11 episodes

You’d like to build a business that isn’t 100% reliant on YOU delivering a service.

A business that can run without you. Or at least has revenue streams that are not reliant on you being in front of your clients.

You'd also like to build a business you can scale and/or sell in the future.

If this sounds like you … you’ll get a ton of value from the Courageous CEO podcast.

You don’t need to be a CEO - or even identify with that term - to get value
from this podcast. But you do need to think (and behave) like one - and the
Courageous CEO Podcast will show you how.

The Courageous CEO Podcast is hosted by Janet Murray - a business strategist
and copywriter who has built a multi six figure business - and multiple revenue -
from digital education products (alongside a profitable copywriting practice).

If you’re a coach, consultant, freelancer, contractor or own a business (of any age or stage)
this podcast will help you build a sustainable business.

CONNECT WITH JANET

Instagram: https://www.instagram.com/janmurrayuk/
Website: https://www.janetmurray.co.uk
Facebook: https://www.facebook.com/JanetMurrayUK/
Twitter: https://twitter.com/jan_murray
Linkedin: https://www.linkedin.com/in/janet-murray74/

The Courageous CEO Janet Murray

    • Business
    • 4.9 • 76 Ratings

You’d like to build a business that isn’t 100% reliant on YOU delivering a service.

A business that can run without you. Or at least has revenue streams that are not reliant on you being in front of your clients.

You'd also like to build a business you can scale and/or sell in the future.

If this sounds like you … you’ll get a ton of value from the Courageous CEO podcast.

You don’t need to be a CEO - or even identify with that term - to get value
from this podcast. But you do need to think (and behave) like one - and the
Courageous CEO Podcast will show you how.

The Courageous CEO Podcast is hosted by Janet Murray - a business strategist
and copywriter who has built a multi six figure business - and multiple revenue -
from digital education products (alongside a profitable copywriting practice).

If you’re a coach, consultant, freelancer, contractor or own a business (of any age or stage)
this podcast will help you build a sustainable business.

CONNECT WITH JANET

Instagram: https://www.instagram.com/janmurrayuk/
Website: https://www.janetmurray.co.uk
Facebook: https://www.facebook.com/JanetMurrayUK/
Twitter: https://twitter.com/jan_murray
Linkedin: https://www.linkedin.com/in/janet-murray74/

    How to write testimonials that demonstrate thought leadership - and get great results (S1, bonus episode)

    How to write testimonials that demonstrate thought leadership - and get great results (S1, bonus episode)

    There’s no easy way of saying this …But most client testimonials I see on websites (and on social media) make me feel SO frustrated. Because they totally ‘undersell’ the expertise of the business - and I feel sure they’re missing out on sales as a result. That aside, testimonials have a crucial role to play in building authority - so they’re missing a trick there too … 
    In this episode of the Courageous CEO podcast, you’ll discover: 
    The link between thought leadership and testimonials Why getting great testimonials starts way before you onboard a new client The essential ingredients of effective testimonials
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 14 min
    Is your online course idea commercially viable? (S1, Ep 10)

    Is your online course idea commercially viable? (S1, Ep 10)

    Do you have an idea for an online course but you’re wondering if it will sell? Maybe you’ve already created your online course - but are disappointed with sales? 
    In this episode of the Courageous CEO podcast, you’ll find out how to tell if your online course is commercially viable.
    You’ll discover:
    Key questions to ask before creating an online course (to ensure it’s commercially viable)Why commercial viability will not guarantee course sales (and what will)Alternative ways to generate income from online course sales 
    The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future.
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 16 min
    Licensing your coaching, training or consultancy offer - what are your options? (S1, Ep 9)

    Licensing your coaching, training or consultancy offer - what are your options? (S1, Ep 9)

    Do you ever wish you could ‘clone yourself’ - so you can help more clients (without having to be in front of them)? 
    If you’re a coach, consultant, trainer or service provider - licensing your methodology and/or resources - can be an effective way to increase your capacity - and reach a bigger audience. 
    But what are your options - and how do you know if this is the right option for you?
    That’s exactly what you’ll find out in this episode of the Courageous CEO podcast. 
    You’ll discover: 
    Common approaches to licensing (PLUS pros and cons)Signs you’re ready to license your methodology/resources The risks involved in licensing (and how to protect yourself and your business)
    The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 20 min
    What’s your business worth? Building a ‘sellable’ business (S1, Ep 8)

    What’s your business worth? Building a ‘sellable’ business (S1, Ep 8)

    What makes a business ‘sellable’? 
    And how do you know whether someone might be interested in buying yours?
    In this episode of the Courageous CEO podcast, you’ll discover what makes a business attractive to potential buyers - and how you can make your business more ‘sellable’.
    You’ll find out:
    Why people buy established businesses (and why this is important)What prospective buyers typically value in a businessThe business systems prospective buyers value most 
    The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 18 min
    How to create thought leadership content - and why you need to (S1, Ep 7)

    How to create thought leadership content - and why you need to (S1, Ep 7)

    If sales are inconsistent in your business, it may be because you’re not creating enough thought leadership content. 
    And without the authority and credibility you can gain from thought leadership content, prospective clients may not trust you enough to invest in your services. 
    In this episode of the Courageous CEO podcast you’ll discover: 
    What thought leadership content is (and what it isn’t)8 types of thought leadership content you can create for your business The difference between ‘educational’ and thought leadership content
    The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 13 min
    Why you don’t need a content plan for your business - and what you need instead (S1, Ep 6)

    Why you don’t need a content plan for your business - and what you need instead (S1, Ep 6)

    If you’ve ever struggled to stick to a content plan for your business, you may think it’s because you’re dedicated or motivated enough. 
    But that’s not the case at all - it’s because you don’t actually need a content plan. 
    In this episode of the Courageous CEO podcast I’ll share why (and what you need instead). 
    You’ll discover:
    The difference between a content plan and a strategy (and why this matters)How creating strategic content campaigns can increase sales in your business Three types of content campaigns you need to create to generate consistent sales in your business (thought leadership content, launch content onboarding & delivery 
    The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 
    Key Links
    Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit
    Janet Murray’s website
    Janet Murray on LinkedIn
    Janet Murray on Facebook
    Janet Murray on Instagram
    Janet Murray on Twitter

    • 16 min

Customer Reviews

4.9 out of 5
76 Ratings

76 Ratings

Paul Couchman ,

Just excellent.

Getting so many ideas on how to be more strategic with my online food classes.

CarylCreative ,

Janet is Queen of Content Creation - with Courage and Systems

Do you feel overwhelmed by Social Media Content - the overwhelm stops right now with Janet Murray and this podcast.
How to Plan, take courage and forge your content for sales and success.
Practical tips in bite size chunks in the solo episodes really infuse a quick win.
When you hear the coaching interview like the one with Anna Parker-Naples the Visibility expert.
Janet says any content you put out must meet emotional NEEDS of audience - practical content/solve problem, or emotional need (laugh or cry) - relatable.
How to/Educate/Entertain - and just do REELS…advice I need to take myself - soon.

navy👩🏼 ,

Concise, actionable advice for small business owners

At last a podcast that focuses on creating great content rather than obsessing on the money. Lots of brilliant actionable advice on here for all aspects of my business.

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