Unscripted Bears

ProductivityBears

We feature early-stage entrepreneurs sharing the real, unscripted journeys of building businesses from nothing. Hear about the wins, the losses, and the lessons learned from first-time founders. Join the community and get the blueprint through the stories of those doing the work.

Episodes

  1. 27 Sept

    What Actually Works In Your First Year | Unscripted Bears Ep 1

    Everyone has an idea. Almost nobody starts. Damian Sirso, founder of ProductivityBears, and Joel, founder of MetaMortgages, on what it actually took to get going and what they'd tell anyone still thinking about it. Two completely different routes in. Damian went from a genetics lab to building a community for young entrepreneurs. Joel trained inside the mortgage industry, then left to set up his own brokerage. In this episode: Why a wrongdoer gets further than a right thinkerHow to validate an idea without writing a 50 page business planQuality versus quantity in sales, where the two of us completely disagreeWhy marketing too early damages youThe art of showing up, and why broken promises to yourself compoundRetention over churn, and the mistake of chasing new customers Made for first time founders and young entrepreneurs building something now, not one day in the far and uncertain future. Chapters list: 0:00 - Intro1:06 - Who we are and what this show is about9:56 - Why doing it badly beats planning it perfectly10:55 - Changing industries: from a genetics lab to a community17:02 - The one thing that compounds: mindset20:18 - The part of entrepreneurship nobody glorifies23:34 - Choosing your path at 16, and changing it later31:07 - Betting on yourself, and knowing when to leave35:35 - What to learn before you make the jump40:45 - Lead quality vs quantity in sales46:52 - Getting over the fear of the first sales call49:58 - Stop perfecting your brand, go and sell55:41 - Advice for overthinkers58:00 - How to start when all you have is an idea1:01:21 - MVP, traction and funding your first version1:05:05 - Standing out in a crowded service market1:08:44 - Why marketing too early backfires1:12:14 - The art of showing up1:14:21 - Keeping customers, not just winning them1:15:44 - Why we made this podcast

About

We feature early-stage entrepreneurs sharing the real, unscripted journeys of building businesses from nothing. Hear about the wins, the losses, and the lessons learned from first-time founders. Join the community and get the blueprint through the stories of those doing the work.