98 episodes

If you’re looking for great tips and insights into how to run your online store, look no further than the Ecommerce Podcast: a show dedicated to helping you deliver eCommerce WOW. New episodes are released every Thursday, and each episode features interviews with some of the biggest names in the eCommerce world. Whether you’re just starting out in eCommerce or you’re a seasoned veteran, you’re sure to learn something new from each episode. So what are you waiting for? Subscribe to the Ecommerce Podcast today!

The eCommerce Podcast Matt Edmundson

    • Business
    • 5.0 • 5 Ratings

If you’re looking for great tips and insights into how to run your online store, look no further than the Ecommerce Podcast: a show dedicated to helping you deliver eCommerce WOW. New episodes are released every Thursday, and each episode features interviews with some of the biggest names in the eCommerce world. Whether you’re just starting out in eCommerce or you’re a seasoned veteran, you’re sure to learn something new from each episode. So what are you waiting for? Subscribe to the Ecommerce Podcast today!

    #99 - You Probably Don’t Need A/B Testing

    #99 - You Probably Don’t Need A/B Testing

    If you're like most people, you've been told that A/B testing is the way to go. But do you really need it? And if not, what should you be doing instead?

     

    Oliver Palmer sits down with host Matt Edmundson to talk about A/B testing for websites or sales pages and why you might not actually need it.

    Oliver Palmer is an Experimentation Practitioner and a Conversion Rate Optimisation Consultant. He works with organisations to demystify experimentation and the MarTech stack and better understand how to integrate with the bigger organisational picture.

     

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    • 1 hr
    #98 - LinkedIn Events - How to Get the Most Out Of It

    #98 - LinkedIn Events - How to Get the Most Out Of It

    LinkedIn Events is a powerful way to connect with other professionals, but many people are unsure of how to make the most of it. 

     

    Patrick Collins joins Matt to talk about the value of LinkedIn events and how if done correctly can help generate leads for your eCommerce business.

     

    Patrick Collins has worked with startups for the past 10 years helping them to build the tech infrastructure across lead generation, sales, account management and hiring to scale to become global companies. His own startup ProspectLabs.co which is a B2B lead generation software went from 0-27K in the first 13 months, and startups that he has advised have raised over 40Million Euros over the past 3 years. Patrick's expertise is getting startups to have a data driven approach to sales mixed with a focus on world class customer support as the key driver of sales. 

    Sometimes nicknamed 'The Wikipedia of software' Patrick knows the right tech stack to integrate your whole business so that there is focus on efficiency and effectiveness with all activities and avoiding wastage of time, resources and budget.

     

     

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    • 52 min
    #97 - How To Find Your Remarkability For Competitive Advantage

    #97 - How To Find Your Remarkability For Competitive Advantage

    In order to achieve success in today's competitive marketplace, it's not enough to be good at what you do. You need to be remarkable. 

     

    In this video, Rich Brooks joins Matt to discuss the concept of remarkability and how you can use it to create a competitive advantage for your business.

     

    Rich Brooks is founder and president of Flyte New Media, a digital agency in Portland, Maine, that’s been in business for nearly 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.

     

    He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. 

     

    Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.

     

    He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing. 

     

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    • 1 hr 2 min
    #96 - Why You Should Be Using AI In Your eCommerce Business

    #96 - Why You Should Be Using AI In Your eCommerce Business

    While many are still skeptical, AI is becoming more and more popular in the ecommerce industry, and for good reason.

     

    In today’s show  Shanif Dhanani joins Matt to unpack AI and its value as a tool for eCommerce businesses to increase sales. 

     

    Shanif Dhanani is the co-founder & CEO of Apteo. Prior to Apteo, Shanif was the lead engineer and head of analytics at TapCommerce, a NYC-based ad tech startup which was acquired by Twitter. Most recently, he was a data scientist and software engineer at Twitter, where he worked on a variety of projects across advertising, analytics, and machine learning. Prior to TapCommerce, Shanif was a software consultant at Booz Allen. He has earned a BS in Computer Science from the University of Virginia and an MBA from NYU’s Stern School of Business.

     

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    • 58 min
    #95 - How to Grow Your eCommerce Brand Using YouTube Videos

    #95 - How to Grow Your eCommerce Brand Using YouTube Videos

    If you're an ecommerce entrepreneur, one of the best ways to grow your brand is by using YouTube videos. In this podcast, Augie Johnston joins Matt to talk on how to use YouTube videos to grow your ecommerce brands and increase sales.  

     

    Augie Johnston is a 35 year old ex-YouTuber, former professional basketball player, turned entrepreneur. He is currently making waves in the video editing industry as a result of his promising start-up called Vidchops.

    Vidchops, the brainchild of Augie, assists video creators, influencers, and digital marketers by carrying out the hard work of editing their videos. This allows them to focus more on the “content” side of their productions to therefore help them create more videos and better videos for their channel or brand. Augie works with full time YouTubers, online personalities, thought leaders, and anyone that creates online videos for their businesses. 

     

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    • 1 hr 5 min
    #94 - How To Leave Amazon And Set Up Your Own Website + Brand

    #94 - How To Leave Amazon And Set Up Your Own Website + Brand

    If you’ve tuned into the show, chances are you're an Amazon seller who's considering or maybe looking for a way out. Turns out, you're not alone!

    Thousands of sellers are making the switch to their own websites every day and with good reason - it's the future of eCommerce. In today’s show Lauren Gonzalez joined Matt to show you how to make the transition and set up your own website + brand.

    Lauren has personally been crafting visual brands for over a decade, having come from a background working as a Creative Director in-house at a Hollywood publisher and then going on to co-found Principium 6 years ago with her husband and business partner. They have had the chance to work with clients such as Disney and Paul Newman’s charity as well as helped launch hundreds of e-commerce brands with major increases in conversion rates and many going on to become multiple 7 figure household brands.

    Lauren has a passion to inspire e-commerce and Amazon businesses to create a connection between themselves and who they were made to serve, thus increasing their own business growth, while at the same time uncovering their purpose and becoming motivated to bring about a world of meaning and sustainability.

     

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    • 1 hr 3 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Jen Louise Oliver ,

Brilliant resource!

Brilliant podcast, easy to listen to. This is such a great resource, full of helpful advice. A must for any e-commerce business owners or for those interested in starting up an online business

Cargobox ,

Love it

I absolutely love this podcast. Not only is it informative, funny and inspirational. it's delivered by someone who's "been there an done it" not someone who just talks theories. To that end, it's everything a Podcast should be.

I don't normally leave reviews online but having just listened to episode #35 for the 3rd time (yes, really) I have to say it's the best podcasts interview I've ever heard. Give it a listen, I doubt you'll be disapointed.

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