustics, and why lavaliers can betray youThe role of silence and humility in real listeningJulian’s Listening Society and his speaking and listening assessments Links mentionedJulian’s Listening Society (free resources and membership) https://www.thelisteningsociety.community/sign_up?request_host=www.thelisteningsociety.communityhttps://www.juliantreasure.com/Julian’s speaking and listening assessments (individual and organisational scorecards) https://juliantreasure.floot.app/ CHAPTERS00:00 Intro: Julian Treasure and why listening beats speaking02:00 Julian’s contrarian stance: listening is the base of the pyramid04:00 Listening to their listening: the filters audiences use06:00 Graveyard slots, room mood, and the speaker before you08:00 How to recover when the audience is off12:00 The “gift” visualisation for stage presence16:00 The three intentions: you, the audience, and their intention for themselves19:00 Why listening has been sidelined in modern life21:00 Sound’s effects: physiology, psychology, behaviour, cognition24:00 TED curation and making every word a “diamond”26:00 Being heard: mics, AV crews, and room acoustics30:00 Silence, humility, and listening as a leadership skill35:00 Julian’s TED history and the talk that went ballistic40:00 Coaching, leadership, listening, and organisational disengagement42:00 Listening Society and assessments45:00 Outro: key takeaways and what’s next Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algorithm recommend the show, so please take a moment to follow the show and leave a rating. Mentioned in this episode: SPGFS - Hiro.fm Becoming known will always make it easier to get booked and podcast guesting is one of the easiest ways to make that happen, when you have the right strategy. This program will teach you everything you need to know about podcast guesting, from the tech stack to making an impact. You'll get all the tools to stand out as an amazing podcast guest and get booked on great shows. The Strategic Speaking Business Audit Take this quick quiz to find out where and why your speaking business is leaking opportunities.

    49 min

  3. 20 FEB

    Leadership Communication: How Great Speakers Use Rhetoric, Metaphor and Emotion (Simon Lancaster) [Re-edited & Republished]

    Summary: Political speechwriter and author Simon Lancaster breaks down how leaders and speakers win minds using rhetoric, metaphor and emotional language. We explore why corporate jargon kills trust, how metaphors shape beliefs, and simple persuasion tools speakers can use without sounding manipulative. In this episode, you’ll learn: What rhetoric is and why it matters for modern speakersWhy emotion often persuades more than logicHow metaphor shapes perception, behaviour and beliefWhy corporate language dehumanises and disengages audiencesPractical ways to become “metaphor aware” and communicate more humanlyThe responsibility leaders have when using persuasive language Memorable ideas and quotes: “Leadership is an emotional contract.”“Metaphor speaks to the subconscious.”The “company as car” metaphor and why it backfires“Rhetoric is morally neutral. Like a pen, it can be used for good or bad.” Resources mentioned: Simon Lancaster, Winning MindsSimon Lancaster, The Expert’s Guide to SpeechwritingSimon Lancaster, You Are Not HumanBook recommendation: The Queen of Bloody Everything by Joanna Nadin Connect with Simon: Website: BespokeSpeeches.comWatch Simon's TEDx Talk: https://youtu.be/bGBamfWasNQ CHAPTERS: 00:00 Welcome Back: Why This Classic Episode Still Matters 01:14 Meet Simon Lancaster: 20 Years in Political Speechwriting 02:31 From Songwriting to Speeches: Emotion, Metaphor & Simplicity 04:34 What Is Rhetoric? Ancient Persuasion Tools (Rule of Three & More) 07:43 Why Rhetoric Isn’t Taught (and Why That’s Dangerous) 09:15 Rhetoric in Modern Politics: Boris Johnson, Virtues & Moral Neutrality 11:17 What Makes a Bad Speaker? A Critique of Keir Starmer’s Delivery 13:04 Leadership Is a Feeling: Creating Tribe, Trust & Momentum 15:42 Inside a Speechwriter’s World: Process, Voice-Decoding & Client Sessions 19:04 Winning the Instinctive Mind: Making People Feel Safe (Obama vs Trump) 22:01 Different Styles, Same Impact: Barack vs Michelle + Biden & Harris 24:52 Metaphor as the Ultimate Persuasion Tool 25:42 Why Companies Talk Like Cars (and Why It Dehumanises Staff) 27:04 Switching to Human Metaphors: Family, Journeys & Belonging at Work 27:31 Politics as Metaphor: Brexit ‘Family’ vs ‘Prison’ Frames 28:36 COVID Framing Wars: Enemy vs House-on-Fire Metaphors 29:59 Becoming Metaphor-Aware: Listening, Responsibility & Leadership Language 32:32 Trump, ‘Fight’ Rhetoric & the Double Standards of Partisan Interpretation 37:36 Hyperbole, Media Incentives & Rebuilding Connection Through Emotion 39:18 Leadership as an Emotional Contract: Meeting Needs for Hope, Certainty, Belonging 40:59 Inside the Speechwriting Craft: Coaching, Workshops & Real-World Dilemmas 44:31 Books & Dehumanisation: ‘You Are Not Human’ and the Cost of Toxic Metaphors 46:58 Wrap-Up Takeaways: Your Audience Absorbs Metaphors (Plus Subscribe & Next Episode) Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave a rating.

    49 min

  4. 19 FEB

    Has Personal Development Undermined Professional Speaking?

    SummaryThe professional speaking world and the personal development industry have been intertwined for decades. That overlap has created energy, inspiration, and transformation. It has also created hype, pseudoscience, and borrowed authority. In this solo episode, John explores where influence crosses into manipulation, why anecdotes are powerful but weak evidence, and how emotional intensity can lower scrutiny in a room. This is not an attack on personal development. It is a call for healthier boundaries, intellectual humility, and higher standards. If you are building a serious speaking business and care about long-term credibility, this episode is for you. In This EpisodeWhy persuasive speaking is inherently powerful and inherently vulnerable to abuseHow pseudoscience and “science-sounding” language spread on stagesThe role of TEDx in transferring perceived authorityWhy anecdotes move audiences but do not prove causationHow high emotion lowers scepticismThe difference between confidence and competenceWhat intellectual humility looks like in a keynoteHow integrity protects both your reputation and the profession Key IdeaCertainty sells. Nuance builds careers. If you want short-term applause, oversimplify. If you want long-term authority, raise your standards. CitationsCarl Sagan – “Extraordinary claims require extraordinary evidence”Edward de Bono – 'How to Have a Beautiful Mind'Elizabeth Loftus – Research on memory distortion DiscussionIs the industry doing enough to distinguish between influence and manipulation? Where should speakers draw the line? What responsibility comes with the stage? Share your thoughts. Professional speaking does not need a hostile divorce from personal development. It needs healthier boundaries.CHAPTERS 00:00 Influence With Integrity: Why This Episode Matters 00:50 When Persuasion Meets Emotion: The Stage’s Power (and Risk) 01:13 Pseudoscience on Stage: ‘Quantum’ Claims & Debunked Myths 02:26 Anecdotes, Arousal & Bias: How Audiences Lower Their Guard 03:56 Borrowed Credibility: TED/TEDx, Branding, and Authority Transfer 04:45 The Industry Cost of Hype: Buyers Sceptical, Experts Exit 05:46 Raising the Standard: Stories + Energy, But Check Your Sources 06:48 Humility vs Certainty: Building Trust for the Long Game 07:23 Closing: Question Everything + What’s Next on the Show Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave a rating.

    11 min
  5. How The Speaking Industry Really Works (Maria Franzoni's Bookability Reality Check)

    13 FEB

    How The Speaking Industry Really Works (Maria Franzoni's Bookability Reality Check)

    Maria Franzoni is a former speaker bureau owner and author of The Bookability Formula. She shares a blunt, practical view of what makes a speaker bookable in the UK and European markets, and why “being good” is not the same as “getting hired”. This show is unmissable if you're serious about speaking. What we coverWhy “follow your passion” is often terrible business adviceThe UK/Europe market reality vs the US speaking marketWhy relevance to a paying market comes before polishing a keynoteWhat really builds credibility (and what screams “fake”)The networking mistake almost everyone makesWhy speakers overrun and how it hurts the event (and other speakers)The real reason top-paid speakers get bookedWhat makes organisers and bureaus reject someone instantlyDemo videos: why bad video is worse than no videoWhether your full keynote should be public or privatePlagiarism in the speaking industry and why it happensPodcast guesting as visibility and as training for concise communication Key takeawaysRelevance is the filter. If the market doesn’t care, your passion won’t save you.Proof beats claims. Testimonials, outcomes and case studies do the heavy lifting.Bookability is business. Relationships, follow-up and sales habits matter more than most speakers want to admit.Assets signal quality. A weak demo video can quietly kill deals before you’re even considered.Great speakers are often not the highest paid. The most bookable speakers usually run the best business. GuestMaria Franzoni LinkedIn: Maria FranzoniWebsite: mariafranzoni.meBook: The Bookability Formula (Great read) Links and resources mentionedSpeaker bureau newsletters and topic forecasts (example: Chartwell)The Dip (Seth Godin), referenced by John in the wider show contextJudy Carter (comedy writing advice mentioned), The New Comedy Bible, and see previous guest appearance. Chapters00:00 The bookability reality check: talent vs getting hired 01:10 “Follow your passion” is bad advice (and what to do instead) 03:20 UK/Europe vs US markets, and why relevance matters more here 06:05 Credibility: why “I can speak on anything” is a red flag 09:10 Proof and positioning: testimonials, outcomes, and avoiding fake signals 11:10 Relationship-first marketing: why “pitch slapping” backfires 16:20 Professionalism on stage: time overruns, preparation, and rehearsal 29:05 Finding a bookable topic: test before you build 32:40 Networking that works: depth over volume, and why it’s a business 38:30 Bookability signals: style, language, demo videos, and full-talk access 49:10 Plagiarism and protecting your IP 52:10 Podcasting for speakers: visibility plus training (and wrap) If you enjoyed thisRate the show 5* on Spotify or Apple Podcasts. It helps the algorithm do its thing, so more speakers find the show without you having to become a street evangelist. Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave us a rating there.

    1 hr

  6. 11 FEB

    Why Most Speakers Stay Stuck (And How the Successful Ones Break Through)

    Episode SummaryWhy do so many capable speakers never gain momentum or consistent bookings? In this short solo episode, John Ball breaks down the single biggest block that stops speakers from becoming successful professionals. It is not talent, confidence, or credibility. It is the habit of overthinking and under-acting. Drawing on years of coaching speakers and working inside the speaking industry, John explains how planning becomes a comfort zone, why “being ready” is often procrastination in disguise, and how real progress only starts when action meets reality. If you want to treat speaking like a business rather than a hobby, this episode will give you a sharp reset. CHAPTERS 00:00 Introduction and Episode Overview 02:09 The Main Obstacle for Speakers 03:05 The Importance of Taking Action 06:30 Navigating Challenges and Imperfections 11:30 Building a Speaking Business 17:54 Conclusion and Call to Action Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz. Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave a rating.

    20 min
  7. Why You’re Not Getting Booked as a Speaker Even in a High-Demand Hot Topic (Real Coaching Session)

    6 FEB

    Why You’re Not Getting Booked as a Speaker Even in a High-Demand Hot Topic (Real Coaching Session)

    A hot market does not guarantee hot bookings. In this coaching session, John works with tech and emerging-tech speaker Cortney Harding to diagnose the real reasons her calendar is not matching her credibility. They unpack why prestige signals and “busy content” do not automatically create demand, how to position around an expensive problem, and why simplifying outreach beats “post and pray” when you want reliable bookings. You will also hear a strong warning for speakers who chase whatever topic is trending. It looks strategic until you realise you are rebuilding your positioning every six months and still not becoming the obvious choice. What you will learnWhy high-demand topics can still leave you with a cold inboxThe difference between credibility signals and buyer demandHow to turn a framework into a clear “we need this” messageWhy your prospecting should start with a simple response-getting questionWhat to prioritise if you feel permanently stuck in launch modeWhy social media is often a nice-to-have, not the main lever for bookingsHow to reframe sales as relationships so it stops feeling grim Who this is forProfessional speakers who want more paid bookings, clearer positioning, and a simpler plan that does not rely on going viral. Chapters00:00 Hot market, cold inbox 00:52 Why chasing hot topics is a terrible long-term strategy 01:35 What this coaching session will help you fix 01:57 Cortney’s goal: speaking as real revenue, not “biz dev” 03:05 Fee goals and gig targets 04:05 The “last mile” problem: credibility without a flywheel 05:00 The crowded hot-topic trap and the pivot to differentiation 07:00 The key diagnostic: what expensive problem do you solve? 07:30 Tech last, problem first: Cortney’s framework 09:05 Why this matters: wasted spend, weak ROI, failed projects 10:05 Sharpening the one-sentence positioning 12:55 Why the “how” matters less than the “what” at first 13:20 Content output vs conversion, and the danger of mimicry 14:10 Permanently in launch mode and “throwing Italy at the wall” 16:00 What is actually driving bookings right now? 16:25 Strategic pitching and why it is not converting 17:05 Simplifying outreach to one question that gets responses 18:00 Why conferences rarely pay non-celebrity speakers 19:05 The CRM follow-up game: not one-and-done 21:55 The numbers game and finding a different hunting niche 23:35 Calling people who respond: become a voice, not an email 24:55 Targeting the right company bracket and event reality 26:20 Book orders as a fee lever 27:15 The Power Hour strategy: prospecting over busywork 28:05 Do prestige names matter? Less than you think 29:05 Big idea vs problem solving and what buyers actually purchase 30:20 The Brene Brown example and becoming known for one thing 32:40 Networking and feedback loops to improve the “buzz” 37:05 Social media as a slower, less reliable path to bookings 38:05 The relief of simplification: one hour a day 39:10 Hope is not a business strategy 40:05 Sales is relationships 41:05 Spotify rating, free coaching application, and the audit quiz 42:00 Closing line Links and resourcesApply to be coached on the show for free: https://forms.gle/3LCAU7tsLqwkaD9k6Take the Strategic Speaker Business Audit quiz: https://strategic-speaker.scoreapp.com Did this episode help you?Ifit did, please rate the show 5* on Spotify. It genuinely helps more professional speakers find it. Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening.

    42 min
  8. Virtual Presenting for Professional Speakers (What Most Get Wrong) with Jelmer Smits

    4 FEB

    Virtual Presenting for Professional Speakers (What Most Get Wrong) with Jelmer Smits

    Mastering Virtual Presentations: Tips and Techniques SUMMARY: Virtual presentations are not going away. Job interviews, client meetings, and hybrid work all mean your first impression is increasingly happening through a webcam. In this episode, Jelmer Smits argues most organisations are still presenting like it’s 2020, stuck in survival mode with poor setups, flat delivery, and zero audience care. The result is not professionalism. It is the awkward middle ground where competence and warmth both collapse. We unpack a simple charisma lens, competence plus warmth, and why virtual delivery often drains both. Jelmer explains why “Zoom fatigue” is frequently a boredom problem, not a platform problem, and how speakers can create energy and engagement without becoming an over-caffeinated game show host. The key is variation and audience comfort: helping people feel safe, heard, and understood, especially when they are joining from home and juggling distractions. You will hear practical fixes that go beyond “be more engaging.” Jelmer shares how micro breaks reset attention, why you should ask more questions (including chat prompts, polls, and rhetorical questions), and how to baseline participation early so the session becomes interactive by default. We also talk about slide mistakes, including the difference between presentation slides and handout slides, and why “less slides, more face” usually wins online. We get into the details most speakers ignore, camera angle, lighting, sound, and background choices, including why messy real backgrounds and glitchy fake ones both damage trust. Jelmer also makes the case for practising with feedback rather than alone, plus the underrated skill that saves you when tech fails: improv. Not “be funny” improv, but the ability to shift attention, buy time, and keep the session moving when something breaks. Finally, Jelmer shares what he is building next, including a potential world championship for online presenting and a practice-based learning platform designed to give speakers real rehearsal time, not passive “course consumption.” Links mentioned: Jelmer’s work at completepresenter.com, his LinkedIn and his offer of a virtual presenting cheat sheet for listeners and workbook. If you can't open the links, just message me (details below) CHAPTERS: 00:00 The Evolution of Virtual Presentations 01:15 Engagement Strategies for Online Meetings 03:39 The Importance of First Impressions 06:31 Creating a Fun and Engaging Environment 09:08 Recognising Audience Comfort and Engagement 11:44 Practical Tips for Effective Online Presentations 14:46 The Role of Interaction in Presentations 17:22 Avoiding Common Presentation Pitfalls 20:18 The Impact of Visuals and Backgrounds 23:58 The Impact of Virtual Backgrounds 26:53 Engaging Your Audience in Webinars 29:17 The Importance of Energy in Presentations 34:37 The Role of Practice and Improvisation 42:03 Innovations in Online Public Speaking 48:16 Closing thoughts Are you a speaker who's having some challenges in your business? Get coached for free on the show: https://forms.gle/vkEcZJSqfFPnENNN7 Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening, and if you enjoyed the show, please leave the show a 5* review on Apple Podcasts or Spotify.

    53 min
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Professional Speaking is for expert speakers who want authority and demand, not just applause and compromise. If you are good on stage but not consistently in demand, this show is for you. If you have a mission and a message to share, or a problem you help people solve, but your calendar is way too open, and your fees are more capped than climbing, this show is for you. Each week, we explore strategic speaking through four lenses: Craft: The mechanics of presence, storytelling and human connection. Business: Positioning, pricing, referrals and talks that create commercial momentum. Ethics: Intellectual honesty and the conscience behind influence. The Future: Media shifts, AI and what the next decade demands of serious speakers. This is not about exposure. It is about building a reputation that travels ahead of you. Stop speaking to rooms. Start shaping markets.

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