Top Agents Playbook

Ray Wood

Top Agents Playbook is a podcast for future-focused real estate agents.

  1. 07/08/2024

    TAP 232. How to stand out and get noticed in your local market. An interview with Ann Carden

    I'm part of a coaching mastermind group and one BIG benefit is that I get to meet some inspirational entrepreneurs. This week I connected with Ann Carden. Ann is a best-selling writer, podcaster, and speaker who is brilliant at motivating and inspiring others to reach their goals. You can connect with Ann here Check out Ann's podcast here The following is a transcript of the first 3 minutes of our interview 😎 Well, hi, everybody, and welcome back to the show. I'm with Ann Carden, and good morning. How you doing? Good morning, I am doing wonderful, right? Thanks so much for having me on. Hi, everyone. And we're about to see you in the world today, Ann. I am in the United States. I am in the state called Missouri, the Midwest. Yeah, absolutely. Tell us a little bit about what you do. I'm really excited to have this call because I know that you offer some special ideas around content and what real estate agents can be doing to grow their business and their income. And I'd love to get into, you mentioned just before we press record about creating multiple income streams. I'd love to learn a little bit more about that. And I'm sure my listeners would as well. So yeah, tell us what you do. And also tell us maybe how we can reach out and connect with you. What's the easiest way to connect with you? Yeah, the best way to connect with me is to go to my website at annlcarden.com. There is an L in my in my website, but that's the best way because I have lots of resources there. I've you can really find out a lot. I also have my podcast there as well, which I go into a lot of marketing and sales strategies and things like that in my and I interview other experts. So my expert in your podcast is also hosted on my website. So there's that's the best way to reach me or if you want to have a call with me, you can book a call there. I'll include those links in the show notes. Sounds great. Yeah. So tell us a little bit about what you do specifically. Yeah, so I have two sides of my business. I've been an entrepreneur for 34 years. This is my sixth and seventh business. I've sold five previous businesses. And I work mainly with people that are experts in their field who want to either start a coaching or consulting program, or they want to monetize in other ways. So that's one side of my business of people that want to grow and scale their coaching and consulting professional service business. So that is one side. The other side of my business though, is I also help people really stand out in their market, in their marketing, and build really an expert and influence marketing platform. So they are really seeing at the top of their industry where they can get the best clients, the best opportunities, either playing a bigger game. And so that is the agency side of my business. Right, right. Well, I'm sure you've made plenty of observations about realtors, as we call them here in North America, or real estate agents. What are some of the things that, well, maybe I could ask it this way. If you were a realtor, what would you be doing to stand out in your market? Because right now it's so competitive. And we're coming off a little bit of a boom in many parts of the world where there's been a lot of property for sale, and then the number of agents grew, and now there's not as many properties for sale, but there's just as many agents.   Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if you could create hundreds of social media ads in just minutes? And what if you paid as low as 2 cents a click while your competition is paying up to two dollars? Social Media Ad Machine is the AI Powered podcast that’s leading the way to better marketing for businesses everywhere. All you need to do is search Social Media Ad Machine wherever you get your podcasts

    22 min
  2. 06/06/2024

    TAP 231. How to start a massive social media following from zero. An interview with Rachel Adams-Lee

    Hi everyone and welcome back to the show. Special thanks to Rachel Adams Lee for such a great interview!  LOTS of gold here. BIO: She is a small-town girl making moves! Top 1000 Realtor in the US, multi-passionate entrepreneur & a boy Mama of 3. She runs multiple 6 & 7-figure companies with her hubby and lives life on their terms! She loves helping others tap into their true potential and build the business of their dreams. Facts: Positivity is her jam. You can find her snuggled on the couch in yoga pants, hair in a messy bun with her laptop! She is 5ft tall, love all things social media, is obsessed with having a healthy marriage, and thinks Nutella should be its own food group! Fun fact: She just lost 50lbs postpartum! Connect with Rachel on Social: Instagram Facebook Youtube Real Estate Website Coaching Website Mailing address: 548 Gibson Dr #200, Roseville California USA. 95678 Here area few topics and ideas Rachel is passionate about: -My personal journey with self-development - Social Media Tips to beat the algorithm -How to grow your following -How to convert a follower into your next client - The importance of who you surround yourself with - Setting personal/professional boundaries -The value of a mentor -Time-Blocking -The power of Positive affirmations -Creating a powerful morning routine -Defining a healthy relationship standard -How to build a life by design -The importance of systems/scripts in your business Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if you could create hundreds of social media ads in just minutes? And what if you paid as low as 2 cents a click while your competition is paying up to two dollars? Social Media Ad Machine is the AI Powered podcast that’s leading the way to better marketing for businesses everywhere. All you need to do is search Social Media Ad Machine wherever you get your podcasts

    25 min
  3. 31/05/2024

    TAP 230. How Raine & Horne are innovating in changing times. An interview with Mindy Powell-Hodges

    Mindy Powell-Hodges is Head of Network at Raine & Horne.  The 140-year-old household name is still a family business and currently run by fourth-generation family member, Angus Horne. Mindy brings a fresh approach to a proven traditional model and I'm always happy to profile innovation and leadership Mindy is a seasoned leader who has a passion for growth. Growth of business, growth of people, growth of herself. Her forte is being able to 'see' strategically and then translating this into execution. Mindy delivers results through and with people, investing in them and building their capability to succeed. Mindy has an impressive background in a variety of industries, with extensive experience in management, publicity and sales. Possessing an adaptable personality, she has adjusted and refined her skills across widely varying cultures and demographics, having worked in Australia, United Kingdom, United States of America and the United Arab Emirates. Naturally adept at networking and acquiring new business, her consistent and overarching goal is to continually grow and improve the company’s presence and reach through collaborative vision and exploring innovative business strategies. Reach out and connect with Mindy here Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if you could create hundreds of social media ads in just minutes? And what if you paid as low as 2 cents a click while your competition is paying up to two dollars? Social Media Ad Machine is the AI Powered podcast that’s leading the way to better marketing for businesses everywhere. All you need to do is search Social Media Ad Machine wherever you get your podcasts

    21 min
  4. 29/02/2024

    TAP 226. One agents global business. An interview with Barry Pulver

    Let's continue down the eXp road a little further as it's opening some very interesting doors! Barry Pulver is a former international journalist and radio show host with experience in all aspects of journalism from the largest media corporation in the world. Writing for newspapers reaching a large local area in North Carolina, USA, currently hosts a popular radio show in Charlotte, previously produced his own radio show in London, England. He's also the real estate agent who expanded eXp from being a North American company to being an international one. Barry is currently the #1 global eXp real estate agent with a $billion+ yearly team who is focused and passionate about helping every single real estate agent reach their OWN goals and potential by providing them with direct mentorship and the tools and systems to help them develop their success through their OWN brand.... In 2023, Barry and his team helped over 7,800 families accomplish their housing dreams and goals and I believe we have the blue print, tools and mentorship to help you achieve the lofty ambitions you deserve for your business and your family! Connect with Barry here     Mentioned in this episode: Social Media Ad Machine Wherever You Find Podcasts! What if you could create hundreds of social media ads in just minutes? And what if you paid as low as 2 cents a click while your competition is paying up to two dollars? Social Media Ad Machine is the AI Powered podcast that’s leading the way to better marketing for businesses everywhere. All you need to do is search Social Media Ad Machine wherever you get your podcasts

    33 min

Ratings & Reviews

5
out of 5
3 Ratings

About

Top Agents Playbook is a podcast for future-focused real estate agents.