202 episodes

The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.

The DigitalMarketer Podcast Scalable Media Network

    • Business
    • 4.7 • 18 Ratings

The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.

    Why Messaging is Crucial to Success in Digital Marketing Success with Heather Lisle

    Why Messaging is Crucial to Success in Digital Marketing Success with Heather Lisle

    On this episode, Mark sits down with Heather Lisle to discuss the importance of messaging and communication.
    Find out more about https://www.heatherlisle.com/ (Heather)!
    OUR PARTNERS:https://www.callrail.com/ (Call Tracking and Marketing Analytics Software | CallRail)
    https://getemails.com/scalable (Acquire, Engage, Expand, Reactivate - GetEmails)
    http://getscalable.com/dm (7 Levels of Scale Workbook)
    Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com/ (Perpetual Traffic)


    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!)

    • 35 min
    Selling Your Services through Facebook Groups Wali Anwar

    Selling Your Services through Facebook Groups Wali Anwar

    Wali Anwar is an entrepreneur and serial marketer on a mission to serve, help, and impact more. He specializes in helping businesses uncover their big idea and craft their marketing plan by helping them build systems to help them optimizing and scale what's currently working. On this episode he covers with Mark how he's been able to use Facebook Groups to build his business and transform his client's results!
    Connect with Walihttps://twitter.com/Walii_anwar (Twitter)
    https://www.facebook.com/Walianwaar (Facebook)
    https://www.linkedin.com/in/wali-anwar-a865b410a/?originalSubdomain=uk (LinkedIn)




    OUR PARTNERS:https://www.callrail.com/ (Call Tracking and Marketing Analytics Software | CallRail)
    https://getemails.com/scalable (Acquire, Engage, Expand, Reactivate - GetEmails)
    http://getscalable.com/dm (7 Levels of Scale Workbook)
    Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com/ (Perpetual Traffic)


    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!)

    • 32 min
    Increasing Your Website Conversions 100% with Michael Buzinski

    Increasing Your Website Conversions 100% with Michael Buzinski

    Michael Buzinski is a lifelong entrepreneur, digital marketing thought leader, and best-selling author who was dubbed a “visionary marketer” by the American Marketing Association. Michael sits down with Mark to discuss the simple (but overlooked) ways to improve your conversions!
    Connect with Michaelhttps://buzzworthy.biz/ (Make Your Web Presence Buzzworthy )
    https://twitter.com/urbuzzworthy (@URBuzzworthy / Twitter)
    https://www.facebook.com/urbuzzworthy (Buzzworthy Integrated Marketing | Facebook)
    OUR PARTNERS:
    https://www.callrail.com/ (Call Tracking and Marketing Analytics Software | CallRail)
    https://getemails.com/scalable (Acquire, Engage, Expand, Reactivate - GetEmails)
    http://getscalable.com/dm (7 Levels of Scale Workbook)
    Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com/ (Perpetual Traffic)


    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!)

    • 48 min
    Secrets of a Tik Tok Marketer with Gavin Bell

    Secrets of a Tik Tok Marketer with Gavin Bell

    Thinking of utilizing TikTok marketing for your business? Not sure whether to go for organic content, paid advertising, or influencer marketing?
    On today's episode, host Mark de Grasse sits down with Gavin Bell, the Founder of Yatter, to talk about marketing on TikTok. Gavin explains that success on TikTok combines compelling creativity with data-driven optimization. TikTok users prefer raw and engaging videos over the highly edited videos that brands typically use on Instagram or Facebook.
    If you're not using TikTok's engaged audience to market your brand, you're missing out on the over one billion monthly active users.
    Listen in to learn how you can take advantage of one of the world's most popular apps and what you can do to strike the perfect balance between authentic creativity and marketing.
    IN THIS EPISODE YOU'LL LEARN:
    The evolution of earned and paid social media marketing
    How to advertise on TikTok
    Understand that the best TikTok ads don't look like ads, but they still need to convert
    Essential TikTok content ideas that actually work
    The type of businesses that should not be on TikTok
    How to use TikTok-style ads on other social media channels
    Why you never want to sell on your TikTok feed



    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    https://www.linkedin.com/in/mrgavinbell/?original_referer=https%3A%2F%2Fwww%2Ebing%2Ecom%2FandoriginalSubdomain=uk (Connect with Gavin on LinkedIn)
    https://weareyatter.com/ (Weareyatter.com)
    https://www.instagram.com/mrgavinbell/ (Gavin's Instagram)



    OUR PARTNERS:
    http://getscalable.com/dm (7 Levels of Scale Workbook)
    Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead).
    Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com (Perpetual Traffic)


    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!)

    • 33 min
    A Different Way to Grow a Digital Agency with Andy Bontz

    A Different Way to Grow a Digital Agency with Andy Bontz

    Quick question: who is your ideal hiring prospect? Can you confidently list their preferences, motivations, and pain points? Do you even know why they are choosing you instead of the company next door?
    On today's episode, host Mark de Grasse talks about the applicant's journey with Andy Bontz, the Marketing Director for Mid-West Family of Companies. Andy reveals how just like the customer journey, job applicants of today go through a candidate journey when looking for job opportunities. They don't just land on your job post ready to apply. They like to learn about your vision, corporate culture, and growth opportunities before they're ready to send out their resume.


    If you're struggling to attract the best candidates for your organization, your applicant's journey is probably to blame.
    Tune in to learn more about what applicants look for when applying for jobs, how you can improve the entire candidate experience, and consistently attract the best talent.


    IN THIS EPISODE YOU'LL LEARN:
    What is the applicant's journey?
    How to navigate the candidate-centric job environment
    How to visualize the ideal candidate and build a job post around them
    How to demonstrate organizational culture to potential applicants
    Beat your competition to the best applicants
    Eliminate all friction in the applicant's journey
    Tips to help you attract millennial and Gen Z job seekers





    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    https://www.linkedin.com/in/andybontz/ (Connect with Andrew via LinkedIn)
    https://midwestfamilyofcompanies.org/ (Midwestfamilyofcompanies.org)



    OUR PARTNERS:
    http://getscalable.com/dm (7 Levels of Scale Workbook)
    Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead).
    Listen to the #1 Digital Marketing Podcast, https://www.perpetualtraffic.com (Perpetual Traffic)


    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2 (Connect with us on Apple Podcasts and leave us a review!)

    • 33 min
    Hiring and Onboarding a Marketing Manager

    Hiring and Onboarding a Marketing Manager

    Find out what you need to know about hiring a marketer for your business or agency!
    https://www.linkedin.com/in/albert-abrantes-3ab3801a/ (Connect with Albert on LinkedIn)

    Resources:https://www.digitalmarketer.com/lp/customer-value-journey/ ([Free Download] Customer Value Journey)
    https://www.digitalmarketer.com/certifications/digital-marketing-mastery/ ([Certification] Digital Marketing Mastery)


    OUR PARTNERS:http://getscalable.com/dm (7 Levels of Scale Workbook)
    Listen to the #1 Paid Traffic Podcast, https://www.perpetualtraffic.com (Perpetual Traffic)!

    • 31 min

Customer Reviews

4.7 out of 5
18 Ratings

18 Ratings

GrandpaDaveKC ,

Mr

Fantastic stuff!!!

Face book messenger ,

Just too much needless talking.

There’s some good stuff on podcast but often just padded out with unnecessary back stories......like just get to what the title is about. Before it even gets to anything substantial it’s sprinkled with ads to drag the hole podcast out even further.

michael waring ,

Foul mouthed!

I recently subscribed to this podcast and this one was the first that I listened to.

Now I have no intention of judging the rest of the podcasts based on this, but I do hope the next one I listen to does not include bad language.

There is no place for it in business and no place for it in a podcast either. I don’t want to be afraid of who might overhear what I’m listening to and I certainly can’t recommend to others to listen.

By all means, continue to condone the use of such childish language, beeps or no beeps, but if that’s the way you do business then it’s not for me.

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